Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/tsioMLcnjas?si=zq-ys3JuWpfa5hFv" title="YouTube video player" width="560"></iframe>

The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Southbank

The Planning Minister has announced the approval of 1000 units in five towers in two separate towers - both projects having been profiled on Apartments.com.au previously.

Apartments.com.au first profiled 2 Hopkins Street <a href="/news">on the forum</a> in May last year with images taken from the original planning application lodged with Maribyrnong City Council. 2 Hopkins Street consists of 751 apartment split across four towers ranging in height from 16 to 28 levels.

57 Haig Street Southbank was similarly profiled originally <a href="/news">on the forum</a> and then in <a href="/news/57-haig-street-unveiled" target="_blank">this piece</a> at the end of April last year. 57 Haig Street will have 249 apartments over 38 levels and is nestled between Clarendon Street and the West Gate Freeway in Southbank.

Of great interest is the scale of the 2 Hopkins Street project. Slowly but surely nodes outside the traditional core of Melbourne are building their own medium and high-density development momentum. Where South Yarra was the poster child (and still arguably is one of them) for non-CBD high-density development, Footscray is increasingly asserting itself.

For a map and list of all the projects Apartments.com.au is tracking in Footscray, <a href="/developments/footscray-vic-3011">click here</a>.

<h2>Full media release</h2>

<a href="https://www.propertyobserver.com.au/http://www.scribd.com/doc/227747599" style="text-decoration: underline;" title="View Five Towers and 1,000 Units Approved in Central Melbourne on Scribd">Five Towers and 1,000 Units Approved in Central Melbourne</a>

<iframe class="scribd_iframe_embed" frameborder="0" height="600" id="doc_94405" scrolling="no" src="//www.scribd.com/embeds/227747599/content?start_page=1&amp;view_mode=scroll&amp;show_recommendations=true" width="100%"></iframe>

Alastair Taylor

2 Hopkins Street Footscray and 57 Haig Street Southbank approved

<html><body>
Last month developer <a href="http://www.mirvac.com/">Mirvac</a> lodged an application to build a 14 level office building atop its existing 8-storey car parking garage at <a href="https://www.google.com.au/maps/@-37.821554,144.963366,3a,75y,317.97h,92.36t/data=!3m4!1e1!3m2!1ss-5K7ZkgUzDK0dmWvkP24g!2e0">2 Riverside Quay</a>. Designed by <a href="http://www.fkaustralia.com/">Fender Katsalidis Architects</a>, the new structure would rise an additional 51.5m for an overall height of 78m to roof.
While not the most architecturally adventurous design, the proposed building (rightly or wrongly) doesn't look out of place amongst its older, shorter siblings fronting the promenade. Unfortunately I can't help but think suburban office park when I look at the renders.
On the bright side, however, it will go some way to helping enliven an otherwise barren area with provision for a considerably improved public realm. I will be focusing on the merits of the ground level aspect (pardon the pun, but not really) of the proposal first before taking a closer look at the office building.
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Riverside%20Square.jpg" rel="gallery-all" title="Proposed Riverside Square perspective. © Mirvac"><img alt="" class="image-article-full-width-580px" height="292" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Riverside%20Square.jpg?itok=DxKTT6ZA" title="Proposed Riverside Square perspective. © Mirvac" width="580"></a>
<blockquote>
	Central to the vision, is the strategy to deliver a reconfigured destinational public space to the east of the existing carpark and to create a new urban space for Southbank, Riverside Square.
	By embedding a range of programs which respond to a wide range of users, Riverside Quay will be an exemplar of public placemaking. The strategy for the precinct is to deliver a series of ‘public spaces’ as a staged process, with Riverside Square being the first step and the laneways and intersecting public spaces to follow.
</blockquote>
Mirvac are proposing to deliver the <a href="http://aspect.net.au/">ASPECT Studio</a>'s designed masterplan in partnership with the City of Melbourne, with the design approach centred on the following key themes and intentions/motivations:
<ul>
<li>
		Draw People In: An invitation to draw people into a stimulating and intimate experience - connected with Eureka Skydeck, Southgate, the promenade and the broader Southbank neighbourhood.</li>
	<li>
		Sequence of Public Rooms: A choice of activities and ambiences that appeal to many people at all times of the day and year, including significant residential, family, worker and visitor populations.</li>
	<li>
		Animated, Fine Grained &amp; Human Centred Design: Provide ample opportunities for people to linger, recreate and converse in comfortable and engaging outdoor spaces.</li>
	<li>
		Easy Connections: A precinct wide understanding of context has informed our approach to the Riverside Quay Reserve area, including important links to Eureka tower and Southbank (east, west and south) and Promenade</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Riverside%20Square%20Public%20Domain%20Character_0.jpg" rel="gallery-all" title="Riverside Square Public Domain Character. © ASPECT Studios"><img alt="" class="image-article-full-width-580px" height="379" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Riverside%20Square%20Public%20Domain%20Character_0.jpg?itok=JJrgeALY" title="Riverside Square Public Domain Character. © ASPECT Studios" width="580"></a>
As the preceding images illustrate, the look and feel of what is an otherwise dead space favoured by skateboarders, is set for a significant transformation. Where previously visitors would pass through the on their way to somewhere more interesting and inviting, they will now be encouraged to stop and engage with the area.
This is all however subject to further negotiations between Mirvac and City of Melbourne, but thankfully the intent is present as it's a great opportunity to hugely improve a underutilised public space mere metres from the Yarra. My only concern is the amount of sunlight the square will actually receive, particularly in the cooler months as demonstrated in the shadow analysis below.
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/shadow%20winter%20solstice.jpg" rel="gallery-all" title="Shadow Study - Winter Solstice."><img alt="" class="image-article-full-width-580px" height="168" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/shadow%20winter%20solstice.jpg?itok=RpqCPLWZ" title="Shadow Study - Winter Solstice." width="580"></a>
The 20,000sqm development is targeting a 5-star Green Star &amp; 4.5 Star NABERS Energy rating through initiatives such as rainwater collection, water sensitive urban design, sustainable material selection, solar orientation and a host of other measures. Level 9 above the existing structure will house plant services and a significant new cyclist end of trip facility including 202 bicycle spaces, 10 male showers, 8 female showers to be accessed via a dedicated bike lift.
Kitchen facilities, a large rooftop pavilion and landscaped deck sit atop level 21. A new retail tenancy and office lobby are located along the eastern frontage connecting out to Riverside Square.
Additionally a new veil in the form of an art commission is proposed to conceal the existing parking structure's north and south facades. 32 parking spaces will be removed in order to accommodate the new service and facilities associated with the development above.
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/2RQ%20elevations.jpg" rel="gallery-all" title="North &amp; South Elevations. © Fender Katsalidis."><img alt="" class="image-article-full-width-580px" height="259" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/2RQ%20elevations.jpg?itok=exrA1W_Q" title="North &amp; South Elevations. © Fender Katsalidis." width="580"></a>
Positives for mine centre around contributions to the streetscape and ground plane, whilst adding another layer or 'step' into taller structures deeper into Southbank - I look forward to seeing how this vision is delivered.
Overall despite some weaknesses, visually, the development promises to be a significant improvement on what is currently there.
<h2>
	Project team</h2>
<dl>
<dt>
		Developer</dt>
	<dd>
		Mirvac</dd>
	<dt>
		Architect</dt>
	<dd>
		Fender Katsalidis Architects</dd>
	<dt>
		Landscape Architect</dt>
	<dd>
		ASPECT Studios</dd>
	<dt>
		Planning</dt>
	<dd>
		Urbis</dd>
	<dt>
		ESD</dt>
	<dd>
		Umow Lai</dd>
	<dt>
		Traffic</dt>
	<dd>
		Cardno</dd>
	<dt>
		Waste Management</dt>
	<dd>
		Wastech</dd>
	<dt>
		Wind Assessment</dt>
	<dd>
		MEL Consultants</dd>
</dl>
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Laurence Dragomir

On the bright side >  2 Riverside Quay, Southbank

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It was conceived during 2011 and still meanders on today. Released last month was an interim update surrounding the Melbourne Arts Precinct Blueprint which principally concerns itself with:
<blockquote>
	A connected Arts Precinct that is a must-see part of Melbourne, known for its distinctive character and vibrant arts experiences.
	The Blueprint sets out a range of strategies to achieve this vision, grouped around four themes - bring life to the streets, create a ‘Melbourne’ experience, more to see and do, and make connections. These strategies propose a range of actions to bring the dynamism and creativity of the Arts Precinct’s artistic community out into the streets.
</blockquote>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image3_28.jpg" rel="gallery-all" title="An aerial perspective of Southbank's Arts Precinct. Image courtesy MCC"><img alt="" class="image-article-full-width-580px" height="371" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image3_28.jpg?itok=NMOwB1bP" title="An aerial perspective of Southbank's Arts Precinct. Image courtesy MCC" width="580"></a>
In and amongst the 55 page document are some telling faults identified with the Arts Precinct. Inward-looking buildings (NGV being a prime example), a general lack of street life, poor shared identity for the precinct and urban barriers such as CityLink all combine to make the Arts Precinct a less than ideal area to traverse by foot. This in turn negates activity and interaction.
To mitigate these negatives highlighted within the Blueprint, four key topics have been identified as areas to address. Bringing life to the streets, creating a Melbourne experience, more to see and do plus making connections are the four headline aspirations. They all sound very rosy, yet how will these four aspirations if implemented correctly transform the area?
Below is a set of before and after images which depict a more user friendly Arts Precinct. The public realm looks to have been transformed from one large monotonous setting into a series of far smaller, finer grain experiences where choice of amenity is king. Drawing a parallel so some of the CBD's laneways there seems to be a mass of smaller, dynamic venues destined for the Arts Precinct.
This in turn promotes intimacy, interest and spontaneity in the area...and above all increased use.
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image12_9.jpg" rel="gallery-all" title="Accumulated before and after concept images for the precinct. Image courtesy MCC"><img alt="" class="image-article-full-width-580px" height="1361" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image12_9.jpg?itok=nIQdHCkk" title="Accumulated before and after concept images for the precinct. Image courtesy MCC" width="580"></a>
Accumulated before and after concept images for the precinct. Image courtesy City of Melbourne
As promising as the above images are the Blueprint notes that an Arts Precinct Public Realm Plan is to be developed, with further discussions held during 2014-2015.
Committees, agendas, meetings and working parties - without putting too fine a point on the issue, the Arts Precinct and Southbank at large are in dire need of such a plan so hurry it up people!
See the full Blueprint <a href="https://www.melbourne.vic.gov.au/AboutCouncil/Meetings/Lists/CouncilMeetingAgendaItems/Attachments/11321/MAR14%20FMC2%20AGENDA%20ITEM%206.3%20DRAFT%20CITY%20F%20MELBOURNE%20ARTS%20STRATEGY%202014-17.pdf" target="_blank">here</a>.
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silvermb

Blueprint for a better Arts Precinct

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It was only a short few weeks ago that Apartments.com.au highlighted the rolling application that was 57-61 City Road via <a href="/news/57-61-city-road-resubmitted-and-revisited" target="_blank">this article</a> and mused whether <a href="http://www.artisanarchitects.com.au/" target="_blank">Artisan Architects</a> would finally get one of their prolific high-rise portfolio off the drawing board and into Melbourne's skyline.

Evidently wheels were in motion with Melbourne City Council's approval of the amended planning application green lighted late February, whilst project developer <a href="http://www.lkproperty.com.au/index.php" target="_blank">LK Property Group</a> was quietly going about facilitating marketing and branding for what is now known as The Opus Tower.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img-2-lrg.jpg" rel="gallery-all" title="The Opus Tower. Image © LK Property Group"><img alt="" class="image-article-full-width-580px" height="871" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img-2-lrg.jpg?itok=LapjE_e6" title="The Opus Tower. Image © LK Property Group" width="580"></a>

Revisiting Artisan Architects project description once more:

<blockquote>
The design of this new 37 level building of 246 Apartments and 144 carspaces was inspired by its context and its intended users.

Along with many ESD initiatives, the planning of this new tower also takes advantage of its long vista back to the Yarra River and Flinders Street Station.
</blockquote>

Gone is the initial awkward green, grey and white colour motif, replaced with a tower dominated by black and white horizontal bands and highlighted with a golden crown; a nod to neighbour Eureka Tower perhaps? It's impressive how a change of external colours can transform a project so markedly for the better.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img-slide1-v4.jpg" rel="gallery-all" title="Southbank with The Opus in place. Image © LK Property Group "><img alt="" class="image-article-full-width-580px" height="412" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img-slide1-v4.jpg?itok=M1Aun-gJ" title="Southbank with The Opus in place. Image © LK Property Group " width="580"></a>

Currently taking <a href="http://theopustower.com.au/" target="_blank">registrations of interest</a> prior to public release, the Opus Tower seeks to join a throng of projects jostling for position on Southbank. With uninterrupted views directly north and east owing to its location, the project is one of few on Southbank that can boast such a luxury (for the time being at least).

The Apartments.com.au database shows The Opus Tower to be one of 24 high-rise residential projects ranging from planning application to under construction located within Southbank.
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The Opus Tower - an Artisan's work

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Premier Denis Napthine may have turned the first sod at ABC's Southbank redevelopment mid February, but the first tangible signs of construction is due this month as site demolition commences. Incorporating the adjoining car park at 102 Sturt Street, the $176 million dollar expansion will see ABC's Ripponlea complex abandoned in favour of a larger Southbank premises which will also house the Melbourne Symphony Orchestra.

Premier Napthine during the ceremony remarked “This exciting project represents the ABC’s long-term commitment to Melbourne... The cost of construction will be $176 million and will generate about 300 full time jobs in Victoria over the life of the project, which is expected to produce indirect benefits of $491.5 million.”

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ABC1_0.jpg" rel="gallery-all" title="ABC Southbank's new face. Image © COX Architecture"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/ABC1_0.jpg?itok=TZyzizYQ" style="height:252px; width:580px" title="ABC Southbank's new face. Image © COX Architecture"></a>

The first feature to catch the eye is <a href="http://www.coxarchitecture.com.au/" target="_blank">COX Architecture</a>'s luminous, open design. The current <a href="http://www.abc.net.au/tours/images/sites/big/southbank.jpg" target="_blank">ABC Southbank Centre</a> at 120 Southbank Boulevard looks very much 1990's with a strong street level bluestone edifice and dark recessed windows - not the most welcoming of buildings. Enter the new ABC Melbourne Accommodation Project (MAP) with its transparent facade that provides a highly visible internal environment when viewed externally.

When including a full-height void facing Southbank Boulevard, the design seeks to give something back to the public via interaction rather than isolation. If and when the <a href="/news/blueprint-for-a-better-arts-precinct" target="_blank">Arts Precinct Blueprint</a> is adopted, the new MAP building will fit within the blueprint nicely.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image1_52.jpg" rel="gallery-all" title="Ground floor layout. Image © COX Architecture"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image1_52.jpg?itok=s2aUJngC" style="height:380px; width:580px" title="Ground floor layout. Image © COX Architecture"></a>

The MAP building involves the design and construction of a new southern building over the aforementioned adjoining car park while the current ABC Centre will be essentially stripped back to the concrete structure and augmented. The eventual common building will house over 30,000 sqm of Gross Floor Area, a marked increase over the existing facility.

Included within the new extension are 77 below ground car parking spaces, 122 bicycle bays and four rain water tanks whilst car park ramps, services and loading bays are all accessed via Moore Street. This in turn allows office production facilities to front both Sturt Street and Southbank Boulevard whilst Studio 31 will hug the western boundary. A large rooftop terrace will sit atop the bluestone annex.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image2map.jpg" rel="gallery-all" title="2013 Target Program. Image courtesy Probuild"><img alt="" class="image-article-full-width-580px" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image2map.jpg?itok=7v6lU_QY" style="height:234px; width:580px" title="2013 Target Program. Image courtesy Probuild"></a>

Like many projects that suffer delays for a myriad of reasons, head contractor <a href="http://www.probuild.com.au/" target="_blank">Probuild</a>'s initial 2013 Target Program has slipped and has no doubt been superseded by an amended version. After suffering a roughly four month delay in demolition, the project looks set to achieve an early 2017 completion as works commence this month.

The final product will go a long way to enhancing its immediate surrounds.

For further reading and to see more architectural drawings, view the PDF on the Parliament of Australia <a href="https://www.google.com.au/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=2&amp;cad=rja&amp;uact=8&amp;ved=0CDAQFjAB&amp;url=http%3A%2F%2Fwww.aph.gov.au%2Fparliamentary_business%2Fcommittees%2Fhouse_of_representatives_committees%3Furl%3Dpwc%2Fabcmelbourne%2Fsubs%2Fsub01.pdf&amp;ei=-dE9U9OtEbCfiAfWjoDwBg&amp;usg=AFQjCNG3NgS0UxmdTzfgqwbgRrObI0sV0w&amp;bvm=bv.64125504,d.aGc" target="_blank">website</a>.
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A closer look at ABC Southbank's new digs

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Apartments.com.au recently had the privilege of being the only media outlet invited to peruse the recently completed Wrap apartment complex located at 133-139 City Road, Southbank. Championed initially by Melbourne based multi-disciplinary property company <a href="http://baracon.com.au/" target="_blank">Baracon</a>, project partners Leighton Properties, Qualitas and Baron Corporation joined the team prior to construction. Contexx Probuild act as head contractor for the $175 million dollar project, which saw site piling begin early 2012.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/4.1.jpg" rel="gallery-all" title="Image © Baracon"><img alt="" class="image-article-full-width-580px" height="366" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/4.1.jpg?itok=Oayhb_U3" title="Image © Baracon" width="580"></a>

Designed by Plus Architecture, the 41 level complex was christened Wrap due to the unique exterior feature frame that envelopes the facade. Drawing inspiration from Melbourne's Arts Centre spire and Beijing's Birds Nest Olympic Stadium, the white lattice structure was married to the tower progressively during construction to create a distinctive form, distinguishing itself from other more generic developments nearby.

A heritage warehouse fronting city road was incorporated into the tower's podium and marks the entrance to the residential development. Upon entry reflective glass floor panels and a podium void promoting a sense of light and space soon give way to one of, if not the most impressive common areas that we've viewed within any residential development.

Included within the ground floor are a cafe, bar, lounge and high end lobby. Whilst projects can be lost in marketing hyperbole when describing facilities and finishes, Wrap Southbank's communal space is genuinely a quality space. An understated elegance is perhaps the best way to describe the area which features marble, recycled brick and dark trim that combines to produce a warm, earthy space - a space where residents and visitors alike would want to go!

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Img_3871.jpg" rel="gallery-all" title="Wrap Southbank's enclosed pool. "><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Img_3871.jpg?itok=n5umdlrj" title="Wrap Southbank's enclosed pool. " width="580"></a>

Sauna, pool and gymnasium round out residents facilities atop the podium whilst the proceeding 31 levels host a majority of the 300 1 bedroom, 1+study, 2 bedroom and penthouse apartments. One of the premier apartments in the tower is afforded to the live-in manager however; a massive abode within the podium running the entire southern boundary of the complex.

Plus Architecture describe the interiors as "Sophisticated luxury meets contemporary living...the fixture and fittings within each apartment are unsurpassed." Apartments are well presented with extra's such as etched kitchenette splashbacks available at time of purchase, which add yet another dimension to an already impressive space. And of the buyer who at the time of combined two adjoining apartments, we should all be so lucky.

Dual penthouses are afforded massive wraparound terraces, ideal for taking in the spectacular panorama (or a game of cricket). Much like the development itself, the views are far from being crowded out and provide a unique experience on an ever expanding Southbank.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Img_3885.jpg" rel="gallery-all" title="The penthouse view"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Img_3885.jpg?itok=ocfW8o_3" title="The penthouse view" width="580"></a>

And what next for Baracon following the success of Wrap Southbank? An even grander project looms large as Baracon teams with Urban Matrix &amp; Urban Cube to deliver the spectacular 54 Clarke Street.

At 74 levels and 244 metres in height, 54 Clarke Street will be a revolutionary 288 apartment project incorporating a modular building method and a unique almost scaled facade. Launching a public sales campaign during the latter part of 2014, Baracon expect 54 Clarke Street will appear unlike any other tower on Melbourne's skyline.

Definitely one to watch for, but for those wanting more, registrations of interest can be submitted <a href="http://baracon.com.au/54-clarke-street-southbank/" target="_blank">here</a>.

In the mean time enjoy the image set below, taken during Apartments.com.au's recent visit to Wrap Southbank.
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In Focus > Wrap Apartments @ 133-139 City Road, Southbank

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News surfaced last week of another prime Southbank site slated for a major residential tower being snapped up by an Asian property firm intent on making an immediate impact in Melbourne. The Australian <a href="http://www.theaustralian.com.au/business/property/chinese-firms-18m-berth-at-southbank/story-fniz9vg9-1226831987691#">reported</a> that Chinese group Financial Fook has purchased 84-88 Queensbridge Street for $18 million via its new subsidiary Starryland Melbourne.

While Starryland may be in its formative stages, parent company Financial Fook have pounced on the site and The Australian suggests they may also be running the ruler over a nearby site at 25 Queensbridge Street, which holds a planning permit for a 71 level, 586 apartment tower.

The subject of today's article however was submitted for consideration to DTPLI during December by <a href="http://www.contour.net.au/">Contour Consultants</a> on behalf of then site owners Shriar Nominees Pty Ltd and D&amp;L Harris Investment Pty Ltd.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Imagegfh1.jpg" rel="gallery-all" title="Hero image. Image © Rothe Lowman"><img alt="" class="image-article-full-width-580px" height="346" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Imagegfh1.jpg?itok=Ns9_14ge" title="Hero image. Image © Rothe Lowman" width="580"></a>

<figcaption>Hero image. Image © Rothe Lowman</figcaption></figure>Conceived by <a href="http://www.rothelowman.com.au/">Rothe Lowman</a>, the architect envisages replacing the modest existing low rise office block at the junction of the Kings Way overpass with a 55 level predominantly residential tower reaching 183 metres in height.

Rothe Lowman state "The proposed development will make a major contribution to the surrounding public realm and will be defined by high-quality architecture. The contemporary architectural expression will create a beneficial bookend to Queensbridge Street and provide a natural Gateway to and from the City when experienced from Kings Way overpass."

The above assertion may have credence, yet when viewed with the <a href="/buildings/bella-248-city-road-southbank">Verge</a> and <a href="/buildings/home-southbank-256-260-city-road-southbank">256 City Road</a> combination on the opposite flank of Kings Way, the proposal gains a new dimension. Laurence Dragomir has produced a render visualising what the area surrounding Kings Way may resemble in a few years time, as seen below.

In addition to being a bookend to towers situated closer to the Yarra, it seems 84-88 Queensbridge Street coupled with 256 City Road would act more as a twin gateway to Southbank for those heading in a northerly direction, owing the the fact they're the tallest structures in the immediate area and of a similar height.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/88_queensbridge%20street_and%20friends%203.jpg" rel="gallery-all" title="The handy work of Laurence Dragomir aka Blockhead visualising a new Kings Way entry to Southbank."><img alt="" class="image-article-full-width-580px" height="302" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/88_queensbridge%20street_and%20friends%203.jpg?itok=o3-fJPIm" title="The handy work of Laurence Dragomir aka Blockhead visualising a new Kings Way entry to Southbank." width="580"></a>

<figcaption>The handy work of Laurence Dragomir aka Blockhead visualising a new Kings Way entry to Southbank.</figcaption></figure>As for the tower itself the immediate eight levels constitutes the podium, with retail spaces and a distinctive lobby fronting Queensbridge Street. Broken by black bands, two fractal elements protruding from the podium represent a 151 sqm commercial space and 108 sqm gym, activating what for the most is an above ground car park.

Included within the podium are 108 car parking spaces and 92 bicycle bays while the podium top sees a green common area and dining hall. Thereafter the slender tower hosts 295 apartments with options slated to include 1 Bed/1 Bath, 2 Bed/1 Bath and 2 Bed/2 Bath layouts. Generally each level will carry six dwellings with apartments sizes ranging between 50 sqm and 75 sqm.

Breaking the tower's form at level 42 is a recessed floor plate which features a mix of apartments and residential amenity, chief of which is a 23-seat cinema room which when not in use acts as a viewing deck with sweeping views toward the CBD.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_21.jpg" rel="gallery-all" title="Podium aspect. Image © Rothe Lowman"><img alt="" class="image-article-full-width-580px" height="426" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_21.jpg?itok=k15eBI0N" title="Podium aspect. Image © Rothe Lowman" width="580"></a>

<figcaption>Podium aspect. Image © Rothe Lowman</figcaption></figure>Of the design quality, Rothe Lowman states "The proposed building is a sophisticated response to the brief and context where the complexities inherent in the project are confronted through a solution that belies its simplicity. Delivering the requisite apartment amenity, responding effectively to the urban context and ensuring an inherently efficient solution are all resolved through a carefully considered and orchestrated tower plan.

The architectural expression in turn translates the plan into a beautifully elegant, timeless building. At the grandest scale the building is designed to fulfil its role as an important addition to the city yet on approach the building reveals a fine scale and level of detail appropriate to its use as a residential building." Basically it's an articulated, visually pleasing building.

What will be of interest is the speed at which the project will advance to sales, assuming the tower receives approval. Fellow Asian developers have wasted no time in marketing their projects, with the <a href="http://marcomelbourne.com.au/#header">Marco Melbourne</a> project close to 84-88 Queensbridge Street a prime example. Expectations are that upon approval 84-88 Queensbridge Street will join the throng of residential towers seeking their place on the skyline.
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What the Fook: 84-88 Queensbridge Street, Southbank

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When a planning application seeks to insert an apartment tower on a site with no discernable view lines, it warrants a closer look. At 16 levels, 22-24 Wells Place Southbank is by no means a monstrous tower, but it is interesting nonetheless.

With frontage only to Wells Place, itself not much more than a secluded laneway, the development will be hemmed in from all sides. West sees 22-24 Wells Place's views obscured by the recently completed Guilfoyle Apartments complex while southern views are inhibited by 10-16 Dorcas Street, save for the highest levels.

Easterly sight lines are impeded by 320 St Kilda Road and will only be compounded further by the approved 20 level, 180 apartment 25-27 Coventry Street development which may start in the near future according to Melbourne City Council's <a href="https://www.melbourne.vic.gov.au/enterprisemelbourne/Tools/publications/Pages/DevelopmentMonitor.aspx" target="_blank">Development Activity Monitor</a>.

That of course leaves prized northern views to Southbank and Melbourne's CBD, currently in tact although for how long? This northern panorama seems destined to evaporate as well given the approved 33 Coventry Street (which <a href="/news/going-nuts-for-coventry" target="_blank">Urban.com.au touched upon</a> mid last year) lies to the site directly north.

<iframe frameborder="0" height="350" marginheight="0" marginwidth="0" scrolling="no" src="https://maps.google.com.au/maps?f=q&amp;source=s_q&amp;hl=en&amp;geocode=&amp;q=22+wells+place,+southbank&amp;aq=&amp;sll=-37.829514,144.970305&amp;sspn=0.001837,0.003484&amp;ie=UTF8&amp;hq=&amp;hnear=22-24+Wells+St,+Southbank+Victoria+3006&amp;ll=-37.82961,144.969742&amp;spn=0.001845,0.003484&amp;t=m&amp;z=14&amp;output=embed" width="100%"></iframe> <a href="https://maps.google.com.au/maps?f=q&amp;source=embed&amp;hl=en&amp;geocode=&amp;q=22+wells+place,+southbank&amp;aq=&amp;sll=-37.829514,144.970305&amp;sspn=0.001837,0.003484&amp;ie=UTF8&amp;hq=&amp;hnear=22-24+Wells+St,+Southbank+Victoria+3006&amp;ll=-37.82961,144.969742&amp;spn=0.001845,0.003484&amp;t=m&amp;z=14">View Larger Map</a>

As you can see in the cross sections below the intended development is extremely close to its northern and western neighbours, with the southerly Dorcas building within spitting distance as well.

It will be an interesting decision handed down by Melbourne City Council in due course. Factors such as tower setback requirements, the lack of a podium, amenity (namely view lines), adequate natural light and ventilation plus adequate street level activation will need to be considered.

Included within the planning documents are legal machinations highlighting the implications of VCAT's decision in approving the adjoining 33 Coventry Street proposal. VCAT's decision in effect sets a precedent for the area that is in direct contrast to Melbourne City Council's Design and Development Overlay; a precedent which the proponents of 22-24 Wells Place will likely wish to exploit.

Far more learned people than I will find resolution in what may turn into a messy approvals process; none the less it will be interesting to view the recommendations and decisions surrounding this application.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Imaged2.jpg" rel="gallery-all" title="Image © Pandolfini Architects"><img alt="" class="image-article-full-width-580px" height="331" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Imaged2.jpg?itok=3kbKtEWw" title="Image © Pandolfini Architects" width="580"></a>

The development itself is the first entry on Apartments.com.au's database for <a href="http://www.pandolfini.com.au/">Pandolfini Architects</a>. At the behest of site owner and established Melbourne developer <a href="http://www.h-p.com.au/" target="_blank">Headland Properties</a>, the embryonic Melbourne architecture firm has devised an interesting tower. With shades of the former Jetset Building on Bourke Street it carries a retro look, yet with a contemporary twist by way of coloured perforated metal screens.

Owing to the small site size, car park entry via Wells Place leads directly onto a turn table with a car lift located behind. Levels 1-4 are split between a solitary 1 bedroom apartment and parking for two vehicles while subsequent levels consist of full floor apartments with ceiling heights of 3.15 metres.

Overall the project holds 16 apartments, complimented by 15 bicycle bays and 14 car parks. A residential foyer fronting Wells Place will be adorned with a public art/light installation display and cover an area of 12 square metres while a roof top terrace includes a open air spa and garden area.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/2d-623.jpg" rel="gallery-all" title="Image © Pandolfini Architects"><img alt="" class="image-article-full-width-580px" height="960" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/2d-623.jpg?itok=B1aWZnlW" title="Image © Pandolfini Architects" width="580"></a>

Should this tower find approval and advance to construction it will be interesting to see how the appointed builder manages the delivery and materials lift aspects. Wells Place seems marginal at best as a loading bay given its mid block location and narrow dimensions; some innovative construction techniques would be called for.

With the application both received and placed on display by Melbourne City Council in the new year, it will be some time before any final result for 22-24 Wells Place is revealed.
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In a tight spot > 22-24 Wells Place, Southbank

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Many readers would recall an article published early December titled '<a href="/news/are-200-metre-residential-towers-the-new-norm-for-melbourne" target="_blank">Are 200m residential towers the new norm for Melbourne?</a>' in which Apartments.com.au touched upon fourteen towers aiming to take their place in the city's burgeoning skyline.  From planning assessment to construction fourteen is a sizeable number, yet such is the dynamic state of Melbourne's apartment market coupled with the willingness of Asian-backed developers, Apartments.com.au can today unveil further proposals that would have a profound presence on Melbourne's silhouette if realised.

<a href="http://www.metier3.com.au/" target="_blank">Metier 3</a> architects design generally atypical buildings and 25-35 Power Street Southbank is no exception.  The firms first large-scale design will see the now vacant block transformed into a unique Melbourne built form landmark.  With a concave form accentuated by a swept wing facing Power Street, the 70 storey, 274 metre mixed-use complex has been conceived for recent site purchaser Freshwater No 6 Pty Ltd.

Another behemoth is also seeking approval with <a href="http://www.axfproperty.com.au/" target="_blank">AXF Group</a> championing the redevelopment of their plot at 180 Russell Street, seen below right.  Seeking to replace the 1965 Total Car Park complex, <a href="http://buchan.com.au/" target="_blank">Buchan Group</a> architects have created a shimmering 70 level, 271 metre mixed-use complex.  With impressive street frontages and a chameleon-like facade this development may encounter opposition from heritage groups expecting the retention of the existing Japanese Burtalist-style complex, which <a href="http://www.melbourne.vic.gov.au/BuildingandPlanning/Planning/heritageplanning/Pages/iHeritagesearchresults.aspx?heritageid=1829" target="_blank">carries a B grading in terms of heritage</a> according to Melbourne City council.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image4_26.jpg" rel="gallery-all" title="Images © Metier 3 &amp; Buchan Group"><img alt="" class="image-article-full-width-580px" height="354" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image4_26.jpg?itok=gHFUYPBX" title="Images © Metier 3 &amp; Buchan Group" width="580"></a>

No article could be written at the moment without the presence of <a href="http://elenbergfraser.com/">Elenberg Fraser</a>, with three additional entries complementing their existing 200 metre + designs &gt; <a href="/new-apartments/150-queen-street-melbourne">Tower Melbourne</a>, <a href="/news">Victoria Tower</a> and <a href="/buildings/eq-tower-127-abeckett-street-melbourne" target="_blank">127-141 A'Beckett Street</a>.  

Below left is the current version of 450 Elizabeth Street which at 61 levels and 197 metres is now subject to a revised planning application which would boost the floor count to 67 levels and height comfortably beyond 200 metres.  The jungle drums say site owner Sixth Grange Pty Ltd has formed a joint venture with an Asian-backed developer currently active within Melbourne's CBD and that a sales campaign will commence within months.

Inset sees the only image currently available of 250 La Trobe Street, directly opposite Melbourne Central.  The 50 and 78 level tower at approximately 250 metres in height is set to feature 500 plus residential apartments in a star shaped complex with opulent finishes. According to Elenberg Fraser principal Callum Fraser, “This development will offer one of the most generous provision of communal facilities to the residents and this will set the project apart from the rest in the market.” 

Last but not least is Elenberg Fraser's revised scheme for 380 Lonsdale Street. At the behest of bullish Singaporean developer Hiap Hoe, Elenberg Fraser have delivered a 50 and 60 level mixed-use complex with the taller northern tower nigh on if not over the 200 metre mark.  With Aloft Hotels waiting in the wings to operate the hotel component, 380 Lonsdale like the previous two is looking for a 2014 public sales launch.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_18.jpg" rel="gallery-all" title="Images © Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="551" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_18.jpg?itok=CJLfaaAH" title="Images © Elenberg Fraser" width="580"></a>

So, a Melbourne Cup-sized field of 200 metre plus residential towers looms on Melbourne's horizon.

As outlined in December's piece, Asian developers operate beyond the stringent conditions that local developers face in financing their projects.  Additionally the majority of Asian developers are generally robust, well established, well financed property development firms overseas prior to inserting themselves in the local market.

Consequently the likelihood of most of the now 19 proposals of 200 metres or more coming to fruition is quite high.  With this in mind it's plausible to suggest this is a watershed time for Melbourne.  The size, character and feel of Melbourne will change markedly, along with its skyline, most likely triggering debate once the scope and size of these proposal in their entirety are realised by the wider public - although this is a topic for another day.  

Detailed articles on the above proposals/planning applications will follow in due course, beginning with 25-35 Power Street later this week.
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New proposals seek to join the 200m club

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Blink and you would have missed it!  Within weeks of this prime <a href="/new-apartments/southbank-vic-3006">Southbank</a> development site at <a href="/new-apartments/38-freshwater-place-southbank">25-35 Power Street (also known as 38 Freshwater Place)</a> landing a new owner, a planning application landed in the lap of determining body <a href="http://www.dtpli.vic.gov.au/" target="_blank">DTPLI</a>.  Having the site purchase announced during October, new owner Freshwater No 6 Pty Ltd, a company located within the <a href="/new-apartments/sydney-nsw">Sydney</a> suburb of <a href="/new-apartments/rhodes-nsw-2138">Rhodes</a>, wasted no time in submitting detailed plans for a 70 storey mixed-use tower with an expected end value of approximately $400 million.

<a href="/new-apartments/docklands-vic-3008">Docklands</a>-based firm <a href="/architects/metier3">Metier 3</a> were commissioned for the design, located on a 3096 m2 site in an area already heavy with high-rise developments.  If approved 25-35 Power Street seeks to join four other 200 metre plus towers on this 'Southbank block of strength,' including <a href="/buildings/prima-tower-31-queensbridge-street-southbank">Prima Pearl</a>, <a href="/new-apartments/one-queensbridge-street-1-23-queensbridge-street-southbank" target="_blank">Queensbridge Tower</a> and 25 Queensbridge Street, although for reasons unbeknown the latter 236 metre approved tower was omitted from the diagram below.  Minimum distance to 25-35 Power Street's closest residential neighbour is 27.5 metres.

Surrounded by towers with regular, if not interestingly shaped floor plates, Metier 3 have chosen to design a tower with an irregular, tapering floor plate which they describe as:

<div class="rtejustify">"Taking the curvaceous two dimensional forms of those buildings both existing and proposed in close proximity and translating this into a true three dimensional form the building mass draws inspiration from the feminine form. With flowing curves and material patterning reminiscent of ballroom gowns and highly detailed junctions, the evoking comparison to Pavé jewellery, the built form will entail a sense of materiality and form in counterpoint to the more rigid forms adjacent."</div>

<div class="rtejustify"> </div>

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_20.jpg" rel="gallery-all" title="Design inspiration and context. Image © Metier 3"><img alt="" class="image-article-full-width-580px" height="409" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_20.jpg?itok=9q9JofdM" title="Design inspiration and context. Image © Metier 3" width="580"></a>

<div class="rtejustify">"My work is not about form follows function, but form follows beauty, or, even better, form follow feminine"</div>

<div class="rtejustify"> </div>

<div class="rtejustify">Quoting Oscar Niemeyer above, Metier 3's objective was to create a unique tower form and that box has been ticked.  What pleases the author to no end is the use of textured stone cladding over lower levels and also the tower's leading edge fronting Power Street.  Stone is a quality, timeless material that is exponentially better than painted precast panels, yet has fallen out of favour in <a href="/new-apartments/melbourne-vic">Melbourne</a> seemingly.</div>

<div class="rtejustify"> </div>

<div class="rtejustify">Complementing the stone will be aluminium composite panels and metal trim finishes, while the dominant element will be the towers glazing which according to the materials schedule is verging on army green in appearance - it surely won't be missed in the skyline!</div>

<div class="rtejustify"> </div>

<div class="rtejustify">It's also refreshing to see a continuous tower form from the ground up where the podium is not clearly defined and tower not set back from Power Street, although one wonders whether DTPLI and Melbourne City Council will be suitable impressed. And what of the all important street activation where the public will predominantly interact with the complex?  Whilst the absolute street frontage is dominated by a Port Cochere entry servicing the hotel lobby and existing vehicle access to the adjoining office tower, plantings and an arched canopy seek to soften the street view.</div>

<div class="rtejustify"> </div>

<div class="rtejustify">The ground floor sees a public access arcade link Power Street to the existing internal garden and retail facilities of Freshwater Place, and Queensbridge Square beyond.</div>

<div class="rtejustify"> </div>

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image1_49.jpg" rel="gallery-all" title="Expected view from Queensbridge Street. Image © Metier 3"><img alt="" class="image-article-full-width-580px" height="1575" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image1_49.jpg?itok=M92gmQ6v" title="Expected view from Queensbridge Street. Image © Metier 3" width="580"></a>

With one basement level car park, ground floor as mentioned hosts seven separate retail spaces fronting the arcade, in addition to the expected hotel/apartments lobbies and ancillary services such as loading etc.  Mezzanine floor also hosts four retail spaces for a total of 1,300 m2.  With the proceeding five levels of podium car parking, a total of 240 vehicles and 146 bicycles are accommodated.

178 one and two-bedroom boutique apartments cover the first ten inhabitable floors, with the assumption that these are short stay and/or serviced apartments. Thereafter 32 levels of traditional apartments follow with 318 in total spread between 82 one, 156 two and 80 three bedroom options - 80 three bedders at between 120-150 square metres each equates to 25% of total traditional apartment offerings.  

This is the highest percentile of three bedroom apartments in any development covered by Apartments.com.au and speaks toward the intended quality/target market for this development.

Proceeding these will be an entire commercial floor containing 21 office suites, a hotel sky lobby and back of house services located on level 51 while dual floors covering conference, restaurant and function facilities follow.  15 hotel floors absorb levels 54-68 with the typical hotel floor containing 24 single bed dwellings, while hotel facilities line the remaining two floors which include a sky bar and pool the best part of 260 metres above ground.

<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image5_19.jpg" rel="gallery-all" title="Cross section and uses. Image © Metier 3"><img alt="" class="image-article-full-width-580px" height="834" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image5_19.jpg?itok=Aab_PVfN" title="Cross section and uses. Image © Metier 3" width="580"></a>

The associated traffic report prepared by <a href="http://www.gta.com.au/home.aspx" target="_blank">GTA Consultants</a> shows 480 car spaces within the development meets statutory requirements, whilst also remaining under the total 2,300 car park threshold for the entire Freshwater site.  Also noted is the failure of 146 bicycle spaces in meeting statutory requirements, with a minimum 171 spaces required.

Quoting the report, "The site is expected to generate up to 190 and 230 vehicle movements in the AM and PM peak hours respectively.  There is adequate capacity in the surrounding road network to cater for the traffic generated by the proposed development."  Adequate capacity there may be for 25-35 Power Street, but the sheer number of proposed towers in Southbank and the traffic they would generate if realised would surely make Southbank an 'interesting' place to navigate in a decade's time.

Overall a total of 846 separate dwellings within 25-35 Power Street would not only see it become one of Melbourne's tallest buildings, but likely the densest liveable structure in Melbourne; a planning decision is not expected for some months.
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