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Estate agent Craig Pontey from Ray White Double Bay said the marketing behind The Gordon development in Sydney's Paddington allowed him to sell 19 units in 19 minutes for a total of about $26 million.
He recalls it then led him to win the 2016 AREA New Home Marketing Campaign of the Year Award, the REA Group AREAs which are back in 2017.
The AREAs are an industry awards program that honour the most innovative, community-minded and highest-achieving individuals and businesses across property.
The AREAs awards program - currently taking this year's nominations - include Innovation, Community, Service and Marketing Excellence categories and encompass the entire property industry (residential, commercial, project developers) as well as those working in media.
<img src="https://www.urban.com.au/images/2017/06/22/Screen%20Shot%202017-06-22%20at%2010.53.29%20AM.png" alt="">
The Gordon Paddington (above)
In accepting his award, Pontey said they entered the awards to 'have a crack at it putting up with the big guys - CBRE and Colliers'.
"The awards gave us the opportunity to put in one of our projects that has gone very well amongst many and we thought we had a crack at it putting up with the big guys ,you know CBRE and Colliers, as the've been the guys that have done most of the project marketing over the years and we had a pretty good run over the east and we just thought we put it up and see how it went," he said.
"The project went really, really well we had great backing from our marketing team and obviously from REA and we received an enormous amount of enquiry and we were very fortunate on the day of the launch as we had a 150 people lined up in the street in Paddington and that was pretty incredible.
"It was just amazing and we lucky we sold 19 units in 19 minutes - about $26 million worth - so it was a real achievement.
"It was a fantastic night down at Melbourne and afterward it was quite incredible.
"I rang all the team and made them aware of it and as you know Gavin Rubenstein won on that night so we were pretty chuffed to win two awards.
"We were the only business that nominated and won two awards so it was a really fantastic evening.
"We’ve obviously got the trophy sitting in a private place at the front of our office when you walk in so you know its fantastic to be able to won that award.
"We put in all our submissions you know REA are a very big company its fantastic to be awarded something amongst our peers that everyone thinks is worthwhile its been great." 
For more information on the 2016 winners <a href="https://theareas.com.au/winners-tab/2016-winner-new/" target="_blank">click here</a>.
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j.ballantyne1990-6AQqhLzZaK

The Gordon Paddington marketing wins 2016 AREA award for Ray White Double Bay

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The value of investor loans rose in March, according to CoreLogic’s latest June report.
The property data firm says that however investments are at its lowest point since August 2016.
<a href="https://www.propertyobserver.com.au/images/2017/06/06/Screen%20Shot%202017-06-06%20at%201.28.57%20pm.jpg" target="_blank">Click to enlarge</a>
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/06/Screen%20Shot%202017-06-06%20at%201.28.57%20pm.jpg" alt="">
NSW has the highest percentage of investors committed with 46.5% as of March this year while Tasmania is the lowest with only 25.8 percent of investors committed.
Conversely the percentage of owner occupier new loans in Tasmania is higher than that of NSW with Tasmania having 56.8 percent while NSW only has 36 percent.
Owner occupier loans are currently valued at $14.1 billion compared to investor loans of $13 billion.
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Value of investor loans rises in March: CoreLogic

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Bulimba has the highest unit stock growth in Queensland, according to Investar’s latest June report.
The property investment firm says that Bulimba’s unit stock has grown by 162 percent.
This is followed by Yorkey’s Knob with 68 percent and Nelly Bay with 61 percent.
<table style="width: 453px;" border="1" cellspacing="0" cellpadding="0"><tbody>
<tr>
<td valign="top" width="95">
Suburb
</td>
<td valign="top" width="64">
Postcode
</td>
<td valign="top" width="83">
Current median price
</td>
<td valign="top" width="71">
Current sales stock
</td>
<td valign="top" width="71">
Sales stock 1 year ago
</td>
<td valign="top" width="71">
Sales stock growth
</td>
</tr>
<tr>
<td valign="top" width="95">
Bulimba
</td>
<td valign="top" width="64">
4171
</td>
<td valign="top" width="83">
$600,000
</td>
<td valign="top" width="71">
105
</td>
<td valign="top" width="71">
40
</td>
<td valign="top" width="71">
162%
</td>
</tr>
<tr>
<td valign="top" width="95">
Yorkey’s Knob
</td>
<td valign="top" width="64">
4878
</td>
<td valign="top" width="83">
$227,000
</td>
<td valign="top" width="71">
59
</td>
<td valign="top" width="71">
35
</td>
<td valign="top" width="71">
68%
</td>
</tr>
<tr>
<td valign="top" width="95">
Nelly Bay
</td>
<td valign="top" width="64">
4819
</td>
<td valign="top" width="83">
$298,000
</td>
<td valign="top" width="71">
50
</td>
<td valign="top" width="71">
31
</td>
<td valign="top" width="71">
61%
</td>
</tr>
<tr>
<td valign="top" width="95">
Morningside
</td>
<td valign="top" width="64">
4170
</td>
<td valign="top" width="83">
$449,000
</td>
<td valign="top" width="71">
71
</td>
<td valign="top" width="71">
47
</td>
<td valign="top" width="71">
51%
</td>
</tr>
<tr>
<td valign="top" width="95">
Yeronga
</td>
<td valign="top" width="64">
4104
</td>
<td valign="top" width="83">
$399,000
</td>
<td valign="top" width="71">
42
</td>
<td valign="top" width="71">
28
</td>
<td valign="top" width="71">
50%
</td>
</tr>
</tbody></table>
A two bedroom unit at <a href="https://www.realestate.com.au/property-apartment-qld-bulimba-123512114" target="_blank">32/1 Oxford Street</a>, Bulimba (above) has been listed with a price guide of between $550,000 to $600,000.
It last sold in 2010 for $536,000 and again in 2004 for $450,000.
Similarly a two bedroom unit at <a href="https://www.realestate.com.au/property-apartment-qld-bulimba-125228014" target="_blank">17/12 Barrambul</a>, Bulimba (below) has been listed for $579,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/13/17_12%20Barramul.jpg" alt="">
A two bedroom unit at <a href="https://www.realestate.com.au/sold/property-unit-qld-bulimba-108227411" target="_blank">22/17 Ferry Lane</a>, Bulimba (below) was sold in February for $589,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/13/22_17%20Ferry%20Lane.jpg" alt="">
Similarly a two bedroom unit at <a href="https://www.realestate.com.au/sold/property-unit-qld-bulimba-123940574" target="_blank">88/16 Hetherington Avenue</a>, Bulimba (below) was sold in January for $570,000.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/13/88_16%20Hetherington%20Avenue.jpg" alt="">
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Bulimba unit stock rockets: Investar

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Home prices in Sydney and Melbourne will likely adjust after having been pushed to their peaks but they won’t resemble a ‘bursting of the bubble’, according to KPMG Economics. 
The report, titled Housing affordability: What is driving house prices in Sydney and Melbourne?, says the adjustment in prices is unlikely to be abrupt.
“Our analysis suggests that while short term factors have pushed median dwelling prices for Sydney and Melbourne above their long term equilibrium prices by about 14 percent and 8 percent respectively (as at the end of FY2016), this degree of disequilibrium has been experienced previously in these housing markets and they have managed to return to equilibrium without price movements resembling a ‘bursting of the bubble’,” it said.
Sydney's median home price are expected to decline, minus the effect of inflation, of up to 11 per cent as the cycle turned after 2019, but inflation effects would limit the nominal fall in price from $980,000 to $955,000 in 2021, says the report.
In Melbourne, the likely real decline of 4 per cent would mean a small decline in prices after inflation. The nominal median dwelling price is likely to plateau at $740,000 by June 2019, before peaking around $825,000 in 2021.
The report noted that the movement in Sydney house prices has been more volatile since the GFC, albeit without the same degree of volatility in the supply, demand or cost variables. 
“This data suggests that when the labour market and monetary policy are stable, investing in housing is more attractive as the underlying market risk is lower in these circumstances,” it said.
The report noted that the prospect of home ownership for “many seems to have become even more distant”. 
It said various commentators have blamed a range of factors that have ‘caused’ house prices to rise, including high net international migration, not enough social housing, limitations on the timing and release of new ‘greenfields’ development sites, and even the price of smashed avocado on toast for breakfast at a café. 
KPMG Economics says it found evidence of a long-run relationship between median dwelling prices and variables relating to the stock of dwellings, population and borrowing by residential property investors. It said each of these variables affect prices in different ways and different degrees.
It forecast that the Sydney housing market will experience a greater adjustment than will Melbourne, “but nonetheless this adjustment is unlikely to be abrupt or to significantly overshoot the long run equilibrium price on the downside”. 
In conclusion, it reiterated its solutions suggested in a previous report, Housing Affordability : What can be done about the Great Australian Dream, saying the steps include,
<ul>
<li>CGT reduction: reducing the capital gains tax discount from 50 percent to 25 percent, thereby making property investment marginally less attractive. </li>
<li>Aggregate property tax: abolish stamp duty on the transfer of residential property and conflate rates, land tax, insurance taxes and emergency service levies into a new Property Services Tax.</li>
<li>Systemic reforms aimed at maintaining the supply and diversity of land and housing in established and growth areas, through setting targets, streamlining planning and empowering public supply. </li>
<li>Targeted Reforms aimed at improving access to those groups who are the most excluded from affordable home ownership. This package would focus on more low cost housing, improved assistance to those who need it, and promoting shared equity.</li>
</ul>
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Sydney, Melbourne home prices will correct, but no bursting of bubble: KPMG Research

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John McGrath has raised the spectre that the NSW State Budget stamp duty cuts and grants for young buyers will "ultimately raise property prices due to higher competition."
But with Sydney and Melbourne at their peak pricing, McGrath suggests softening market conditions might balance out any price effect from greater first home buying activity.
'Especially if there are fewer investors in the market due to tighter lending restrictions," McGrath told his Switzer readers.
CoreLogic quoted recent ABS statistics showing that first home buyer activity in NSW hit a record low of 7.5 percent of new owner occupier mortgages last September and had increased only marginally since then to 8 percent in March this year.
"The long term average is 17 percent, so we’re a long way off that," McGrath said.
McGrath added he was concerned by the good initiative be funded largely by disincentivising investor activity and foreign ownership.
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John McGrath thinks NSW FHB incentives will assist in balancing property market

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Westpac has increased interest only rates for variable home loans for owner occupiers and investors.
Owner occupied interest only rate will increase by 34 basis points to 5.83 percent p.a.
Investor interest only rate will increase by 34 basis points to 6.30 percent p.a.
Westpac have also announced an eight basis points reduction in variable interest rates for customers paying principal and interest on their owner occupier home loans.
It takes the standard variable rate for these owner occupiers to 5.24 percent p.a.
These rate changes are all effective from 30 June 2017.
George Frazis, chief executive of Westpac Consumer Bank, said owner occupier customers who make principal and interest repayments as they will benefit from lower interest rates allowing them to pay off their loans faster.
“We hope the rate reduction will encourage owner occupier customers with interest only home loans to switch to principal and interest repayments, helping them to pay down their home loan in this low interest rate environment. There will be no switching fee. 
“We understand the significance of interest rate changes to our home loan customers, so we try to balance the needs of both owner occupiers and investors in making these decisions.
“APRA’s limit on new interest only lending is 30% of new residential mortgage lending, so we have to continue to make changes to our interest only rates and lending policies to meet this benchmark,” said Mr Frazis.
“Today’s decision is not in response to the Federal Government’s recently announced bank levy,” Mr Frazis told Broker News.
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Westpac encourages the switch as its lifts interest only home loan rates

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Geelong had the highest weekend regional auction clearance rate, according to CoreLogic’s latest report.
The property data firm says that out of the 26 auctions in Geelong 73.1 percent resulted in a successful outcome.
This was followed by Wollongong with 68.2 percent and the Sunshine Coast with 53.3 percent.
<a href="https://www.propertyobserver.com.au/images/2017/06/19/Screen%20Shot%202017-06-19%20at%2012.26.56%20pm.jpg" target="_blank">Click to enlarge</a>
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/19/Screen%20Shot%202017-06-19%20at%2012.26.56%20pm.jpg" alt="">
A five bedroom house at <a href="https://www.realestate.com.au/sold/property-house-vic-rippleside-125532398" target="_blank">4 Coots Court</a>, Rippleside (above) was sold over the weekend for $573,000.
Similarly a four bedroom house at <a href="https://www.realestate.com.au/sold/property-house-vic-geelong-125554882" target="_blank">14A Western Beach Road</a>, Geelong (below) was sold for $1.76 million over the weekend.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/19/14A%20Western%20Beach%20Road.jpg" alt="">
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Geelong takes highest regional weekend auction clearance rate: CoreLogic

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<div class="cq-article-content-paras section">
A four-bedroom home at 8 Ferrars Place, South Melbourne has been sold at auction for $4.1 million through Sam Painter and Greg Hocking at Greg Hocking Holdsworth. 
</div>
<div class="cq-article-content-media section"><img class="lazy620x0" src="https://www.afr.com/content/dam/images/g/w/t/s/2/n/image.imgtype.afrArticleInline.620x0.png/1497833141819.jpg" alt="An off-market sale in December of the four-bedroom house would have gone ahead at $3.8 million, but the buyer pulled out." width="620" data-src="https://www.afr.com/content/dam/images/g/w/t/s/2/n/image.imgtype.afrArticleInline.620x0.png/1497833141819.jpg"></div>
<div class="cq-article-content-media section"> </div>
<div class="cq-article-content-media section">It was listed as an off-market offering last December when a touted $3.8 million buyer pulled out.</div>
<div class="cq-article-content-media section"> </div>
<div class="cq-article-content-media section">The agents noted five months later, with exposure from a full-on marketing campaign, it got a markedly different result.</div>
<div class="cq-article-content-media section"><img class="lazy620x0" src="https://www.afr.com/content/dam/images/g/w/t/s/2/s/image.imgtype.afrArticleInline.620x0.png/1497833223451.jpg" alt="'The Melbourne market is in the sweet spot right about now': agent Greg Hocking says." width="620" data-src="https://www.afr.com/content/dam/images/g/w/t/s/2/s/image.imgtype.afrArticleInline.620x0.png/1497833223451.jpg"></div>
<div class="cq-article-content-media section"> </div>
<div class="cq-article-content-media section">"The Melbourne market is in the sweet spot right about now," agent Greg Hocking told The Australian Financial Review.</div>
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South Melbourne sells at $300,000 premium to late 2016 buyer interest

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The Killara home of one of Australia’s most famous children’s authors, Ethel Turner, has been sold.
The 1 Werona Avenue property sold “in the mid-$5 millions”.
Woodlands was formerly known as Inglewood.
It was where Turner wrote Seven Little Australians, earning the property its State Heritage listing.
The vendors Peter and Carol Himmelhoch had invested time in consulting with the State Heritage Register and Ku-ring-gai Council about upgrading the heritage property.
“There’s no ghost in it, everyone asks me that question,” she told the local paper.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/06/20/1%20Werona%20Avenue-2.jpg" alt="">
The renovation project of the 2113-sqm property, built circa 1884, was undertaken over three years.
More than 500 sqm was added to the house, a swimming pool was installed and the tennis court was reinstated with a modern hard surface.
Woodlands will be the new home of an out-of-area family
Seven Little Australians has been in print continuously for more than a century, selling more than two million copies in English and has been translated into 11 languages.
In the book’s first year of publication, it earned Turner £5000.
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Killara home of Ethel Turner sold

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The wife of one of accountant Professor Richard Petty, Tatyana Klauzner has bought a Castle Cove trophy estate on the lower north shore for more than $13 million.
The one-hectare waterfront estate has topped the prior suburb record of $11.28 million a year earlier for the adjoining estate.
Neerim Park sold in April<a href="https://www.domain.com.au/news/northbridge-trophy-shelf-scores-an-alex-popov-masterpiece-on-offer-for-15-million-20170422-gvqdg0/"> </a>through Christie’s International’s Martin Ross and Darren Curtis was designed by architect Michael Robilliard. 
It is one of the largest privately held holdings on the lower north shore.
It was the late investment banker David Coe who commissioned the landmark residence in 1998-99.
It was sold to the Woodward family in 1999 for $5,378,000, setting a then suburb record.
Both Klauzner and Petty are Hong Kong based.
She is Asia’s head of corporate communications at Legg Mason Global Asset Management.
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Castle Cove trophy home Neerim Park sold

Article summary

<ul data-end="785" data-start="311">
	<li data-end="459" data-section-id="5hbcyr" data-start="311">Pikos Group has released the five-penthouse collection at Skye Kangaroo Point, headlined by a two-storey sky home spanning more than 1,000 sqm.</li>
	<li data-end="561" data-section-id="1p7lq8n" data-start="460">Early buyer interest suggests the residences could set a new Queensland apartment price record.</li>
	<li data-end="667" data-section-id="1y70z0l" data-start="562">The collection includes four move-in ready penthouses and the highly customised Skye One residence.</li>
	<li data-end="785" data-section-id="yvm0y1" data-start="668">The release caps one of Bri​sbane's most ambitious luxury apartment developments overlooking the Brisbane River.</li>
</ul>

<hr data-end="790" data-start="787" />
Pikos Group has released the five-penthouse collection at its <a href="https://www.apartments.com.au/buildings/skye-residences-by-pikos-kangaroo-point-8-river-terrace-kangaroo-point-qld-4169">Skye by Pikos</a> development in Kangaroo Point, with early buyer interest indicating the flagship residences could eclipse every apartment sale previously recorded in Queensland.

The collection crowns the luxury riverfront development with five residences, including four completed penthouses and Skye One, a two-level sky home spanning more than 1,000 sqm that will be tailored to its eventual owner.

[smartcode_project:default project_id=90059 project_image_fid=374075]

Wanting to offer a fully customisable home, Pikos is offering Skye One as a blank canvas, allowing the buyer to work alongside the developer's design team to customise the home's layout, finishes and internal spaces.

The residence will feature a 247 sqm private rooftop terrace with its own swimming pool, sauna, steam room, outdoor kitchen and multiple entertaining areas overlooking the Brisbane River and CBD skyline.

The remaining four penthouses have been completed and are ready for immediate occupation, each offering four bedrooms, expansive open-plan living areas, soaring ceilings and private lift access.

[smartcode_project:default project_id=90059 project_image_fid=374059]

One of the defining features throughout the project is its use of Roman Classic Travertine, with more than 20,000 sqm of the natural stone imported from Italy after being personally selected by Pikos Group Founder and Executive Director Pedro Pikos, interior designer Julie Williamson and third-generation stone specialist Mario Caucci.

Pikos said the penthouse collection represented the culmination of the company's long-term vision for Skye.

"True legacy isn't measured by what we build today, but by what endures tomorrow," Pikos said.

"Our ambition is to create places that become more valuable with time, enrich the lives of generations, and stand as timeless landmarks long after we've stepped away."

[smartcode_project:default project_id=90059 project_image_fid=374060]

Williamson said the interiors were inspired by the natural character of Kangaroo Point and the Brisbane River rather than international design trends.

"Materiality tells the story of a place," Williamson said.

"We looked to the movement of the Brisbane River, the texture of the cliff face and the warmth of the surrounding landscape to create interiors that feel understated, enduring and unmistakably Brisbane."

Positioned above the Kangaroo Point cliffs, Skye places residents within walking distance of Howard Smith Wharves, South Bank and James Street while offering uninterrupted river and city views.

[smartcode_project_cta:default project_id=90059]

Joel Robinson

Brisbane's next apartment price record? Pikos unveils Skye's exclusive penthouse collection

Article summary

<ul data-end="888" data-start="289">
	<li data-end="442" data-section-id="8tsh6o" data-start="289">DVB Projects is preparing to launch its second Gold Coast apartment development, with demolition now underway at 137 Old Burleigh Road, Broadbeach.</li>
	<li data-end="573" data-section-id="1nyxl3e" data-start="443">The 34-level tower will comprise just 49 ultra-luxury residences, including half-floor, full-floor and penthouse apartments.</li>
	<li data-end="717" data-section-id="oiyimj" data-start="574">The launch follows strong demand at DVB's nearby Sea Glass project, which is more than 50 per cent sold and currently under construction.</li>
	<li data-end="888" data-section-id="epk9o9" data-start="718">The development adds to the transformation of Old Burleigh Road, with premium beachfront apartment projects continuing to reshape the tightly held Broadbeach strip.</li>
</ul>

<a href="https://www.apartments.com.au/developers/dvb-projects">DVB Projects</a> is preparing to launch its second Gold Coast apartment development, with demolition now underway on the Broadbeach site as the Sydney developer moves closer to bringing the ultra-luxury project to market.

The 34-level tower at <a href="https://www.apartments.com.au/new-apartments/137-old-burleigh-road-broadbeach-qld-4218">137 Old Burleigh Road</a> will comprise just 49 residences, ranging from half-floor apartments through to full-floor homes and a penthouse. The launch follows the strong sales performance of DVB's nearby Sea Glass development. More than half of the apartments at Sea Glass, on the other side of Broadbeach, have been snapped up, well ahead of its late 2027 completion

<img alt="DVB Projects to commence demolition on $320m Broadbeach luxury tower" data-entity-type="file" data-entity-uuid="2944b4be-c84e-4b54-8dc1-c712e76704c0" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/E02_Exterior_Street%20Level%20Entrance.jpg?VersionId=YoNig7pRdrE3HCue7sUj78LzJteeQf3H" />

The start of demolition at 137 Old Burleigh Road signals DVB Projects’ underlying confidence in the Gold Coast’s luxury beachside apartment sector.

“We see the Gold Coast as one of the most compelling lifestyle markets in Australia, particularly at the premium end where demand continues to deepen,” said Dean Brown, Managing Director of DVB.&nbsp;

“This project has been carefully designed to respond to that demand - delivering large-format residences with a level of quality, privacy and amenity that is still relatively rare in the apartment market on the beachside."

Brown says the site itself is "exceptional."

"Old Burleigh Road is one of the most tightly held beachfront strips, and opportunities to deliver a project of this scale and calibre in this location are extremely limited.”

<img alt="DVB Projects to commence demolition on $320m Broadbeach luxury tower" data-entity-type="file" data-entity-uuid="398f377a-c037-455e-9250-0c5e0d84c35b" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/I12_FF%20Balcony.jpg?VersionId=NwOiRWGMubR1c8wthuEfggklcja7al9." />

The project will comprise 40 half-floor residences of approximately 260 sqm, alongside eight full-floor residences spanning around 524 sqm.

A single penthouse will crown the building, featuring a private pool, barbecue area, indoor gym and dedicated entertaining spaces.

Residents will have access to a resort-style suite of amenities, including a 20-metre pool with daybeds, a gymnasium, hot and cold plunge pools, a sauna, and private residents’ lounge and dining facilities.

<img alt="DVB Projects to commence demolition on $320m Broadbeach luxury tower" data-entity-type="file" data-entity-uuid="d1642bb0-9a66-4427-a022-dfc0988c6287" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/A02_Pool%20to%20View.jpg?VersionId=c0IXPyn_Gp_Kn3XCwzMrqIVkAdCEwVXP" />

Sales agent Todd Matheson, of <a href="https://www.apartments.com.au/project-marketer/pezet-matheson">Pezet Matheson</a>, which is marketing both 137 Old Burleigh Road and Sea Glass, said 137 Old Burleigh Road would address a clear gap in the market for genuine luxury products.

“There are very few opportunities on the Gold Coast where buyers can secure a residence of this size and quality in a new building,” Matheson said.

“What we’re seeing is a growing cohort of downsizers and interstate buyers who still want space - they’re not willing to compromise on living area, entertaining or finishes.

“This project has been designed with that buyer in mind. It offers the scale of a home, combined with the convenience and security of apartment living, in one of the coast’s most desirable positions.”

<img alt="DVB Projects to commence demolition on $320m Broadbeach luxury tower" data-entity-type="file" data-entity-uuid="59aae0ca-5639-4320-8aca-d0bf60f48e43" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/E01_Exterior%20Hero.jpg?VersionId=DS8Zfy2WtgUEtdfe0TEUuf1W1GfcZq8S" />

Located on a 1,156 sqm site one block from the beachfront, the development will replace an ageing walk-up building and is expected to contribute to the ongoing transformation of the Old Burleigh Road strip into one of the Gold Coast’s most prestigious residential corridors.

With the development moving into the delivery phase, 137 Old Burleigh Road is slated to hit the market later this year.

[smartcode_project_cta:default project_id=145141]

DVB Projects to launch second Broadbeach apartment tower as demolition commences

A proposal to redevelop one of North Sydney's ageing commercial buildings has taken another step forward, with plans for a 38-storey mixed-use tower adding momentum to the long-awaited transformation of the Alfred Street precinct.

Now on public exhibition through the NSW Government's Housing Delivery Authority-led State Significant Development pathway, the proposal for 271-273 Alfred Street would replace an underutilised commercial building with 95 apartments, ground-floor retail, commercial space and affordable housing. The proposal was submitted by&nbsp;Tara Shore Pty Ltd, acting for the John Taylor Family Trust.

While the project will deliver much-needed housing on the southern edge of the North Sydney CBD, it also represents another piece of a broader precinct that has spent years in planning limbo.

<img alt="First look: New public domain vision underpins 95-apartment North Sydney tower on Alfred Street" data-entity-type="file" data-entity-uuid="7e1ce1b4-38df-48ab-992f-386814d86308" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Alfred%20St%20da%20podium.png?VersionId=sC_h6w.A9VEoB98qsqowPlIoz__sBZBt" />

Despite its proximity to both North Sydney Station and the Victoria Cross Metro, redevelopment of Alfred Street has progressed slowly over the past decade as broader planning controls, zoning and building heights remained unresolved. The introduction of the Housing Delivery Authority pathway has provided a new avenue for projects to progress, allowing rezoning and development assessment to occur concurrently and unlocking sites that have long been earmarked for renewal.

Designed by Office of Cortese &amp; Gilder, the proposal seeks to do more than replace an ageing office building. The architects have positioned the project as the first stage of a wider public domain vision that would improve pedestrian connectivity and create a more cohesive mixed-use precinct as neighbouring sites are redeveloped over time.

The proposal includes a widened Alfred Street setback, new street trees, landscaping and outdoor seating, along with a landscaped through-site pedestrian link connecting Alfred Street with Little Alfred Street. The connection is intended to become the first section of a future east-west pedestrian network extending across the precinct.

<img alt="First look: New public domain vision underpins 95-apartment North Sydney tower on Alfred Street" data-entity-type="file" data-entity-uuid="8ea39ac3-46ad-4562-b4a0-b862e91c2dda" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Alfred%20St%20da%20site.png?VersionId=K7umCd21KpetEFuVfsPlnJKhUOsmTTdV" />

The mixed-use tower would comprise retail space at ground level, commercial uses on level two and apartments from level three upwards.

In total, the development would deliver 95 apartments, including nine one-bedroom, 28 two-bedroom, 56 three-bedroom and two four-bedroom residences. Twenty-one apartments, representing 15 per cent of the residential gross floor area, would be secured as affordable housing and managed by a registered community housing provider for at least 15 years.

Nine basement levels would provide 133 resident car spaces, seven motorcycle spaces and 111 bicycle spaces.

According to the Architecture and Urban Design Report, the public domain strategy is designed to transform what is currently an inward-facing commercial edge into a more active and connected pedestrian environment, creating a stronger relationship between the commercial core and surrounding residential neighbourhoods.

Office of Cortese &amp; Gilder has also prepared a broader public domain framework spanning neighbouring properties between 263 and 283 Alfred Street, arguing that a coordinated approach to redevelopment will deliver better public spaces, improved tower separation and a more connected streetscape as the precinct evolves.

The proposal comes at a time where North Sydney is slated for future residential growth. Commercial developer FiveX has residential plans for the neighbouring site at 275 Alfred Street. They've proposed a 39-storey mixed-use tower with 184 apartments, while Freecity was recently approved for nearly 300 apartments across a 51-storey building on Walker Street.

Read more:&nbsp;<a href="https://www.apartments.com.au/news/nsw/first-look-freecity-gets-green-light-for-mixed-use-apartment-and-hotel-tower-in-north-sydney">First look: Freecity gets green light for mixed-use apartment and hotel tower in North Sydney</a>

Read more:&nbsp;<a href="https://www.apartments.com.au/news/nsw/first-look-fivex-plans-39-storey-residential-tower-in-booming-north-sydney">First look: Fivex plans 39-storey residential tower in booming North Sydney</a>

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Alfred Street the latest North Sydney pocket to be transformed by residential development

Buyers considering a residence at boutique Gordon townhouse development <a href="https://www.apartments.com.au/new-townhouses/lume-gordon-43-47-dumaresq-street-gordon-nsw-2072">Lume</a>&nbsp;now have another reason to bring forward their decision.

For a limited time, purchasers of a residence at Lume will receive a BMW iX3 50 electric SUV, valued at more than $120,000, as part of their purchase. The offer is designed to add value for buyers while complementing the lifestyle envisioned for the architecturally designed Upper North Shore development.

Scott Timmins, Development Manager at <a href="https://www.apartments.com.au/developers/winim">WINIM</a>, said the partnership was created to provide buyers with a compelling reason to act.

"In today's market, buyers need a compelling reason to act now, and the BMW partnership was designed to create that catalyst. We wanted to add genuine value for our future purchasers. Choosing the all-electric BMW iX3 50 also reflects the values behind LUME, forward-thinking design, innovation and a more sustainable way of living. It's a premium incentive that complements the lifestyle our buyers aspire to and rewards those who commit early."

[smartcode_project:default project_id=7354 project_image_fid=374893]

Delivered by WINIM in partnership with Burtonwood Investment Partners, Lume comprises 14 architecturally designed two, three and four-bedroom townhomes created for families seeking the space of a freestanding house with the ease of modern, low-maintenance living.

The three-storey residences, designed by award-winning architecture practice <a href="https://www.apartments.com.au/architects/rothelowman">Rothelowman</a>, have been tailored for families and multi-generational living, featuring private internal lifts, flexible lower-level spaces, generous open-plan living and entertaining areas, media rooms, and landscaped outdoor spaces with custom outdoor kitchens.&nbsp;

Inside, engineered oak flooring, bespoke dining joinery with integrated wine fridges and backlit bars, sculptural porcelain bathrooms, Parisi freestanding baths and Astra Walker tapware create interiors that balance functionality with refined finishes.

Each townhome has been designed to combine generous internal spaces with sustainability initiatives such as EV charging infrastructure, while <a href="https://www.apartments.com.au/landscape-architect/arcadia-landscape-architecture">Arcadia</a>'s landscaped communal areas, centred around a restored creek line and native planting, encourage residents to connect with nature and spend more time outdoors.

[smartcode_project:default project_id=7354 project_image_fid=269527]

Rothelowman's Gary Tsui said the architecture was conceived to respond carefully to its Upper North Shore setting.

"Our vision was to create elegant, uplifting homes that draw on and positively contribute to the local character through meticulously considered design and an interaction with the surroundings."

The communal landscape has been designed as more than an open space between homes. Arcadia's Ben Newell and Kate Phillips said the adjoining reserve provided an opportunity to create a distinctive natural retreat for residents.

"Just as waterways carve their way through Ku-ring-gai's landscape, a raised boardwalk weaves through the reserve, connecting the homes to this tranquil oasis."

[smartcode_project:default project_id=7354 project_image_fid=374892]

Located just 300 metres from <a href="https://www.apartments.com.au/developments/gordon-nsw-2072">Gordon</a> Village and Gordon railway station, Lume offers convenient access to Sydney's CBD while placing residents close to some of the North Shore's leading schools, including Ravenswood, Pymble Ladies' College and Knox Grammar. Lane Cove National Park, Gordon Golf Club and a range of cafés and restaurants further reinforce the family-focused lifestyle on offer, with the BMW iX3 50 complementing everything from local trips around Gordon to weekend drives and city commutes.

Construction is underway with completion expected in mid-2027.

[smartcode_project_cta:default project_id=7354]

Boutique Gordon townhomes now come with a BMW iX3 50

Two apartments have sold for more than $10 million at EADE Byron Bay, setting some of the highest apartment prices ever achieved in the coastal town and underlining the growing appetite for luxury beachfront apartments in Australia's most popular coastal locations.

The $210 million project by Vitale Property Group has now secured more than $70 million in sales, led by residences that changed hands for $12.75 million and $11.75 million.

The record-breaking transactions reinforce the shift occurring in Byron Bay's premium property market, where affluent downsizers and lifestyle buyers are increasingly opting for high-end apartments over large beachfront homes.

<a href="https://www.apartments.com.au/new-apartments/eade-byron-bay-29-shirley-street-byron-bay-nsw-2481">EADE Byron Bay</a> occupies a rare 6,000 sqm absolute beachfront site on the corner of Shirley and Milton Streets overlooking Main Beach and The Wreck surf break, just 350 metres from Byron Bay's town centre.

The 25-residence development is the first beachfront apartment project approved in Byron Bay in more than a decade and is currently under construction, with completion expected in May 2027.

[smartcode_project:default project_id=145590 project_image_fid=359521]

The project has attracted a mix of local Byron Shire residents downsizing from larger homes, alongside interstate buyers from Sydney, Melbourne and Brisbane seeking a permanent coastal lifestyle without compromising on space.

Designed by <a href="https://www.apartments.com.au/architects/hayball">Hayball</a> and with interiors by <a href="https://www.apartments.com.au/interior-designers/alexander-co">Alexander &amp; Co</a>, EADE comprises&nbsp;10 garden apartments ranging from 284 sqm to 622 sqm, nine with private pools, five full-floor apartments and 10 rooftop residences with private plunge pools, expansive outdoor entertaining areas and uninterrupted ocean views.

[smartcode_project:default project_id=145590 project_image_fid=359527]

<a href="https://www.apartments.com.au/developers/vitale-property-group">Vitale Property Group</a> Managing Partner Chris Vitale said the project's combination of scale, location and limited future supply was driving buyer demand.

"There isn't another beachfront holding in Byron Bay of this size and position that could be developed again," Vitale said.

"Buyers are responding to the scarcity and the irreplaceability of a site of this calibre and to floorplans they can't find elsewhere in the market.

"We are seeing buyers place significant value on quality, space, design, resort-style amenities and the rarity of the location. The sales achieved to date demonstrate that discerning purchasers recognise the long-term significance of what is being created at EADE Byron Bay.

"Many are coming from larger homes in the Byron region, or from Sydney, Melbourne and Brisbane, and are after the space, security and convenience, without the upkeep of a house."

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[smartcode_project:default project_id=145590 project_image_fid=359523]

The Byron Bay project follows Vitale Property Group's delivery of the Mondrian Hotel and Private Residences at Burleigh Heads, with EADE continuing the developer's focus on luxury coastal developments.

Residents will have access to a resort-style swimming pool, gymnasium, sauna, cold plunge pool, concierge services and dedicated workspaces, while the project is targeting an 8-Star Green Star rating.

EADE Byron Bay is being exclusively marketed by Projx Australia in conjunction with WHITEFOX Projects.

WHITEFOX National Projects Director Phillip Rand said demand had been driven predominantly by owner-occupiers.

"We are seeing buyers at EADE place significant value on quality, space, design, resort-style amenities and the rarity of this location," Rand says.

"The sales achieved to date demonstrate that purchasers at this level recognise the long-term significance of what is being created at EADE Byron Bay."

Residences at EADE Byron Bay are currently priced between $4.75 million and $15.95 million.

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[smartcode_project_cta:default project_id=145590]

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