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In a retail 'arms race' of sorts to be left behind is to be vulnerable at present, so with that in mind interests controlling Australia on Collins announced last week that the venerable Melbourne address will be vacated next month in preparation for a new retail experience.

Whilst fellow CBD retail venues such as GPO, Emporium and The Strand have progressively unveiled new redevelopments of late, Australia on Collins will rebirth as <a href="http://www.stcollinslane.com/" target="_blank">St. Collins Lane</a> following a transformation valued at $200 million.

Seeking to usurp all-comers as Collins Street's premier retail destination, the redevelopment will be defined by a new internal laneway running between Collins Street and Little Collins Street. When complete St. Collins Lane will be topped by a large vaulted roof allowing natural light to penetrate throughout while the projects showpiece is "An undulating and sculptural lightscape comprised of neon pendants that will cascade down. A dining terrace on level two will be defined by this lightscape, which is reminiscent of an illuminated canopy of leaves."

<h2>Project Summary</h2>

<h3>260 Collins Street - St. Collins Lane</h3>

<ul>
<li>Architect: ARM Architecture</li>
	<li>Client: <a href="http://www.lasalle.com/AU/Pages/default.aspx" target="_blank">LaSalle Investment Management</a>
</li>
	<li>Cost: $200 million</li>
	<li>60 tenancies over three levels and 9,000 square metres</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image1_53.jpg" rel="gallery-all" title="Artists impression of the Collins Street frontage. Image © Cornwell"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image1_53.jpg?itok=TekWSjGf" style="height:310px; width:580px" title="Artists impression of the Collins Street frontage. Image © Cornwell"></a>

<h2>What they say</h2>

<blockquote>
Geographically, St. Collins Lane will complete the north-to-south pedestrian path through the city with both entrances attracting a dramatically increased footfall as commuters flood into the city centre.
<cite>Matthew Bailey, National Director of Development LaSalle Investment Management</cite>
</blockquote>

<blockquote>
St. Collins Lane will now provide a direct linkage and clear sightlines from Collins Street to Little Collins Street. Gone are the days when customers were ʻtrappedʼ in shopping malls. St. Collins Lane has been conceived as a series of boutiques for the 21st century. It is not a traditional shopping centre. It is part arcade and part lane. An intimate experience at the centre of St. Collins Lane, integrated with the urban fabric of the city.
<cite>Neil Masterton, Design Director of ARM Architecture</cite>
</blockquote>

<blockquote>
We commenced our selective and targeted leasing campaign early 2014, with a strong focus on luxury and international retailers. With Melbourne being one of the hottest markets across the globe for these luxury and international brands the interest has been extremely strong. These brands have confirmed a strong desire for a Collins St address and with limited availability in only 60 retail shops. We are confident of securing a globally recognized tenancy mix.
<cite>Alistair Palmer, National Director - CBRE Retail Services Group Australia</cite>
</blockquote>

<h2>ARM Draws on Experience</h2>

ARM are no novices when remodeling existing large-scale retail structures, with Melbourne Central the prime example. A light drenched north-south internal laneway, retail spaces over multiple levels and the introduction of glass ceilings are all elements that both retail centres will hold in common, although St. Collins Square fit-outs are expected to be far more decadent given the target tenant profile.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5arm.jpg" rel="gallery-all" title="A template of sorts for St. Collins Lane? Image © ARM Architects"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5arm.jpg?itok=A-konLXs" style="height:497px; width:580px" title="A template of sorts for St. Collins Lane? Image © ARM Architects"></a>

With works due to commence during 2014, St. Collins Lane is expected to open after an 18 month construction period.
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silvermb

St. Collins Lane vies for a piece of the luxury market

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<blockquote>
Elenberg Fraser is the architectural partner of choice to identify a specific architectural approach that realises all of UEM's ambitions. With this project there are not multiple answers like Google, there is one true answer.
</blockquote>

Bold assertions are best backed with bold outcomes and whilst a handful of poor quality images have been circulated of late, today we look at the full might of what may well become Melbourne's defining skyscraper. Purchased by Malaysian developer UEM Sunrise, 224-252 La Trobe Street is a 3197 sqm site opposite Melbourne Central which currently serves as a car park.

Via the work of a development team headed by Urbis and Elenberg Fraser, UEM Sunrise have been presented with a monolithic skyscraper which as the initial quote suggests, fulfills a stated UEM Sunrise ambition of "Changing the landscape of the City,"

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_24.jpg" rel="gallery-all" title="A truly imposing proposition. Image © Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="1109" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_24.jpg?itok=c_WWoda_" title="A truly imposing proposition. Image © Elenberg Fraser" width="580"></a>

<h2>Project Summary</h2>

<ul>
<li>88 levels &amp; 267.15 metres in height</li>
	<li>1139 apartments &amp; 204 serviced apartments, total 1343 dwellings</li>
	<li>Total Gross Floor Area 123,226 sqm</li>
	<li>364 car spaces within the 8 level above ground podium &amp; 786 bicycle spaces</li>
	<li>3037 sqm of retail area and 3048 sqm of office space</li>
	<li>three dedicated common areas with no less than four pools on one level</li>
</ul>
<h2>New Connection to Melbourne Central Station</h2>

The planning application seeks to relocate the existing Melbourne Central Station entrance from La Trobe Street to the north east corner of the site which fronts Little La Trobe Street. In doing this, Basement level 2 retail exposure is maximised, acting as a new pedestrian thoroughfare which will join with Melbourne Central's lower ground food court and station entry. The food and drink options 224-252 La Trobe Street's Basement 2 will be arranged in a hawker market theme.

Urbis notes "the basement design is subject to further input from PTV to understand the proposal’s impact upon the existing rail network and any other considerations for public transport in this area."

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image7_25.jpg" rel="gallery-all" title="Cross section of the interplay with Melbourne Central. Image © Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image7_25.jpg?itok=VUGgpjZ4" title="Cross section of the interplay with Melbourne Central. Image © Elenberg Fraser" width="580"></a>

<h2>Common People</h2>

Four separate communal facilities are proposed, which in total equates to a healthy 2.9 sqm of communal space per apartment. Level 8 carries the main recreational level which includes spa, cold pool, indoor and outdoor pools, yoga/pilates area, gym, internal/external daybeds, gym....and the list goes on. In addition to this recreational hub, communal areas are also located at ground level which are skewed toward visitors and those transiting ground level to access the relocated station entrance.

Whilst acting as a mid tower plant/services area, Level 54 is also described as a social hub facility with dual private dining areas, an expansive westerly-facing lounge and dual sky gardens included. At 257 metres above ground, the owners club covers level 83 and includes a cinema, private dining/lounge areas, library and fireplace, kitchen, pool table and card pods which resemble faux gambling tables.

<h2>Design Nous</h2>

The proposal essentially consists of two concave, U-shaped towers back to back. The highly articulated tower is described as "a unique, curvilinear design response utilising a cross-style layout with undulating setbacks to each site boundary... The cross-style layout limits wind impacts and facilitates angled view lines from apartments while also limiting overlooking opportunities to surrounding development."

The back to back format negates overlooking for the most whilst sections subject to a tight concave form are addressed with vertical fins, further enhancing privacy. Given the development's girth and sheer number of dwellings, it's impressive that all apartment habitable rooms will receive direct daylight and natural ventilation in this targeted 4 star Green Star rated proposal.

Elenberg Fraser has endeavoured to mitigate wind effects by way of the tower's sculptural form. "The building responds to the prevailing wind directions encouraging the wind to flow around the building rather than being directed to ground level, thus minimising the environmental wind effects at street level." Wind amelioration zones are also included through the design to minimise the effect of down drafts whilst wind tunnel testing determined open balcony distribution, maximising usability.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image6_19.jpg" rel="gallery-all" title="A view vortex. Image © Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="368" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image6_19.jpg?itok=U8wMk-Gp" title="A view vortex. Image © Elenberg Fraser" width="580"></a>

<h2>Author's Opinion</h2>

Whilst tall skyscrapers are becoming all the more common it's excessively rare that a skyscraper with such immense dimensions and unique silhouette has the ability to grace Melbourne's skyline. After too many years of viewing economically prudent, rectangular 'box' buildings expanding the city's skyline, its refreshing to see a proposal of this ilk for Melbourne - a true mould breaker such as Eureka Tower when initially proposed.

Whilst I'm well and truly ensconced in this development's corner, the clean cut nature of the podium which interacts with both La Trobe and Little La Trobe could be perceived by some as bare and incohesive with the existing streetscape, a potential cause for concern? Regardless Elenberg Fraser asserts the tower is "where Melbourne finds its destiny as an international south east Asian city" - an interesting notion!

<h2>Development Team</h2>

<ul>
<li>Applicant and client: <a href="http://www.uemsunrise.com/UEMSunrise/Home" target="_blank">UEM Sunrise</a> (La Trobe Street Dev) Pty Ltd)</li>
	<li>Architecture: <a href="http://elenbergfraser.com/" target="_blank">Elenberg Fraser</a>
</li>
	<li>Urban planning: <a href="http://www.urbis.com.au/" target="_blank">Urbis</a>
</li>
	<li>Wind mitigation: <a href="http://melconsultants.com/" target="_blank">Mel Consultants</a>
</li>
	<li>Aboriginal Cultural Heritage: <a href="http://www.alassoc.com.au/" target="_blank">Andrew Long and Associates</a>
</li>
	<li>Aviation Assessment: <a href="http://www.thompsongcs.com/www/home/" target="_blank">Thompson GCS</a>
</li>
	<li>Landscape Architecture: <a href="http://www.aecom.com/" target="_blank">AECOM</a>
</li>
	<li>Traffic engineering: <a href="http://www.traffixgroup.com.au/" target="_blank">Traffix Group</a>
</li>
	<li>Environmental Sustainable Design: <a href="http://www.ark-resources.com.au/" target="_blank">Ark Resources</a>
</li>
	<li>Waste management: <a href="http://www.leighdesign.com.au/" target="_blank">Leigh Design</a>
</li>
</ul>
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The Answer > 224 - 252 La Trobe Street, Melbourne

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60-82 Johnston Street South Melbourne was <a href="/news/fishermans-bends-tallest-proposal-unveiled" target="_blank">reported on</a> by Apartments.com.au during August last year and at the time we thought it to be Fishermans Bend's tallest proposed development. Indeed dual 181 metre residential towers headline the massive development, which is in excess of City of Port Phillip's <a href="http://www.portphillip.vic.gov.au/en/montague-precinct-structure-plan.htm" target="_blank">Montague Precinct Structure Plan</a> preferred height of 100m.

Final planning approval lies with the State Government however and as this project falls within an area of no prescribed height limit, it's considered to meet the State's <a href="http://www.portphillip.vic.gov.au/Draft_Vision.pdf" target="_blank">Urban Renewal Area Draft Vision</a>. Therefore City of Port Phillip's planning department earlier in the year handed down their decision on the project.

<blockquote>
It is recommended that Council advise the Minister for Planning that it supports the application in principle and that, in the event that the Minister determines to grant a permit for this application, some refinements are necessary and further details need to be provided in relation to dwelling ratios, car parking, building heights and setbacks, sustainable design, pedestrian paths, landscaping and bicycle parking.
</blockquote>

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_23.jpg" rel="gallery-all" title="Hero perspective. Image © Rothe Lowman"><img alt="" class="image-article-full-width-580px" height="631" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_23.jpg?itok=JJhYXQzJ" title="Hero perspective. Image © Rothe Lowman" width="580"></a>

<h2>Project Overview</h2>

<ul>
<li>Developer - MAXVIC (Vicland Property Group &amp; Maxcon)</li>
	<li>Builder - Maxcon</li>
	<li>Architect - Rothe Lowman</li>
	<li>Applicant/consultancy - Meinhardt</li>
	<li>Two 54L towers at 181m. One 28L tower at 95m. One 22L tower at 76m</li>
	<li>1600 apartments, 1067 car spaces, 51 motorcycle spaces and 500 bicycle spaces</li>
	<li>1,682.4 m2 of retail floorspace, 18 two-storey home-office apartments</li>
	<li>1,785.9 m² of community "Village Hall' facilities and a Supermarket at ground level</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image4_27.jpg" rel="gallery-all" title="Flowing lines of the podium. Image © Rothe Lowman"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image4_27.jpg?itok=obBgcaf3" title="Flowing lines of thye podium. Image © Rothe Lowman" width="580"></a>

<h2>COPP Amendments</h2>

Amongst the list of requested amendments, COPP planners have included the following:

<ul>
<li>Deletion of the Village Hall.</li>
	<li>Reduce the number of car parking spaces for residents to 0.5 spaces per dwelling</li>
	<li>Significantly decrease the percentage of single bedroom dwellings and significantly increase the percentage of three or more bedroom dwellings</li>
	<li>Specify and accommodate affordable (social) housing. Universally accessible dwellings suitable for persons with limited mobility, and adaptable dwellings.</li>
	<li>Expand the public realm at street level to create open space to adequately provide for pedestrian and bicycle movement, seating, landscape treatment, and passive recreational opportunity.</li>
	<li>Provide an Urban Art contribution</li>
	<li>Relocate bicycle facilities to ground level and increase the bicycle parking ratio in accordance with the Interim Fishermans Bend Design Guidelines</li>
	<li>Provide a car share scheme on the site.</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image6_18.jpg" rel="gallery-all" title="Landscape plan. Image © ASPECT Studios"><img alt="" class="image-article-full-width-580px" height="457" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image6_18.jpg?itok=6VsoWK-G" title="Landscape plan. Image © ASPECT Studios" width="580"></a>

<h2>Activated Podium</h2>

Images show the project's lower levels to be of the highest calibre. Whilst Rothe Lowman have designed a flowing structure that speaks well with its surrounds, ASPECT Studios have incorporated greenery over every level culminating in a multifaceted rooftop communal garden.

The result is a stunning podium design that is flowing, interesting, undulating and heavily activated over the initial few levels. If this podium quality is replicated elsewhere in Fishermans Bend, it will be one important step (albeit just one) in ensuring the built form environment is a quantum leap ahead of many parts of Docklands.

Those behind 60-82 Johnston Street, like all other Fishermans Bend development proponents have yet to learn the fate of their projects, as the State Government readies final structure plans for the area.
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COPP's take on Fishermans Bend's tallest proposal

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Last week the Australian arm of prominent global engineering firm <a href="http://www.meinhardt.com.au/" target="_blank">Meinhardt</a> released a white paper titled 'How Far Are We From Truly Green Façades?' via their <a href="http://practicalimagination.info/" target="_blank">Practical Imagination</a> platform.

The white paper delves into the issues currently surrounding the advancement of green facades which in turn allows the practice to become the norm rather than the exception. Glazing types and efficiency, thermal effects, recycling and aesthetics are all considered through the piece which can be viewed in full <a href="http://practicalimagination.info/how-far-are-we-from-truly-green-facades/" target="_blank">here</a>.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/NUS_green_facade.jpg" rel="gallery-all" title="Destined for a suburban melbourne office park? Unlikely!. Image © Meinhardt"><img alt="" class="image-article-full-width-580px" height="373" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/NUS_green_facade.jpg?itok=9DhlQ2Df" title="Destined for a suburban melbourne office park? Unlikely!. Image © Meinhardt" width="580"></a>

In a local context there's no shortage of green walls adorning developments, yet green facades remain an altogether more elusive beast. Melbourne City Council trumpet <a href="http://www.melbourne.vic.gov.au/sustainability/ch2/Pages/CH2Ourgreenbuilding.aspx" target="_blank">CH2</a> and rightfully so given its long list of ESD features including a northern green facade.

Of the current crop of developments, 720 Bourke Street which is nearing completion employs a green facade over all elevations. Project architect <a href="http://www.hassellstudio.com/en/cms-news/the-greening-of-medibank-at-720-bourke-street--" target="_blank">Hassell</a>'s take on 720 Bourke Street:

<blockquote>
As the new Medibank headquarters rises from the ground in Melbourne, the plants that will give it a dynamic green facade are being trialed on an adjacent rooftop. The southern façade of the Cbus Property development at 720 Bourke Street in Docklands will feature two 20 metre high-planted green walls rising from the Bourke St entrance.

Higher up, the building will have a growing façade system consisting of 520 planter boxes as part of the façade curtain wall. It is an ambitious greening project in a difficult environment. While green walls in an urban environment flourish in Asia and the tropics, the challenges of such projects are much greater in the temperate climate of Melbourne.

The challenges of the coastal location in the Docklands include a variety of conditions for plants to prosper on each aspect of the façade. There are varying levels of exposure to and to prevailing winds.
</blockquote>

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Img_4108.jpg" rel="gallery-all" title="The infancy of 720 Bourke Street's green facade"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Img_4108.jpg?itok=0M5JQ1rv" title="The infancy of 720 Bourke Street's green facade" width="580"></a>

The final words are best left to Meinhardt:

<blockquote>
Green façades may not be a reality yet in a holistic sense, but thanks to intense research combined with clever and practical design, they are coming much closer to becoming a reality.
</blockquote>
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Meinhardt's take on green facade progression

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It was conceived during 2011 and still meanders on today. Released last month was an interim update surrounding the Melbourne Arts Precinct Blueprint which principally concerns itself with:
<blockquote>
	A connected Arts Precinct that is a must-see part of Melbourne, known for its distinctive character and vibrant arts experiences.
	The Blueprint sets out a range of strategies to achieve this vision, grouped around four themes - bring life to the streets, create a ‘Melbourne’ experience, more to see and do, and make connections. These strategies propose a range of actions to bring the dynamism and creativity of the Arts Precinct’s artistic community out into the streets.
</blockquote>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image3_28.jpg" rel="gallery-all" title="An aerial perspective of Southbank's Arts Precinct. Image courtesy MCC"><img alt="" class="image-article-full-width-580px" height="371" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image3_28.jpg?itok=NMOwB1bP" title="An aerial perspective of Southbank's Arts Precinct. Image courtesy MCC" width="580"></a>
In and amongst the 55 page document are some telling faults identified with the Arts Precinct. Inward-looking buildings (NGV being a prime example), a general lack of street life, poor shared identity for the precinct and urban barriers such as CityLink all combine to make the Arts Precinct a less than ideal area to traverse by foot. This in turn negates activity and interaction.
To mitigate these negatives highlighted within the Blueprint, four key topics have been identified as areas to address. Bringing life to the streets, creating a Melbourne experience, more to see and do plus making connections are the four headline aspirations. They all sound very rosy, yet how will these four aspirations if implemented correctly transform the area?
Below is a set of before and after images which depict a more user friendly Arts Precinct. The public realm looks to have been transformed from one large monotonous setting into a series of far smaller, finer grain experiences where choice of amenity is king. Drawing a parallel so some of the CBD's laneways there seems to be a mass of smaller, dynamic venues destined for the Arts Precinct.
This in turn promotes intimacy, interest and spontaneity in the area...and above all increased use.
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image12_9.jpg" rel="gallery-all" title="Accumulated before and after concept images for the precinct. Image courtesy MCC"><img alt="" class="image-article-full-width-580px" height="1361" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image12_9.jpg?itok=nIQdHCkk" title="Accumulated before and after concept images for the precinct. Image courtesy MCC" width="580"></a>
Accumulated before and after concept images for the precinct. Image courtesy City of Melbourne
As promising as the above images are the Blueprint notes that an Arts Precinct Public Realm Plan is to be developed, with further discussions held during 2014-2015.
Committees, agendas, meetings and working parties - without putting too fine a point on the issue, the Arts Precinct and Southbank at large are in dire need of such a plan so hurry it up people!
See the full Blueprint <a href="https://www.melbourne.vic.gov.au/AboutCouncil/Meetings/Lists/CouncilMeetingAgendaItems/Attachments/11321/MAR14%20FMC2%20AGENDA%20ITEM%206.3%20DRAFT%20CITY%20F%20MELBOURNE%20ARTS%20STRATEGY%202014-17.pdf" target="_blank">here</a>.
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Blueprint for a better Arts Precinct

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It was only a short few weeks ago that Apartments.com.au highlighted the rolling application that was 57-61 City Road via <a href="/news/57-61-city-road-resubmitted-and-revisited" target="_blank">this article</a> and mused whether <a href="http://www.artisanarchitects.com.au/" target="_blank">Artisan Architects</a> would finally get one of their prolific high-rise portfolio off the drawing board and into Melbourne's skyline.

Evidently wheels were in motion with Melbourne City Council's approval of the amended planning application green lighted late February, whilst project developer <a href="http://www.lkproperty.com.au/index.php" target="_blank">LK Property Group</a> was quietly going about facilitating marketing and branding for what is now known as The Opus Tower.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img-2-lrg.jpg" rel="gallery-all" title="The Opus Tower. Image © LK Property Group"><img alt="" class="image-article-full-width-580px" height="871" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img-2-lrg.jpg?itok=LapjE_e6" title="The Opus Tower. Image © LK Property Group" width="580"></a>

Revisiting Artisan Architects project description once more:

<blockquote>
The design of this new 37 level building of 246 Apartments and 144 carspaces was inspired by its context and its intended users.

Along with many ESD initiatives, the planning of this new tower also takes advantage of its long vista back to the Yarra River and Flinders Street Station.
</blockquote>

Gone is the initial awkward green, grey and white colour motif, replaced with a tower dominated by black and white horizontal bands and highlighted with a golden crown; a nod to neighbour Eureka Tower perhaps? It's impressive how a change of external colours can transform a project so markedly for the better.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img-slide1-v4.jpg" rel="gallery-all" title="Southbank with The Opus in place. Image © LK Property Group "><img alt="" class="image-article-full-width-580px" height="412" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img-slide1-v4.jpg?itok=M1Aun-gJ" title="Southbank with The Opus in place. Image © LK Property Group " width="580"></a>

Currently taking <a href="http://theopustower.com.au/" target="_blank">registrations of interest</a> prior to public release, the Opus Tower seeks to join a throng of projects jostling for position on Southbank. With uninterrupted views directly north and east owing to its location, the project is one of few on Southbank that can boast such a luxury (for the time being at least).

The Apartments.com.au database shows The Opus Tower to be one of 24 high-rise residential projects ranging from planning application to under construction located within Southbank.
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The Opus Tower - an Artisan's work

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Premier Denis Napthine may have turned the first sod at ABC's Southbank redevelopment mid February, but the first tangible signs of construction is due this month as site demolition commences. Incorporating the adjoining car park at 102 Sturt Street, the $176 million dollar expansion will see ABC's Ripponlea complex abandoned in favour of a larger Southbank premises which will also house the Melbourne Symphony Orchestra.

Premier Napthine during the ceremony remarked “This exciting project represents the ABC’s long-term commitment to Melbourne... The cost of construction will be $176 million and will generate about 300 full time jobs in Victoria over the life of the project, which is expected to produce indirect benefits of $491.5 million.”

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ABC1_0.jpg" rel="gallery-all" title="ABC Southbank's new face. Image © COX Architecture"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/ABC1_0.jpg?itok=TZyzizYQ" style="height:252px; width:580px" title="ABC Southbank's new face. Image © COX Architecture"></a>

The first feature to catch the eye is <a href="http://www.coxarchitecture.com.au/" target="_blank">COX Architecture</a>'s luminous, open design. The current <a href="http://www.abc.net.au/tours/images/sites/big/southbank.jpg" target="_blank">ABC Southbank Centre</a> at 120 Southbank Boulevard looks very much 1990's with a strong street level bluestone edifice and dark recessed windows - not the most welcoming of buildings. Enter the new ABC Melbourne Accommodation Project (MAP) with its transparent facade that provides a highly visible internal environment when viewed externally.

When including a full-height void facing Southbank Boulevard, the design seeks to give something back to the public via interaction rather than isolation. If and when the <a href="/news/blueprint-for-a-better-arts-precinct" target="_blank">Arts Precinct Blueprint</a> is adopted, the new MAP building will fit within the blueprint nicely.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image1_52.jpg" rel="gallery-all" title="Ground floor layout. Image © COX Architecture"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image1_52.jpg?itok=s2aUJngC" style="height:380px; width:580px" title="Ground floor layout. Image © COX Architecture"></a>

The MAP building involves the design and construction of a new southern building over the aforementioned adjoining car park while the current ABC Centre will be essentially stripped back to the concrete structure and augmented. The eventual common building will house over 30,000 sqm of Gross Floor Area, a marked increase over the existing facility.

Included within the new extension are 77 below ground car parking spaces, 122 bicycle bays and four rain water tanks whilst car park ramps, services and loading bays are all accessed via Moore Street. This in turn allows office production facilities to front both Sturt Street and Southbank Boulevard whilst Studio 31 will hug the western boundary. A large rooftop terrace will sit atop the bluestone annex.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image2map.jpg" rel="gallery-all" title="2013 Target Program. Image courtesy Probuild"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image2map.jpg?itok=7v6lU_QY" style="height:234px; width:580px" title="2013 Target Program. Image courtesy Probuild"></a>

Like many projects that suffer delays for a myriad of reasons, head contractor <a href="http://www.probuild.com.au/" target="_blank">Probuild</a>'s initial 2013 Target Program has slipped and has no doubt been superseded by an amended version. After suffering a roughly four month delay in demolition, the project looks set to achieve an early 2017 completion as works commence this month.

The final product will go a long way to enhancing its immediate surrounds.

For further reading and to see more architectural drawings, view the PDF on the Parliament of Australia <a href="https://www.google.com.au/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=2&amp;cad=rja&amp;uact=8&amp;ved=0CDAQFjAB&amp;url=http%3A%2F%2Fwww.aph.gov.au%2Fparliamentary_business%2Fcommittees%2Fhouse_of_representatives_committees%3Furl%3Dpwc%2Fabcmelbourne%2Fsubs%2Fsub01.pdf&amp;ei=-dE9U9OtEbCfiAfWjoDwBg&amp;usg=AFQjCNG3NgS0UxmdTzfgqwbgRrObI0sV0w&amp;bvm=bv.64125504,d.aGc" target="_blank">website</a>.
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A closer look at ABC Southbank's new digs

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It seemed implausible at the time and that has proven to be the case. Last year Apartments.com.au covered <a href="/news/272-queen-street-in-depth" target="_blank">in detail</a> the near pencil-thin office tower proposed at 272 Queen Street which ultimately gained approval, yet had not advanced beyond that point.

Implausible in that an office tower of 205 metres in height carried a typical floor plate of only 832 sqm. The commercial trend of recent years has drifted toward larger, more economically favourable open-plan floor plates with ANZ Docklands, 720 Bourke Street and 121 Exhibition Street prime examples. In this light it was speculated that 272 Queen Street would go back to project architect <a href="http://www.pta.com.au/" target="_blank">Peddle Thorp</a> for reworking.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image27272.jpg" rel="gallery-all" title="272 Queen Street design progression. Images © Peddle Thorp"><img alt="" class="image-article-full-width-580px" height="419" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image27272.jpg?itok=rZ-1mH2Z" title="272 Queen Street design progression. Images © Peddle Thorp" width="580"></a>

That has proven to be the case with the third and most recent site design (above right) now holding approval. The mixed-use site and permit which incidentally has been listed by <a href="http://www.realcommercial.com.au/property-land+development-vic-melbourne-500975255" target="_blank">Paragon Real Estate</a> as for sale via an EOI campaign closing May 9th 2014, would now see a mixed-use development of 210 metres grace the 1288 square metre site. Somewhat odd given <a href="http://www.afr.com/p/business/property/chinese_developer_wins_huge_permit_qxFyYvPida8d1eNmcl6OdL" target="_blank">AFR</a> reported in December 2013 the site was purchased by a mainland Chinese developer for $23.9 million.

Nonetheless where previously 35,561 sqm of office space was available, that number has dropped to 10,000 sqm contained within the lower levels. Consequently 624 apartments have been added with total levels numbering 62, an increase of 12. Assuming there are 50 levels of residential use and floor plates remain at 832 sqm, average apartment size for the complex would equate to over 60sqm, likely indicating a healthy proportion of two bedroom dwellings.

Externally the tower maintains its feature faceted facade addressing Queen Street and Little Lonsdale Street. Gone is the blue facade and mid tower plant level, in their place a glazed, black curtain wall with recessed balconies running the height of the tower component.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image2%20%281%29.jpg" rel="gallery-all" title="399 Little Lonsdale approved scheme. Image © Peddle Thorp"><img alt="" class="image-article-full-width-580px" height="435" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/image2%20%281%29.jpg?itok=L9MhBLQm" title="399 Little Lonsdale approved scheme. Image © Peddle Thorp" width="580"></a>

272 Queen Street is not alone with the adjoining easterly property at 399 Little Lonsdale Street (above) also currently on the market with <a href="http://cbre.realcommercial.com.au/property-land+development-vic-melbourne-500871539" target="_blank">CBRE</a>. Another Peddle Thorp design, the prospective tower of 39 levels would carry 219 apartments, although there is scope to increase both density and height.

It'll be interesting to see who purchases either site, particularly in the case of 272 Queen Street given its perceived level of stature in the eyes of potential overseas buyers. Early days yet but together these projects have the potential to deliver well over 1000 permanent residences to a generally placid part of Melbourne's CBD.
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Revised 272 Queen Street for sale

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Time today to look at the newest crop of apartment projects due for public release. Short and tall, far and wide, most projects below find themselves at registration prior to a full blown sales campaign.

Adding to a torrent of current apartment projects, here are some of the latest and greatest destined for Melbourne.

Assembly - 181 Capel Street, North Melbourne

Builder turned developer Equiset has released for sale 181 Capel Street. Featuring a cluster of low-rise residential buildings designed by <a href="http://www.woodsbagot.com/" target="_blank">Woods Bagot</a>, the project has pitched itself toward the higher end of the market.

http://www.assemblyapartments.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image24_2.jpg" rel="gallery-all" title="Image courtesy Enrich Property Group"><img alt="" class="image-article-full-width-580px" height="390" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image24_2.jpg?itok=FivW-LA6" title="Image courtesy Enrich Property Group" width="580"></a>

Claremont Manor - 3-7 Claremont Street, South Yarra

With site demolition near complete and a neighbouring display not far behind, Claremont Manor is the latest offering within the Forrest Hill Precinct, South Yarra. It seems Southlink have teamed with architects <a href="http://birddelacoeur.com.au/" target="_blank">Bird de la Coeur</a> once more, their seventh joint tower within the precinct.

http://claremontmanor.com.au/aus/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image27.jpg" rel="gallery-all" title="Image courtesy PDS Group"><img alt="" class="image-article-full-width-580px" height="289" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image27.jpg?itok=e0e6qNsD" title="Image courtesy PDS Group" width="580"></a>

Edinburgh Village - 7-15 Reid Street Fitzroy

With ABD Group as the builder, Edinburgh Village will launch its public sales next weekend. Six levels, 44 apartments, 2 retail tenancies and 2 levels of basement car park.

http://edinburghvillage.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image32_1.jpg" rel="gallery-all" title="Image courtesy ABD Group"><img alt="" class="image-article-full-width-580px" height="254" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image32_1.jpg?itok=vQlJ8x7y" title="Image courtesy ABD Group" width="580"></a>

Mirka - 30 Inkerman Street, St Kilda

Not much is known of the upcoming project, although if a 2011 planning application is any reference a six level project with 50 apartments opposite Newmarket Hotel is in the offing.

http://www.mirkaapartments.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image34.jpg" rel="gallery-all" title="Image courtesy Look Property Group"><img alt="" class="image-article-full-width-580px" height="375" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image34.jpg?itok=cQGmMeqD" title="Image courtesy Look Property Group" width="580"></a>

Green Edge Richmond - 1 Railway Place, Richmond

Following on from their Dimmeys Richmond transformation, Green Edge Richmond is the latest project from Richmond Icon Pty Ltd. A nine level building of 42 apartments will feature a rooftop terrace laden with greenery.

http://greenedgerichmond.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image33_0.jpg" rel="gallery-all" title="Image © greenedgerichmond.comau"><img alt="" class="image-article-full-width-580px" height="203" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image33_0.jpg?itok=SeOf-3nH" title="Image © greenedgerichmond.comau" width="580"></a>

Middle Burke - 436 Burke Road, Camberwell

The Camberwell apartment scene keeps marching on, with Middle Burke the latest project open to registrations. A joint effort by JD Group and <a href="http://www.ckdesignworks.com/" target="_blank">CK Designworks</a> the project is located near Toorak Road and will feature an activated street level with multiple retail tenancies.

http://middleburke.com.au/index.html

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image38.jpg" rel="gallery-all" title="Image © middleburke.com.au"><img alt="" class="image-article-full-width-580px" height="314" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image38.jpg?itok=sA7NaGwx" title="Image © middleburke.com.au" width="580"></a>

Victoria One - 452 Elizabeth Street, Melbourne

The tallest of what's on offer today, developer <a href="http://www.goldenagegroup.com.au/" target="_blank">Golden Age</a> has dubbed their upcoming 240m project Victoria One, although Central Equity also have <a href="http://victoriaone.com.au/" target="_blank">Victoria One</a> as a future project - seems someone is destined to finish second?

http://www.victoriaoneapartments.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image37.jpg" rel="gallery-all" title="Image © Golden Age"><img alt="" class="image-article-full-width-580px" height="200" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image37.jpg?itok=y48vMltA" title="Image © Golden Age" width="580"></a>

District - 160 Argyle Street, Fitzroy

Aesthetically pleasing, District is the latest offering from <a href="http://form.substancia.com.au/" target="_blank">Substancia Projects</a> and will incorporate the facade of the former Pfeiffer Engineering building which held contributory heritage status.

http://districtfitzroy.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/imageGen.jpg" rel="gallery-all" title="Image courtesy Look Property Group"><img alt="" class="image-article-full-width-580px" height="341" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/imageGen.jpg?itok=MWiBq47j" title="Image courtesy Look Property Group" width="580"></a>

Panorama - 101 Tram Road, Doncaster

A project with no name, the impending launch was touched upon recently by Apartments.com.au. With display and marketing in place, Panorama is a 13 level project atop Doncaster Hill that will eventually bring sweeping views to hundreds of residents.

http://www.101onthehill.com.au/

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/slideshow_team_1.jpg" rel="gallery-all" title="Image © 101onthehill.com.au"><img alt="" class="image-article-full-width-580px" height="366" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/slideshow_team_1.jpg?itok=frQ5VU3B" title="Image © 101onthehill.com.au" width="580"></a>

A Apartments - 96 Albert Street, Brunswick East

Purchased last year, the site will host <a href="http://www.blueearth.com.au/" target="_blank">Blue Earth Group</a>'s latest project of some 119 apartments over 6 levels. With <a href="http://www.rothelowman.com.au/" target="_blank">ROTHELOWMAN</a> leading the design, the project has a slated completion of late 2015 with Hamilton Marino in charge of construction.

http://www.in2property.com.au/docs/flipbook_2.pdf

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image30_0.jpg" rel="gallery-all" title="Image courtesy in2property"><img alt="" class="image-article-full-width-580px" height="226" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image30_0.jpg?itok=wZ6hGX5h" title="Image courtesy in2property" width="580"></a>

This article was updated on Wednesday 26th March where we incorrectly credited the architect of 96 Albert Street, Brunswick East.
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New apartment releases - March 2014

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Like it or loathe it, Chadstone Shopping Centre is about to enter another expansionary phase which will further solidify its position as Australia's largest. Beyond the planned push to over 215,000 square metres of leasable space, the headline construction note within the upcoming phase will be the delivery of premium office tower fronting Dandenong Road.

With near 16,000 square metres of office space expected, the soon to be under construction commercial building will in due course be joined by an additional tower containing 190 hotel suites. Both towers were covered in a <a href="/news/chadstones-twin-towers-sharpen-up" target="_blank">previous Urban.com.au article</a>.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image3_10_0.jpg" rel="gallery-all" title="Hotel and commercial towers side by side. Image © Bates Smart"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image3_10_0.jpg?itok=ZGbjPIn5" title="Hotel and commercial towers side by side. Image © Bates Smart" width="580"></a>

The office tower is included within Stage 38 and according to website <a href="http://www.estimateone.com/" target="_blank">EstimateOne</a> also includes the following:

Early Works

<ul>
<li>Bulk excavation and site retention of the new car park located under the office tower</li>
	<li>Underpinning of the existing Myer car park</li>
</ul>
Stage One Works (Separable Portions apply)

<ul>
<li>New Myer car park deck</li>
	<li>Pedestrian link</li>
	<li>New bus interchange</li>
	<li>Road works to Eastern Road</li>
	<li>New signage gantries to Eastern Road</li>
	<li>Road works to Princes Highway</li>
	<li>Commercial in-ground carparking and ramping</li>
	<li>Office tower excluding tenant fitout</li>
	<li>Landscaping</li>
	<li>Screeding over future site for Hotel</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image10_10.jpg" rel="gallery-all" title="Image © chadstoneshopping.com.au"><img alt="" class="image-article-full-width-580px" height="241" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image10_10.jpg?itok=1Yt7GCoI" title="Image © chadstoneshopping.com.au" width="580"></a>

In addition, Stage 40 which centres around an expanded retail offering is also out to construction tender. According to the <a href="http://www.chadstoneshopping.com.au/chadstonedevelopment/chadstone_capital.htm" target="_blank">official website</a>, "The new development proposal represents an investment of over $500 million by its owners, creating significant employment throughout the economy for the broader community (2,700 direct jobs during construction and 2,200 ongoing)."

Currently six major builders are in the running, although Probuild may have the upper hand given they have delivered a variety of expansion projects for the centre over a 15 year period.
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Chadstone Capital moves to construction

Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/tsioMLcnjas?si=zq-ys3JuWpfa5hFv" title="YouTube video player" width="560"></iframe>

The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Mark Baljak

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