<a href="https://www.apartments.com.au/developments/chermside-qld-4032">Chermside</a> is better known for bus interchanges and Westfield than for high-end apartment towers. Kabbalah, on Playfield Street, is a deliberate push against that reputation.

Developed by <a href="https://www.apartments.com.au/developers/playfield-developments">Playfield Developments</a>, the building holds 64 apartments, all three and four bedrooms, across its 13 storeys. The apartments are generous by any measure: lower-floor three-bedrooms start at 164 sqm, each with a multi-purpose room and private balcony, while the north-facing penthouse stretches to 382 sqm. Every residence comes with two car spaces.

<a href="https://www.apartments.com.au/architects/ana-architects">ANA Architects</a>, the Brisbane firm behind the 25-storey Willahra Tower on Queen Street and the 45-storey Mantra on Mary in the CBD, shaped the building around curved forms drawn from the natural landscape. Balcony gardens run throughout, with planter boxes worked into the private outdoor spaces of each apartment, giving residents greenery at the threshold rather than just at the rooftop.

[smartcode_project:default project_id=149578 project_image_fid=354319]

That rooftop carries its own weight: a pool, landscaped gardens, and outdoor entertaining areas sit above the city, designed as much for quiet evenings as for hosting. The wellness offering continues at ground level, where a centre with pool, sauna, and communal lounge zones anchors the building's other end. Together they give the building a rhythm, somewhere to arrive at the top and somewhere to retreat to below.

The site itself is part of the pitch. "One of the last available sites to develop in an established precinct," is how Playfield Developments describes the Playfield Street address, and the surrounding context backs that up. Westfield Chermside, the second largest Westfield in Australia, is within a few minutes on foot, along with its dining precinct and cinema complex.&nbsp;

The Chermside bus interchange connects directly to the Brisbane CBD and across the northern suburbs via more than 20 Translink routes, with the CBD roughly 15 minutes away by road. The Prince Charles Hospital, one of Queensland's major teaching hospitals and the state's leading cardiac centre, is roughly a kilometre up the road on Rode Road.

[smartcode_project:default project_id=149578 project_image_fid=354321]

Place Projects is handling sales, bringing a track record across some of Queensland's largest residential developments. Early buyer response has centred on the finishes and scale, "buyers consistently comment on the high-quality finishes throughout the apartments," the sales team notes, pointing to craftsmanship and considered design as the recurring draw.&nbsp;

"They're looking for generously sized apartments that offer both space and functionality, combined with a strong lifestyle offering," Place Projects says.

Construction has been awarded to Clearcon, with completion slated for late 2027. Pricing runs from $1.5 million for a lower-floor three-bedroom up to $3.65 million for the penthouse.

[smartcode_project_cta:default project_id=149578]

Joel Robinson

Playfield Developments brings 64 apartments to Chermside with Kabbalah

More than 3,000 dwellings are currently selling or gearing up to launch across Surfers Paradise, the suburb’s most concentrated apartment pipeline in years. At least eight projects are already in market, with more moving through registration and presale, creating a meaningful wave of new supply.

This isn’t happening in a vacuum. Strong interstate migration into Queensland, particularly the Gold Coast, continues to underpin demand, with the local population expected to push past 800,000 in the early 2030s.

We’re also seeing solid early-stage buyer activity. As usual, the earliest phases tend to offer the best mix of pricing and choice, before the more popular layouts get snapped up.

Comparing Surfers Paradise projects? Browse all listings → <a href="https://www.apartments.com.au/developments/surfers-paradise-qld-4217">View all Surfers Paradise apartments</a>

<hr data-end="1189" data-start="1186" />
<h2 data-end="1218" data-section-id="tdhbfr" data-start="1191">How to Read the Pipeline</h2>

Apartment projects in Surfers Paradise are at various stages of their project lifecycle, from pre-launch, selling now, construction commenced, or construction complete.

Where you buy in that cycle matters.

<ul data-end="1674" data-start="1409">
	<li data-end="1542" data-section-id="d5c11p" data-start="1409">Registration and&nbsp;presale: Typically the lowest price points and best choice, but with longer wait times to completion</li>
	<li data-end="1608" data-section-id="plnjqp" data-start="1543">Under construction: Greater certainty, shorter timelines.</li>
	<li data-end="1674" data-section-id="13k7yl8" data-start="1609">Completed: No construction risk, but pricing reflects that.</li>
</ul>

The projects below are grouped by stage to help buyers understand where they sit in the buying window.

<hr data-end="1942" data-start="1939" />
<h2 data-end="1967" data-section-id="zj5dj7" data-start="1944">Projects Now Selling</h2>

<a href="https://www.apartments.com.au/new-apartments/exhale-surfers-paradise-8-enderley-avenue-surfers-paradise-qld-4217">Exhale</a> is the newest apartment development to launch in Surfers Paradise.

Exhale, being developed by SIERA, comprises just 54 apartments, a density not often seen in Surfers. It sits on the corner of Enderley Avenue and Garfield Terrace, just off Northcliffe Beach. SIERA Founder and Managing Director Brent Thompson spent over a year trying to secure the rare beachside site.

[smartcode_project:default project_id=112661 project_image_fid=359603]

SIERA engaged BDA Architecture to design the building, with a striking glass curtain wall&nbsp;façade.

Offering two-, three-, and four-bedroom apartments, Exhale will also offer its residents a two-level wellness podium with a heated magnesium pool, spa, sauna, Nordic&nbsp;cold shower, and biophilic designed landscaped gardens.

There's also a dedicated Pilates and yoga studio, library and reading retreat, cinema lounge, and private dining room with a private bar and wine cellar.

<a href="https://www.apartments.com.au/new-apartments/exhale-surfers-paradise-8-enderley-avenue-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about Exhale →</a>

<hr data-end="2500" data-start="2497" />
Paradiso Place is the largest project currently in market in Surfers Paradise. Developer SPG Land recently begun construction on its 845-unit development they are bringing to 103 Ferny Avenue.

[smartcode_project:default project_id=106566 project_image_fid=185858]

At this scale, it’s effectively its own sub-market, offering a wide mix of configurations across multiple price points, from entry-level investor stock through to larger owner-occupier product. Amenities include a pool, gym, and outdoor spaces.

With projects of this size, early buyers typically benefit most from the broader selection before key layouts are taken up.

<a href="https://www.apartments.com.au/new-apartments/paradiso-place-surfers-paradise-103-ferny-avenue-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about Paradiso Place →</a>

<hr data-end="2500" data-start="2497" />
Jewel Residences is the only completed development on this list. The three towers, which drastically altered the Surfers Paradise skyline when they were complete in 2020 from their dress circle position&nbsp;at 36 Old Burleigh Road, home 512 apartments.

[smartcode_project:default project_id=8843 project_image_fid=264503]

With the six-star The Langham within the middle tower, Jewel offers&nbsp;​​​​​​significant hospitality venues including&nbsp;signature restaurants, a bar, cafe, and a resort pool with a swim-up bar

<a href="https://www.apartments.com.au/buildings/jewel-residences-surfers-paradise-36-old-burleigh-road-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about Jewel Residences </a>

<hr data-end="2938" data-start="2935" />
Andrews Projects recently commenced construction at South Beach, just shy of 400 apartments at 3006–3016 Surfers Paradise Boulevard. Prices start from $1.08 million for the one-bedroom apartments.

[smartcode_project:default project_id=8887 project_image_fid=358399]

Central to the South Beach offering is a 5,500m sqm wellness and lifestyle precinct designed around the concept of renewal as a daily ritual.

The wellness facilities include sunrise and sunset pools, an indoor hydrotherapy pool, plunge baths, a Hammam, traditional and infrared saunas, red-light therapy and dedicated treatment rooms. A Technogym gym,&nbsp;cinema, co-working lounge and a range of indoor and outdoor dining and entertaining spaces, including BBQ terraces, complete the amenity.

<a href="https://www.apartments.com.au/new-apartments/south-beach-surfers-paradise-3006-3016-surfers-paradise-boulevard-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about South Beach →</a>

<hr data-end="3316" data-start="3313" />
Another new entry to the market is Palmera Residences, developed by Central Equity at 18 Garfield Terrace. That has 347 large-scale, three-bedroom residences, priced from just shy of $3 million.

[smartcode_project:default project_id=108274 project_image_fid=361247]

<a href="https://www.apartments.com.au/new-apartments/palmera-residences-18-garfield-terrace-surfers-paradise-qld-4217">Palmera Residences</a>&nbsp;is being constructed in the prestigious Northcliffe residential neighbourhood on an expansive 3,239 sqm site. It is located at 18 Garfield Terrace near the Northcliffe Surf Life Saving Club and the patrolled Northcliffe surf beach, situated between&nbsp;<a href="https://www.apartments.com.au/developments/broadbeach-qld-4218">Broadbeach</a>&nbsp;and&nbsp;<a href="https://www.apartments.com.au/developments/surfers-paradise-qld-4217">Surfers Paradise</a>.

Residents will have private access to extensive, state-of-the-art amenities, featuring two large pools including a generously scaled, family-friendly pool with safe shallow zones, and a 25-metre lap pool facing the western side, ensuring maximum sunlight all day.

<a href="https://www.apartments.com.au/new-apartments/palmera-residences-surfers-paradise-18-garfield-terrace-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about Palmera Residences →</a>

<hr data-end="3711" data-start="3708" />
26 Vista has benefitted from the boom in Surfers Paradise over the last few years. Over 70 per cent of the 280 apartments have sold, with the remaining priced from $1.86 million.

[smartcode_project:default project_id=112730 project_image_fid=365605]

26 Vista, being developed by MRCB, is scheduled to complete in late 2030 and has attracted strong interest from locals and interstate buyers, Matt George, from project marketer Urban Activation, says.

“The diverse mix of buyers we’ve seen investing in this development stands as a testament to the superior product that is being offered. 26 Vista is truly the gold standard for coastal living, with its thoughtfully considered design and its commitment to providing residents with five-star luxury in sub-tropical surrounds.”

<a href="https://www.apartments.com.au/new-apartments/palmera-residences-surfers-paradise-18-garfield-terrace-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about 26 Vista →</a>

<hr data-end="3711" data-start="3708" />
Away from the beach and closer to the Budds Beach area of Surfers Paradise is Homecorp's new tower, Florence Residences.

[smartcode_project:default project_id=150414 project_image_fid=357950]

The Monte Carlo building has 116 apartments amid a suite of wellness spaces including&nbsp;a private residents’ only wellness club including a resort-style rooftop pool, hot and cold plunge pools, a spa retreat, contemporary gymnasium and a spacious yoga and Pilates studio.&nbsp;

<a href="https://www.apartments.com.au/new-apartments/florence-residences-24-monte-carlo-avenue-surfers-paradise-qld-4217" style="text-decoration:none">Enquire about Florence Residences →</a>

<hr data-end="4321" data-start="4318" />
<h2 data-end="4364" data-section-id="1bj0450" data-start="4323">The Broader Pipeline</h2>

There's a lot more to come in Surfers Paradise in the coming years. The most interest is likely the two-tower beachfront project proposed by Winx billionaire John Camilleri. The two towers, which will comprise 275 apartments, are to be connected by a 45-storey skybridge.

On the more boutique end, Cavella, by SEYAH, will have <a href="https://www.apartments.com.au/news/qld/first-look-seyah-to-launch-cavella-in-emerging-sunrise-boulevard-surfers-paradise-pocket-following-density-rethink">just 18 residences</a> across a more modestly-sized 12-level building, also nearer the river than the beach.

For a broader view, see our breakdown of the top 10 new apartment projects launching on the Gold Coast in 2026, covering key opportunities suburb by suburb.

<hr data-end="5185" data-start="5182" />
<h2 data-end="5234" data-section-id="1kp72fk" data-start="5187">What Buyers Should Weigh Up Before Enquiring</h2>

Where a project sits in the development cycle matters just as much, if not more than, the price.

An off-the-plan apartment at registration stage may offer the lowest entry point, but it typically comes with a 24–36 month settlement timeline.

Later-stage projects trade some of that upside for greater certainty, so the right choice ultimately depends on your timeframe, risk appetite, and what you’re prioritising: price, selection, or delivery.

The 3,000 apartments to reshape Surfers Paradise skyline

An $8 million penthouse has sold at <a href="https://www.apartments.com.au/developers/pomeroy-pacific-quattro-corp">PQD</a>’s <a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a> development in Hawthorn, marking one of the highest apartment sales ever recorded in the suburb and across the wider City of Boroondara.&nbsp;

The three-bedroom penthouse, featuring two living areas, a study and expansive outdoor living across two levels, including a rooftop pool, spans 577 sqm, with nearly 300 sqm of internal living space and a further 281 sqm externally.

The penthouse was purchased by a Melbourne-based CEO, who is downsizing from a large family home nearby, and will move into the apartment with his two adult children.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355297]

“Our family is entering a new phase, and apartment living offered an opportunity to embrace a different lifestyle while still having the space we’re used to,” the buyer said.&nbsp;

“Kooyongkoot immediately gave us confidence in the developer. Every detail feels deliberate, from the overall design down to the smallest touches. The level of quality and refinement is exceptional, but what really sold it was how liveable it felt. My wife and I loved features like the dog wash, oversized storage rooms and private garages because they showed genuine thought for everyday life. It felt like a place where everything had been considered, not just a luxury building.”&nbsp;

Designed by award-winning architecture studio <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a>, Kooyongkoot comprises just 18 luxury residences within <a href="https://www.apartments.com.au/developments/hawthorn-vic-3122">Hawthorn</a>’s tightly held Scotch Hill precinct.&nbsp;

The development incorporates a curated suite of lifestyle amenities, including a private wellness centre featuring infrared and traditional saunas, massage and therapy rooms, a yoga and pilates studio, a gymnasium and cold therapy shower, alongside a residents’ retreat, a golf simulator and other convenience features.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The buyer said the penthouse’s scale and design were key factors in the decision.&nbsp;

“The layout offers the same core living spaces you would expect in a large family home, which makes multi-generational living comfortable, but without the ongoing maintenance of a freestanding house.

“The wellness facilities and rooftop space were also compelling. They’re rare in a building of this size and add another dimension to the lifestyle the development offers,” he said.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355262]

Mark Pomeroy, Director of PDQ, said the purchase reflects a broader shift in Melbourne’s prestige apartment market, where downsizers are increasingly seeking larger residences that allow adult children to remain at home longer while maintaining independence.&nbsp;

“We’re seeing more families choose apartment living without sacrificing space. For many downsizers, the reality is that adult children are staying at home longer, so buyers are looking for large apartments that allow everyone to live comfortably.”&nbsp;

Research conducted by the University of Melbourne in 2024 found that just over half of young men (54%) and 47% of young women aged 18 to 29 years old are still living under the same roof as their parents.&nbsp;

The penthouse sale places the transaction among the highest apartment sales ever recorded in the City of Boroondara, with only a handful of comparable penthouse deals including Victoria Hill in Camberwell (around $15 million) and Rondure House in Kew (around $6.5 million).&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355304]

Located on prestigious Kooyongkoot Road in Hawthorn, the development sits within walking distance of parklands, private schools, Auburn Village and Camberwell Junction, and offers direct tram access to Melbourne’s CBD. Kooyongkoot’s main building structure was completed in March 2026, with residents expected to move in from November 2026.&nbsp;

A limited selection of residences remains available, offering penthouse scale living without traditional penthouse pricing. Options range from oversized two-bedroom apartments to corner three-bedroom residences with private three-car garages and generous storage. Pricing starts from $1.9m, rising to the mid-to-high $4 million range. The final penthouse is available for private viewing upon request.&nbsp;

Kooyongkoot is being delivered by PQD (Pomeroy Quattro Developments), a Melbourne-based development partnership focused on creating boutique, design-led residential projects in premium locations across the city.&nbsp;

[smartcode_project_cta:default project_id=102717]

Kooyongkoot records $8m penthouse sale as multi-gen leads the way

Excited buyers in <a href="https://www.apartments.com.au/developers/abadeen">Abadeen</a>'s debut Gold Coast apartment development, <a href="https://www.apartments.com.au/new-apartments/villea-palm-beach-26-mawarra-street-palm-beach-qld-4221">Villea</a> at Palm Beach, are almost ready to walk through their brand new apartments.

The Mawarra Street project is entering its final construction phase, with interiors now taking shape ahead of completion in the coming months. The 69-residence development, located just 400 metres from the beachfront, introduces a mix of two and three-bedroom apartments to a part of the Gold Coast where demand has steadily shifted toward larger, owner-occupier-focused layouts.

Abadeen, alongside selling agents <a href="https://www.apartments.com.au/project-marketer/srq-projects">SRQ Projects</a>, has held back a selection of its most premium residences until the final release. The remaining three-bedroom apartments, each spanning more than 150 sqm of combined internal and outdoor space, are positioned toward the upper levels of the low-rise building.

Corner positioning is a defining feature in many of the three-bedroom residences, particularly those with north-east orientation. This brings natural light throughout the day and enables cross-ventilation across the main living spaces. Full-height glazing reinforces the connection between indoors and outdoors, with the living zone and adjoining balcony functioning as a continuous space.

[smartcode_project:default project_id=106840 project_image_fid=336449]

The kitchen is integrated into the central living area, anchored by stone benchtops, European appliances, and bespoke joinery. Engineered oak flooring runs throughout the main living spaces, creating a consistent material palette.

Bedrooms are arranged to separate the primary suite from the secondary rooms. The master typically includes a walk-in robe and ensuite with double vanity, while the additional bedrooms are positioned for privacy from the main living areas. Several layouts also incorporate a dedicated study zone, reflecting the increasing need for flexible work-from-home arrangements.

Outdoor space has been treated as an extension of the apartment rather than an afterthought. Balconies are proportioned to accommodate both dining and seating, allowing for everyday use rather than occasional entertaining. In upper-level residences, these spaces also capture broader coastal views, including sightlines toward Burleigh Headland and Snapper Rocks.

SRQ Projects Director Nick Clydsdale said the ability for buyers to soon walk through the apartments and experience their scale and aspect firsthand is expected to drive strong final demand.

[smartcode_project:default project_id=106840 project_image_fid=336450]

Abadeen’s approach to Villea reflects a deliberate focus on owner-occupiers, particularly downsizers and local buyers seeking larger homes near the beach. Founder Justin Brown said the project aligns with the group’s emphasis on “design-led living, premium quality, and the convenience we are bringing for residents to feel part of a perfect beachside community.”

"It is a particularly special project for us, being our first with spectacular ocean views, just metres from the water and with the addition of ground-floor retail."

[smartcode_project_cta:default project_id=106840]

Inside the three-bedroom apartments at Villea Palm Beach

For more than 170 years, the Buckingham Arms Hotel stood as a cornerstone of Gilberton’s social life. First opened in 1849, the hotel quickly became a gathering place for locals, evolving alongside the suburb as Adelaide expanded north of the CBD.

Generations of families passed through its doors, with the Simpson family stewarding the venue for decades before the Matthews family introduced its famous smorgasbord in 1955, an offering that became a local institution.

When the hotel closed in 2022, it marked the end of a remarkable chapter in Gilberton’s history while setting the stage for a new era at the site.

Local builder-developer Citify secured the property and plans to fully restore the hospitality venue, returning it to its former grandeur. The project will also expand the broader precinct, incorporating a new apartment building designed to complement the heritage character of the longstanding pub.

[smartcode_project:default project_id=149055 project_image_fid=363676]

Citify Founder and Managing Director Joel Wilkinson says the opportunity to acquire such a unique site was a no-brainer.

“Gilberton is among the top five blue-chip suburbs in Adelaide,” Wilkinson says. “It’s incredibly desirable, and very few opportunities exist to develop in such a small, prestige suburb.”

Only 22 houses in the suburb sold last year, and 2021 Census data shows just over 130 apartments in the area, making it difficult to enter the tightly held property market. “It’s incredibly competitive to get into Gilberton,” Wilkinson adds.

[smartcode_project:default project_id=149055 project_image_fid=363677]

The Buckingham will almost double the number of apartments in the suburb. It will comprise 173 new one, two, and three-bedroom apartments, which are already proving popular with a mix of young professionals, local rightsizers, and downsizers. The development will also include 13 expansive two-storey homes with private courtyard gardens.

Future residents at The Buckingham will have private access to a significant amount of amenity, including a swimming pool, accompanied by a full pool deck with day beds and alfresco spaces, as well as a gym and sauna.

Construction has commenced, with completion expected in 2028.

[smartcode_project_cta:default project_id=149055]

From iconic Pub to landmark precinct: Citify to revive The Buckingham Arms Hotel in Gilberton

Greenland

<html><body>
At the second stage launch on Saturday, Greenland sold over 100 apartments for nbh, their new development at Lachlan's Line.
Designed by Bates Smart and Turner, the second stage release saw around 300 apartments within three new buildings come to the market, 'Nexus', 'Hearth' and 'Home'.
One bedroom apartments are available from $650,000, two bedroom apartments from $950,000 and three bedroom apartments from $1.65 million.
The four four bedroom townhouses are priced at $2.4 million.
Studio apartments are available from $450,000.
<img src="/images/2016/11/14/nbh2.jpg" alt="" width="523" height="279">
There will also be 6000 sqm of ground floor retail.
Set to become one of New South Wales largest master planned communities, nbh will be the first mixed-use development within the entire Lachlan's Line precinct.
Located in the heart of Sydney's north west, nbh will house a total of up to 5,000 new residents and 2,700 dwellings.
Greenland Australia Managing Director Sherwood Luo said nbh at Lachlan’s Line represented a significant opportunity for savvy investors, who have been the bulk of purchasers within both stage one and stage two release.
“As one of the key growth areas in NSW because of its connectivity to the rest of Sydney, Macquarie Park is fast becoming one of Sydney’s most sought after residential suburbs," Sherwood said.
"Adding to that the fact that nbh will offer the community brand new retail, dining, and lifestyle opportunities - buyers are seeing the value in purchasing."
For more information, visit <a href="https://www.nbhsydney.com.au">www.nbhsydney.com.au</a>. 
 
</body></html>

j.ballantyne1990-6AQqhLzZaK

Greenland secures strong sales on stage two release of nbh

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<div class="cq-article-content-paras section">
The deal to build Sydney's tallest residential tower has fallen over after its Chinese developer Greenland and the construction giant Brookfield Multiplex severed its contractual agreement due to commercial differences.
It is understood the construction costs would have made it hard for the project to be profitable for the Chinese developer which has accrued a chequered record in Australia in its brief time in the country. Or as the Australian Financial Review suggested Brookfield Multiplex thought Greenland had been difficult to deal with and there had already been significant delays in what was already an extremely tight program. 
The arrival of the Chinese-based Greenland to Australian shores was heralded by Property Observer an auspicious occasion with their 2013 plans for building Sydney's tallest residential highrise on the former Water Board site in the CBD, but little has gone right for the group ever since.
The overly ambitious Chinese developer were lured to overpay for the CBD site, after abandoning, at the eleventh hour, well advanced plans for a suburban project that would have not given them their desired world beating, global expansion status. Its acquired site was described in 2014 by JBA town planner Clare Swan as a "prominent CBD site that had been left in the ‘too hard’ basket for years." Greenland paid $113 million for the site from Multiplex which was never known having trophy development sites.
Swan noted with a heritage-listed building and an existing 1960s tower on the site, that previous owners couldn’t make a new development stack up, so it remained "stubbornly undeveloped" for nearly a decade.
In a statement the Chinese developer said yesterday it was still committed to the ugly duckling, intent on building <a href="https://www.greenlandaustralia.com.au/en/greenland-centre/" target="_blank">the $700 million, 235 metre tower tower</a>, which has seen almost all its apartments sold off the plan through CBRE Residential.
"Brookfield Multiplex and Greenland have had different views on commercial terms in respect to the construction of the Greenland Centre Sydney."
"Despite attempts by both Greenland and Brookfield Multiplex to find an acceptable resolution to those issues we have not been able to make an agreement to solve the contract."
However off the plan buyers dread the looming off the plan sunset settlement clause issues that may arise as the construction of the tower had been indicated by the selling agents to come with a completion date at the end of 2017.
“We will figure out what to do in the coming weeks,” was the best the Greenland spokesperson could advise The Australian.
</div>
<div class="cq-article-content-media section"><img class="lazy620x0" src="https://www.afr.com/content/dam/images/g/h/c/b/z/e/image.imgtype.afrArticleInline.620x0.png/1432863576024.jpg" alt="The proposed Greenland Centre in Sydney is virtually sold out before construction has started." width="620" data-src="/content/dam/images/g/h/c/b/z/e/image.imgtype.afrArticleInline.620x0.png/1432863576024.jpg"></div>
<div class="cq-article-content-paras section">
"Greenland Australia remains committed to delivering the project with early demolition work starting in May."
The tower, at the former Water Board site at 115 Bathurst Street, was Greenland's first project in Australia. 
There are 470 apartments in the tower for which only a lucky eight reportedly remain unsold. 
It was promoted boastfully as Sydney's highest residential block. 
<img src="/images/stories/2013/10/24/sydney-oct-23-one.jpg" alt="sydney-oct-23-one" width="470" height="569">
Marketed as 'Like a diamond in the sky' - Sydney's tallest residential tower had prices starting at $528,000.
Set on the former Water Board site, the 115 Bathurst Street and 339 Pitt Street site had stage-one development approval in its purchase for up to 70 levels reaching 235 metres high. 
Beating off Harry Triguboff Meriton's 230-metre tall World Tower, which dates back to 2004, the new tower will, if built, appear considerably taller as it is located further up a ridge than World Tower.
Greenland's project was marketed as having a level 82, but plans actually revealed there were really only ever to be 66 floors.
The developer of Greenland Centre, China’s state-owned Greenland Group, removed all floor references to the number four, because “four” and “death” have a similar look and pronounciation in Mandarin Chinese.
So there’s no level four, 14,  24 or 34. An entire 10 floors between level 39 and 50 don’t exist. And of course no level 54, 64 or 74.
There was also no rooftop garden because they could represent a green hat. “Wearing a green hat” is a term that Chinese use when a woman cheats on her husband.
Greenland Australia's haphazard development path continued recently when it ditched plans this year to build 1500 apartments adjacent to Melbourne’s Flemington Racecourse after terminating a $45 million contract with Victoria Racing Club for the site.
Its Leichhardt Green project had to be re-marketed as it was initially sold off the plan without then securing the necessary matching planning approvals.
"Never satisfied, to be stronger; never stopping to be number 1, we always believe that any enterprise that dares to dream and has the ability to realise dreams will undoubtedly create even larger miracles" Yuliang Zhang, chairman and president of Greenland Group maintains.
Mr Zhang even told the Australian media he saw “no ceiling” for the value of its total investment in the domestic market.
But its most humiliating moment came when marketing their Lucent, North Sydney project which saw the group embarrassed with advertisements that suggested they were yet to know Sydney like the back of their hand.
<a href="https://lucentnorthsydney.com.au/Location/" target="_blank">The quickly corrected map selling the location of their Lucent, North Sydney projec</a>t was embarassingly skewiff.
<a href="/images/2016/05/23/map-aug-28-one.jpg" target="_blank">Click to enlarge</a>
<img src="/images/2016/05/23/map-aug-28-one.jpg" alt="">
It was noted for instance:
<ul>
<li>The North Sydney swimming pool (6) is on the wrong side of the harbour on Pitt Street.</li>
<li>Martin Place (22) is at what we know as the Opera House.</li>
<li>Getting a drink at the Opera Bar (18) is over on the lower north shore.</li>
<li>Luna Park (4) isn't on the harbour anymore, but the MCA (23) is, though across the bridge not far from the relocated The Rocks (20) and Pitt Street Mall (19).</li>
<li>Mirvac/Eureka's Greenwood Plaza (11) is on Circular Quay, and no-one ever worked out what 24 onwards were meant to be.</li>
</ul>
The sales spiel suggested Lucent was perfectly placed to make the most of Sydney's world-famous lifestyle!
Tell us what you know: news@propertyobserver.com.au
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