Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

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"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

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The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Melbourne

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Across Australia’s largest auction market of Melbourne the performance across the individual property types is quite interesting, according to the latest CoreLogic Property Pulse. 
Clearances rates have been tracking higher for houses compared to units for most of 2017, while this year has seen results in contrast of this with units the better performer
It suggests there were 4,588 houses taken to auction over the past 8 weeks with just over half selling (50.5%), while units show a higher 58.7% success rate across 2,230 auctions so far this spring. 
Over the corresponding period last year, a significantly higher 72.4% of Melbourne houses sold at auction and units saw a clearance rate of 69.3%, which happened to be over the period just prior to the peak in Melbourne dwelling values.
<a href="https://www.propertyobserver.com.au/images/2018/10/25/melbourne%20auction%20.jpg" target="_blank">Click here</a> to enlarge:
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/10/25/melbourne%20auction%20.jpg" alt="">
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j.ballantyne1990-6AQqhLzZaK

Melbourne apartments selling at auction better than houses: CoreLogic

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Median weekly rents remained flat for the quarter at $430 for houses and $410 for units, according to the latest rental report from Domain.
The report found, Melbourne house rents climbed 2.4% higher over the year and unit rents 2.5%.
However, rental price growth is less than half of the annual growth over the same period in 2017.
House gross rental yields improved over the quarter to 3.13%, however, remained the lowest across all of the Australian capital cities.
Melbourne unit gross rental yields jumped by 0.8% for the quarter to 4.32% — the highest quarterly growth of all Australian capital cities. 
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/10/10/domain%20melbourne%20.jpg" alt="">
Domain Senior Research Analyst, Dr Nicola Powell said, "rental prices continued to rise on an annual basis, but the pace of growth is less than half of what it was over the same period in 2017".
"Despite record levels of apartment development and investment activity, total advertised stock volumes have failed to increase," she said. 
"The number of advertised unit rentals has dwindled for four consecutive years and house rentals are also tracking lower over the year.
"The unprecedented influx of new residents from overseas and interstate has placed additional demand on the rental market, which has lead to heightened competition for rental accommodation.
"The impact from the Victorian Government's recent rental reform is also yet to be seen.
"It could have an adverse effect on Melbourne’s rental landscape, with landlords opting for shorter-term leases or selling up.
"However, the overall impact on the rental market is likely to be minor."
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Melbourne's annual rental price growth more than halved: Domain

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Golden Age boss Jeff Xu has sold his Melbourne laneway building for $14.5 million.
McKillop House, at 12-14 McKillop Street between Bourke Street and Little Collins Street, was bought by the Mantzis family, operators of Sleepeezee Bedding and other furniture businesses.
It comprises a freestanding, five level Manhattan-style building over 1706 square metres featuring bespoke floors of 250 square metres and large industrial style windows.
The 361 square metre corner site has 22 metres frontage.
Xu paid $11.5 million for the property in September 2015.
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Golden Age's Jeff Xu sells Melbourne laneway building

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The City of Melbourne - via its Future (Planning) Committee - has thrown its support behind a development proposal at 407-415 King Street in West Melbourne, albeit with a caveat attached to it by way of a reduction in height.

DCF Property's latest development proposal for a 19-storey tower on the current site of Flagstaff House, would include the internal demolition of the two-storey building which is covered by a heritage overlay. Completed in 1968, Flagstaff House was designed by Yuncken Freeman with the individual heritage overlay (HO842) pertaining to the exterior only. 

The approval paves the way for the construction of a 60m building accommodating 258 hotel rooms, two function spaces on the roof level and a 177 sqm restaurant located on the ground floor. The Fender Katsalidis-designed scheme replaces a previous application which was refused at VCAT in April 2017.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/flagstaff_house_previous.jpg" rel="gallery-all" title="Previous schemes proposed for the site"><img alt="" class="image-article-full-width-580px" height="241" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/flagstaff_house_previous.jpg?itok=GiJr9Xz9" title="Previous schemes proposed for the site" width="580"></a>

<figcaption>Previous schemes proposed for the site</figcaption></figure>First submitted in May 2016, the initial proposal designed by Plus Architecture, sought approval for a 69m high mixed-use tower featuring apartments and hotel rooms. According to the City of Melbourne, 'had a failure appeal not been lodged, the application would have been refused due to significant concerns relating to heritage, built form and design matters'.

One of the key considerations VCAT cited in its verdict, was that any redevelopment of Flagstaff House must provide an appropriate design response and built form outcome. The new proposal seeks a reduced scope of demolition works than previously proposed, with the intent to retain the buttress elements and other notable features determined by VCAT.

The proposed tower is expressed as a single form, rising above and beyond Flagstaff House. The introduction of setbacks and a more proportionally appealing massing, allows Flagstaff House to 'read as a strong element therefore allowing for the real appreciation of it’s form', says the planning officer report.  Additionally, the design and materials proposed are considered 'respectful' and complement Flagstaff House's Modernist architecture. 

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The new tower form can, in my view, be accommodated upon the existing heritage building. The proposal now presents legibly as respecting and responding to the heritage host. The proposed design is evidently in keeping 
with and a complement to the heritage host.

As a form of a contrasting scale, of considerably greater bulk and presence than the host, the evident response to the host building should enable the new presence to be seen as following from 
the host and so to a degree as secondary to the host.

Whilst a smaller building, it is my expectation that the original building will retain a primacy of presence given the responsive composition of the new, which follows directly from that of the heritage host.

- City of Melbourne's Heritage Advisor
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/407-415_king_street_inline.png" rel="gallery-all" title="The retained Flagstaff House, incorporated into the new hotel design. Planning image: FK Architects"><img alt="" class="image-article-full-width-580px" height="334" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/407-415_king_street_inline.png?itok=tve4fnqr" title="The retained Flagstaff House, incorporated into the new hotel design. Planning image: FK Architects" width="580"></a>

<figcaption>The retained Flagstaff House, incorporated into the new hotel design. Planning image: Fender Katsalidis</figcaption></figure>FK are proposing a material palette which comprises clear and feature glazing, a combination of black steel paint and anodised finishes based on the existing heritage elements. A bronze metal canopy will provide a flourish of colour to the streetscape.

The City of Melbourne's Urban Design team also expressed their support for the amended design noting the additional ‘bay’ to the upper floor facades and the removal of service louvres to King and Batman Street have resulted in an improved outcome which satisfies previous feedback provided. Interestingly, the Urban Design team didn't express any concern regarding the proposed height.

Despite its general support, the City of Melbourne is seeking a reduction in height down to 53m (excluding the lift overrun) or the equivalent of two-storeys. According to planning officers, the 53m height will also ensure that 'the proposed tower steps down from the adjoining (development at Flagstaff Green) which is at a height of approximately 66m'.
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Laurence Dragomir

A challenging West Melbourne site finally finds favour with Council

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Melbourne’s Mornington Peninsula is emerging as a popular market for CBD investors, with the $5,435,000 sale of a retail property.
CBRE’s Melbourne Strip Retail Investments team, comprising Rorey James, Josh Rutman and Sandro Peluso, negotiated the sale process of 9-13a Main Street via an onsite auction, which attracted a crowd of more than 120.
The property was eventually sold to a Melbourne-based buyer, after attracting over 100 enquiries and offshore team engaging more than 60 foreign investors to the asset, James said.
The property, which comprises a 453 square metre building on a 936 square metre site, was offered at an initial bid of $4.1 million, where it rose quickly to above $5 million before being knocked down to a Melbourne investor for $5,435,000.
The sale result translating to a yield of just 3.5% and a building rate of approximately $12,000 per square metre.
The property comprises two separate titles and is occupied by five separate tenants, including three offices and two local restaurants, Afghan Marco Polo and the Brass Razu wine bar.
The sale of 9-13a Main Street marks CBRE’s sixth transaction on the Morning Peninsula this year, following the sale of two properties along Ocean Beach Road in Sorrento – a waterfront shop in Rye and a hobby farm in Red Hill.
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CBD investors seeking Mornington Peninsula retail property

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The Urban Land Institute (ULI) has revealed the three finalists for its Urban Innovation Ideas Competition, which aims to champion best practice in the development of cities and the creation of communities, places and spaces by sharing ideas, opening dialogue and engaging with industry participants. The competition was officially launched at the ULI City Forum on 22 August which involved a panel discussion about some of the challenges facing Melbourne into the future.

The 2018 competition received a record number of submissions from young professionals and students from Melbourne, interstate and abroad, who were tasked with developing solutions for revitalising the north-west corner of Melbourne’s CBD, bound by La Trobe, William, Bourke and Spencer streets.  The Competition's role is to provide a platform for entrants to share ideas and concepts for the 'site', with many focusing on improving streets for people, and adopting place making initiatives to boost activity within the area. 

The jury applauded the entrants' ability to think outside the box and develop innovative design responses which demonstrate clear, achievable urban interventions that would improve this corner of Melbourne's CBD. The jury comprised:

<ul>
<li>ULI Australia Executive Director David McCracken</li>
	<li>Bec McHenry, Founder and Director at The Space Agency,</li>
	<li>Professor Donald Bates, Chair of Architectural Design at The University of Melbourne,</li>
	<li>Kate Brennan,former CEO at Federation Square</li>
	<li>Peter Holland, Director at Urbis and Trustee at the ULI.</li>
</ul>
<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/davidmccracken_lindy_huang.jpg" rel="gallery-all" title="ULI Australia Executive Director David McCracken with finalist Linda Huang who also received the student prize"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/davidmccracken_lindy_huang.jpg?itok=3nON-A1l" title="ULI Australia Executive Director David McCracken with finalist Linda Huang who also received the student prize" width="580"></a>

<figcaption>ULI Australia Executive Director David McCracken with finalist Linda Huang who also received the student prize</figcaption></figure>The finalists proposed a broad range of ideas to improve the area including upgrades to laneways, the creation of a civic plaza and the blocking of vehicular traffic on Spencer Street between Collins and La Trobe streets.

<blockquote>
The Competition has shown the fantastic ideas that young professionals and students have been able to generate with many high-quality submissions received this year.

While this area of Melbourne is currently underutilised and lacking activity, the finalists have shown how it can be enhanced by tying it in with the city’s love of the arts.

The jurors were delighted that so many individuals and groups responded in interesting ways to the challenge of making this part of our city more liveable and viable.

It has been great to see the vision that young people have for this area and the things that are important to them, which centres on injecting more of Melbourne’s identity to create a vibrant space

Design, engagement and activation were integrated functions at some level in the majority of submissions showing the broad thinking of these young professionals.

-  David McCracken, ULI Australia Executive Director 
</blockquote>

<h2>Shortlisted finalists:</h2>

‘Reflective Lane’ – Bohan Jones, Hee-Jung Yoon, Linda Lin and William Cai from Mirvac’s design team.

 

<iframe allow="autoplay; encrypted-media" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/Hl1ZyjgYN9A" width="560"></iframe>

‘Welcome to Melbourne’ – Fabian Culican, Kavita Sonar, Shelley Black and Simon Zhao from Tract Consultants.

 

<iframe allow="autoplay; encrypted-media" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/2nNhm6lpnxE" width="560"></iframe>

‘Mixed Collectivo’ – Lindy Huang, a student at University of Melbourne; and Marc Schmailz, a student at Technical University of Munich.

Mixed Collectivo are also recipients of the $500 student prize in addition to earning a place as a competition finalist.

 

<iframe allow="autoplay; encrypted-media" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/n7Fsb2OHJeo" width="560"></iframe>

The three finalist teams will receive $2,000 and now proceed to the next stage of the competition to further refine and develop their respective concepts. The winner will be announced in late October and receive an additional $2,000 in prize money plus a trip to Shanghai to present their proposal at the ULI 2019 Asia Pacific Conference.

The public is now invited to vote for their favourite submission from all entrants in the form of a ‘popular vote’ open until 22 October. at www.urbaninnovations.com.au.
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Urban Innovation Ideas Competition shortlist announced, voting now open

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The Minister for Planning, Richard Wynne, and the Member for Albert Park, Martin Foley, this morning launched the new Fishermans Bend Planning Framework at South Melbourne Primary School forecourt. 

This follows 12 months of extensive public consultation which also included a Planning Review Panel process, attracting over 250 submissions. The Framework will also be supported by an infrastructure funding plan to be announced at a later date.

Fishermans Bend represents Australia’s largest urban renewal project and seeks to capitalise on its proximity to the Melbourne CBD, Docklands and Southbank. The urban renewal precinct spans two municipalities across the City of Melbourne and the City of Port Phillip. By 2050 it will be home to around 80,000 residents and provide jobs for 80,000 people.

Fishermans Bend will see the delivery of the equivalent of 60 MCGs worth of new open space, in addition to housing diversity and typologies to ensure Fishermans Bend doesn't become simply another high-rise suburb. It will also include a six per cent affordable housing target for all new developments, with the potential for developers to opt into a Floor Area Uplift via delivery of affordable housing.

The new Framework was developed to guide the vision for Fishermans Bend over the course of the next 30 years, with a real focus on building a community that is supported by new primary and secondary schools, public transport and walking and cycling links.

Already the South Melbourne Primary School has been delivered, with a new park within Montague near complete. Planning is already underway on a new secondary school within what will become the Wirraway Precinct adjacent to JL Murphy Reserve.

Twenty-six tower proposals were ‘called in’ by the Minister for Planning earlier this year and will now be assessed by a Standing Advisory Committee against the new planning controls, which were also announced this morning.

The release of the Framework and Planning Controls for Fishermans Bend follows the establishment of the Fishermans Bend Development Board in August this year. The Board's role will be to provide guidance on the planning and development of the urban renewal precinct, in addition to community engagement and providing advice on the preparation of Precinct Plans and major decisions for Fishermans Bend.

The board will be led by Ms Meredith Sussex AM as Chair. Ms Sussex is joined by a team of five experts in planning, industry, finance and transport: Ms Cheryl Batagol PSM, Ms Janet Bolitho, Mr Gary Liddle, Mr Martyn Myer AO and Ms Susan Oliver.

Urban.com.au will provide further analysis however in the meantime, see the framework on <a href="https://www.fishermansbend.vic.gov.au/">fishermansbend.vic.gov.au</a>. 

<h2>What they say...</h2>

<blockquote>
We’re fixing the mess Matthew Guy created when he rezoned swathes of land overnight to benefit a few fortunate land holders, in actions roundly condemned by an independent review panel.

This Framework will make Fishermans Bend a community – rather than a concrete jungle – with schools, public transport and green, open spaces to meet friends and kick a footy.

-  Richard Wynne, Minister for Planning 
</blockquote>

 

<blockquote>
Matthew Guy’s dodgy rezoning was an absolute disaster - which is why we’re making sure the planning changes needed to protect Fishermans Bend are enshrined in law, so that this community can continue to grow and flourish.

I thank everyone who contributed to the Framework and helped save Fishermans Bend from the Liberal Party.

- Martin Foley, Member for Albert Park
</blockquote>

Lead Image: Lensaloft via fishermansbend.vic.gov.au
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Fishermans Bend Framework and Planning controls finalised

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Hub Australia this week launched the second of its Melbourne coworking spaces within the historic Georges Building. Located at 162 Collins Street, the new space joins Hub Australia's Melbourne flagship, Hub Southern Cross which occupies part of the 1917 Mail Exchange opposite Southern Cross Station. Together these two spaces account for half of Hub Australia's national footprint of 20,000 sqm.

The Georges Building was once home to the prestigious Georges Department Store from 1889 before ceasing trade in 1995, and continues Hub Australia’s focus of transforming iconic buildings into premium coworking spaces. Hub Australia intends the coworking space will create opportunities for growing businesses to base themselves on Collins Street, but without the cost associated with a Collins Street address.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/hub_collins_street_exterior_streetscape.jpg" rel="gallery-all" title="Hub Collins Street is located in the iconic George’s Building at the stunning ‘Paris end’ of Collins Street. Image: Hub Australia"><img alt="" class="image-article-full-width-580px" height="245" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/hub_collins_street_exterior_streetscape.jpg?itok=dSE9C5w6" title="Hub Collins Street is located in the iconic George’s Building at the stunning ‘Paris end’ of Collins Street. Image: Hub Australia" width="580"></a>

<figcaption>Hub Collins Street is located in the iconic George’s Building at the stunning ‘Paris end’ of Collins Street. Image: Hub Australia</figcaption></figure><blockquote>
The Georges Building is primely located in the heart of the Paris end of Collins Street and we’re excited to see it transformed from its retail roots into a thriving business community, driving innovation and connection in the Collins Street precinct. The premium coworking offering we’ve created is unrivalled in the area and we’ve seen keen uptake from tech, services and creative businesses that recognise the benefits of being a Hub member, such as increased networks, staff retention and ultimately business growth.

The Hub Collins Street space is rich in history and character, and throughout the refurbishment we retained and celebrated the unique fabric and art deco features of the building. This combined with state-of-the art amenity such as a 50 seat café, boardroom and strategy room with views over bustling Collins Street, a fully operational member kitchen, fitness, relaxation and media rooms, cultivates an exceptional coworking offering.

-  Brad Krauskopf, Hub Australia CEO and Founder
</blockquote>

Hub Collins Street has a variety of workspaces to cater for up to 600 members including bespoke offices, private offices and open plan dedicated and flexible desks. Targeting the growing corporate market or project teams, a bespoke office on level two overlooking Little Collins has 40 desks, including two internal offices. There are also additional offices ranging suitable for two to twenty-four people configurations.

The Hub Collins Street provides a further nine bespoke suites to ‘Georges Lane’, the original retail arcade located on the mezzanine level which has been transformed into a laneway linking Collins Street and Little Collins Street. These fully secure and furnished suites are suitable for teams of 12 – 18 people supported by internal meeting rooms or offices, and come complete with their own dedicated reception area with signage that draws on the building’s retail history.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/hub_collins_st_cafe1.jpg" rel="gallery-all" title="The restored interiors celebrate the heritage fabric of the Georges Building. Image: Hub Australia"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/hub_collins_st_cafe1.jpg?itok=CnGfz92Y" title="The restored interiors celebrate the heritage fabric of the Georges Building. Image: Hub Australia" width="580"></a>

<figcaption>The restored interiors celebrate the heritage fabric of the Georges Building. Image: Hub Australia</figcaption></figure>The building's restored interior maintains the iconic atrium on level three that provides ambient natural light and celebrate the feature trusses and columns. Heritage features such as previously blocked off fireplaces, original scaffolding and lift level indicators have been restored as part of the refurbishment.  Art deco retail counters and display cabinets discovered from during the building's retail past have also been restored and incorporated throughout the new fit out.

Additional amenity in the coworking space includes serviced meeting spaces and a state-of-the-art boardroom, parents’ facilities, soundproof phone booths, gym, premium end-of-trip facilities with complimentary towel service, generously sized lockers and bike storage facilities.

Hub Australia will be opening its third Melbourne-based coworking space - Hub Parliament Station - at the top of ICI House, in May 2019.
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Hub Australia launches 2nd Melbourne coworking space on Collins Street

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The wider Melbourne retail leasing market continues to see varied results, according to the latest Herron Todd White (HTW) commercial report.
The valuation firm took a look at the changing face of the retail sector across the nation. 
It suggests Melbourne CBD and inner suburban retail strips have continued to evolve throughout 2018, underpinned by population growth, changes in consumer behaviour and varied consumer confidence.
While some segments of the market continue to experience strong results, likely a reflection of the limited quality stock available, other areas have seen declining rents and tenant demand.
There are a number of factors driving the current trends and changes within the CBD’s retail leasing market.
HTW noted Melbourne City Council has forecast that the population of the CBD will grow by over 50% in the next 10 years, driven predominantly by overseas migration.
"The implementation of vertical suburbs, incorporating ground floor and podium retail uses and upper level residential apartments, is becoming more popular as developers seek to maximise site utilisation and amenity for residents," the report said.
National and international retails are taking advantage of population growth and the centralisation of retailers through the establishment of flagship stores in prime locations, it noted.
Luxury retailers such as Longines, Fendi and Brooks Brothers opened new flagship stores within the CBD in 2018 and Apple’s plans for a global flagship store within Federation Square continue to take shape.
"These retailers appear to be opting for a more centralised model of retailing appealing to consumers demanding a more convenient and interactive shopping experience," HTW advised.
"For larger national and international retailers, this new approach does appear to be working."
It noted demand for retail space within regional and super regional shopping centres has strengthened throughout 2018.
Conversely, smaller retailers unable to sustain the higher rental rates demanded by these centres have struggled with these effects, compounded by the vacating anchor tenants along older retail strips unable to provide the convenient experience modern consumers demand.
"Retail strips such as Chapel Street, South Yarra and Bridge Road, Richmond are continuing to experience a shift away from traditional retailing such as clothing towards service and food based uses," HTW noted. 
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/10/3/SMAK.jpg" alt="">
Indicative of this shift towards food based services is 6c Daly Street, South Yarra.
The SMÄK Food House (pictured above) only opened in 2016 and joined several other cafe's on Daly Street including Little Frankie's and Fancy Nance.
This is due to numerous factors including retailers now preferring to be located within the Melbourne CBD and major shopping centres such as Chadstone together with increased online shopping for fashion items which reduces the need for a physical store presence.
With the ongoing increase in population due to numerous apartment projects there will likely still be demand for retail space within these precincts for various types of uses, particularly food and service based, on a longer term basis.
"We have been advised by local leasing agents that tenant demand within these precincts has declined in recent years for various reasons. For example, in previous years Bridge Road incorporated a large number of discount clothing and footwear outlets, however many tenants have now relocated to enclosed discount outlet centres such as Direct Factory Outlets (DFO) in South Wharf and Essendon, " the HTW report said. 
Landlords have continued to seek increasing rentals and these have generally become unaffordable for tenants. Retail rents have declined substantially over the last few years and in some instances by over 40%.
Local leasing agents have advised that quantum of money and affordability are major considerations for tenants within these strips, particularly local retail operators.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/10/2/south%20yarra.jpg" alt="">
A South Yarra corner property with dual street frontage is now on the rental market with the price of $60,000 per annum. 
Located at<a href="https://www.realcommercial.com.au/property-retail-vic-south+yarra-502961782" target="_blank"> 448 Chapel Street</a> (pictured above) it features 163 square metre floor area and rear access from Elllis Street.
<img src="https://www.urban.com.au/images/2018/10/3/Chapel%20hunt.JPG" alt="">
Another example on the Chapel Street strip is 352 Chapel Street, South Yarra.
Set on 320 sqm it is a fully fitted cafe/restaurant ready for a new tenant.
The two floor rental listing is held by James Spencer of Fitzroys and was previously tenanted by the restaurant Chinacy.
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Melbourne retail leasing market sees varied results: HTW

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New research has ranked Sydney as one of the most unaffordable cities in the world – with Melbourne not far behind.
Property research firm RiskWise  places Sydney second on its analysis and Melbourne 11th.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/9/3/Unit%20unaffordability%20-%20World_MEL.jpg" alt="" style="font-size: 12.16px;">
RiskWise CEO Doron Peleg said that the analysis looked at only units 105 square metres in size and not average-sized dwellings, like the Annual Demographia International Housing Affordability Survey does.
“The problem with Demographia's method is that it does not compare apples to apples,” Peleg said.
The Demographia survey ranked Hong Kong as the world’s least affordable city, followed by New York, Tokyo and London with Sydney was ranked 9th and Melbourne coming in at No.11.
Peleg said that in Hong Kong the average-sized unit is only 46 square metres, while in Sydney it is 105 square metres.
“Sydney and Melbourne are not as bad as first thought when compared to other cities,” he said.
“And yes, while in general families cannot afford a 105 square metre unit, the situation in other places is significantly more serious.
“Both Sydney and Melbourne, as global cities, could potentially be even less affordable.”
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/9/3/Unit%20unaffordability%20-%20AUS.jpg" alt="">
Peleg said that Victoria was ranked as more affordable sue to the greater supply of units and less capital growth.
"However, while in the last five years capital growth of units has been good, it has not been as good as Sydney,” stated Peleg.
Sydney prices have fallen 4.5% year on year, while Melbourne prices have also decelerated as lending restrictions and the Banking Royal Commission has clamped down on the market.
"The needs of families differ from those of singles and couples and many new apartments are not suitable, meaning there is an imbalance between the supply of units to the market needs,” Peleg said.
“Whether you take a world view or an Australian one, there appears to be a complete disconnect between the price of units suitable for families to the median household income.
“The people who own the majority of residential properties that are suitable for families are mainly higher income earners and investors.
“They are not standard household earners. They are, largely, people at the top 50% of income earners or investors who are cashed-up."
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