Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

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"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

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After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

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Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

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The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

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Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

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Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

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Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

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Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

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The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Gold Coast Apartments

Fresh off the success of their nearby Flow and Awaken Residences, the Gold Coast&nbsp;developer S&amp;S Projects has lodged plans for its latest coastal development.

They&#39;re set to develop a mixed-use precinct at&nbsp;217-227 Boundary Street Coolangatta, a few streets back from Rainbow Bay.

Above ground level retail will be two interconnected buildings designed by Cottee Parker Architects totalling&nbsp;96 apartments.

The main residential tower will have 72-two bedroom apartments and 19-three bedroom apartments across 12 levels.

<img alt="" height="899" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ss_projects_coolangatta.jpg" width="1200" />

Located at the front of the precinct will be the more boutique tower of just eight levels, home to five three bedroom apartments and one four bedroom penthouse.

The crowning glory of the development in Club Esprit, a rooftop residents only rooftop and wellness space in the main tower.

The rooftop features a lap pool with day beds and spa and&nbsp;a full wellness centre with gym, sauna, steam room, ice bath and treatment room.

There&#39;s a relaxation lawn, a communal kitchen with large dining space, bar, and private dining terrace with barbecue facilities which can be hired. There&#39;s also two communal barbecue facilities next to a playground lawn.

S&amp;S director Paul Gedoun says he has&nbsp;a fundamental belief in the southern Gold Coast, off the back of the exceptional success&nbsp;in Flow and Awaken.

&ldquo;Our vision for our projects looks to enhance the community feel, creating dwellings that are in line with our liveable luxury trademark,&quot; Gedoun says.

&ldquo;We expect that this project will provide a positive impact in the local community with the amalgamation of several sites providing a master-planned approach to the area.

<img alt="" height="732" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ss_4.jpg" width="1200" />

&ldquo;We always strive to deliver high quality owner-occupier residences in prime locations, respecting the sense of community ownership and the surrounding environment and we&rsquo;ve taken that vision to a new level with Esprit.&rdquo;

S&amp;S have seen great success at their nearby Awaken Residences at Rainbow Bay, where their recent $8.15 million sale of the two-level penthouse was the highest apartment sale recorded south of Mermaid Beach.

Only four of Awaken&rsquo;s nine expansive whole floor apartments now remain, each set to go for upwards of $4 million each after more than $20 million in sales in the first five apartments to predominantly local and interstate buyers.

Flow Residences was named Australia&rsquo;s fastest selling beachfront apartments following their $74 million sell-out in late October with apartments selling at an average $3.5 million.&nbsp;Construction is underway and is due for completion in 2022.

Esprit Design Statement

In the design statement submitted to the Gold Coast City Council, Cottee Parker Architects call Esprit &quot;a unique architectural offering at Rainbow Bay, that is directly inspired by the rock pools and formations this part of the world is known for.

&quot;The proposed development at 217-227 Boundary Street is a premium one of a kind development, comprising of two interconnected buildings across two street frontages.

<img alt="" height="736" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ss_3.jpg" width="1200" />

&quot;Surrounded by dramatic natural beauty, Esprit draws upon its context to create a design that encapsulates the desirable sub-tropical lifestyle of the Gold Coast. Boundary Street The building&rsquo;s design is inspired by nearby Snapper Rocks and the pockets of tidal pools formed over time.

&quot;Tinted glazing emulates the tranquil reflective waters, separated by striated layers of rock, represented by the facade&rsquo;s horizontal banding. These horizontal elements layer across the building facade to form balcony edges that grow and build at the edges.

&quot;Within these sheltered edges, landscaping grows to provide a small garden space to each unit, just like the pocket parks that are scattered throughout Coolangatta.&quot;

The crowning glory of the development in Club Esprit, a rooftop residents only rooftop and wellness space.

First look: S&S Projects lodge plans for mixed-use Coolangatta development Esprit

Some of the most sought-after developments over the last six months have been in the small Gold Coast enclave of Kirra Beach.

Miles Residences, the residential arm of the KTQ&#39;s Group&#39;s $380&nbsp;million redevelopment of the Kirra Beach Hotel, had the area abuzz with interest late last year.

More recently there was the quick-fire sell out of Spyre Group&#39;s Cala Dei, the&nbsp;redevelopment of the Komune Resort around the corner.

And now the Gold Coast developer Marquee Development Partners are set to put their stamp on the area, with plans approved by the Gold Coast City Council for a new residential tower.

The tower, dubbed SOL Kirra Beach located at&nbsp;133-135 Musgrave Street, will rise 11 levels and have 46 two, three and four bedroom apartments.&nbsp;

Not set to launch to the market until June 26, Marquee have already been inundated with enquiries from their database, some 1,600 prospective buyers over the last few weeks.

[smartcode_project:default project_id=7346 project_image_fid=165574]

&ldquo;We&rsquo;ve witnessed an astounding level of interest for our latest project in Kirra within mere weeks of receiving council approval,&rdquo; said Marquee Development Partners sales director Azura Griffen.

&ldquo;This Kirra site is absolutely magnificent, and we&rsquo;re excited to do it justice by delivering our signature luxury residences that package the Gold Coast dream into an ultra-desirable home.&rdquo;

The award-winning, Brisbane-based architecture firm&nbsp;Arkhefield have created&nbsp;the tower, with the primary focus to capture the view corridors of Kirra Beach, Kirra Headland, Pacific Ocean, and Coolangatta&nbsp;from its elevated headland position.

Arkhefield drew inspiration from the surrounding natural landscapes of Kirra, Greenmount and&nbsp;Snapper to inform the composition &ndash; reflecting the ocean meeting and&nbsp;shaping the land.

Each balcony is designed to capture the unique ocean views.&nbsp;

The resident amenity was inspired by Palm Springs and&nbsp;the iconic 60&rsquo;s Gold Coast aesthetic. The pool area is surrounded by mature landscaping, poolside lounges, sunbeds and&nbsp;cabanas. There is also an outdoor lounge, dining room and barbecue facilities.

SOL is the last development on the Kirra Headland, with Marquee acquiring&nbsp;the site from a family who had been at the Musgrave Street property for over 45 years.

About the developer

Marquee Development Partners are renowned on the Gold Coast for creating award winning residential projects.

SOL will mark the company&rsquo;s eighth project on the Gold Coast, winning the Master Builders Award for best medium density building in Queensland and the Gold Coast in 2020, bringing its total investment on the coast to over $450 million.

Marquee are also behind the luxury Shoreline development between Main Beach and Surfers Paradise, and One Cannes on Chevron Island.

SOL is the last development on the Kirra Headland, with Marquee acquiring the site from a family who had been at the Musgrave Street property for over 45 years

Marquee Developments prepare SOL Kirra Beach launch

There is nothing better than a spectacular seaside view, witnessing stunning sunsets and breathing in the fresh sea air to provide you with a sense of peace.&nbsp;

Whether you&rsquo;re into spending time in the water, relaxing on the shore or just observing the scenery from above, these apartments are for you.

Here are six properties in Gold Coast with stunning seaside views that you can secure under $749,000.

<h2>1. Midwater, Main Beach</h2>

One-bedroom apartment from $649,000

Developer: Heran Building Group

[smartcode_project:default project_id=7356 project_image_fid=82548]

Located on Main Beach Parade, Midwater Apartments feature breathtaking 360 degree sea views, stunning interior design and each home even has one-touch Smart Home Automation installed.

Midwater Apartments has beach access to Surfers Paradise and also offers a large range of luxurious amenities including a beachfront infinity pool as well as a rooftop pool. Additionally Midwater features a fully equipped well-being centre with a gymnasium, an outdoor yoga space, and also a steam room and sauna.

Midwater has parking sorted too, with a fully-automated valet parking system available for resident use.

<h2>2. Encore, Broadbeach&nbsp;</h2>

Two-bedroom apartments from $730,000

Developer: Andrews Projects

[smartcode_project:default project_id=14827 project_image_fid=154118]

Encore Broadbeach represents the quintessential Gold Coast lifestyle with floor-to-ceiling windows and oversized balconies highlighting the panoramic views of Gold Coast&rsquo;s skyline and iconic beaches.

Encore also boasts resort-style amenities such as a 25 metre heated lap pool, gym, private sauna and yoga lawns.

This apartment building is well located and is close by world famous beaches and public parks, a local dining precinct, shopping centres and other places of interest including The Star Casino and The Gold Coast Exhibition Centre.

3. Koko, Broadbeach

Two-bedroom apartments from $719,000

Developer: Morris Property Group

[smartcode_project:default project_id=6995 project_image_fid=86615]

Inspired by easy urban living and the buzzing lifestyle that this region has to offer, Koko entices with its boutique charm and urban sophistication.

Koko apartments is perfectly located to the soothing sands and sparkling waters of Broadbeach, as well as World Class parks and walk and cycle ways.

Each apartment features stone kitchens with fitments by Parisi and premium appliances by Franke. Koko takes relaxation to a new level of sophistication, offering a lap pool, a modern gym facility, and above street level private outdoor entertaining areas and gardens for its residents to relax and unwind.

<h2>4. Opus, Broadbeach</h2>

Two-bedroom apartments from $749,900

Developer: Morris Property Group

[smartcode_project:default project_id=6999 project_image_fid=86625]

Opus apartments capture the breathtaking views of Surfers Paradise&rsquo;s Skyline and the Pacific Ocean.

These Chelsea Avenue residences feature intelligent architecture and superior finishes, crafting the perfect open living space. Bespoke stone kitchens are built in with generous amounts of bench space and storage and are also equipped with Smeg appliances.

Opus apartments offer a residents-only haven with its tranquil two-level recreation deck, dazzling open-air pool, beautifully landscaped yoga lawn, fully equipped gym and green spaces with sun lounges and barbeque areas.

<h2>5. The Star Residences, Broadbeach</h2>

Two-bedroom apartments from $742,000

Developer: Far East Consortium

[smartcode_project:default project_id=7840 project_image_fid=85723]

The Star Residences is Gold Coast&rsquo;s newest world-class integrated resort development. The apartment is a short walk to world-class facilities, beaches and the local railway station.

Each apartment is lively and spacious and features dramatic views overlooking Gold Coast&rsquo;s beaches and hinterland. Apartments feature floor-to-ceiling windows which allow for natural light to flow in, timber floors and designer kitchens with high-end European appliances.

The Star Residences caters to looking after families with a kids club and play areas for children as well as a lap pool, a gym and sauna for parents. Families can also enjoy dining areas with barbeques and even a private dining room that overlooks the Gold Coast. Residents also have access to the five-star hotel services on offer.

<h2>6. Ocean, Surfers Paradise</h2>

One-bedroom apartment from $425,000

Developer: Meriton

[smartcode_project:default project_id=7974 project_image_fid=72339]

Soon to be the tallest high-rise building in the Gold Coast, Ocean apartments will stand at 252 metres and 76 levels tall. These apartments are fitted with floor-to-ceiling windows that allow for all residents to experience uninterrupted beachfront views.

Residents will have exclusive access to on-site hubs including a beach club precinct, an indoor swimming pool and sauna, a sky gym, a childcare centre and multiple cafes along the waterfront.

Ocean apartments are located alongside Gold Coast&rsquo;s vibrant retail district, rail station and the beach is only a few minutes from the front door.

See similar articles;&nbsp;

<a href="/news/qld/la-mer-main-beach-apartment-tower-launch-sales">La Mer, Main Beach apartment tower set to launch sales</a>

<a href="/news/qld/turrisi-properties-make-first-gold-coast-foray-with-broadbeach-tower-plans">Turrisi Properties make first Gold Coast foray with Broadbeach tower plans</a>

<a href="/news/qld/de-luxe-apartments-set-to-tower-over-old-burleigh-theatre-site">De-Luxe apartments set to tower over Old Burleigh Theatre site</a>

&nbsp;

Davis Gale

Life is better at the beach: Six Gold Coast apartments with stunning seaside views under $749,000

The Brisbane-based developer Turrisi Properties have taken their first step in to the booming Gold Coast market.

They&#39;re starting in Broadbeach, where the family-owned company have lodged plans for at 9-11 Armrick Avenue for a Rothelowman-designed, 22-level tower of 81 apartments.

Turrisi&nbsp;founder and managing director Gaetano Turrisi said liveability was the top priority in the design.

&ldquo;We are passionate about the development of the highest quality bespoke residences in Southeast Queensland and excited to be bringing our design standard to the Gold Coast,&rdquo; said Turrisi Properties managing director, Gaetano Turrisi.

&ldquo;As our debut project on the Gold Coast, this is an opportunity for us to enhance one of the world&rsquo;s most famous beachfront skylines and we have not made any compromises in crafting a well-designed residential tower with liveability as the top priority.&rdquo;

The renowned architecture firm Rothelowman designed the tower, which will comprise two and three bedroom apartments, as well as small collection of&nbsp;four bedroom penthouses which will each have their own rooftop decks with&nbsp;a spa, kitchen, living and dining facilities.

The design pays homage to the Gold Coast&rsquo;s mid-century past that echoes tropical modernism.

<img alt="" height="2000" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/amrick_design_2.jpg" width="1200" />

&ldquo;The design of our Armrick Avenue project encapsulates the quintessential coastal experience, including an operable fa&ccedil;ade that allows residents to tune their environment to the current conditions and is a short walk to the beach, a surf club, Norfolk pines and a bowls club - the existing collection of civic offerings allows for the creation of a new civic promenade along Armrick Avenue,&rdquo;&nbsp;Turrisi said.

&ldquo;Also, the contemporary but timeless design elements of the development are enhanced by extensive podium and rooftop communal amenities that add value to residents as well as the local community.&rdquo;

The podium communal recreation area features a gym, pool, sundeck, spa, sunken lounge, dining and teppanyaki/ barbecue facilities. On the rooftop, the communal amenity includes a&nbsp;private dining room with kitchen and TV facilities as well as an open air spritz bar overlooking the beach.

A landscaped tropical formal entry and beach entry with beach showers sit on the ground level, as does a&nbsp;Zen Garden and surf craft room.

About the developer

Turrisi Properties is a development company owned and operated by the Turrisi family, with a proven track record of delivering sought-after communities.

Established in 2000, Turrisi Properties founder and managing director Gaetano Turrisi has delivered more than 6000 residential land lots and residences&nbsp;to South-East Queensland&nbsp;in the last 35 years, worth in excess of $2 billion.

It specialises in residential and mixed-use&nbsp;developments in strategic locations and prides itself on its well-considered collaboration with a diverse team of consultants, architects, builders that&nbsp;have a like-minded approach to aesthetically sophisticated and functional design outcomes.

Turrisi founder and managing director Gaetano Turrisi said liveability was the top priority in the design.

Turrisi Properties make first Gold Coast foray with Broadbeach tower plans

Sales are set to launch for the latest residential tower under construction on the Main Beach sand, La Mer at 3580 Main Beach Parade.

The 34-level project, to be delivered by Polites Property Group and QNY Group, will home 29 full floor apartments, each with views of Main Beach.

The name La Mer derives from the French translation meaning &#39;the sea&#39;, and will only be made up of three and four bedroom apartments.

[smartcode_project:default project_id=95606 project_image_fid=164799]

The three bedroom apartments, priced from $2.35 million, span&nbsp;305 sqm and come with three bathrooms and two parking spaces.

The tower has been designed by the local architecture firm Archidiom, who are behind Sea at Palm Beach and Aniko&rsquo;s Hope Island development.

La Mer will&nbsp;also feature an entire level dedicated to resort-style amenities including a 13-metre lap pool and barbecue facilities, will have direct access to Main Beach from its 750 sqm site.

The joint venture between is between childhood friends Anthony Quinn of QNY Group and Alex Polites of Polites Property Group.

Quinn says La Mer will provide a sophisticated offering for Main Beach at a competitive price point.

[smartcode_project:default project_id=95606 project_image_fid=164809]

&ldquo;La Mer has been crafted to positively contribute to the current gentrification of Main Beach, offering spacious, contemporary apartments in a coveted location just metres from the beach and all that the. suburb and its central Gold Coast location has to offer,&rdquo; says Quinn.

&ldquo;Averaging $10,500 per sqm, La Mer provides exceptional value for money given the current prices of older-style second-hand apartments within the suburb.

&ldquo;Why wouldn&rsquo;t you wait for La Mer to be built and enjoy all the benefits of moving into a sophisticated yet effortless apartment where the best of acclaimed beachside living with a sea breeze is yours to be enjoyed.&rdquo;

Polites has a solid standing in the area having headed up Polites Property Group since 2015.

Polites says La Mer&rsquo;s air of affordable luxury will ensure the development becomes a. jewel in the suburb&rsquo;s high-end property crown.

[smartcode_project:default project_id=95606 project_image_fid=164806]

&ldquo;Beautifully appointed, La Mer is sure to please the most discerning of buyers with a well-considered floor plan that capitalises on the building&rsquo;s prime north-easterly aspect with large livable spaces that makes the most of natural light and breezy cross ventilation,&rdquo; says Mr Polites.

&ldquo;Buyers will have the opportunity to experience La Mer for themselves at the kitted out onsite sales suite where they can experience the high-end finishes and also engage with an interactive 3D tour which allows the buyers to do a virtual walk-through of the apartments before they have been built.&rdquo;

NPA Projects are marketing La Mer, with a freshly launched state-of-the-art interactive sales suite.

[smartcode_project_cta: project_id=95606]

The name La Mer derives from the French translation meaning 'the sea', and will only be made up of three and four bedroom apartments.



La Mer, Main Beach apartment tower launch sales

In the 1930s the Old Burleigh Theatre&nbsp;was a popular cinema and&nbsp;dance hall.

The Goodwin Terrace building is now set to start its new life as a mixed-use development, with the Sydney-based developers Weiya Holdings&nbsp;receiving&nbsp;sign off from the Gold Coast Council to create a new local hotspot.

The development&nbsp;will be&nbsp;the first ever adaptive re-use of a building with heritage elements on the Gold Coast.

Weiya Holdings Managing Director Wei Wang said they are looking forward to bringing Burleigh Heads the innovative project.

&ldquo;It&rsquo;s been a long road to get here but we are extremely grateful for the feedback from community that allowed us to devise a truly unique design that maintains that connection to the community while providing sought-after residences on one of the Gold Coasts&rsquo; most coveted beachfronts,&rdquo; Mr Wang said.

Sales are set to launch in the coming weeks for the residential component of the building, the 13-level apartment tower dubbed&nbsp;De-Luxe, named as a nod to the building&#39;s former life.&nbsp;

<img alt="" height="835" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/de_luxe_2.jpg" width="1200" />

That will sit above the existing two storey volume, which will home a street front retail arcade with modern cafe and retail tenancies.

There will be 30 apartments designed by the Brisbane-based architecture firm Conrad Gargett, who specialise in heritage restoration.

Conrad Gargett director John Flynn said the project is exceptionally unique.

&quot;It&#39;s unlike anything we&#39;ve ever seen on the Gold Coast&quot;, Flynn says.

&ldquo;The adaptive reuse of heritage elements aligns De-Luxe&rsquo;s design approach with matured planning schemes employed across some of the world&rsquo;s biggest cities, which is an incredible accolade to be bringing to Burleigh.

<img alt="" height="727" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/de_luxe_3.jpg" width="1200" />

&ldquo;It&rsquo;s difficult to get the cohesion between historic architecture and modern amenity just right, but I believe it&rsquo;s a balance we&rsquo;ve managed to strike with the design of De-Luxe.&rdquo;

Traces of the building&rsquo;s history will be woven throughout the redeveloped structure, including a colonnade of brick piers on the podium&rsquo;s western fa&ccedil;ade and public ground floor space showcasing snapshots and motion picture screen detailing the theatre&rsquo;s history and models highlighting the many phases of the building&rsquo;s life.

Patrick Pancur, sales and marketing manager from Weiya Holdings, has been appointed to market the project.

The development will be the first ever adaptive re-use of a building with heritage elements on the Gold Coast.

De-Luxe apartments set to tower over Old Burleigh Theatre site

The boutique apartment developments in the hot Palm Beach market just keep on coming.

The demand for bigger apartments has gone through the roof in the small enclave toward the south of the Gold Coast.

There&#39;s been <a href="/news/qld/sherpa-sell-out-palm-beach-apartment-development-perspective-two-sea">sell-outs at the nearby Perspective 488 and Perspective Two Sea</a>, the Palm Beach apartment developments by Sherpa.

Looking to jump on the demand in larger apartments at the pricier end of the market is the little-known Quahlee Property, which&nbsp;is linked to Christina Quinn, who along with her husband Tony Quinn founded the VIP Pet Foods empire.

<img alt="" height="753" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/215_jefferson_1.jpg" width="1200" />

An application has been submitted to the Gold Coast City Council for a nine level tower at 215&nbsp;Jefferson Lane, on the sought-after beach front side.

It will home&nbsp;just eight full floor apartments and a ground floor amenities level complete with&nbsp;a mineral pool with decking and sun lounges, and a sauna.

Contreras Earl Architecture have designed the shell-like tower.

&quot;The morphology and self-sufficiency of certain clam shell species inspired the curvaceous form of the apartment pods that read as individual elements horizontally,&quot; the architecture firm&#39;s design statement read.

<img alt="" height="745" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/215_jefferson_3.jpg" width="1200" />

&quot;These spacious one-per floor apartments provide an enticing alternative to single dwelling homes where residents will be able to experience sunlight and views from multiple aspects including towards the breath-taking white sand of Palm Beach and the Pacific Ocean beyond.

The two sites&nbsp;were previously made up by&nbsp;a two-storey house and a vacant lot.

The Design Statement

The 215-217 Jefferson Lane development is located in Palm Beach at the intersection of Jefferson Lane and Thirteenth Avenue, on two sites previously occupied by a two-storey house and a vacant lot. The corner site presents an opportunity to create a contextual gem nestled within the suburb drawing from the unique context, a beachside residential laneway.

The low-rise development consists of 8 boutique beachside apartments in a building of 9 levels. These spacious one-per floor apartments provide an enticing alternative to single dwelling homes where residents will be able to experience sunlight and views from multiple aspects including towards the breath-taking white sand of Palm Beach and the Pacific Ocean beyond. Inside the apartments outdoor spaces are seamlessly integrated with the internal spaces contributing to the overall feeling of openness and providing enhanced cross ventilation throughout all internal areas.

<a href="/developments/gold-coast-qld?source_news_article_id=102570&amp;ref=news_body_link"><img alt="" height="797" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gc_newest_tile_jpeg_12.jpg" width="1200" /></a>

The allocation of extra large balconies in each apartment supports flexible living patterns and enables semi-outdoor living all-yearround in the sub-tropical climate. The building design (interior and exterior) responds to multiple site parameters such as orientation, context, environment and public realm integration. The directionality and openness of the building towards the ocean was of primary importance, driving the design process. The location of the core and stairs towards the south-west fa&ccedil;ade work to maximise privacy and the amount of open space available towards the favorable North East aspect.

The refined shape and form of the building is the result of a responsiveness to the parameters mentioned. The resultant building allows for an interesting tension between solidity and transparency allowing for enclosure and openness from within protecting from unfavourable conditions (western sun, southerly winds, potential overlooking neighboring buildings) and opens and embraces the favourable summer breezes and beautiful views to the beach. The morphology and self-sufficiency of certain clam shell species inspired the curvaceous form of the apartment pods that read as individual elements horizontally.

The elegant facade articulation derives from the recognized need to give the project more privacy towards the southern neighbour as well as protect the building envelope from prevailing winter winds, providing an enclosed side and an anchor point for the apartments to open and extend towards the northern and eastern facades.

The continuous curvilinear shading device provides climatic control and reduces heat loads and also allows for protection from prevailing winter winds. Visually this shade device creates individual pods per apartment and provides a high level of modulation and presents an attractive sculptural interface to the south east corner. Planters to the North protect and bring privacy as well as bringing greenery to the building helping it to touch lightly and integrate with the ground plane.

This iconic corner will create a unique sense of arrival to the prospering suburb of Palm Beach on approach from Jefferson Lane as well as a beautiful visual addition from Gold Coast Highway and the pedestrian experience will be optimised through the active engagement of the ground plane with street orientated landscape solutions. This new landmark will be an engaging architectural asset for the urban fabric of the coastal city.

The demand for bigger apartments has gone through the roof in the small enclave toward the south of the Gold Coast.

First look: New Palm Beach, Gold Coast boutique beachfront apartment tower

The Gold Coast has continued across May to see stellar results, as well as new apartment&nbsp;projects lodged to the local council.

From planning documents to approvals and sales successes, Urban have wrapped up all the moves&nbsp;across the Gold Coast.

<h2>Hirsch &amp; Faigen launch Hemingway, Palm Beach apartments</h2>

The Melbourne-based national developer Hirsch &amp; Faigen have officially launched Hemingway, their first apartment development on the Gold Coast.

Prices will range from $450,000 to $2 million in the Palm Beach residential project which will comprising 78 apartments over 14 levels. The penthouse is priced at $4 million.

[smartcode_project:default project_id=24532 project_image_fid=86676]

Rothelowman have designed the tower which has been described as a multi-storey reimagining of the area&rsquo;s humble holiday shacks from the late 1950s and 1960s.

To read more, <a href="/news/qld/hirsch-faigen-launch-hemingway-palm-beach-apartments">click here</a>.

<h2>Sammut lodge plans for $200 million Surfers Paradise apartment tower, Coast</h2>

The Sydney-based luxury developer&nbsp;Sammut Developments&nbsp;are set to expand in to the hot Gold Coast&nbsp;off the plan&nbsp;apartment market.

<img alt="" height="675" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/sammut_coast_2.jpg" width="1200" />

They&#39;ve lodged plans with the Gold Coast City Council for a new apartment tower in the heart of Surfers Paradise, to be called Coast.

The new tower at 43 Garfield Terrace will rise 35 levels if it gets sign off from the local council and will home just 49 apartments.

To read more, <a href="/news/qld/tower-reveal-sammut-lodge-plans-for-200-million-surfers-paradise-apartment-tower-coast">click here</a>.

<h2>Lacey Group all-but sell out Palm Beach project The Monroe</h2>

The local Gold Coast developer&nbsp;Lacey Group&nbsp;has secured a near sell out of its luxury Palm Beach apartment development, The Monroe.

<img alt="" height="746" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/the_monroe_lacey_group_0.jpeg" width="1324" />

It took just two weeks for all but one of the apartments to be snapped up following the launch of the 33 apartment development on the Jefferson Lane dress circle.

Apartments in the Plus Architecture-designed development, which ranged&nbsp;between $619,000 and $1.79 million, were snapped up by local owner-occupiers,

To read more, <a href="/news/qld/lacey-group-all-but-sell-out-palm-beach-project-the-monroe">click here</a>.

<a href="/developments/gold-coast-qld?source_news_article_id=1&amp;ref=news_body_link02293"><img alt="" height="797" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gc_newest_tile_jpeg_11.jpg" width="1200" /></a>

<h2>Raptis set for new Broadbeach, Gold Coast apartment tower</h2>

The Gold Coast developer Raptis has officially lodged plans for its newest Gold Coast tower.

<img alt="" height="758" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/raptis_broadbeach_3.jpg" width="1200" />

They&#39;ve secured a prime development site in Broadbeach at 6-8 George Avenue, next to the Pacific Fair Shopping Centre in the heart of the coastal hotspot.

The busy Sydney-based architecture firm&nbsp;Koichi Takada&nbsp;Architects, who have taken on a number of projects on the Gold Coast in recent months,&nbsp;have designed the 40 storey building.

To read more, <a href="/news/qld/tower-reveal-raptis-set-for-new-broadbeach-gold-coast-apartment-tower">click here</a>.

<h2>Auriton set to make move to Gold Coast market</h2>

The primarily Melbourne-based developer Auriton are set for their first residential apartment tower in Queensland.

<img alt="" height="630" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/auriton_gc.jpg" width="1200" />

They snapped up a prime 1,095&nbsp;sqm development site at 2932-2934 Gold Coast Highway in late March&nbsp;and have just lodged plans to the City of Gold Coast council for an $80 million tower&nbsp;with 108 apartments.

It has been designed by the renowned architecture firm&nbsp;Rothelowman, who are calling the 30th level tower&nbsp;a vertical community.&nbsp;The design incorporates just four apartments per floor for the most part, with 14 sqm balconies located on each corner of the building.

To read more, <a href="/news/qld/tower-reveal-auriton-set-to-make-move-to-gold-coast-market-with-rivea-tower">click here</a>.

Find out <a href="/news/qld/gold-coast-apartment-development-insights-what-happened-on-the-gc-in-april">what happened on the Gold Coast over April</a>.

From planning documents to approvals and sales successes, Urban have wrapped up all the moves across the Gold Coast.



Gold Coast apartment development insights: What happened on the GC in May?

The Melbourne-based national&nbsp;developer Hirsch &amp; Faigen have officially launched Hemingway, their first apartment development on the Gold Coast.

Prices will range from $450,000 to $2 million in the&nbsp;Palm Beach residential project which will comprising 78 apartments over 14 levels. The penthouse is priced at $4 million.

Rothelowman&nbsp;have designed the tower which has been described as&nbsp;a multi-storey reimagining of the area&rsquo;s humble holiday shacks from the late 1950s and 1960s.

Named&nbsp;after the famous author&nbsp;Ernest Hemingway, Hemingway is located at 1267-1273 Gold Coast Highway and&nbsp;will front the&nbsp;exclusive Jefferson Lane beachfront enclave.

[smartcode_project:default project_id=24532 project_image_fid=86676]

Matt George, Hirsch &amp; Faigen&rsquo;s head of sales and marketing,&nbsp;said they were determined to push the bounds of architectural design to pay homage to the charming beach shacks while exuding contemporary design excellence.

&ldquo;We went above and beyond to make it feel as though each apartment was its own full scale beach house, just mere metres away from the water&rsquo;s edge while boasting those luxury finishes that makes the home feel like an indulgent retreat,&rdquo; George said.

Residents of Hemingway will have access to a range of lifestyle amenities including its own ground-level caf&eacute; and communal open space with a swimming pool, pool lounge, barbeque area and outdoor cinema.

<a href="/buildings/hemingway-1267-1273-gold-coast-highway-palm-beach"><img alt="" height="902" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/hemingway_pool_1.jpg" width="1200" /></a>

Prior to its launch, Hemingway had already garnered a substantial level of attention from local owner occupiers and downsizers pursuing the quintessential coastal dream with a luxurious upgrade.

The Rothelowman team reimagined the standard bulky apartment block into an innovative shape form that utilises curvature and cut outs to maximise and enhance views from every Hemingway apartment.

&ldquo;Rothelowman are highly recognised across Australia for their innovative approach to creating landmark structures, and Hemingway was no different. They poured a lot of thought ninto how Hemingway could meld seamlessly into its Palm Beach surrounds while simultaneously enhancing and improving the area,&rdquo; George said.

<a href="/developments/gold-coast-qld?source_news_article_id=101680&amp;ref=news_body_link"><img alt="" height="797" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gc_newest_tile_jpeg_7.jpg" width="1200" /></a> 
 
&ldquo;It was important to us to take a design-led approach to encompass the phenomenal ocean views the Gold Coast is famous for, presented in what we like to think of as a beach house hoisted into the sky,&rdquo;

The Hemingway project is the first development venture on the Gold Coast by Hirsch &amp; Faigen, which has a number of property interests in Queensland and a national portfolio of projects completed over the past decade with a value of more than $1 billion.

Prices will range from $450,000 to $2 million in the Palm Beach residential project which will comprising 78 apartments over 14 levels.



Hirsch & Faigen launch Hemingway, Palm Beach apartments

There were five registered bidders when Tolemy Stevens from Harcourts Coastal Prestige put the luxury Soul penthouse in Surfers Paradise to auction on Friday afternoon.

Crowning the top four floors of the Soul building, the five bedroom apartment fetched $15.25 million.

The 1070 sqm space with BDA Architects design was offered by Andrew Koloadin who had paid $6.5m for the concrete shell when he bought it from Hong Kong tycoon Tony Fung in 2018.

<a href="/developments/gold-coast-qld?source_news_article_id=101675&amp;ref=news_body_link"><img alt="" height="797" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gc_newest_tile_jpeg_8.jpg" width="1200" /></a>

There had been an initial off the plan $16.85m sale by Juniper Property Development to a Queensland businessman in 2006 but it didn&rsquo;t proceed to settlement.

The $15.25 million sale settles in 30 days. It was a Queensland auction record for residential sale price under the auction hammer.

The $15.25 million sale of the luxury Soul penthouse in Surfers Paradise was under the hammer at auction on Friday afternoon


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