A new 25-storey apartment tower proposed for Mercer Street would push Geelong’s western gateway skyline higher, with Morphy Birrell Property Group lodging plans for a project directly beside one of the city’s most significant heritage streetscapes.

The <a href="https://www.apartments.com.au/architects/fk-australia">FK</a>-designed development at <a href="https://www.apartments.com.au/new-apartments/65-67-mercer-street-geelong-vic-3220">65-67 Mercer Street</a> has now been referred to Victoria’s Planning Minister. The site sits opposite the Geelong rail corridor and immediately south of the heritage-listed St Peter and Paul’s Catholic Church and Ashby Hall precinct.

Rather than compete with the neighbouring ecclesiastical buildings, the proposal adopts a sculpted podium intended to reference the materiality and scale of the heritage context. Planning documents note the design draws cues from the “dark stone brick” church and surrounding masonry buildings, while the tower above transitions into a softer, curved form oriented toward Corio Bay and the Geelong waterfront.

<img alt="First look: Morphy Birrell Property Group targets 25-storey Geelong tower beside landmark church precinct" data-entity-type="file" data-entity-uuid="b797d10c-d4a6-47af-b8df-1aeaa3b382be" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/public%20square.png?VersionId=QGIpcz1x1hKB6lQLl2iobyHqb6PS2Ztc" />

The development forms “Stage 5” of Morphy Birrell Property Group’s broader Mercer Street precinct strategy, following the completion of the 21-storey Miramar tower on Cavendish Street and several additional approved redevelopment stages nearby. Planning consultants Ratio said the proposal “represents an exemplary development outcome” aligned with the strategic ambitions for Central Geelong’s continued urban renewal.

The mixed-use project would replace an existing low-rise commercial building and surface parking area on the 3,320 sqm corner site. FK’s urban context report describes the proposal as a residential development comprising apartments, resident amenities, commercial space, and integrated landscaping positioned to maximise bay views and northern sunlight access.

Renders show a deeply articulated tower with curved balconies stepping above a lower masonry podium that frames a landscaped forecourt facing Mercer Street. The design intentionally preserves sightlines toward the adjacent church buildings, with the podium scaled to reinforce the heritage edge before the tower recedes upward.

<img alt="First look: Morphy Birrell Property Group targets 25-storey Geelong tower beside landmark church precinct" data-entity-type="file" data-entity-uuid="2bdca91e-66f7-4ac7-8baa-2f93bd5b564e" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/geelong%20site.png?VersionId=QOhbino4ZgzKYw5dW3QE14E.2yq.Sv87" />

The planning report highlights the site’s strategic location within 400 metres of key Geelong destinations including Cunningham Pier, the Geelong Station precinct, Deakin University, and the convention centre. Bus services run directly along Mercer Street, while the Corio Bay foreshore sits around 100 metres north of the site.

The proposal arrives amid accelerating redevelopment across central Geelong, where planning policy continues to encourage higher-density housing close to transport infrastructure and the waterfront. Mercer Street in particular has emerged as a focal point for taller apartment development due to its proximity to Geelong Station, the bay, and major civic infrastructure.

Joel Robinson

Morphy Birrell Property Group targets 25-storey Geelong tower beside landmark church precinct

Development giant&nbsp;<a href="https://www.apartments.com.au/developers/hamton">Hamton</a> and joint venture partner Hostplus have revealed the next residential stage of their $3 billion Moonee Valley Park masterplan, lodging plans for 512 more apartments within the precinct on surplus racecourse land at 110 Wilson Street, Moonee Ponds.

The proposed development, dubbed&nbsp;<a href="https://www.apartments.com.au/new-apartments/trackside-house-110-wilson-street-moonee-ponds-vic-3039">Trackside Gardens</a>&nbsp;in the planning application, follows the <a href="https://www.apartments.com.au/news/vic/first-look-exclusive-hamton-and-hostplus-reveal-sixth-stage-of-moonee-valley-park-masterplan">recent unveiling of the sixth-stage Cox Place Precinct</a> and continues the long-running transformation of the Moonee Valley Racecourse into one of Melbourne’s largest urban renewal projects.

Positioned on the north-eastern edge of the racecourse adjacent to CityLink, Trackside Gardens will comprise three residential buildings rising between 61.8 metres and 86.4 metres within a heavily landscaped precinct shaped by Hamton’s Nature Based Cities framework.

The project forms part of the broader Moonee Valley Park redevelopment being delivered by Hamton, Hostplus and the Moonee Valley Racing Club, which is reshaping the 40-hectare racecourse site into a mixed-use neighbourhood with housing, retail, commercial space, hotels, parkland and community infrastructure.

Trackside Gardens sits separately to the recently proposed Cox Place Precinct, a five-building stage comprising around 1,100 residences, two build-to-rent buildings, two build-to-sell towers, retail, office space, and a hotel overlooking the racetrack. Together, the projects continue to accelerate housing delivery across the precinct.

<img alt="First look: Hamton expands Moonee Valley Park masterplan with 512-home Trackside Gardens precinct" data-entity-type="file" data-entity-uuid="5fc1941e-52d3-41c6-abc4-0f13fe8ae5ea" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/DA%20Edits%20%281%29.png?VersionId=7qwRHq5dcvXWNot2hNOgoQhN2GIWudNK" />

Designed by <a href="https://www.apartments.com.au/architects/dko-architecture">DKO Architecture</a> with landscape architecture by Tract, Trackside Gardens has been conceived as a botanical-style residential precinct prioritising canopy planting, communal green space, and vertical landscaping.

“The architectural vision for the proposed development centres around buildings in a botanical park setting that champions the important role of nature,” the planning submission states.

“The proposal incorporates principles of biophilic design, with landscape and environmentally sustainable development influencing the ultimate design response of the buildings and prioritising the ground plane to ensure a high amenity for both occupants and visitors.”&nbsp;

Trackside Gardens will deliver 512 apartments across the three buildings, alongside 518 basement car spaces and 523 bicycle spaces. Around 20 per cent affordable housing is proposed across the broader North East Precinct, equating to around 158 dwellings.&nbsp;

The affordable housing component will be concentrated within the Wilson East building, while the remaining apartments are expected to be delivered as build-to-sell residences.

Trackside Gardens has been designed around Hamton’s Nature Based Cities initiative, founded by Executive Chair Paul Hameister OAM in partnership with the University of Melbourne, Urbis, Ark Resources and Tract. The initiative promotes integrating higher-density urban development with significant biodiversity, tree canopy and landscape outcomes.

<img alt="First look: Hamton expands Moonee Valley Park masterplan with 512-home Trackside Gardens precinct" data-entity-type="file" data-entity-uuid="89353449-7b3c-42fd-8fd8-8bf64a5ef80f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Article%20Feature%20Image%20%28Grid%29_4.png?VersionId=X8jRt0P2L7fIWjLhfX6gPknXToXIBeLj" />

A comprehensive landscape strategy would introduce deep soil planting, vertical greening, communal gardens, and new pedestrian links throughout the site.

Planning documents state the development is targeting a 5 Star Green Star Buildings rating, a 7.5-star average NatHERS rating, and “Exemplary” Nature Based Cities certification.&nbsp;

The proposal joins an expanding pipeline of approved and proposed buildings within Moonee Valley Park, including the recently launched Eveline apartments and the approved Grandstand North and South towers.

Hamton has increasingly focused on precinct-scale, nature-led communities across Melbourne’s middle-ring suburbs, with projects spanning Hawthorn, Kew, and Moonee Ponds.

Hampton unveils Trackside Gardens, latest stage of $3 billion Moonee Valley Park masterplan

The Paul Gedoun-led <a href="https://www.apartments.com.au/developers/ss-projects">S&amp;S Group</a> has achieved another milestone in its $1 billion transformation of Rainbow Bay on the southern Gold Coast with the completion of the company’s third project in four years, the $160 million <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a> residences.

Delivered by <a href="https://www.apartments.com.au/builders/hutchinson-builders">Hutchinson Builders</a> and designed by <a href="https://www.apartments.com.au/architects/cottee-parker-architects">Cottee Parker Architects</a>, Esprit buyers have now moved into the 94 apartments across two interconnected buildings at 217-227 Boundary Street.

The successful settlement of Esprit marks another astounding chapter in the S&amp;S story, which launched its highly successful Flow apartments three years ago and created its own ultra-luxury branded fingerprint on an area craving new luxury residences.

Most early purchasers have secured gains of well over $1 million since the project launched in 2021.&nbsp;

[smartcode_project:default project_id=102921 project_image_fid=172129]

S&amp;S Projects Founding Director Paul Gedoun said the completion of Esprit reflects sustained demand for premium apartments in tightly held coastal locations.&nbsp; 
&nbsp;&nbsp; &nbsp; 
“Esprit has attracted buyers seeking a combination of quality design, considered amenity and a location that is becoming increasingly difficult to replicate,” said Gedoun.

“We identified some years ago that Rainbow Bay is a unique market where supply of luxury residences is limited, and we see the settlements in Esprit further underpinning this thinking - that for both owner-occupiers and investors.”&nbsp;

[smartcode_project:default project_id=102921 project_image_fid=172174]

A key feature of the development is ‘Club Esprit’, a 1,000sqm residents-only rooftop level combining wellness and recreation, believed to be a first for the Gold Coast, and which is fast becoming a signature of the S&amp;S brand.

Positioned to capture views across Snapper Rocks, Rainbow Bay and the Tweed River, the rooftop includes a 25-metre lap pool, gym, yoga lawn, sauna and steam facilities, ice bath, private dining spaces, outdoor cinema and landscaped areas for residents.&nbsp;

<a href="https://www.apartments.com.au/project-marketer/pezet-matheson">Pezet Matheson</a> Director Jayde Pezet, who led the sales campaign for Esprit and S&amp;S’s Flow and Awaken apartments, said the project’s performance reflects both the strength of the product and the depth of demand for premium apartments on the southern Gold Coast.&nbsp;

“In some cases, we’ve seen values double since launch, which is a clear reflection of how tightly held Rainbow Bay has become and the level of demand for well-executed projects in this market,” said Pezet.&nbsp;

“Buyers recognised early what S&amp;S Projects was delivering here, and that conviction has been rewarded as the project has progressed towards completion.”&nbsp;

[smartcode_project:default project_id=102921 project_image_fid=214819]

Esprit offers a mix of two- three and four-bedroom apartments and sits within walking distance of the beachfront, cafés and local amenities, reinforcing its appeal as both a lifestyle and investment destination.

The project is the third completed by S&amp;S Projects in Rainbow Bay, following Flow Residences and Awaken Residences, which together have contributed to the suburb’s emergence as one of the Gold Coast’s most sought-after coastal pockets. &nbsp;

S&amp;S Projects is continuing its investment in the area with Radia, a $215 million development currently under construction.&nbsp;

[smartcode_project:default project_id=102921 project_image_fid=172175]

Gedoun said the completion of Esprit signals continued confidence in the southern Gold Coast market.&nbsp;

“We’ve seen strong interest in well-located, high-quality apartments, particularly in areas where future development opportunities are limited."

“That’s been a key factor in the performance of Esprit and the broader Rainbow Bay market”.

[smartcode_project_cta:default project_id=102921]

Owners move in as Esprit completes at Rainbow Bay

Few developers can boast a portfolio across South East Queensland's luxury markets quite like <a href="https://www.apartments.com.au/developers/mosaic-property-group">Mosaic Property Group</a>.

The builder-developer, founded in 2004 by Managing Director Brook Monahan, has projects in planning, on the market, and under construction, from Burleigh Heads and Broadbeach to Kangaroo Point and South Brisbane.

With a pipeline exceeding $2 billion, Mosaic remains highly selective when it comes to development sites, having spent years refining its strategy around feasibility research and product planning. The group is set to continue growing into 2026 and beyond.

In Brisbane, Mosaic currently has three projects in the market. It is in the final release stage at <a href="https://www.apartments.com.au/new-apartments/the-bedford-by-mosaic-16-30-prospect-street-kangaroo-point-qld-4169">The Bedford</a> in Kangaroo Point, which is approaching complete sellout ahead of its late 2027 completion.

[smartcode_project:default project_id=134792 project_image_fid=328123]

Designed in collaboration with <a href="https://www.apartments.com.au/architects/bda-architecture">BDA Architecture</a>, The Bedford comprises 128 two- and three-bedroom residences. A selection of ultra-luxury Masterpiece Series Skyhomes, positioned across the top levels, offer expansive floor plans and sweeping views of the river and city.

High-end inclusions, such as natural stone benchtops, bespoke cabinetry, and Miele appliances, feature throughout all apartments, alongside the Rooftop Recreation &amp; Retreat Sky Terrace. This includes a resort-style pool with sun deck and loungers, spa, cold plunge pool, sauna, steam room, private dining room with a full kitchen, residents' lounge, multiple barbeque and relaxation zones, an outdoor viewing deck, and landscaped gardens with water features, all oriented to sweeping city and river views.

A gym with indoor and outdoor zones, and a golf simulator, further enhances recreational choice within the building.

[smartcode_project:default project_id=134792 project_image_fid=328119]

A defining feature of the development is its integrated mixed-use component, which will deliver Kangaroo Point's first major supermarket, alongside a café and liquor store, bringing long-awaited convenience to the peninsula.

Monahan says The Bedford represents the culmination of a near-decade-long journey, after first identifying the A-grade Prospect Street site in 2016. While they came close to acquiring it at the time, the site was ultimately purchased by Woolworths' development arm, Fabcot. The opportunity resurfaced in 2024 when the site, vacant for nearly three decades, was brought back to market.

Monahan says Mosaic projects often begin years before any formal plans are drawn. Their new South Brisbane development is no exception, with the site first earmarked in 2018.

"We aren't opportunistic," Monahan says. "Every site purchase is carefully considered. As seen with Kangaroo Point and South Brisbane, it can take years to eventuate. There are sites we're looking at now that we may not secure for several years."

[smartcode_project:default project_id=141711 project_image_fid=353495]

A similar story unfolded at <a href="https://www.apartments.com.au/new-apartments/the-carter-by-mosaic-77-linton-street-kangaroo-point-qld-4169">The Carter</a> in Kangaroo Point, opposite The Gabba. Like The Bedford, it is also approaching sellout of its 125 two- and three-bedroom apartments. The majority of sales are attributed to returning customers and referrals, with a balanced mix of investors and a strong majority of owner-occupiers.

BDA Architecture was again engaged to design the 22-storey building, which will feature a suite of wellness and lifestyle amenities, including a golf simulator and cinema, a commercial-grade gym, and a rooftop recreation level with a pool, steam room, sauna, cold plunge, teppanyaki bar, private dining spaces, and landscaped terraces.

Construction is on track for completion in mid-2027.

[smartcode_project:default project_id=151614 project_image_fid=362759]

Mosaic's latest offering is its most ambitious yet, boasting a rare, north-facing riverfront position on Montague Road in South Brisbane.

<a href="https://www.apartments.com.au/new-apartments/the-riversdale-by-mosaic-south-brisbane-91-montague-road-south-brisbane-qld-4101">The Riversdale by Mosaic</a> is a 39-storey tower comprising just over 200 residences and Masterpiece Series Sky Homes. Designed in partnership with Bureau Proberts, it will feature nearly 3,000 sqm of genuine, internationally benchmarked six-star, hotel-style amenities, including a wellness precinct, pool, gym, massage and treatment rooms, cinema, golf simulator, and extensive outdoor dining areas across a two-level rooftop deck.

Early works are underway, with full construction expected to commence in the second half of 2026, and an anticipated late 2029 completion.

[smartcode_project:default project_id=151614 project_image_fid=362759]

Since 2012 alone, Mosaic has completed more than $2 billion in projects and is set to deliver another $2 billion worth of developments, comprising hundreds of luxury apartments, each defined by Mosaic's signature standards of quality, detail, and delivery.

"We never arrive, there is no finish line," says Monahan. "Our ambition is to keep evolving what luxury means, creating design- and lifestyle-led residences in incredible locations, places people genuinely aspire to and want to live, homes that are loved deeply and endure long beyond their moment."

Mosaic's Midas Touch

<a href="https://www.apartments.com.au/developers/urban-property-group">Urban Property Group</a> (Urban) has broken ground at Keira Place, its new major mixed-use residential precinct in the heart of Wollongong CBD.

Held at 120-122 Smith Street, the groundbreaking marked the commencement of construction on Stage 1 of <a href="https://www.apartments.com.au/new-apartments/keira-place-120-122-smith-street-wollongong-nsw-2500">Keira Place</a>, with the opening of the new display suite. 
&nbsp; 
Keira Place is a State Significant Development that will deliver new housing supply, affordable homes and inclusive living options within walking distance of Wollongong’s CBD, coastline, transport, hospital and education precincts.

[smartcode_project:default project_id=144442 project_image_fid=369868] 
&nbsp; 
Stage 1 is now under construction and will deliver 150 apartments across two residential buildings, including 27 affordable housing apartments and 18 specialist disability accommodation dwellings, along with activated ground-floor retail and commercial space. 
&nbsp; 
Urban Co-CEO Patrick Elias said the groundbreaking represented a significant milestone for Wollongong and reflected Urban’s long-term commitment to regional cities.

“Today’s groundbreaking is about turning approvals into homes and moving quickly to deliver much-needed housing in Wollongong’s city centre,” Elias said. 
&nbsp; 
“Keira Place will provide a diverse mix of homes close to jobs, transport and services, while setting a high benchmark for quality, durability and consumer protection.”

[smartcode_project:default project_id=144442 project_image_fid=369869] 
&nbsp; 
Hon. Paul Scully MP, Minister for Planning and Public Spaces, Member for Wollongong said Keira Place is exactly the kind of development Wollongong needs – delivering new homes close to transport, employment and services, while supporting the continued growth and renewal of the CBD.

"This project reflects the Minns Labor Government's commitment to increasing housing supply in well-located areas." 
&nbsp; 
Wollongong Lord Mayor Cr Tania Brown said Keira Place would deliver lasting community benefits for the city. 
&nbsp; 
"Keira Place is a welcome addition to Wollongong's CBD delivering new housing, affordable homes and activated street-level spaces that will benefit our community for years to come," Brown said. 
&nbsp; 
"Urban Property Group's investment reflects the confidence that quality developers have in Wollongong's future, and I look forward to seeing this precinct come to life."

[smartcode_project:default project_id=144442 project_image_fid=369867] 
&nbsp; 
Designed by <a href="https://www.apartments.com.au/architects/cox-architecture">Cox Architecture</a>, with interiors by <a href="https://www.apartments.com.au/interior-designers/dko">DKO,</a> Keira Place prioritises liveability and long-term performance, with landscaped shared spaces, generous apartment layouts and a pedestrian-friendly streetscape along Smith Street. 
&nbsp; 
Residents will have access to landscaped podium areas, communal rooftop amenities with views to Mount Keira and the Wollongong skyline, and convenient ground-level retail.

The development will have 10-year Latent Defects Insurance by Resilience Insurance.

[smartcode_project_cta:default project_id=144442]

Groundbreaking marks start of construction at Keira Place in Wollongong CBD

Brunswick East

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A development set to reshape <a href="/new-apartments/brunswick-east-vic-3057">East Brunswick's</a> landscape has taken another step forward in a drawn-out approvals process. Primarily fronting Nicholson Street, <a href="/buildings/east-brunswick-village-3-bluestone-way-brunswick-east">East Brunswick Village</a> is a sprawling site which first came to light during 2007 when the then Bridgehead Properties Pty Ltd purchased the site with the expectation of a large-scale urban renewal project.

With a development plan approved during October 2012, only last month has Moreland City Council's Urban Planning Committee convened to consider the merits of detailed plans submitted for approval. Between this period it was reported that developer <a href="/developers/banco-group">Banco Group</a> expanded the landholding available for development by <a href="http://www.smh.com.au/business/property/new-day-beckons-for-super-tuesday-building-in-spencer-street-west-melbourne-20141003-10p776">purchasing an adjoining 8,700sqm block</a>, in addition to the initial 1.9 hectares available.

<h2>East Brunswick Village summary</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/1250-ebv-g3.jpg" rel="gallery-all" title="Early vision for East Brunswick Village. Image courtesy JAM Architects"><img alt="" class="image-article-full-width-580px" height="326" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/1250-ebv-g3.jpg?itok=2mrtKfO9" title="Early vision for East Brunswick Village. Image courtesy JAM Architects" width="580"></a>

<figcaption>Early vision for East Brunswick Village. Image courtesy <a href="/architects/jam-architects">JAM Architects</a></figcaption></figure><ul>
<li>21,300 square metre site - frontage to Nicholson Street, John Street and Elm Grove</li>
	<li>Seven buildings - three 5 storey buildings and four 6 storey buildings over 2 basement levels</li>
	<li>603 dwellings - 241 x 1 bedroom; 360 x 2 bedroom; 2 x 3 bedroom</li>
	<li>24 hour supermarket - most likely Coles</li>
	<li>17 retail outlets, 3 food/drink outlets</li>
	<li>5 home offices</li>
	<li>748 car parking spaces and 752 bicycle spaces</li>
</ul>
<h2>A staged development</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image23_2.jpg" rel="gallery-all" title="Current ground floor layout. Image courtesy JAM Architects"><img alt="" class="image-article-full-width-580px" height="394" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image23_2.jpg?itok=bevKqApY" title="Current ground floor layout. Image courtesy JAM Architects" width="580"></a>

<figcaption>Current ground floor layout. Image courtesy JAM Architects</figcaption></figure>It's proposed that the precinct be delivered in two distinct stages, owing to the sheer size of the development. Stage One would consist of three buildings closest to Nicholson Street, including that containing the full-line supermarket.

Shown to the right in the above schematic, Stage One would also see the delivery of the associated basement levels for 526 vehicles and 614 bicycle bays, plus public realm works including 'Main street', internal roads and pedestrian/cycle connections to Rickard and Gamble Streets. 292 apartments, the aforementioned supermarket, 12 retails outlets and 1 home office are also included.

The balance of the development site is slated for Stage Two, where the four remaining lots would see 311 additional apartments, 5 retail spaces, 4 home offices and additional vehicle/bicycle facilities delivered.

<h2>Council Recommendation</h2>

<blockquote>
That a Planning Permit No. MPS/2013/979 be issued for the staged construction of buildings and works comprising the development of the land for seven buildings (three 5 storey buildings and four 6 storey buildings over 2 basement levels), containing multiple dwellings, a supermarket, shops, food and drink premises and offices, use of the land for dwellings, creation of access to a Road Zone, Category 1, and a reduction of the car parking requirements at 127-137, 139 &amp; part 149 Nicholson Street, Brunswick East.
<cite>Urban Planning Committee</cite>
</blockquote>

As tends to be the case the expected permit is subject to a list of conditions as stipulated by the Urban Planning Committee, but given the current plans adhere to the originally endorsed development plan, final approval for East Brunswick Village seems a formality.

<h2>A sustained partnership</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image25_0.jpg" rel="gallery-all" title="Assorted JAM Architects projects for Banco Group. Images courtesy JAM Architects"><img alt="" class="image-article-full-width-580px" height="257" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image25_0.jpg?itok=UpjyZP0z" title="Assorted JAM Architects projects for Banco Group. Images courtesy JAM Architects" width="580"></a>

<figcaption>Assorted JAM Architects projects for Banco Group. Images courtesy JAM Architects</figcaption></figure>JAM Architects have had a long relationship as the preferred architect for Banco Group, with a string of projects spanning the better part of a decade. From a tri-towered scheme for a Kavanagh Street Southbank supersite that never proceeded to a string of inner suburban apartment projects at all stages of the development cycle, the duo have formed a sustained relationship.

Favouring the inner northern suburbs, Banco Group's East Brunswick Village joins <a href="/buildings/smith-co-132-172-smith-street-collingwood">Smith&amp;Co.</a> as another large-scale inner-city project yielding hundreds of apartments. 2 Plenty Road was completed a few short years ago while <a href="/new-apartments/519-537-sydney-road-coburg">511-517 Sydney Road</a> and <a href="/buildings/seamstress-11-13-lygon-street-brunswick-east">11-13 Lygon Street</a> are also reported to be Banco Group projects that the architect has delivered, but have yet to proceed.
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silvermb

East Brunswick Village a step closer to reality

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Previously covered by Apartments.com.au regarding its excellent <a href="/news/public-permeability-and-the-tip-top-brunswick-east-development">public permeability</a>, <a href="/buildings/tip-top-brunswick-170-edward-street-brunswick-east">Tip Top Brunswick</a> can now boast the 2014 Property Review Australia, Heritage Property Award for the integrated six building complex of 411 dwellings. Developer <a href="/developers/little-projects-co">Little Projects</a>' Managing Director Michael Fox was on hand to provide a tour of Tip Top Brunswick, pointing out some of the lesser known qualities for the development while also providing guidance for upcoming projects.

Originally occupied by Northern Bakeries, the <a href="/new-apartments/brunswick-east-vic-3057">Brunswick East</a> development provides for 32,088sqm of gross floor area over buildings rising up to eight levels. Initially encountering stiff opposition from locals, Michael Fox maintains the local perception of the project has changed appreciably now that the <a href="/architects/rothelowman">ROTHELOWMAN</a>-designed development is complete.

A highly walkable ground plane, retained heritage facades to both the Weston/Edward Street, stepped development maintaining sight lines, free public parking spaces within the underground car park and a 1,400sqm childcare centre have contributed to the Tip Top Brunswick's success and acceptance. Michael Fox was particularly proud of the Little Seeds childcare centre which consumes an entire floor of the westernmost apartment building and is the first of its kind in Brunswick East.

<blockquote>
ROTHELOWMAN sought inspiration from the original Dutch Modernist architecture throughout the development. With only the highest quality finishes and fixtures throughout, this clever redevelopment surpasses any other project in the area.
<cite>Little Projects</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img_0767a.jpg" rel="gallery-all" title="The retained northern facade of Tip Top Brunswick"><img alt="" class="image-article-full-width-580px" height="827" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img_0767a.jpg?itok=ztVz3L38" title="The retained northern facade of Tip Top Brunswick" width="580"></a>

<figcaption>The retained northern facade of Tip Top Brunswick</figcaption></figure>Since 2012, Little Projects has completed no less than 1,200 apartments, with inner city suburbs such as <a href="/new-apartments/south-yarra-vic-3141">South Yarra</a>, <a href="/new-apartments/st-kilda-vic-3182">St Kilda</a>, <a href="/new-apartments/port-melbourne-vic-3207">Port Melbourne</a> and Brunswick East favoured over <a href="/new-apartments/melbourne-vic">Melbourne's CBD</a>. Little Projects’ current <a href="/buildings/central-south-yarra-3-yarra-street-south-yarra">Central South Yarra</a> tower has sold out and is now midway through construction, with focus turning toward forthcoming developments.

Last week a planning application was submitted for <a href="/buildings/dux-richmond-hill-153-bridge-road-richmond">153-177 Bridge Road Richmond</a>, with the 2,700sqm site slated to host 191 apartments atop Richmond Hill.

Currently serving as a Thomas Dux grocer, the existing buildings are to make way for a ROTHELOWMAN-designed apartment complex save for the existing heritage facade which will be incorporated into the new build. The third collaboration between architect and developer, 153-177 Bridge Road Richmond was snapped up by Little Projects for near on $20 million in an off-market transaction.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/littleprojects_bridgeroadrichmond_newdevelopment_3.jpg" rel="gallery-all" title="153-177 Bridge Road, Richmond. Image courtesy Little Projects"><img alt="" class="image-article-full-width-580px" height="374" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/littleprojects_bridgeroadrichmond_newdevelopment_3.jpg?itok=bX0mN9Aw" title="153-177 Bridge Road, Richmond. Image courtesy Little Projects" width="580"></a>

<figcaption>153-177 Bridge Road, Richmond. Image courtesy Little Projects</figcaption></figure>Another forthcoming Little Projects development may just deliver the Fishermans Bend Urban Renewal Area its tallest tower to date. A revised planning application for <a href="/developments/docklands-vic-3008">85-93 Lorimer Street</a> is under consideration which would see a 233 metre residential tower soar above the adjoining Yarra's Edge residential precinct.

Initially conceived by architects <a href="/architects/fraser-partners-0">Elenberg Fraser</a> as dual residential towers, the scheme has since been revised to a single tower of 900 apartments in order to accommodate increased public open space at ground level. Asked of Little Projects' intentions for the Lorimer Street development, Michael Fox replied by stating the project upon approval would proceed to sales quickly thereafter.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image105.jpg" rel="gallery-all" title="Preliminary image of 85-93 Lorimer Street. Image courtesy Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="306" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/image105.jpg?itok=GxAgm6Hn" title="Preliminary image of 85-93 Lorimer Street. Image courtesy Elenberg Fraser" width="580"></a>

<figcaption>Preliminary image of 85-93 Lorimer Street. Image courtesy Elenberg Fraser</figcaption></figure>See below images taken from Apartments.com.au's visit to Tip Top Brunswick, beginning with the westerly Seeds apartment building/Little Seeds childcare centre and culminating with a look at the newly released Malt tri-level townhouses.

Lead image courtesy ROTHELOWMAN and Elenberg Fraser.
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Little Projects: current success and future intent

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I can't think of a better case study than Lygon Street, East Brunswick when judging the interface between old and new, particularly given the robust construction activity over the strip in the last few years. Smith Street, Collingwood comes close but Lygon Street serves as an excellent example of existing dated buildings and new apartment blocks intertwining along an established transport corridor.

From historic buildings through to both questionable and exemplary contemporary apartment buildings, Lygon Street in this part of the world has on show the full gamut of what a modern urban Melbourne has to offer. With the below image set taken early autumn, the intent is to revisit the area once more next year to judge how much has changed on and within the vicinity of Lygon Street.

For now enjoy the image set below, with a particular eye toward the melding of old and new. An excellent outcome or frictional, overdeveloped chaos? Opinions do vary but in a modern higher-density Melbourne, does it get better than this?
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Old and new collide on Lygon Street

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Over the course of the last two years Apartments.com.au has had cause to progressively watch <a href="/developers/little-projects-co">Little Projects'</a> Tip Top apartment project rise from the ground in <a href="/new-apartments/brunswick-east-vic-3057">East Brunswick</a>. Emerging from dual 1940's Dutch art deco heritage façades fronting both Edward and Weston streets, the development was progressively opened over the course of 2014 as final touches were applied to public areas.

Granted the masses won't be filtering through Tip Top's concourse as Lygon Street is only a block over, but enough foot traffic exists in the area to warrant a concerted effort which ultimately delivered a pleasant, useable public space.

<h2>Development Summary</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img_5733.jpg" rel="gallery-all" title="The name says it all"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img_5733.jpg?itok=J_9cjP0Q" title="The name says it all" width="580"></a>

<figcaption>Harking back to a historic link</figcaption></figure><ul>
<li>Tip Top Bakery site, 65-year history as bakery</li>
	<li>392 apartments over six buildings, retail and commercial space</li>
	<li>New buildings onsite: Silo, Seeds, Rye, Grain, Stables, Malt</li>
	<li>Retention and integration of heritage buildings facing Weston &amp; Edward Streets</li>
	<li>Includes The Learning Sanctuary, a 92-place childcare centre</li>
	<li>$215 million end value</li>
	<li>Landscaping and public access through the site</li>
</ul>
<h2>Rothe Lowman on Tip Top</h2>

<blockquote>
The project will be extensively landscaped, integrating public areas with spaces accessible by private residents only and will include bike racks for more than 250 bikes.

The two buildings that embrace existing facades along Edward and Weston streets have been designed to respond to original Dutch art deco styling. The studio sensitively added to the composition while retaining significant parts of the Heritage building.

Abstract notations of the bakery production process contribute to the personalities of each building, leading to the formation of more organic, curvaceous, interconnected forms. For example, the concept for the sixth building, Granary is derived from the interlocking nature of wheat, with balconies and privacy screens merging to become an integral composition.

The former stable block on Weston Street is the second historic building to be integrated within the development. Currently, the stable block is lost within the wider context of later building associated with the Tip Top factory. This proposal exposes the hidden side of the stable block in its entirety and reuses it as the entry to East Lane and the entrance to the building.

The east laneway will be open to public use but will have a heightened sense of privacy, partially generated by the more organic special forms; narrowed entry points, a portal through the historic facades and the changing landscape surfaces. Car parking and planting will follow more organic forms and will not represent a conventional streetscape.
<cite><a href="http://www.rothelowman.com.au/projects/project/53/tip-top">Rothe Lowman: Tip Top</a></cite>
</blockquote>

<h2>Experience in multi-building design and urban strategy</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image40rlwm.jpg" rel="gallery-all" title="Renders of Rothe Lowman's proposed West Melbourne scheme"><img alt="" class="image-article-full-width-580px" height="234" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/image40rlwm.jpg?itok=0gj7DAgh" title="Renders of Rothe Lowman's proposed West Melbourne scheme" width="580"></a>

<figcaption>Renders of Rothe Lowman's proposed <a href="/new-apartments/west-melbourne-vic-3003">West Melbourne</a> scheme</figcaption></figure>Rothe Lowman have conceived projects of a similar size and nature, notably the three buildings that comprise <a href="/buildings/sanctuary-abbotsford-681-victoria-street-abbotsford-vic-3067">Hamton's Abbotsford precinct; the last of which titled Sanctuary</a> is now under construction.

The firm has also designed <a href="/buildings/west-end-185-rosslyn-street-west-melbourne">185 Rosslyn Street, West Melbourne</a> which is currently going through the planning approval process. Consisting of several buildings located around a north-south public piazza and additional public spaces, one suspects 185 Rossyln Street may have employed many of the urban principles that were implemented in the Brunswick East development.

Enjoy the varied images of <a href="/buildings/tip-top-brunswick-170-edward-street-brunswick-east">Tip Top</a>, Brunswick East below.
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Public permeability and the Tip Top Brunswick East development

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Think Lygon Street, East Brunswick and the snapshot below is the vision many readers are familiar with: an evolving thoroughfare with all the bustle and colour expected of an area with a semi-bohemian feel and a rapidly increasing population.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Img_3518.jpg" rel="gallery-all" title="The Lygon Street, East Brunswick vista"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Img_3518.jpg?itok=C3G_vMjr" title="The Lygon Street, East Brunswick vista" width="580"></a>

<figcaption>The Lygon Street, East Brunswick vista</figcaption></figure>Most would not be aware of the labyrinth of half blocks, alleys and cul-de-sac's that are mere metres from Lygon Street. Forming a <a href="https://www.google.com.au/maps/place/Brunswick+East+VIC/@-37.7689734,144.9749164,16z/data=!4m2!3m1!1s0x6ad64494291c9ac5:0x5045675218cd600" target="_blank">snaking border between Brunswick and East Brunswick</a>, the laneways immediately west of Lygon Street (many with no signage) create an oasis of sorts from the hubbub near by.

Frequented by few, the back street network also provides an ideal canvas for some of Melbourne's better known street artists to ply their trade. It seems the artists are drawn to the area in part due to the presence of artist studios and the like, with Ann Street particularly strong. Whatever the case some of the artwork is incredible!

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Img_3429.jpg" rel="gallery-all" title="A typical Brunswick / East Brunswick back street"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Img_3429.jpg?itok=P8bCe0Ze" title="A typical Brunswick / East Brunswick back street" width="580"></a>

<figcaption>A typical Brunswick / East Brunswick back street</figcaption></figure>Enjoy the pictures below featuring artworks west of Lygon Street on the border of Brunswick and East Brunswick, taken on a fine Sunday afternoon.
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East of Brunswick, West of Lygon

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If I were to simply mention Lygon Street, most would automatically assume I was talking about Little Italia in Carlton. Approximately 2km North of the cafés, pizzerias and gelato shoppes of Carlton, Lygon Street, East Brunswick has turned into a nightlife and development hotspot. Truth be known Lygon Street is the border of Brunswick and East Brunswick however many of the locals simply refer to both sides of the street as East Brunswick, much like Smith Street is the border between Fitzroy and Collingwood and "Smith St Collingwood" is the generally accepted locale reference, 

The 1.2 km stretch of Lygon Street intersecting with Brunswick Road to the south and Albion Street to the north is a hotbed of bars &amp; pubs, wholesale outlets, restaurants, brothels, unique retailers, derelict buildings, some remnant light industry - you name it, it's got it. Of particular interest to the myself and other UM staff members are the breweries and craft beer venues that have recently flourished, yet the area is also seeing substantial interest from developers keen to leverage off this neighbourhood's appeal and as UrbanMelbourne does, we've tracked all major projects from proposal through to construction.

UrbanMelbourne earlier this year touched upon the <a href="/news/transforming-australian-cities-a-must-read" target="_blank">Transforming Australian Cities</a> strategy that aims to focus higher-density development along existing public transport corridors and the strategy maintains new development should be low to mid-rise.  Blessed with 2 tram routes running on the one track - the #1 and #8 - Lygon Street sees very high frequency of service between Moreland Road (further north) to  Swanston Street where the two lines merge with others tram services at Melbourne University.  Throw in a healthy mix of cross-town bus routes on key East-West arterials, <a href="/news/bus-routes-which-need-improvement-the-506" target="_blank">although many of the individual bus routes could be improved</a>, an existing &amp; thriving retail sector and you have a recipe which can sustain a higher residential and working population.

As the gallery (page bottom) shows, many recent builds and new apartments are forming a street wall approximately 3-4 levels high, with setbacks forming small-scale towers beyond - this is important as it demonstrates we can build more density into existing areas whilst maintaining streetscape sun penetration.

To date Lygon Street has mainly attracted residential development, but one wonders if this will always remain the case given the excellent connectivity and general appeal of the area.  Below is a list of the projects UrbanMelbourne is monitoring and no doubt there'll be many more to come over the years.

<a href="/new-apartments/brunswick-vic-3056">Upper Lygon - 457-459 Lygon Street.</a>

Under Construction

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/Building%20Exterior%20-%20Low%20Res.jpg" style="width: 710px; height: 487px;">

 

<a href="http://urbanmelbourne.info/projects/moreland/kale-apartments-455-lygon-st-brunswick#content" target="_blank">Kale Apartments - 455 Lygon Street.</a>

Registration &amp; Sales

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/2010294544_1_FS.JPG" style="width: 710px; height: 600px;">

 

<a href="/buildings/stratus-360-lygon-street-brunswick-east" target="_blank">Stratus - 360 Lygon Street.</a>

Under construction

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/00-RENDER001-Exterior_Crn-Victoria-Lygon_001.jpg" style="width: 710px; height: 611px;">

 

The East - 280 Lygon Street.

Registration &amp; Sales

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/front%20facade%20web.jpg" style="width: 710px; height: 449px;">

 

<a href="/buildings/joulia-200-lygon-street-brunswick-east" target="_blank">Joulia - 200 Lygon Street</a>

Under Construction

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/22_F1002064C_119.jpg" style="width: 710px; height: 473px;">

 

<a href="/buildings/tip-top-brunswick-170-edward-street-brunswick-east" target="_blank">Tip Top - 170 Edward Street</a>

Under Construction

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/image-tools.php__3.jpg" style="width: 710px; height: 473px;">

 

<a href="/buildings/seamstress-11-13-lygon-street-brunswick-east">11-13 Lygon Street</a>

Approved

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/Lygon_03_4ea5eff92f20f.jpg" style="width: 710px; height: 395px;">

 

<a href="/buildings/8-lygon-street-brunswick-east" target="_blank">6-20 Lygon Street</a>

Approved

<img alt="" src="http://urbanmelbourne.info/sites/urbanmelbourne.info/files/project-renders/residential-multi-2_src_3_0.jpg" style="width: 710px; height: 459px;">

 

Below is a gallery of some recent construction images taken by UrbanMelbourne.info staff on Lygon Street, East Brunswick
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