Both buyer demographic and buyer preference is shifting across Melbourne, the&nbsp;recently released Apartment Essential Snapshot by research giant Urbis found.

Data showed 40 per cent of purchasers over the June quarter were investors, closer to levels observed in 2021 and 2022, rather than the last two years. Investors are no doubt driven by lower interest rates, and the fact Melbourne has slipped to become one of the most affordable capital cities in the country.&nbsp;

Developers and project marketers are currently reporting a high number of interstate investors in particular across the board, who are priced out of the investment markets in Sydney and South East Queensland.

<img alt="Urbis" data-entity-type="file" data-entity-uuid="6d1bca0c-2d65-4b8f-9203-fbb4934c1e69" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202025-09-24%20at%201.41.19%E2%80%AFPM.png?VersionId=mFL2Oa1qD6OBGSZweCM7aT5VEmgd8jWG" />

While investors showed signs they are back in the market in Melbourne, there has been an ongoing shift towards larger-scale apartments from developers, targeting the downsizer, a demographic relatively under serviced until recently.

Three-bedroom apartments are now being sought just as much as one-bedroom apartments, which is prompting a seismic shift in the make-up of new buildings.&nbsp;

<img alt="Urbis" data-entity-type="file" data-entity-uuid="40962ec9-fd32-4e32-9605-5f1066c913c0" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202025-09-24%20at%201.47.09%E2%80%AFPM.png?VersionId=KoUoPDQNKgKNPFKQf0Fr.8YRtnMlaYSb" />

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Melbourne's off the plan apartment market has been buoyed by the abolition of stamp duty on new and off the plan apartments, which was extended earlier this year to October 2026.&nbsp;The concession allows buyers, including investors, to deduct construction costs from the dutiable value of the property, lowering entry costs and stimulating demand.

Also assisting in demand in the new space is the increased in demand, and turn around of price growth, in the established sector.&nbsp;Clearance rates in Melbourne improved five percentage points in the quarter, pointing to a greater appetite for the state to transact on property, an appetite that had waned in recent years.

Urbis noted that sales speeds are increasingly aligning across Sydney and Melbourne, with under-construction projects in particular securing quicker commitments from buyers. This suggests heightened confidence in delivery, despite ongoing construction industry uncertainty.

Pipeline lifts, but remains subdued

After several years of record lows, Melbourne’s apartment pipeline is beginning to recover.

Nationally, annual completions are forecast to rise to 23,350 apartments per year between 2025 and 2027, 21 per cent higher than the 2021–2024 average, but still 35 per cent below the 2016–2020 cycle.

Prices continue to trend upward

Pricing remains on a steady incline, with Melbourne in line with the national average of $16,400 per square metre. That figure reflects a 14 per cent annual increase and a consistent 10 per cent per annum growth since 2021, driven by rising construction costs and the market’s shift toward higher-value product.

While the overall supply pipeline remains materially below long-term averages, the Q2 figures suggest Melbourne is “creeping off the bottom.” Investors are returning, sales rates are accelerating, and developers are again lodging applications for larger projects.

Together, these trends indicate a market cautiously regaining balance between buyer demand and supply delivery.

Joel Robinson

Investors return to Melbourne off the plan apartment market as buyers lean towards three-bedroom homes: Urbis

The Gold Coast is poised to deliver a bumper crop of new apartments in 2024, with 2,000 expected to be completed and settled during the year.

That may not be enough however, with recent data from Colliers suggesting even 2,000 won't be enough to meet the continued heightened demand for apartments on the Gold Coast.

The shortage has become so acute that Colliers’ research shows that the ‘housing crisis’ is also hitting the top end, with a 30 per cent supply gap for luxury apartments.

“Despite an estimated 2,000 apartments coming to completion later this year, it has to be remembered that the bulk of this supply has already been presold over the last three years,” said Colliers Residential Director David Higgins.

“The settlements this year are effectively the flow-on effect of a massive increase in buyer activity in 2021, but since then we have seen significant challenges for the high-rise sector that continues to keep supply well behind the demand curve. Buyers continue to flood the market competing for less available stock than this time last year.”

[smartcode_project:default project_id=107928 project_image_fid=234153]

Colliers has revealed that 1,157 new apartments sold off the plan in the past 12 months on the Gold Coast, leaving 1,401 apartments available for sale, or just over 12 months supply.

The pressure is being shared across all price points as supply at the end of the June quarter remained well below the 1,689 apartments for sale in the second quarter of 2023.

This led to a surge in the weighted average price for new apartments to $1.772 million in the first quarter of this year, the highest ever reported by Colliers.&nbsp;

The average price held its ground in the second quarter at $1.714 million and Colliers sees plenty of reason to expect the average price to hold r even go higher.

“We’re now seeing more apartments selling above $1 million than ever before and it’s evident that this is part of a changing dynamic for the Gold Coast market,” Higgins added.

“Over the last two years, 67 per cent of sales were priced at $1 million and over, but during the second quarter of this year 89 per cent of sales were $1 million and over.”

[smartcode_project:default project_id=113271 project_image_fid=290044]

While price gains have been driven in part by lagging supply, with Colliers estimating that the supply gap sits at 30 per cent even for the luxury end of the market, demand has remained elevated on the Gold Coast for some time. Colliers estimates that 30 per cent of all high value property transactions in Southeast Queensland last year occurred on the Gold Coast.

“Over the next decade, the stage is set for what we believe will be a transformative shift in luxury real estate on the Gold Coast with the critical force behind this being led by the baby boomer demographic,” Higgins said.

“These buyers, many of them downsizing, are investing their capital in luxury apartments and houses and frequently paying cash up front, without the need to secure finance to complete.

“Ultimately, this will continue to be driven by an estimated $272 billion inheritance windfall over the next decade as wealth begins to be transferred to the next generation.”

The latest research from Colliers into the apartment sector shows that the Gold Coast recorded total sales of 571 apartments for the first half of 2024, which is slightly above the 499 reported a year earlier.

The Gold Coast Central Precinct accounted for 89 per cent of sales during the second quarter 2024. This precinct also has the highest level of supply with 91 per cent of the 1,400 apartments remaining for sale on the Gold Coast.

The market is currently being led by experienced developers with most of the projects being launched and moving forward to construction being undertaken by those backed by a solid reputation of project delivery.

While there are about 5,650 new apartments under construction across the Gold Coast, only 31 per cent are expected to be completed this year and a further 36 per cent next year.

Colliers has revealed that 1,157 new apartments sold off the plan in the past 12 months on the Gold Coast, leaving 1,401 apartments available for sale, or just over 12 months supply

2,000 new Gold Coast apartments not enough to meet demand: Colliers

Buyer demand across the country is shifting to units as housing affordability continues to put a strain on budgets.

Research by property data analytics company CoreLogic shows worsening affordability, particularly in capital city markets where house prices have soared.

CoreLogic Economist Kaytlin Ezzy says demand is now tilting towards unit and apartment living due to affordability concerns, particularly in capital cities.

"House values surged nearly 40 per cent since March 2020, while unit values rose 17.9 per cent, indicating the widening gap between house and unit values," Ezzy says.

<img alt="House vs Unit growth" data-entity-type="file" data-entity-uuid="488729a0-d3ea-441b-952b-da4978c13edb" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/2405_COTM.PNG?VersionId=J38cRtz3_VtXJL8a4njyWTPBtzxbrtDd" />

&nbsp;

Hobart is the only capital that saw stronger value growth in houses (0.8 per cent) compared to units (0.6 per cent) over the three months to April.

"Given the worsening affordability environment and the growing possibility that interest rates could be higher for longer, it's unsurprising that demand has skewed towards the more affordable unit sector," Ezzy added.

Over the three months to April, lower quartile dwelling values rose three per cent, more than twice the pace of upper quartile values (1.1 per cent), with growth conditions continuing to be skewed toward the more affordable section of the market.&nbsp;

Read more:&nbsp;<a href="/news/nsw/city-beat-may-2024-sydney-unit-growth-doubles-houses-in-april">City Beat May 2024: Sydney unit growth doubles houses in April</a>

Read more:&nbsp;<a href="/news/qld/city-beat-may-2024-gold-coast-unit-market-continues-to-surge">City Beat May 2024: Gold Coast unit market continues to surge</a>

Read more:&nbsp;<a href="/news/qld/city-beat-may-2024-brisbane-unit-growth-doubles-houses-in-april">City Beat May 2024: Brisbane unit growth doubles houses in April</a>

The prolonged high-interest rate environment has seen buyer demand continue to skew towards more affordable housing alternatives, with most capitals now recording stronger growth in the more affordable unit sector

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