Not all apartment amenities are immediately visible.

Swimming pools, gyms, rooftop terraces and residents' lounges have long featured on buyers' wishlists, but as the way Australians live has changed, so too have the features that make apartment living more convenient.

Increasingly, buyers are placing value on the practical aspects of day-to-day life. Fast internet, EV charging, secure bike storage, flexible workspaces and parcel management are becoming just as relevant as lifestyle amenities, reflecting changing habits and expectations.

Online shopping has been one of the biggest drivers of that shift.

Australians spent a record $82.6 billion shopping online in 2025, with almost one in every four retail dollars now spent digitally, making parcel deliveries a routine part of everyday life rather than an occasional convenience.

For apartment residents, however, receiving those deliveries isn't always straightforward.

Without someone home to accept a parcel, deliveries can be redirected to a nearby Post Office, left in building foyers or common areas, or require building management to temporarily store packages. As apartment living continues to grow across Australia's cities, parcel management has become an increasingly important consideration for both residents and developers.

Australia Post's Parcel Locker network is one response to that shift.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/KPZ9j5FRdsQ?si=Qztc1dNP3ZvEIUhb" title="YouTube video player" width="560"></iframe>

Rather than relying on home delivery, eligible parcels can be directed to a nominated Parcel Locker, where they're securely stored until collected. Once a parcel arrives, residents receive a notification through the AusPost app or SMS and can retrieve it using a one-time code or QR code at a time that suits them.

The network has expanded to more than 1,500 locations nationwide, with Parcel Lockers positioned at Post Offices, shopping centres, supermarkets, transport hubs and, increasingly, within or alongside residential developments.

That growing presence reflects a broader change in how apartment buildings are being planned.

Developers are increasingly considering the operational side of apartment living alongside traditional lifestyle amenities. Just as secure mailrooms, bicycle storage and EV charging have become more common inclusions, parcel management is emerging as another feature that supports everyday convenience.

It also helps preserve the arrival experience within a building. Carefully designed lobbies and communal spaces can quickly become cluttered when deliveries accumulate, while secure parcel solutions reduce the likelihood of missed deliveries or parcels being left unattended.

For buyers comparing apartments, these everyday details are becoming part of the decision-making process.

Location, floorplans and finishes remain fundamental, but the features that simplify daily life are carrying greater weight than they once did. As online shopping continues to shape consumer behaviour, secure parcel delivery is increasingly becoming another amenity worth looking for.

Joel Robinson

Parcel delivery is joining the apartment amenity checklist

Inca Property Group has lodged a State Significant Development Application (SSDA) for Dawn, a 53-apartment oceanfront development overlooking Mona Vale Beach.

The proposal, at 35-39 Darley Street East, would replace an existing 18-apartment strata building with a new owner-occupier-focused development comprising 53 two and three-bedroom apartments, including nine affordable built-to-rent residences delivered under the State's infill affordable housing scheme.

Positioned on a 2,679 sqm elevated site around 280 metres from Mona Vale Beach, the development has been designed to maximise panoramic ocean views while responding to the site's sloping topography.

<a href="https://www.apartments.com.au/developers/inca-property-group">Inca Property Group</a> Managing Director Josh Thompson said the State Significant pathway provided greater certainty for projects of this scale.

"This State Significant pathway gives the team real certainty to progress <a href="https://www.apartments.com.au/new-apartments/dawn-35-39-darley-street-east-mona-vale-nsw-2103">Dawn</a> through to completion," Thompson said.

"It allows us to acquire a one-off site, design it carefully and deliver the right offering for the suburb, assessed by the NSW Government's planning department."

The project is one of the first developments in the area to be assessed under the NSW Government's Low and Mid-Rise Housing policy, with the site sitting on the edge of the policy's designated inner area.

The proposal includes three basement levels providing 124 car spaces, alongside a range of resident amenities including a swimming pool, gym, sauna, wellness facilities and private plunge pools for selected ground-floor and penthouse apartments.

<img alt="Dawn" data-entity-type="file" data-entity-uuid="fc1a1daf-0ce4-4f12-9076-b1fa553c7a91" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-21%20at%208.42.11%E2%80%AFAM.png?VersionId=4GZ9h.gpNkTljbxyAET8Jfhv51XUamDm" />

Thompson said Dawn had been designed specifically for owner-occupiers and downsizers, a buyer profile that has driven demand across Inca's recent Upper North Shore developments.

"The majority of buyers in our recent North Shore projects have been downsizers, and we are learning exactly what this market is looking for. Beyond the location itself, we have included resort-style amenities to deliver a genuine lifestyle offering," Thompson said.

Located within walking distance of Mona Vale Beach, the town centre, Mona Vale Golf Club and the Royal Motor Yacht Club, Dawn represents Inca's first Northern Beaches project following the sell-out of Tara on Park in Waitara and Ellis Residences, currently under construction in St Ives.

Construction will be undertaken by Inca's in-house construction arm, GOP Constructions.

Dawn is the latest major apartment proposal for Mona Vale, with the suburb emerging as one of the key beneficiaries of the NSW Government's new Low and Mid-Rise Housing policy.

New developer One Living, led by industry veteran Joseph Scuderi, recently secured a site on Mona Vale Road, on the border of Mona Vale and Pymble, where it is planning around 140 apartments.

IPM is also planning its third project in Mona Vale, significantly increasing the scale of its previous developments with an 82-apartment proposal at <a href="https://www.apartments.com.au/new-apartments/159-167-darley-street-west-mona-vale-nsw-2103">159-167 Darley Street West</a>, opposite Bayview Golf Course and less than 800 metres from Mona Vale town centre.

Read more:&nbsp;<a href="https://www.apartments.com.au/news/nsw/one-living-enters-sydneys-new-apartment-market-with-northern-beaches-site-acquisition">One Living enters Sydney's new apartment market with Northern Beaches site acquisition</a>

Read more:&nbsp;<a href="https://www.apartments.com.au/news/nsw/first-look-ipm-plans-third-mona-vale-project">First look: IPM plans third Mona Vale project</a>

First look: Inca eyes Mona Vale with State Significant DA for Dawn apartments

Seasoned Victorian apartment developer <a href="https://www.apartments.com.au/developers/central-equity">Central Equity</a> has logged more than $400 million in sales in its luxury apartment project Palmera Residences at Northcliffe on the Gold Coast.&nbsp;

Central Equity Director Karl Kutner said the sales result reflected a combination of location, product quality and delivery certainty with the project already under construction by building powerhouse Multiplex.&nbsp;

"Surpassing $400 million in sales since launch is a significant milestone and an outstanding endorsement of <a href="https://www.apartments.com.au/new-apartments/palmera-residences-gold-coast-18-garfield-terrace-surfers-paradise-qld-4217">Palmera Residences</a>,” he said.&nbsp;

"We believe one of the key reasons for this strong result is the confidence purchasers have in knowing the project is under construction with Multiplex. Buyers are increasingly looking for certainty. They want to know that the project they commit to today will be delivered by an experienced team with a proven track record."&nbsp;

[smartcode_project:default project_id=108274 project_image_fid=365782]

Kutner said it was clear there was still high demand for luxury projects that offered certainty of delivery.&nbsp;

“We are in a market where many residential developments have faced delays due to rising construction costs, labour shortages and financing challenges,” said Kutner.&nbsp;

"But having construction underway has provided our buyers with resounding confidence backed by more than 40 years of development delivery by Central Equity combined with construction by one of Australia's most respected construction companies."&nbsp;

[smartcode_project:default project_id=108274 project_image_fid=365785]

Central Equity is one of Australia's most experienced privately-owned property developers. Over more than four decades, the company has delivered in excess of 85 residential developments including 10,000 apartments and many thousands of stand alone homes.&nbsp;

Located on Garfield Terrace at Northcliffe, between Surfers Paradise and Broadbeach, Palmera Residences occupies one of the Gold Coast's most sought after beachside locations. The development has been designed to appeal to owner occupiers seeking premium residences that combine generous living spaces and resort style amenities.&nbsp;

Palmera Residences will feature an exceptional collection of resort style amenities, including two swimming pools: a generously sized family pool with safe shallow zones for relaxed recreation, and a 20 metre lap pool positioned to maximise all day sunlight.&nbsp;

Residents will also enjoy exclusive access to wellness and recreational facilities including a magnesium pool, sauna, yoga studio, expansive fitted gymnasium, resident lounge, outdoor BBQ’s&nbsp;and indoor and outdoor dining areas, together with a dedicated concierge and luxurious hotel inspired entrance foyer.&nbsp;

[smartcode_project:default project_id=108274 project_image_fid=365767]

A unique feature at Palmera Residences has been designed to enhance the Gold Coast lifestyle which includes both indoor and outdoor gymnasium facilities, together with thoughtfully designed indoor and outdoor dining and entertaining areas. A corner café has also been incorporated to provide residents with a destination for their everyday needs.&nbsp;

Kutner said buyer demand had been broad based with purchasers attracted from interstate as well as throughout South East Queensland.&nbsp;

"We're seeing strong interest from owner occupiers, lifestyle buyers and people relocating to the Gold Coast. Many purchasers have been searching for a premium beachside residence where quality, design and delivery are equally important."&nbsp;

[smartcode_project:default project_id=108274 project_image_fid=365771]

Kutner said the sales milestone was an important achievement, but the focus remained firmly on delivering an exceptional development.&nbsp;

"While reaching $400 million in sales is an important milestone, our priority remains delivering a project that exceeds purchaser expectations,” he said.&nbsp;

"Palmera Residences has been designed to become one of the Gold Coast's landmark residential addresses, and we look forward to welcoming our purchasers to their new homes."&nbsp;

There are a limited number of residences remaining in selected configurations with pricing from $2,950,000 to $8,950,000. Palmera Residences is also crowned by expansive penthouses with wrap around views.

[smartcode_project_cta:default project_id=108274]

Construction certainty and strong buyer demand drive major sales result for luxury Gold Coast development

Palmera Residences fly out the door as sales pass $400 million

National property developer <a href="https://www.apartments.com.au/developers/goldfields-group">Goldfields</a> has appointed BINAH as its construction partner for Quartet, its new Brisbane apartment development in the undersupplied suburb of <a href="https://www.apartments.com.au/developments/milton-qld-4064">Milton</a>.

Located just two kilometres from the Brisbane CBD and moments from key 2032 Olympic precincts, <a href="https://www.apartments.com.au/new-apartments/quartet-milton-33-manning-street-milton-qld-4064">Quartet</a> will deliver 131 one, two, three, and four-bedroom apartments priced from $1 million to $4.2 million, combining elevated design with a wellness-focused lifestyle offering.&nbsp;

[smartcode_project:default project_id=108736 project_image_fid=368000]

Goldfields’ Chief Executive Officer, Lachlan Thompson, said the appointment of <a href="https://www.apartments.com.au/builders/binah-constructions">BINAH</a> marked an important milestone for the project.&nbsp;

“Bringing BINAH on board as our construction partner will allow us to bring our vision for Quartet forward with a team that has a proven track record of delivering high-quality residential projects,” Thompson said.&nbsp;

“We’ve taken a considered approach to progressing the site because we wanted to deliver the whole package. Buyers ultimately back great developers, great projects and great builders, and with Quartet, we’ve made sure all three line up.

“People want certainty, they want to know the project will be built, that the homes will be delivered as promised, and that the developer stands behind the quality of what they create. That’s something Goldfields has built its reputation on over many years.”&nbsp;

[smartcode_project:default project_id=108736 project_image_fid=367993]

BINAH’s Managing Director, Khalil Hafza, said the company was proud to be partnering with Goldfields to deliver Quartet.&nbsp;

“Quartet is an exciting project to bring to life, particularly given the level of detail in the residences and the extensive rooftop amenity planned for the building,” Mr Hafza said.&nbsp;

“Our focus is on delivering a high-quality build that brings that design vision to life and creates homes residents will enjoy for many years.”&nbsp;

[smartcode_project:default project_id=108736 project_image_fid=367999]

The facilities at Quartet have been feared towards the roof, with a&nbsp;25 metre lap pool, spa, sauna and cold plunge, and a communal barbecue area and alfresco.

Town planning was designed by <a href="https://www.apartments.com.au/architects/rothelowman">Rothelowman</a> and brought to life by Melbourne-based architecture firm Cera Stribley.

<a href="https://www.apartments.com.au/interior-designers/cera-stribley">Cera Stribley</a> Co-Founder and Managing Principal, Dom Cerantonio, said the project responds to both its riverside setting and Brisbane’s evolving urban character.&nbsp;

“Quartet has been designed to sit comfortably within its riverside context, offering a refined take on urban living through well-planned, generously proportioned residences that will stand the test of time,” Mr Cerantonio said.&nbsp;

“An emphasis on natural light, natural textures and carefully selected finishes from timber and marble to premium appliances, creates calm, considered interiors designed for comfort and long-term liveability.”&nbsp;

Construction of Quartet will commence in July 2026, with completion anticipated in Q4 2028.

[smartcode_project_cta:default project_id=108736]

Construction to commence on 131-residence tower designed around wellness-focused living

Goldfields appoints BINAH for Quartet apartments in Milton

The first partnership between national developer <a href="https://www.apartments.com.au/developers/fortis">Fortis</a> and Adelaide-based developer <a href="https://www.apartments.com.au/developers/otello">Otello</a> has made a strong start, with the pair securing $21 million in unconditional sales at <a href="https://www.apartments.com.au/new-apartments/one-four-four-hutt-adelaide-144-hutt-street-adelaide-sa-5000">One Four Four Hutt</a>&nbsp;on the edge of the Adelaide CBD.

Over a third of apartments have been snapped up in the boutique 44-apartment project on the corner of Hutt Stret and Wakefield Road. Local downsizers and owner-occupiers wanting to remain in Adelaide's tightly-held southeast quarter have been the most prominent purchasers.

The DKO-designed, mixed-use development is one of the few new apartment projects in the precinct, an area where new housing supply has remained limited despite continued demand from buyers wanting to stay close to the CBD, Victoria Park and Adelaide's established east-end amenities.

[smartcode_project:default project_id=151233 project_image_fid=375378]

Fortis Head of Development SA Arthur Dendrinos said the early sales reflected both the strength of the local owner-occupier market and confidence in the Hutt Street location.

"The level of early commitment reflects the confidence local buyers have in the Hutt Street precinct," Dendrinos said.

"Many purchasers are long-term east-end residents who love the area and want to stay connected to the neighbourhood. They recognise the value of a well-designed, well-located development.

"Our partnership with Otello has been central to this success, and the number of unconditional sales at this stage only strengthens our confidence in the South Australian market."

[smartcode_project:default project_id=151233 project_image_fid=375379]

Otello Director Daniel Harris said the sales result also highlighted the lack of new apartment opportunities within the Hutt Street precinct.

"One Four Four Hutt has clearly resonated with buyers, with strong early sales reflecting both the appeal of the Hutt Street corridor and the lifestyle on offer," Harris said.

"The activated ground-floor retail has also been a key drawcard, with purchasers responding to the vision of a more vibrant and connected streetscape, not just the residences themselves."

One Four Four Hutt will deliver 44 one, two and three-bedroom apartments, alongside a collection of penthouses, above a ground-floor retail offering designed to further activate the Hutt Street precinct.

Construction is scheduled to commence in the third quarter of this year, with completion anticipated in 2028.

[smartcode_project_cta:default project_id=151233]

Fortis Head of Development SA Arthur Dendrinos said the early sales reflected both the strength of the local owner-occupier market and confidence in the Hutt Street location.

Fortis makes Adelaide debut with Otello as One Four Four Hutt records strong early sales

West Melbourne

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GUEST OBSERVER
Urban greening projects in Melbourne’s west are contributing to making the region cooler, more pleasant and healthier to live in and travel through. The key to this success is the Greening the West initiative. Since 2011 this has brought together 23 organisations that, by the end of 2018, will have collectively planted more than 1 million trees in Melbourne’s west.
The program’s efforts not only offer clear health and economic benefits for the region’s residents, but are also welcome news in the face of reports that tree canopy cover in Australian cities is generally declining.
Our recent report on Greening the West has found that, while it is a great success, much more work is needed – particularly from the Victorian government.
What is Greening the West?
Urban greening provides a variety of economic, mental and physical health benefits to the public. Greening an area can increase house prices, encourage walking and cycling, and make people feel happier.
Measures of socioeconomic and health status are generally poorer in Melbourne’s west. Compounding this disadvantage, the region has less quality green space than metropolitan averages. Melbourne’s western suburbs have tree canopy coverage of only 5% to 10%, compared to between 10% and 30% in the rest of the city’s suburbs.
<img src="https://images.theconversation.com/files/189906/original/file-20171012-9839-jfsglk.png?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=754&amp;fit=clip" alt="">
Comparative levels of tree canopy cover (% of total area) in Melbourne’s local government areas. Where are all the trees?, Author provided
City West Water began the Greening the West initiative in 2011. The focus was on the local government areas of Brimbank, Hobsons Bay, Maribyrnong, Melton, Moonee Valley and Wyndham. As well as local councils, the steering committee includes community groups, water utilities, state government agencies and a variety of other actors.
An urban greening success story
Planted trees have made a clear difference to Melbourne’s west, where many of the trees can be seen from roads, train lines and houses. This visible difference, and its associated benefits, will become more apparent as trees grow to maturity.
The group obtained A$5 million in funding from the federal government’s 20 Million Trees Program. Trees were then planted in parks, waterway corridors, drainage reserves and peri-urban land.
The Greening the West group supports two other important ongoing liveability projects in Melbourne’s west:
<ul>
<li>
transforming a 1.2 kilometre section of Upper Stony Creek back from a concreted channel into a green waterway
</li>
<li>
transforming 27 kilometres of the heritage-listed main outfall sewer into a linear park and bike track connecting Werribee to the CBD, known as Greening the Pipeline.
</li>
</ul>
As part of the latter project, a 100-metre pilot at Williams Landing was finished in April 2017. Melbourne Water delivered the project in partnership with Wyndham City Council, City West Water and VicRoads, with funding from the Victorian government.
A final Greening the West success is the way it has shifted priorities and cultures, with local government and other stakeholders increasingly recognising the benefits of greening.
The program shows the power of a collaborative model for solving complex urban problems. Such models could not only be rolled out for greening similar regions, like western Sydney, but are also applicable to other complex urban issues such as homelessness.
Planting and greening projects on public land are not enough
It isn’t all good news, however. We found that current efforts to achieve urban greening in Melbourne’s west are unlikely to be enough to reach desirable greening levels.
Most of these efforts are focused on greening public or semi-public land. However, in many areas, the majority of existing trees and tree canopy cover is on private land. As urban densification occurs, these tree numbers are declining.
This is why, despite urban greening efforts, canopy cover has decreased in most areas of Australia between 2013 and 2016. To protect and enhance urban greening, the Victorian government should investigate ways to strengthen policies and planning regulations. This should be done as part of Plan Melbourne’s urban greening actions.
For instance, regulations could require large-scale developers to include trees in new housing lots, parks and streets. Regulations could also be used to ensure small-scale subdividers and renovators include trees on lots.
Current Victorian planning regulations require a certain proportion of public open space in new suburbs, and for housing lots in certain zones to include 25-35% garden area. There is also some guidance on retaining existing trees on lots.
However, there are no state or citywide regulations requiring the planting of new trees and vegetation. This creates a significant risk in new developments that the lots, streets and public open space will have very low tree cover.
A small number of councils, such as Brimbank City Council, have led the way by creating local planning controls that require housing lots to have two trees in the front garden and one in the back garden. This is done through the planning permit process. But statewide or citywide regulations supported by the Victorian government are needed to ensure the protection and enhancement of urban greenery across Melbourne.
In addition, more community education and engagement are required to increase awareness of the many benefits of urban greening.
Casey Furlong is a postdoctoral research fellow at the Centre for Urban Research, RMIT University; Jago Dodson is professor of urban policy and director at the Centre for Urban Research, RMIT University; and Kath Phelan is research fellow at the Centre for Urban Research, RMIT University.
This article was originally published on <a href="https://theconversation.com" target="_blank">The Conversation</a>. Read the <a href="https://theconversation.com/how-melbournes-west-was-greened-84700" target="_blank">original article</a>.
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j.ballantyne1990-6AQqhLzZaK

How Melbourne's west was greened: RMIT

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A developer new to the Apartments.com.au <a href="/developments">Project Database</a> is seeking a berth within the bustling West Melbourne apartment scene.

137-157 Adderley Street as a tri-fronted 1,606sqm site headed to planning during May on behalf of Auburn Land Group. Surrounded by a variety of other current apartment developments, the Adderley Street land holding sits between North Melbourne railway station and the area's most high profile mixed-use development, West End.

The immediate area surrounding 137-157 Adderley Street is a mixture of "terrace houses, commercial offices, workshops and showrooms; buildings of various periods and architectural styles." Auburn Land Group is looking to push the suburb further down the path of higher density residential, by seeking the right to deliver 112 apartments within a 10 level building.

Buchan Group has designed the possible the new addition in line with the objectives of the Better Apartments Design Standards.

The new application follows on from a previous design at planning which was scuppered when the site in question was sold by CBRE City Sales during 2016.

<h2>137-157 Adderley Street application summary</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image23_7.jpg" rel="gallery-all" title="Street level perspective of the new development. Planning image: Buchan Group"><img alt="" class="image-article-full-width-580px" height="241" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image23_7.jpg?itok=QFkP1-2t" title="Street level perspective of the new development. Planning image: Buchan Group" width="580"></a>

<figcaption>Street level perspective of the new development. Planning image: Buchan Group</figcaption></figure><ul>
<li>Application submitted May 2017</li>
	<li>Site area: 1,606sqm with 3 street frontages</li>
	<li>Proposed: 10 level building at 32.8m</li>
	<li>112 apartments: 29 x 1BR, 26 x 1BR + S, 57 x 2BR</li>
	<li>Apartment size range: 47sqm - 84sqm</li>
	<li>102 car parking spaces &amp; 40 bicycle bays</li>
	<li>GFA: 15,300.9sqm</li>
	<li>Development cost: $25 million</li>
</ul>
<h2>The site in context</h2>

<blockquote>
A significant objective of this design response is to provide a considered building form; of scale and articulation that is appropriate to the location context and contributes a well-mannered and positive presence to the West Melbourne streetscape.

One of the most captivating aspects of this site and indeed, a primary characteristic of the West Melbourne context, is the tree line'boulevard'streets, featuring, particularly in the north-south streets, mature deciduous plane trees.

The building design seeks to celebrate this aspect of the context by incorporating into the design highly reflective glass in the street fronting facades to literally reflect the tree foliage and by adopting the seasonal colours of the trees in the vertical shade blades that are affixed to the face of Level 5 and 6 street facades.

The blades will be colour coded to express the seasons.
<cite>Urban context report, Buchan Group</cite>
</blockquote>

<h2>Into an active space</h2>

West Melbourne and Box Hill continue to be the two dominant non-CBD/Southbank locales where large scale apartment projects continue to be consumed by buyers at a steady rate.

Auburn Land Group's Adderley Street project becomes the 27th apartment project entry for West Melbourne within the Apartments.com.au Project Database.

As part of their planning representation, Buchan Group has delivered an overview of West Melbourne that clearly shows the march of higher density living in the suburb. Pink sections represent existing low-rise commercial plots which have become the target of many a developer, while light blue denotes single dwellings and navy multi-residential.

What can be taken from the below graphic is that West Melbourne still has an abundance of sites capable of handling higher density projects.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image1_8.jpg" rel="gallery-all" title="West Melbourne development overview. Planning image: Buchan Group"><img alt="" class="image-article-full-width-580px" height="309" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image1_8.jpg?itok=PHg6y24M" title="West Melbourne development overview. Planning image: Buchan Group" width="580"></a>

<figcaption>West Melbourne development overview. Planning image: Buchan Group</figcaption></figure><h2>137-157 Adderley Street development team</h2>

<ul>
<li>Developer: Auburn Land Group</li>
	<li>Architect: The Buchan Group</li>
	<li>Town Planning: Urbis</li>
	<li>Traffic: O'Brien Traffic</li>
	<li>Waste Management: R B Waste Management</li>
</ul>
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silvermb

Auburn Land Group enters the West Melbourne apartment market

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Palace Cinemas is expanding into Melbourne’s west with their eighth Melbourne complex in the Moonee Ponds precinct.
The group, which operates 85 screens across 20 locations nationally, has plans for a 12-screen cinema at Puckle Street.
It will include 3 platinum screens, a total 620 seats and an outdoor cinema space. The cinema will be part of a retail, hospitality, accommodation and leisure development by Giancorp Property Group in Melbourne’s inner West.
Palace Cinemas’ CEO Benjamin Zeccola said the group had been looking to set up shop in Melbourne’s West for a while now. 
“Our audiences had expressed that there was a real market gap in cinemas delivering a premium experience and offering quality film in that area, so when the opportunity arose to be part of a stylish new development in Puckle Street it was perfect,” he said.
Palace Cinemas also said new cinemas had been confirmed for Melbourne’s Old Pentridge Prison in Coburg, as well as Sydney suburbs Double Bay and Chippendale, and Raine Square in Perth.
With the expansion, the group was poised to introduce a “wider audience to its unique combination of entertainment hospitality,” it said in a release.
Construction at Moonee Ponds is expected to begin in 2017 with the opening expected in 2019.
In 2016, Palace Cinemas bought office space in <a href="/expert-insights/investing/palace-cinemas-to-move-hq-after-south-yarra-purchase">South Yarra</a> for $3.5 million with the intention of making it the group's new headquarters.
 
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prateek24-ezbwHMbNAk

Palace Cinemas to expand into Melbourne West with 12-screen cinema at Moonee Ponds

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To be fair, there isn't a particularly large number of genuine skyscrapers planned for West Melbourne, yet should a new structure plan for 3003 be ratified, the likes of 420 Spencer Street seen below will be the exceptions and not the norm.

The West Melbourne Structure Plan (WMSP) last night went before the Future Melbourne (Planning) Committee at City of Melbourne with the intent of seeking endorsement prior to a period of community and stakeholder consultation during July and August. The new plan will go some way to alleviating Council and community concerns regarding the arrival of skyscrapers within West Melbourne; the tallest reaching 38 levels to date.

Consultancy Urbis has provided a concise <a href="https://urbis.com.au/insights-news/draft-west-melbourne-structure-plan">explanation</a> of the WMSP.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img_3391.jpg" rel="gallery-all" title="420 Spencer Street is a new high point for West Melbourne "><img alt="" class="image-article-full-width-580px" height="870" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/img_3391.jpg?itok=coSqWadg" title="420 Spencer Street is a new high point for West Melbourne " width="580"></a>

<figcaption>420 Spencer Street is a new high point for West Melbourne</figcaption></figure>According to Urbis, key takeaway points from the proposed WMSP include:

<ul>
<li>Height and Floor Area Ratio for Spencer, Flagstaff, Adderley and Station Precincts, and retaining mandatory height controls in other areas. Built form controls are also proposed to apply.</li>
	<li>Rezone key land to Special Use Zone, and require 1:1 employment to residential floor area in Spencer, Station and Flagstaff precincts and 0.5:1 in Adderley Precinct.</li>
	<li>Establish new activity centres to support new local convenience, and support community and creative infrastructure.</li>
	<li>Create new open space and high-quality green streets.</li>
	<li>Require 6% affordable housing as part of developments.</li>
</ul>
These changes are proposed with the intent of maintaining West Melbourne's character whilst promoting feasible growth.

<blockquote>
West Melbourne will play a complementary role to the more intensive areas of development which will surround it into the future. It will retain its identity, diverse areas of character and mix of uses as it evolves.

Its heritage buildings and wide green streets will provide high amenity for residents, as well as commercial and retail opportunity in this distinct, inner urban neighbourhood.
<cite>West Melbourne Structure Plan – Draft for Consultation</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image46_9.jpg" rel="gallery-all" title="Proposed changes to the Design and Development Overlay’s in West Melbourne. Image: WMSP"><img alt="" class="image-article-full-width-580px" height="397" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image46_9.jpg?itok=DKFoCiru" title="Proposed changes to the Design and Development Overlay’s in West Melbourne. Image: WMSP" width="580"></a>

<figcaption>Proposed changes to the Design and Development Overlay’s in West Melbourne. Image: WMSP</figcaption></figure>The graphic above demonstrates the new height limits expected to become reality across West Melbourne.

16 levels within the blue shaded Flagstaff Precinct is the maximum height allowable under the proposed changes; a substantial cut in heights relative to a number of towers which currently hold approval in the precinct. Beyond 420 Spencer Street, Deague Group's soon to be built Melbourne Village at 83 Batman Street is the next tallest at 27 levels.

From a development perspective, there are implications for a number of large sites which have been earmarked for development or have yet to head to planning. A lesser development yield can be expected for sites such as the JLL-marketed <a href="http://rca.jll.com.au/property-land+development-vic-west+melbourne-502066978">404-418 Spencer Street</a>; 16 levels is a far cry from the neighbouring 420 Spencer Street at 38 levels.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image24_11.jpg" rel="gallery-all" title="Plus Architecture's 407-415 King Street was refused during April"><img alt="" class="image-article-full-width-580px" height="322" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image24_11.jpg?itok=0-JU0tad" title="Plus Architecture's 407-415 King Street was refused during April" width="580"></a>

<figcaption>Plus Architecture's 407-415 King Street was refused during April</figcaption></figure>This planning working being undertaken by the City of Melbourne appears to go hand in hand with the council's recent commentary on the West Gate Tunnel project, and the council's belief that it will increase traffic in the CBD.  The West Gate Tunnel project, based on publicly available plans, is to have an intersection/exit with Dynon road which eventually becomes Spencer Street.

Whilst skyscrapers look likely to have no further impact upon West Melbourne's skyline, the suburb is still a major development hot spot relative to other locales.

Urban.com.au's Project Database is tracking 26 separate residential projects within West Melbourne, with many more thousands of apartments yet to be delivered. These for the most will come in the form of mid-rise projects of between 6-9 levels.

The expectation is that post last night's Future Melbourne (Planning) Committee meeting, the WMSP will be subject to a six week engagement period from today Wednesday 5 July through to Sunday 18 August 2017. 

Further details on the WMSP and the opportunity to provide your feedback is available on the dedicated <a href="https://participate.melbourne.vic.gov.au/westmelbourne#overview">Participate Melbourne</a> page.
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Is this the end of the West Melbourne skyscraper?

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Western Melbourne suburbs residential markets remain very strong, according to Herron Todd White’s latest report.
The property valuation firm says that record prices in Kensington, Ascot Vale and Newport has been experienced.
“The current state of the market within the inner western suburbs for established dwellings remains very strong, with record prices experienced, in particular suburbs such as Kensington, Ascot Vale and Newport.
“However like much of Melbourne, the apartment market has stalled with the addition of a large quantity of new stock over recent years.
“In particular apartments built within the past ten years are feeling downward pressure as new, modern buildings are more attractive to buyers and tenants
“The mid-western suburbs have seen a shift in buyer prolife with a large number of smaller developers looking to purchase existing dwellings on larger lots to develop into new townhouses and villas.
“This has seen increase in demand through established suburbs such as Altona, St Albans and Sunshine with strong results, however, we’ve seen a premium paid by developers (to that of owner- occupiers) in some instances, pricing out owner- occupiers,” the report stated.
Herron Todd White says that prices close to the CBD are becoming pressured despite demand for good quality housing.
“Demand still remains strong for good quality housing as pricing pressure is felt closer to the CBD, which becomes ‘unprofitable’ for developers due to the added value of the improvements.
“The first-home buyer market remains buoyant with continuing demand for new properties,” the report advised.
Changes to stamp duty and First Home Owners Grant will make purchasing a property affordable for first-home buyers.
“With changes being made on 1 July 2017 to the First Home Owners Grant and stamp duty, the Victorian State Government has announced that stamp duty will be abolished for first-home buyers purchasing a home with a dutiable value of no more than $600,000.
“Eligible first-home buyers of new homes in metropolitan Melbourne will continue to receive $10,000 and regional first-home buyers will be entitled to an increased grant of $20,000.
“With these incentives from the Victorian State Government, the house and land market is expected to remain stable in the outer western suburbs such as Werribee, Wyndham Vale, Point Cook, Tarneit and Truganina,” the report stated.
A two bedroom unit at <a href="https://www.realestate.com.au/property-unit-vic-ascot+vale-125510382" target="_blank">1/81 Walter Street</a>, Ascot Vale (above) has been listed for between $350,000 to $385,000.
Similarly a two bedroom unit at <a href="https://www.realestate.com.au/property-unit-vic-newport-125377526" target="_blank">2/35 Maddox Road</a>, Newport (below) has been listed for between $580,000 to $610,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/05/19/2_35%20Maddox%20Road.jpg" alt="">
A two bedroom apartment at <a href="https://www.realestate.com.au/sold/property-apartment-vic-kensington-125256778" target="_blank">109/18 Bent Street</a>, Kensington (below) was recently sold for $730,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/05/19/109_18%20Bent%20Street.jpg" alt="">
Similarly a one bedroom apartment at <a href="https://www.realestate.com.au/sold/property-apartment-vic-ascot+vale-124908238" target="_blank">3/171 Kent Street</a>, Ascot Vale (below) was recently sold for $275,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/05/19/3_171%20Kent%20Street.jpg" alt="">
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Western Melbourne suburbs residential market remain very strong: HTW

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A new $500 million mixed-use development project on the West Melbourne waterfront has been given planning approval by the City of Melbourne.
Developer Perri Projects has been given approval for the 2.8 hectare industrial site that feeds into both the Hobsons Road and Dynon urban renewal precincts.
An independent planning panel was appointed by the Minister for Planning, Richard Wynne, to consider submissions and make recommendations for the project.
The project is now before the Minister awaiting final sign off before the precinct rezoning is officially gazetted.
The rezoning will allow for a diverse residential and commercial precinct and the revitalisation of 2,000 square metres of waterfront land, currently inaccessible to the public.
Approximately 10,000 square metres of the site will form part of a new public realm, including a new waterfront public park.
The development will also create 800 metres of new bike lanes and includes upgrades to footpaths and lighting to provide safer transport links.
Perri Projects’ managing director, David Scalzo, said the project will aim to set a new benchmark for waterfront living and integrated mixed-use precincts.
“We’re incredibly pleased with the outcome of the recent council meeting. We are proud of this project and the benefits it will deliver for future residents and the wider Kensington and West Melbourne community,” Scalzo said.
“This project has been a decade in the making, working closely with council and key stakeholders every step of the way to ensure key community benefits could be delivered as part of the revitalisation.
“The process has been very collaborative and we are excited to start bringing this vision to life.
“We now look forward to creating a detailed development plan that will transform this underutilised pocket of land into a world-class waterfront precinct and exemplar mixed-use development, consistent with Plan Melbourne and council’s Municipal Strategic Statement.”
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jonathanchancellor-7SQnKwU6yx

City of Melbourne gives nod to $500 million West Melbourne waterfront precinct

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A vacant site with approval for residential development in West Melbourne has sold prior to auction to a Chinese investor for an undisclosed sum.
Demonstrating the sustained demand for land banks in this precinct, the deal for <a href="https://www.realcommercial.com.au/property-land+development-vic-west+melbourne-502308910" target="_blank">143 Rosslyn Street</a> was struck at a rate of $12,526 per sqm, brokered by Colliers International.
The 112 sqm site has a permit in place for nine apartments and one retail venue or office, equating to $155,888 per unit site.
The selling agents were Daniel Wolman, David Sia and Oliver Hay of Colliers.
The property has changed hands four times since 2013, according to RP Data, although the value of the transactions were not available.
The West Melbourne location is well serviced by public transport.
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Vacant Melbourne CBD allotment picked up prior to auction

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Trenerry Property has unveiled 'The Spencer', the latest of four apartment buildings within its boutique West End development: a future-ready mixed-use development and self-sufficient community located on a former brownfield site in West Melbourne.

According to Trenerry Property West End will transform the 9200sqm former Australia Post site into a vibrant, connected hub for living, playing, staying and working.

The Spencer is located on the eastern side of the site, sitting on the corner of Dudley Street and Bluestone Lane. It has been designed as a formally regular tower rising 11-storeys flanked on either side by podia of differing heights, with a restrained aesthetic comprising an exposed brick skin. The upper three levels or 'crown' element are enveloped in a clear glazing providing a light weight capping atop a robust base. CHT were the principal architect for the project working in tandem with Hecker Guthrie who designed the interiors.

The Spencer will accommodate 102 apartments across its 11-storeys and while it contains West End’s most affordable apartments, this according to designers Hecker Guthrie, has not come at the expense of quality or liveability.

<blockquote>
In creating The Spencer, we’ve provided an abundance of carefully selected components that ensure the highest standard of living. Instead of designing The Spencer to include only the simple necessities required in a home, we’ve created these apartments with what residents want at the forefront of our thinking. Inclusions and design details not usually seen in apartments are standard features at The Spencer. Joinery acts as built-in furniture as well as being functional storage, a dining table is nestled underneath the island benches and kitchens include abundant appliances.

In creating The Spencer, our signature soft modernism design has been refined to offer life within the space of each apartment. These are residences we’d love to live in and that’s a true sign of design with integrity and heart.
<cite>Hecker Guthrie</cite>
</blockquote>

Urban.com.au spoke to Hecker Guthrie Associate, Stacey Van Harn about the inspiration for The Spencer's interiors.

Urban.com.au: What was it like collaborating on a project of this scale with so many other talented designers?

Stacey Van Harn: It was great to see the results that each of the different interior designers presented for their buildings. In some ways, it really highlighted the design zeitgeist of the current time but just as much it was interesting to see how we each took the brief in our own direction.

Working alongside your peers is also a great opportunity to reflect on what makes a Hecker Guthrie design desirable, to both our client and the purchasers, what points of difference can we create etc.

UM: How were the interiors informed by not only their immediate context but the building's exterior?

SVH: Hecker Guthrie’s response to the brief was more so to provide a timeless design and neutral interior that will allow the end user to make the space their own. It is less about fashion and more about creating a space that will stand the test of time and do it well.

The Architect (CHT) made a strong point of utilising real/genuine materials in their architecture and this is certainly an approach that aligns with HG. We are so glad to see the use of real granite benchtops and the like in our project alongside the architects brick and metal finishes.

UM: What was the process like for designing The Spencer? Was the exterior conceived first and the interiors responded? Or were the designs happening in parallel?

SVH: Whilst the architectural design process started before the interiors a lot of the design development has occurred in parallel. We worked together with CHT to develop up the planning of the different apartments to ensure the building design as well resolved.

UM: How do you design with affordability in mind but not at the expense of quality?

SVH: There is always give and take when it comes to cost vs design and achieving the right balance is about compromising in the right places. It is really about keeping your initial design ideas always at the forefront of the process and investing in quality materials and what is important to this project in particular.

UM: What is the target market you are designing for on The Spencer?

SVH: We always strive at HG to produce a design outcome that could suit a varied array of end users. With this particular project, you will see in some of our earlier conceptual presentations that we actually set out to create spaces that would appeal to the three designers working on the job,

Myself (Stacey, in her 30’s) Hamish (in his 40’s) and Paul (in his 50’s). This wasn’t about necessarily designing something for ourselves but creating something we would be proud of and would appeal to this varied demographic of purchasers.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/trenerry_property_urba9462_west_end_ia05_the_spencer_lobby.jpg" rel="gallery-all" title="The Spencer's lobby. Image: Trenerry Property"><img alt="" class="image-article-full-width-580px" height="483" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/trenerry_property_urba9462_west_end_ia05_the_spencer_lobby.jpg?itok=5jDJ98yQ" title="The Spencer's lobby. Image: Trenerry Property" width="580"></a>

<figcaption>The Spencer's lobby. Image: Trenerry Property</figcaption></figure><h2>The Spencer overview</h2>

<ul>
<li>Site footprint approx 1209sqm</li>
	<li>Height: 11-storeys, 36.5 metres</li>
	<li>102 apartments</li>
	<li>45 x 1 bedroom apartments ranging from 47.5 - 73.5sqm (excluding balcony)</li>
	<li>44 x 2 bedroom apartments ranging from 64.5 - 83sqm (excluding balcony)</li>
	<li>12 x 3 bedroom apartments ranging from 86.5 - 119.5 square metres (excluding balcony)</li>
	<li>1 x 4 bedroom apartment spanning 166sqm (excluding balcony)</li>
</ul>
Construction on the entire West End development is slated to commence in July 2017 and be completed by late 2019.
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Laurence Dragomir

Hecker Guthrie discusses West End's latest building: The Spencer

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A corner site with permit for 47 apartments and retail has sold in West Melbourne for an undisclosed sum. 
The <a href="https://www.realcommercial.com.au/property-land+development-vic-west+melbourne-502180678" target="_blank">437-441 Spencer Street</a> property is north facing and full of natural light, according to its description.
The land area is 268 sqm and the zoning is mixed use.
The plan has been designed by architect Ken Sowery of ElevliPlus, who designed 'The Age Print Centre' in Tullamarine, and other renowned buildings.
The selling agent was Gideon Marcus of Teska Carson.
The property was is expected to fetch around $4 million.
 <img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/04/03/WestMelb2.jpg" alt="" style="font-size: 12.16px;">
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West Melbourne site with permit for apartments sold

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Six Australian design firms will redevelop a 9200 square metre West Melbourne site into a mixed-use development named West End.
The development will feature four apartment buildings, a hotel, supermarket and medical centre, a new public park as well as a wellness centre, day spa, pool, gym, 50-seat cinema, dog wash and dog walking service and four electric car charging stations supplied by Tesla.
The development is between Trenerry Property, Hecker Guthrie, Carr Design Group, Mim Design, Six Degrees and CHT Architects. The site was acquired from Australia Post in 2014. It is cornered by by Rosslyn, Dudley and Adderley Streets as well as Bluestone Lane near Spencer Street, West Melbourne. Robert DiCintio, Trenerry Property director said West End would remake apartment living in Melbourne, with few if any inactive frontages and an emphasis on amenity that made life better.
“It’s a different way to live, a better way to live and we think West End will set the benchmark for mixed use developments in Australia," he said.
"It’s not services for the sake of services, or stuff that sounds good on paper but doesn’t work in reality. It’s real life amenity that changes the way you live in the world and in your apartment."
David Carabott, CHT Architects director said that while the lifestyle experience will be consistent, the diverse aesthetics found within each building will create unique points of difference and broaden the appeal of West End overall.
“One of the most notable aspects of the West End project is the unique design collaboration that will take place among some of the city’s best architects and designers," he said.
“Carr Design Group, Hecker Guthrie, Mim Design and Six Degrees will each impart their unique design aesthetic on one residential building; Adderley, Spencer, Mail House and Foundry, respectively - it’s the first time that Melbourne will see a curation of this calibre."
The Adderley building comprises 14 levels, Adderley is the tallest of West End’s apartment buildings, and features 98 one, two and three bedroom apartments and two penthouses, as well as an art gallery.
Construction of West End will commence in June 2017 and completion is anticipated by late 2019. For further information, visit <a href="https://www.westend.melbourne" target="_blank">www.westend.melbourne</a>
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