New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

Joel Robinson

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

The long-planned transformation of Brisbane's historic Shafston Estate has taken another major step, with Capella Hotel Group announced as the luxury hospitality partner behind what will become Brisbane's first branded residences.

The project, to be known as Capella Residences Brisbane, is being delivered by Verso Projects at the landmark Kangaroo Point riverfront estate, with completion targeted for 2029.

The announcement follows a series of planning changes to the project over recent years. The site was originally approved in 2023 for a 15-level, 37-apartment development designed by Rothelowman for Burgundy Group before Verso Projects took over the 10,070 sqm riverfront holding and lodged revised plans with Kerry Hill Architects to increase the development to a 25-level tower with 51 apartments.

The latest announcement confirms Capella Hotel Group will bring its branded residential offering to the project, marking just the second Capella Residences development globally after Seoul, and the group's first branded residential project in Australia.

The <a href="https://www.apartments.com.au/new-apartments/23-castlebar-street-kangaroo-point-qld-4169">Castlebar Street development</a> will centre around the restoration of the heritage-listed Shafston House, one of Brisbane's oldest residences, originally constructed in 1851 by Reverend Robert Creyke as a single-storey cottage known as Ravenscott.

<img alt="Capella" data-entity-type="file" data-entity-uuid="2b9f4ce5-638f-4d6b-8082-3ca7e4b75fca" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-09%20at%207.20.41%E2%80%AFAM.png?VersionId=f7aeqsW_DzOJI4FymWb3lD8NptSfsP7q" />

Capella said the project aligns with its focus on heritage-led developments, with the Brisbane estate combining the restored historic residence with a new luxury apartment tower and hospitality-inspired resident amenities.

Residents will have access to the Capella Living Room, a concierge-led communal space inspired by the group's luxury hotels, alongside landscaped gardens, six swimming pools, wellness and recreation facilities.

The broader estate will also include two riverfront homes, a six-berth private marina, porte cochère arrival experience, secure basement parking and a new section of public riverwalk along the Brisbane River frontage.

The heritage Postal Depot Building will also be retained and repurposed as a guest house, in line with the revised development plans.

The project represents another evolution for the site, which Kerry Hill Architects previously described as a rare opportunity to restore one of Brisbane's most significant heritage estates while creating a new benchmark for apartment living.

"The Shafston Estate provides a once-in-a-generation opportunity to restore one of Brisbane's finest heritage precincts and to reinstate residential use as a unique site perched on the edge of Kangaroo Point," Kerry Hill Architects said in its Urban Context Report accompanying the planning submission.

"The project will celebrate excellence in sub-tropical residential design, setting a new benchmark for vertical living in Brisbane."

Verso Projects, which now has an $8.5 billion development pipeline spanning more than 6,000 dwellings across apartments, townhouses, retail and commercial projects, said the partnership with Capella would elevate the development beyond a traditional residential project.

"We feel honoured to be restoring Shafston Estate to its former glory, elevating it to new heights of luxury and excellence underpinned by Capella's distinctive service ethos and design philosophy, and making it a standout landmark in Brisbane," Verso Projects CEO Steve Laffey said.

"By partnering with Capella, globally recognised for its refined approach to luxury hospitality and deep respect for cultural and historical context, we will elevate this project beyond a residential offering into a world-class destination."

Capella Hotel Group President Roland Fasel said Brisbane's emergence as a global city made it the right location for the company's Australian residential debut.

"Brisbane is a city on the cusp of something remarkable, and Capella Residences is our commitment to being part of that story," Fasel said.

"The Capella residential experience is more than luxury. It is about a sense of belonging to a place with deep meaning."

Private appointments have now opened for the project, with a display suite expected to open in late 2026 ahead of the planned 2029 completion.

Capella to launch Brisbane's first branded residences at Shafston House, Kangaroo Point

Lewis Land's latest apartment release within its <a href="https://www.apartments.com.au/new-apartments/harbour-shores-biggera-waters-564-oxley-drive-biggera-waters-qld-4216">Harbour Shores</a> masterplan is targeting one of the Gold Coast's fastest-growing buyer groups, with almost a third of apartments at Solis priced below $1 million.

The seven-storey building at Biggera Waters will comprise 91 apartments, including 24 one-bedroom residences starting from $778,000, a price point Lewis Land says is aimed squarely at first home buyers struggling to enter the Gold Coast market.

<img alt="Harbour Shires" data-entity-type="file" data-entity-uuid="e7486e37-22f6-4c92-b212-9b0622070b8f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-08%20at%209.09.34%E2%80%AFAM.png?VersionId=W8MJwJUCf6HkIyl_EVSksnd.QI6MZryY" />

<a href="https://www.apartments.com.au/developers/lewis-land-group">Lewis Land</a> Head of Development Michael Long said the developer deliberately allocated a significant proportion of the project to more affordable apartment types.

"First home buyers have been priced out of many parts of the Gold Coast, and we saw a clear opportunity to address this and play our part in a longer-term housing solution," Long said.

"That's why 24 of the 91 apartments being delivered at Solis have been designed and priced for the city's next generation of homeowners, quality one-bedroom apartments, half of which include an additional multipurpose room to maximise space and flexibility.

"This approach places 30 per cent of apartments in Solis under $1 million, and with close proximity to Harbour Town's future light rail extension connecting residents to the city's major employment and knowledge hubs, it's a win for buyers looking to secure their first property."

<img alt="Sores" data-entity-type="file" data-entity-uuid="550526d3-73ba-4710-9739-c5f4294a30ef" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-08%20at%209.09.29%E2%80%AFAM.png?VersionId=cQQdXHt9wS0UXwZEm5Py5bH_3kAmzyhu" />

Designed by BDA Architecture, Solis will deliver a mix of one, two and three-bedroom apartments, with residences ranging up to 232 sqm. Apartments feature generous balconies and contemporary finishes, while residents will have access to Harbour Shores' lagoon pool, clubhouse, tennis court, gym, yoga studio and sauna.

The focus on first home buyers resonated with purchaser Holly Humphreys, who said she and her boyfriend spent more than a year searching for their first property before shifting their attention from houses to apartments.

"We fell in love with the first house we bid on and got our hopes up, but after repeated knockbacks we learned not to get too attached," Humphreys said.

"We offered at the high end of price guides, but sales kept going even higher. That's where we really struggled and we needed to re-evaluate our budget and our expectations. Standalone houses were off the table, and we pivoted to apartments and townhouses."

Humphreys said it was encouraging to see developers recognising the growing demand from first home buyers.

"There's a growing number of young buyers looking to enter the market earlier because they understand that getting in now can make a real difference as prices continue to rise," she said.

"It's fantastic to see a developer recognise this and then actively take measures to deliver an apartment with us in mind."

Solis is the first development planned within the second stage of the Harbour Shores masterplan, with early works expected to commence in September 2026.

[smartcode_project_cta:default project_id=113271]

Lewis Land targets first home buyers at latest Harbour Shores release, Solis

Luxury apartment developer Abadeen has recorded $19.25 million in apartment sales across two of its Lower North Shore developments in the lead-up to the end of the financial year, headlined by the sale of a $6.75 million penthouse at <a href="https://www.apartments.com.au/buildings/koyo-crows-nest-5-rodborough-avenue-crows-nest-nsw-2065">KOYO in Crows Nest.</a>

The transactions also included the sale of a newly completed three-bedroom apartment at <a href="https://www.apartments.com.au/buildings/park-residences-cremorne-2-sutherland-street-cremorne-nsw-2090">Park Residences in Cremorne</a> for $6.35 million, with the residence selling shortly after the project's first public inspections following completion.

The sales come as completed, owner-occupier-focused apartments continue to attract strong demand across Sydney's Lower North Shore, particularly from buyers looking for certainty and immediate occupancy.

The penthouse at KOYO spans 491 sqm across a single level and was designed by architect Koichi Takada. The development is one of Abadeen's flagship boutique projects in Crows Nest.

[smartcode_project:default project_id=108800 project_image_fid=370093]

Abadeen Executive Chairman and Founder Justin Brown said buyer activity lifted noticeably in the lead-up to the end of the financial year.

"We saw a clear increase in enquiry levels, inspection numbers and buyer engagement across our completed projects leading into the end of the financial year," Brown said.

"Buyers have become far more decisive over the past six months. The combination of improving confidence, limited supply and the ability to physically inspect completed residences is creating strong competition for premium apartments in the best locations."

Brown says the&nbsp;response to Park Residences following completion has been particularly strong.

"Buyers want certainty and are responding positively to the opportunity to walk through a finished product, inspect the quality firsthand and move in immediately," Brown suggested.

"Projects such as Park Residences and KOYO demonstrate that when the product is exceptional and the location is irreplaceable, buyers are prepared to act quickly."

[smartcode_project:default project_id=114246 project_image_fid=370116]

Abadeen CEO Joe Tack said quality continued to differentiate projects in the current market.

"Today's buyers are incredibly discerning," Tack said.

"They are seeking larger floorplans, premium finishes, walkability, lifestyle amenity and confidence in the developer delivering the project. Well-designed boutique developments continue to outperform because they offer something genuinely difficult to replace.

"The enquiry we are seeing across our completed and recently completed Lower North Shore portfolio is very encouraging, and we expect this momentum to continue into spring."

The sales follow increased enquiry across Abadeen's Lower North Shore portfolio which also includes <a href="https://www.apartments.com.au/buildings/northcote-collective-naremburn-2-northcote-street-naremburn-nsw-2065">Northcote Collective in Naremburn</a> which also completed recently.

KOYO penthouse headlines Abadeen's $19.25 million EOFY sales flurry

Melbourne off the plan apartments

55 Emma presents a rare opportunity for prospective apartment buyers to live between two of Melbourne's trendiest suburbs.

The project, named after its address at 55 Emma Street, is located at the junction of Collingwood, Fitzroy, and Clifton Hill, an enviable position close to extensive amenity.

55 Emma presents a collection of just 36 apartments across nine-storeys.&nbsp;

Developed by A&amp;O Projects in collaboration with SGKS Architects, Ratio Property Consultants, and Hansen Partnership, the building houses a mix of one, two, and three-bedroom apartments.

Drawing inspiration from the rich local heritage, SGKS Architects has created a contemporary design outcome that seamlessly blends with the surrounding area.

[smartcode_project:default project_id=13216 project_image_fid=174048]

The imposing brick podium, reminiscent of Collingwood's built heritage, occupies the entire square site, adorned with warehouse windows, recessive balconies, and intricate brick detailing.

Above the podium, a ghosted copy in white reflects the rhythm, resulting in an elegant and timeless façade.&nbsp;

As you step inside 55 Emma, residents will be greeted by an activated frontage and a lavishly appointed foyer, while the rear laneway reveals a moody green textured concrete arcade.

[smartcode_project:default project_id=13216 project_image_fid=82308]

Each kitchen boast generous bench space, abundant storage, and stone splashbacks and benchtops, with feature lighting illuminating the space, coupled with two-pack joinery with soft-close drawers, as well as state-of-the-art stainless steel rangehoods, gas cooktops, fully integrated ovens, and dishwashers.

The living areas and hallways of the apartments are adorned with wide engineered oak floorboards, exuding warmth and style, while the bedrooms, flooded with natural light, feature plush loop-pile ash grey carpeting.

Crowning the building is the rooftop recreation space, offering residents a space to soak in panoramic vistas.&nbsp;

[smartcode_project_cta:default project_id=13216]

Drawing inspiration from the rich local heritage, SGKS Architects has created a contemporary design outcome that seamlessly blends with the surrounding area

alisonwarters@gmail.com

55 Emma: Striking heritage at the junction of Collingwood, Fitzroy, and Clifton Hill

Essendon is embracing a bold and fresh energy with the introduction of Tekna.

The contemporary building showcases sleek and sophisticated forms, with articulated facades that incorporate various fenestration elements and individual glazed balconies.&nbsp;

Designed to harmonise with the existing streetscape of Russell Street, Tekna reflects the essence of Essendon, with Fenton Design Group choosing materials and colours that complement the area's dynamic and sought-after landscape.

[smartcode_project:default project_id=1675 project_image_fid=46033]

Beyond its vibrant facade, Tekna offers homes that strike a perfect balance between convenience and aesthetics.

The bathrooms embody the philosophy that "less is more," creating spaces that are bright and uncluttered, with integrated storage solutions incorporated throughout.

Similarly, the bedrooms in Tekna are carefully designed to prioritise comfort, with layers of materials and fabrics contributing to a soothing ambiance.

[smartcode_project:default project_id=1675 project_image_fid=46038]

With Essendon Station just across the road and the convenience of No 59 trams around the corner, residents have easy access to transportation.

Tekna is within walking distance of local shops, cafes, bars, and restaurants, while the open spaces of Queens Park, are also nearby.

[smartcode_project_cta:default project_id=1675]

Beyond its vibrant facade, Tekna offers homes that strike a perfect balance between convenience and aesthetics

Inside the Essendon off the plan apartments, Tekna

All apartments in the first stage of Elements Brunswick, the epitome of a new style of apartment living that seamlessly blends the past with the future, have been snapped up.

Stage two will be announced soon.

Every aspect of the design by Plus Architecture has been carefully curated to bring nature indoors and foster a sense of tranquility.

[smartcode_project:default project_id=103014 project_image_fid=167546]

The ground floor features an atrium where residents can entertain guests or find solace amidst the lush greenery, as ferns and star jasmine fill the air with a gentle fragrance.&nbsp;

The apartments themselves exude a sense of serenity, with a colour palette that combines blonde and smoke hues alongside neutral tones, with the spacious rooms&nbsp;striking a balance between openness and intimacy.&nbsp;

Natural materials have been utilised throughout, with timber and stone, coupled with double glazing which fills the spaces with abundant natural light.

[smartcode_project:default project_id=103014 project_image_fid=167547]

Embracing a sustainable ethos, Elements Brunswick prioritises minimising its environmental impact while maximising accessibility. The development features bicycle storage facilities and dedicated car parking, encouraging residents to opt for eco-friendly transportation options.&nbsp;

The development boasts a 7.5-star energy rating, achieved through the incorporation of solar hot water, rainwater harvesting, and natural ventilation systems that enhance air quality, with&nbsp;80 per cent of the building materials used are recycled.

[smartcode_project_cta:default project_id=103014]

Embracing a sustainable ethos, Elements Brunswick prioritises minimising its environmental impact while maximising accessibility

Stage one of Elements Brunswick sells out with stage two set for release

Sustainability lies at the core of the vision of Brunswick East's newest apartment development Neighbourhood, shaping every aspect of its development.

From the initial site selection to subsequent decisions, Neighbourhood has strived to maximise thermal and energy efficiency, minimise waste, responsibly source materials, and conserve natural resources.

By prioritising sustainability, Neighbourhood has created a residential setting that not only benefits the planet but also supports its residents in their individual efforts to live sustainably.

[smartcode_project:default project_id=8270 project_image_fid=157245]

Neighbourhood's commitment to environmentally sustainable design is reflected in its extensive range of initiatives. The Built Environment Sustainability Scorecard (BESS) assessment has recognised Neighbourhood as a beacon of best practice.

Factors such as energy and water efficiency, thermal comfort, and overall environmental sustainability performance have all been taken into account to ensure Neighbourhood meets the highest standards.

The result is an inspired residential environment that treads lightly on the planet. By incorporating thoughtful design and landscape gestures, Neighbourhood encourages spontaneous exchanges and fosters human connection.

The integration of public spaces complements the creation of tranquil spaces for private enjoyment, providing a catalyst for a like-minded community to thrive together.

[smartcode_project:default project_id=8270 project_image_fid=157253]

Neighbourhood's focus on building community is as fundamental as its dedication to sustainability. To achieve this, the site has been divided into four separate buildings, each housing its own community.

By scaling each community to a size where residents can know everyone else in their building, Neighbourhood fosters a strong sense of belonging and connection.

Architectural and landscape features play a crucial role in encouraging connections within and between the four communities.

The central courtyard, rooftop garden, open-air breezeways, and carefully positioned design elements all serve as catalysts for spontaneous social exchanges.

[smartcode_project:default project_id=8270 project_image_fid=157251]

These touches ensure that Neighbourhood is not just a collection of buildings, but a vibrant and interconnected community.

Green spaces, both formal and informal, have been meticulously integrated throughout the precinct. From lush plantings on facades to verdant vegetation in circulation spaces, Neighbourhood provides a layered and nature-rich environment. This biophillic design is not only visually pleasing but also promotes the health and well-being of all residents on a daily basis.

[smartcode_project_cta:default project_id=8270]

Factors such as energy and water efficiency, thermal comfort, and overall environmental sustainability performance have all been taken into account to ensure Neighbourhood meets the highest standards

Neighbourhood Brunswick East: A sustainable oasis fostering community connections

Boutique Melbourne apartment developer PACASA, in collaboration with Cera Stribley Architects, has had quick-fire success at it's recently launched Richmond project, Park House.

There's only 14 apartments and townhouses to choose from in the five-level Church Street building, which sits in a unique pocket at the base of Richmond Hill.&nbsp;Every building to the west of Park House is single-level heritage, so the views back to the city can't be built out.

PACASA Director Stefano Paciocco said that whilst Richmond locals have flocked to the development, it’s also generating significant interest from Melbourne’s upmarket eastern suburbs.

“We’ve had a lot of enquiry from downsizers who live in the likes of Malvern, Glen Iris, Hawthorn, Kew, but the &nbsp;Richmond locals have loved it most.

"They love the area and know what it's about, but they've not really had anything suitable to buy into before Park House."

[smartcode_project:default project_id=110363 project_image_fid=213016]

Paciocco says buyers have responded to both the project and the location.

"There's higher density to the northern end of Church Street, but we've found a niche on Richmond Hill where buyers know new projects are a rarity."

While Paciocco admits being in the Richmond Hill area comes with its planning challenges, the uniqueness of the product is driving their sales rates to $18,000 per sqm, a figure not often, if ever, seen in Richmond before.

The two-bedroom apartments in Park House are priced at $1.2 million and have nearly 100 sqm of living area. The three-bedroom apartments are priced from $1.65 million. The crowning jewel is the four-bedroom, 396 sqm penthouse. There's also three-bedroom apartments with their own private rooftop terraces with optional spa upgrade.

[smartcode_project:default project_id=110363 project_image_fid=213014]

The development will be anchored by two commercial spaces, which are likely to home an upmarket hospitality venue or a showroom.

Prominent Melbourne architect Cera Stribley has designed the building, with the brief from PACASA to pay homage to the timeless grandeur of Richmond's Victorian-era architecture, while blending heritage with contemporary living.

"Richmond is known for its Victorian era terrace houses, with rows of narrow sites infilled with brick cottages the common vernacular," the architecture firm said.

"At a streetscape level, these narrow lots have created strong repetition that becomes punctuated with subtle details from the period, such as iron lattice work and arched windows.

"The façade of Park House seeks to borrow from this language, referencing the narrow lots of the area in a façade based around finely gridded proportions. This association is further strengthened using brick as the primary material, complimented with metal details.

[smartcode_project:default project_id=110363 project_image_fid=213020]

"The Richmond palette is one of brick and urban gardens, with every open space heavily used by the community. The tinted concrete façade seeks to blend into the architecture already in place across Richmond, with planter boxes across the podium offering another layer of character to each apartment and bringing landscape into the otherwise commercial streetscape of bridge road."

PACASA are hoping to start construction on Park House, which is targeting a 7.5 star NatHERS energy rating, later this year.

They already have their sights set on their next project, a similarly boutique block in Collingwood.&nbsp;

[smartcode_project_cta:default project_id=110363]

PACASA Director Stefano Paciocco said, while they've had significant interest from Melbourne's eastern suburbs, it's been Richmond locals who have dominated the purchases so far

Locals drive sales at PACASA's recently launched Richmond apartment development, Park House

In today's fast-paced world, where time is of the essence, apartment living has become a popular choice for many individuals seeking convenience and a hassle-free lifestyle.

To cater to the evolving needs of residents, apartment developers are increasingly incorporating concierge services into their offerings.

These services not only enhance the overall living experience but also provide a range of benefits that make apartment living truly extraordinary.

&nbsp;

[smartcode_project:default project_id=114216 project_image_fid=212014]

Melbourne developer Centrla Equity, as well as the ASX-listed Mirvac, know the importance of a concierge. Central Equity have a concierge at their two completed apartment developments,&nbsp;FOCUS in Southbank, and Parkhill, on the fringe of the CBD, while Mirvac's latest Yarra's Edge tower, Trielle, also has a dedicated concierge service.

One of the primary benefits of having concierge services within apartment developments is the round-the-clock support they provide. With 24-hour concierge services, residents can rest assured that their needs will be taken care of at any time of the day or night, whether it's a package delivery, arranging transportation, or simply seeking assistance.

The presence of a concierge in the grand lobbies also adds an additional layer of security, ensuring that only authorised individuals have access to the premises.

Concierge services go beyond basic assistance, offering residents the convenience of accessing various amenities within the apartment complex.

FOCUS, for example, provides its residents with the opportunity to book amenity spaces such as the 17-seat cinema and private dining rooms through their attentive concierge team, with the personalised service making it effortless for residents to enjoy the luxurious facilities that are designed exclusively for their comfort and entertainment.

The recent completion of Parkhill brought an opportunity for its first residents to experience the concierge team firsthand. The team is readily available to assist with day-to-day needs, making life in Parkhill a breeze.&nbsp;

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Trielle, on the other hand, sets a new standard of luxury living. Its inviting lobby is home to a dedicated concierge service that caters to residents' needs with attention to detail. By delegating time-consuming tasks to the concierge, residents can reclaim precious moments in their day and focus on the things they truly enjoy.&nbsp;

There's still one, two and three-bedroom apartments selling in the Southbank project FOCUS, with prices for a one-bedder starting from&nbsp;$589,000.&nbsp;

If West Melbourne is more your spot, Parkhill still has a collection of one and two-bedroom apartments remaining, with prices from&nbsp;$515,000.&nbsp;

The Yarra's Edge Trielle only recently launched to the market, boasting an array of one, two and three-bedroom apartments and penthouses, where prices begin from&nbsp;$650,000.&nbsp;

To cater to the evolving needs of residents, apartment developers are increasingly incorporating concierge services into their offerings

Melbourne's best new and off the plan apartment developments with a dedicated concierge

Boutique property developer Piccolo has kicked off construction at their innovative Fitzroy apartment development, A Piccolo House – Gore Street.

The family-owned company has sold 70 per cent of the 49 apartments at 385 Gore Street since kicking off the campaign five months ago.

<div>The development is made up of 26 two-bedroom residences ranging from $1.5 million to $2.1 million, and 23 three-bedroom residences ranging from $2.5 million to $7 million.</div>

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<div>Piccolo reunited with their long-term partners, architecture practice Woods Bagot and interior designer Hecker Guthrie, to create A Piccolo House - Gore Street, Fitzroy, which is complete with honest materials and timeless finishes that take cues from Fitzroy’s historic Victorian architecture.&nbsp;</div>

Piccolo Managing Director Michael Piccolo said the site at 385 Gore Street was impossible to overlook, knowing the large 1874 sqm&nbsp;block would accommodate a collection of generously sized homes catering to those wishing to downsize and live nearer the city without compromising on space.

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The design was born from the local architecture on Gore Street. 
 
Woods Bagot Principal Peter Miglis says the project is&nbsp;surrounded by quite an eclectic combination of spaces – industrial buildings, Victorian terrace homes, local cafes and restaurants and stunning tree-lined streets

<div>“Within this&nbsp;particular pocket of Fitzroy, the traditional converses with the contemporary, and we see&nbsp;A Piccolo House - Gore Street, Fitzroy&nbsp;as an amalgamation of both elements.”&nbsp; 
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<div>The build will mirror the rhythm and proportions of the neighbouring heritage architecture. The lower levels will be crafted from a combination of slimline masonry brick and pigmented red oxide concrete, while the upper levels will be setback in a natural concrete frame.</div>

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<div>A north-south laneway splits the building into two volumes and provides a secondary connection to Gore Street. A lobby enveloped on all sides by a secluded secret garden, arriving at the building will mimic the experience of stepping into the private garden or courtyard.&nbsp;</div>

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Stacey Van Harn, Director at Hecker Guthrie said throughout the design process they leant towards honest materiality, selecting&nbsp;organic, high-quality&nbsp;materials that&nbsp;are practical, durable and develop a beautiful natural patina as they age.

“By incorporating the earthy natural tones of highly tactile materials, we can capture the gritty nature of Fitzroy whilst bringing an element of refinement and finesse that befits a luxury home.”&nbsp;&nbsp;

<div>The kitchens will feature top-of-the-range appliances from Gaggenau and Whispair and a butler’s pantry. The main living areas will include a study nook to accommodate working from home, and in the master ensuite will feature a bathroom with a deep shower and large undermount bathtub.</div>

Residents will also have access to a communal dining room, guest suite, and workshop space, which they will be able to book through the building’s lifestyle concierge service.

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The family-owned company has sold 70 per cent of the 49 apartments at 385 Gore Street since kicking off the campaign five months ago

Piccolo kick off construction at A Piccolo House, Gore Street in Fitzroy following strong sales

Developer Sering Urban's <a href="/new-apartments/alphington-vic-3078">Alphington</a> development The Grange, just 8.5 kilometres from the <a href="/new-apartments/melbourne-vic">heart of Melbourne</a>, offers a limited collection of just five multi-level residences.

The group engaged MNE Architects to design the three and four-bedroom townhomes, with the remaining stock priced between $980,000 and $1.295 million.

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As residents step into the light-filled residences, they are greeted by the spacious interiors and 2.7-metre-high ceilings that create an open and airy ambience. The open-plan kitchen, living, and dining areas seamlessly blend together, enhanced by striking light-wells that flood the space with natural light. Four of the residences even boast a private roof-top terrace.

The rooftop terrace is a versatile space that caters to both social gatherings and peaceful solitude, enclosed by glass and featuring solid timber decking.

Each townhome comes complete with a private garage, ensuring convenience and security for residents, while the inclusion of premium appliances and quality fittings and fixtures further enhances the overall appeal and functionality of the homes.

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Beyond the comforts of The Grange, <a href="/new-apartments/alphington-vic-3078">Alphington offers a plethora of amenities</a> that contribute to its allure. Situated in the heart of the inner-city suburbs, residents enjoy easy access to public transport options, enabling effortless connectivity to the CBD and other parts of <a href="/new-apartments/melbourne-vic">Melbourne</a>. Nature lovers will appreciate the proximity to picturesque spaces such as Fairfield Park, Yarra Bend, and the scenic river precinct.

<a href="/new-apartments/alphington-vic-3078">Alphington also boasts an array of boutique shopping outlets</a>, cafés, and restaurants just minutes away, while the nearby cultural hub of Kew provides a vibrant atmosphere with its diverse range of attractions.

Families will find solace in the fact that some of Victoria's best public schools, including <a href="/new-apartments/camberwell-vic-3124">Camberwell</a> High, are within reach, while prestigious private institutions such as Alphington Grammar, Carey Grammar, Trinity Grammar, and Scotch College are also nearby.&nbsp;

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The group engaged MNE Architects to design the three and four-bedroom townhomes, with the remaining stock priced between $980,000 and $1.295 million

Final townhomes remain at Alphington development The Grange

In the heart of Ivanhoe's prestigious Fairy Hills precinct, a remarkable residential development has emerged, capturing the essence of its leafy surroundings.

Rose St. Quarter, brought to life by the talented team at KM Develop, in collaboration with Ewert Leaf Architects and John Patrick Landscape Architects, offers a lifestyle opportunity that is truly one-of-a-kind.

The architects at Ewert Leaf have designed 31 spacious residences, ranging from one to three bedrooms, that take full advantage of their premium hillside corner location. The homes boast unobstructed north and west light, providing city views and a seamless connection to the surrounding amenities.

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Drawing inspiration from the verdant Fairy Hills streetscape, the architectural presence of Rose St. Quarter is understated yet captivating.

The terraces, adorned with greenery, merge harmoniously with the natural environment, creating a tranquil and inviting atmosphere. Ewert Leaf's attention to detail is evident in the horizontal form of the facade, which features varying extrusions and recesses, providing residents with secluded and private spaces immersed in John Patrick's garden design.

Upon entering Rose St. Quarter, residents are greeted by a central, private entry leading to a secure residential lobby with keyless access. The stylish touches of glamour, such as detailed metalwork and feature lighting, create an immediate sense of elegance and sophistication.

Inside each residence, an abundance of natural sunlight floods the carefully calibrated colour palettes, creating a seamless integration between indoor and outdoor living spaces. The light scheme, with its soft timber tones, and the dark alternative, evoking a rich and earthy ambiance, both showcase the magnificent natural travertine surfaces in the kitchen and bars.

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The floorplans at Rose St. Quarter offer a variety of stunning options to suit every lifestyle. The premium three-bedroom apartments, generously sized and flooded with light, occupy the upper level, boasting dual aspects and large windows.

Additionally, a well-sized two-bedroom apartment with Crepe Myrtle trees in a private terrace provides a cozy retreat. Apartments 102 and 103, conveniently accessed directly from Rose Street, offer both security and exclusivity.

The master suites at Rose St. Quarter are exquisitely designed, offering a retreat within a retreat, complete with walk-in robes, plush 100 per cent wool carpeting, and generously-scaled ensuites.

Many apartments feature freestanding bathtubs and skylights, complemented by designer tapware and accessories

The large and functional kitchen spaces, many equipped with butler's pantries, are designed with both style and functionality in mind, finished with travertine surfaces and featuring engineered joinery, abundant storage, and a full range of high-quality European appliances and tapware.

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Rose St. Quarter not only provides luxurious living spaces but also an array of amenities tailored for residents' convenience and comfort. These amenities include a car wash, electric vehicle charging stations, an integrated parcel delivery system, and extra storage facilities.

Outdoor living is embraced at Rose St. Quarter, with each residence offering its own sheltered and private courtyard. The lushly landscaped spaces provide an ideal setting for a peaceful morning coffee or entertaining guests on the weekend.

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The architects at Ewert Leaf have designed 31 spacious residences that take full advantage of their premium hillside corner location

How Ewert Leaf designed Rose St. Quarter in Melbourne's leafy Ivanhoe

Melbourne developer Urban has focused on sustainability at it's most recent apartment project, 25 Smith Street in the heart of Fitzroy.

Designed by Clare Cousins Architects, the architectural gem sets a new standard in sustainable living, showcasing a harmonious blend of functionality, beauty, and responsible design principles that consider our impact on the environment and the community we inhabit.

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At the heart of 25 Smith's sustainability initiatives is its commitment to renewable energy. The building boasts an array of solar panels, harnessing the power of the sun to generate clean electricity.

In line with the forward-thinking ethos, the site features electric vehicle charging stations, encouraging residents to embrace eco-friendly transportation options.

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Furthermore, 25 Smith takes a bold step forward by eliminating the use of gas, reducing carbon emissions and promoting a greener future.

The developers have prioritised water-sensitive design features, ensuring high-quality water fixtures and implementing stormwater management practices to protect local waterways. A Stormwater Treatment Objective called Relative Measure (STORM) has been adopted, ensuring that stormwater quality from the site meets stringent standards.

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Inside the building, the focus is on creating a healthy and comfortable living environment. Natural daylight floods the living spaces, enhancing the well-being of occupants and reducing the need for artificial lighting. The architects have paid attention to indoor air quality, ensuring optimal ventilation and thermal comfort for residents.

The project team has placed a strong emphasis on reducing resource consumption and promoting recycling during the construction phase, significantly minimising waste sent to landfills. Additionally, the building management is committed to ongoing waste reduction and efficient waste disposal practices.

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The property boasts high-performance double glazed window systems, optimising insulation and minimising heat transfer. A 21 kW photovoltaic (PV) system adorns the roof, offsetting more than 40 per cent of the building's estimated energy consumption. By utilising highly efficient lighting, heating, and cooling systems, the development effectively reduces overall energy demand.

The inclusion of light-coloured paving on balconies and terraces, combined with the use of Solar Reflective Index (SRI) paints, helps mitigate the Urban Heat Island effect, creating cooler outdoor areas that blend seamlessly with the surrounding environment.

Water consumption is significantly reduced through the implementation of water-efficient fixtures and landscape design. Additionally, rainwater is collected and stored for reuse, minimising reliance on potable water sources.

In keeping with its commitment to sustainability, 25 Smith showcases innovative practices and strategies that address global sustainability challenges. The project adheres to GreenGuard emission criteria, ensuring a healthy indoor environment by utilising ultra-low VOC paints that minimise harmful emissions.

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The entire project, from design to ongoing operation, follows best practices to minimise environmental impact and maximise efficiency.

25 Smith also promotes alternative transportation options, aiming to reduce dependency on private vehicles. The development provides electric vehicle charging facilities, encouraging residents to embrace low-emission transportation methods and contribute to a cleaner urban environment.

[smartcode_project_cta:default project_id=110364]

At the heart of 25 Smith's sustainability initiatives is its commitment to renewable energy. The building boasts an array of solar panels, harnessing the power of the sun to generate clean electricity

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