Abadeen has released the whole-floor penthouse crowning its recently completed <a href="https://www.apartments.com.au/buildings/park-residences-cremorne-2-sutherland-street-cremorne-nsw-2090">Park Residences</a> development in Cremorne, bringing the near-300 sqm residence to market for the first time.

Occupying the entire top floor of the boutique Lower North Shore development, the penthouse includes 221 sqm of internal living and a 74 sqm wraparound terrace, with a prized north-facing aspect taking in views across Middle Harbour.

The residence has been completed and fully furnished following a collaboration between Abadeen Executive Chairman Justin Brown and internationally recognised interior designer Jack Freeman, Founder and Managing Director of FREEMAN &amp; CO.

<a href="https://www.apartments.com.au/developers/abadeen">Abadeen</a> and Freeman approached the penthouse as a finished home, sourcing furniture, artwork, lighting and objects from Australia and overseas.

[smartcode_project:default project_id=114246 project_image_fid=378718]

Pieces from Parisian design house Pierre Augustin Rose sit alongside contemporary artworks and bespoke lighting, with Freeman drawing on recent visits to PAD Paris and Salone del Mobile Milano for the final collection.

Brown said the aim was to create a penthouse that felt more like a large-scale private home than a traditional apartment.

"The experience begins the moment the lift doors open. You're welcomed into an elegant dining room before the home opens into an extraordinary living space framed by sun-drenched harbour views.

"Every time someone walks through the front door they pause. It's not just the view, it's the incredible sense of space, the warmth created by the northern sunlight that fills the interiors, and the way every room connects so effortlessly.

"It has all the proportions of a luxury home, while delivering the effortless lifestyle and personalised experience of living in a world-class six-star hotel, combined with the simplicity and convenience of apartment living."

[smartcode_project:default project_id=114246 project_image_fid=378713]

A secure lift provides exclusive access to the penthouse level, opening to a dedicated arrival foyer and dining area before the residence expands into its main living and entertaining spaces.

Floor-to-ceiling glazing runs across the northern side of the home, connecting the interiors with the terrace and Middle Harbour outlook.

The penthouse also features a fireplace and substantial chef's kitchen, while the wraparound terrace has been designed to accommodate both everyday outdoor living and larger-scale entertaining.

[smartcode_project:default project_id=114246 project_image_fid=378720]

Freeman said the interiors had been deliberately kept restrained to complement the scale, natural light and outlook already established by the architecture.

"The penthouse is a serene study in quiet luxury," Freeman said.

"The interior pairs soft, sculptural forms with warm timber, pale stone and a restrained neutral palette. Curated artwork and metallic accents add depth, while abundant natural light creates a calm, effortlessly refined atmosphere. In my world, less is always more."

Freeman said the approach was centred around collecting individual pieces rather than simply decorating the apartment.

"Every material, every object and every piece of furniture has been curated with intention. I am a true believer in collecting versus decorating.

"The architecture already provided extraordinary natural light, remarkable volume and an uninterrupted connection to Middle Harbour. Our role was to complement those qualities with unique one-of-a-kind pieces of fine art and collectible design sourced from recent travels around the world."

[smartcode_project:default project_id=114246 project_image_fid=378694]

Among the collection are solid bronze sculptures by Lorenzo Quinn, alongside a curated crystalware collection and pieces sourced from international design fairs.

Park Residences sits opposite Cammeray Golf Club, Cammeray Croquet Club and Grand Slam Tennis Cammeray, around 300 metres from Neutral Bay Village and its established collection of restaurants, cafés and retail.

Brown said the combination of a whole-floor floorplan, northern aspect and proximity to Neutral Bay was becoming increasingly difficult to find on the Lower North Shore.

"Completed whole-floor penthouses with a sun-drenched north-facing aspect and sweeping Middle Harbour views are exceptionally rare," Brown said.

"Add a quiet position opposite golf, croquet and tennis facilities, a level walk to Neutral Bay Village and only minutes to the CBD, and you have a lifestyle that's incredibly difficult to replicate.

"This is a home that offers the privacy and generosity of a luxury residence together with the convenience of one of Sydney's best-connected harbourside locations."

The penthouse will be exclusively marketed by SRM Residential.

[smartcode_project_cta:default project_id=114246]

Joel Robinson

Abadeen unveils penthouse at Park Residences in Cremorne

New Brisbane developer Dalcott has unveiled Marrone, the first of three residential projects it is planning in and around Browning Street in South Brisbane.

<a href="https://www.apartments.com.au/new-apartments/marrone-south-brisbane-39-browning-street-south-brisbane-qld-4101">Marrone</a> will comprise 97 predominantly two- and three-bedroom apartments, with larger residences aimed squarely at the owner-occupier market.

The project will sit in a quiet pocket of South Brisbane between South Bank and West End, close to the restaurants, cultural attractions and riverfront amenity that have driven the suburb's continued transformation.

Dalcott is targeting buyers looking for more space and amenity than has traditionally been offered in the inner-city apartment market, particularly downsizers and professionals wanting to remain close to the city.

[smartcode_project:default project_id=149951 project_image_fid=377072]

Resident facilities will be concentrated around an extensive rooftop amenity offering, including a swimming pool, spa, infrared sauna, warm and cold magnesium plunge pools, private lounge, dining room and outdoor entertaining areas.

Dalcott Managing Director Lachlan Cottee said South Brisbane's combination of lifestyle, connectivity and established character had been central to the approach to Marrone.

“South Brisbane offers a combination of lifestyle, connectivity and character that’s difficult to replicate elsewhere in Brisbane,” Cottee said.

“Our focus has been on creating homes that feel connected to that environment while providing the level of design, functionality and quality that today's owner-occupiers expect.”

The residences will feature an expressive material palette. Italian Calacatta Viola marble, known for its deep burgundy veining, will be paired with aged brass tapware, Chestnut engineered timber flooring and Tuscan Oak joinery.

<img alt="Marrone" data-entity-type="file" data-entity-uuid="b8d833da-3b30-496a-ae30-07bdff371b50" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-25%20at%2010.52.35%E2%80%AFAM.png?VersionId=P6DAgOfaQzIXljKKK5j3e5NhWtrHIu9G" />

Bathrooms will feature Nara Japanese ceramics and glass bricks, while clay, walnut and brass lighting will be used throughout the apartments.

Dalcott has appointed Realm Projects, led by Managing Director Shane Foley, to handle sales and marketing following previous sold-out collaborations between the groups.

Foley said the Brisbane apartment buyer had become increasingly focused on the quality of the home itself rather than simply securing an inner-city address.

“We expect to see strong demand from buyers who still want all the advantages of inner-city living but aren’t prepared to compromise on the quality of their home,” Foley said.

“Many will be downsizers looking to leave behind the maintenance of a traditional family home without giving up the space they enjoy, while others are likely to be professionals wanting a residence that reflects the way they live today.”

“Marrone responds directly to that demand, with generous floorplans, exceptional resident amenity and a location that places some of Brisbane’s best dining, entertainment and cultural attractions within walking distance.”

<img alt="Marrone" data-entity-type="file" data-entity-uuid="61f7b22f-899e-4c0f-940a-7d3ab1bfb93a" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-25%20at%2010.52.44%E2%80%AFAM.png?VersionId=PvN1JYxBgUpyCB7efKo52WGdSDs9nmim" />

Marrone will be the first project delivered as part of Dalcott's broader investment in the precinct.

It will be followed by La Terra, a boutique project comprising penthouse-style, single-level apartments on a northeast corner site with extensive resident amenity and city views.

Cottee said Marrone represented the first stage of the group's longer-term plans for the area.

Dalcott was established in 2025 by Lachlan Cottee and Ben Dalgliesh, combining development and construction capability under an integrated model and focusing on architecturally considered residential projects.

Marrone will initially be offered through a pre-release registration campaign ahead of its broader public launch.

Dalcott targets owner-occupiers with South Brisbane debut Marrone

Parnell Developments is the latest to seek significant uplift through the NSW Government's Housing Delivery Authority on a Strathfield site previously approved for a much smaller apartment development.

Parnell has sought approval for a 32-storey mixed use tower across&nbsp;<a href="https://www.apartments.com.au/new-apartments/7-lyons-street-strathfield-nsw-2135">3-7 Lyons Street and 18 Parnell Street</a>, a&nbsp;1,857 sqm site around 400 metres from Strathfield Station. The building would yield 160 apartments, 15 per cent of which will be dedicated affordable as per the government mandate for buildings seeking additional uplift.

Approved previously was a nine-storey building back in 2022 with just over 30 apartments. That approval came prior to the project being&nbsp;progressively reconsidered as planning policy shifted toward greater density around transport hubs.

<img alt="Strathfield" data-entity-type="file" data-entity-uuid="c5af5281-a643-4eb2-b8c4-0081b59c04c7" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-25%20at%209.16.48%E2%80%AFAM.png?VersionId=37bd3mI7rHNpThOV_75VO8xsGFwWOi1u" />

Turner has designed the latest building that would replace&nbsp;existing detached homes across the four lots.

The apartment mix comprises 22 one-bedroom apartments, 107 two-bedroom and two-bedroom-plus configurations, and 31 apartments with three or more bedrooms. The scheme also includes 203 car spaces across six basement levels and 58 bicycle spaces.

The proposal has been designed around a three-storey podium addressing Lyons Street, with the tower rising above and stepping toward its upper levels.

Turner said the podium was deliberately scaled to respond to the existing street, while the taller element has been designed as part of the emerging skyline anticipated around Strathfield Town Centre and the wider Homebush transport-oriented development precinct.

The Lyons Street frontage would have a more active, pedestrian-focused character, incorporating the commercial tenancy, landscaping and a brick-framed podium with an awning.

<img alt="Strathfield" data-entity-type="file" data-entity-uuid="14b20874-b8c3-4ac7-bc03-92be9a69fb78" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-25%20at%209.17.48%E2%80%AFAM.png?VersionId=av.9TxtqIRTC6v3PkSuu1rL9rreWoe2h" />

Parnell Street, which faces the railway corridor, has been given a different architectural treatment, with double-height breeze blocks, landscaping and communal areas used to soften the interface with the rail infrastructure.

The tower itself uses curved and recessed facade elements, with wave-like indentations across the northern elevation breaking the building into three vertical forms.

A palette of grey concrete, brick and breeze blocks is complemented by clay and terracotta accents, while the upper tower adopts a lighter expression through articulated slab edges, vertical fins and recessed glazing.

Residents would have access to 467 sqm of communal open space spread across three levels. The ground floor would accommodate the more active resident areas, including barbecue and group gathering spaces and an internal communal room capable of being used for working from home.

A more passive viewing deck is proposed at level three, overlooking the ground-level landscaping and neighbouring tennis courts, while a rooftop "sunset deck" at level 30 would provide another social and relaxation space.

<img alt="Parnell" data-entity-type="file" data-entity-uuid="c3dce401-a80f-4682-8471-4caa01180880" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-25%20at%209.17.34%E2%80%AFAM.png?VersionId=Xyo8JVqbOhSJXNy6Ih.1cHL.O6i0bGR." />

&nbsp;

&nbsp;

&nbsp;

Strathfield has been earmarked for substantial change through the Strathfield Town Centre planning work and the nearby Homebush TOD precinct.

Turner's report says the project has been designed to act as a transition between the existing low and mid-rise development surrounding the site and the taller built form expected to emerge across the town centre.

The proposal is being assessed as State Significant Development under the HDA pathway, alongside the concurrent request to amend the Burwood Local Environmental Plan.

First look: New apartment tower pitched for Strathfield Town Centre precinct

An $18 million penthouse has hit the market in Main Beach as construction tops out on La Mer, the $155 million apartment development rising just metres from the beach.

Spanning around 600 sqm across the top two levels of the 29-storey tower on Main Beach Parade, the four-bedroom penthouse is one of the latest eight-figure residences to test the upper end of the Gold Coast apartment market.

Its launch comes amid continued activity at the very top of the market, following the $30 million off-the-plan sale of a Burleigh Heads penthouse earlier this year, which surpassed the Gold Coast's previous $24 million apartment record set in 2023.

The <a href="https://www.apartments.com.au/new-apartments/la-mer-main-beach-3580-main-beach-parade-main-beach-qld-4217">La Mer penthouse</a> has been designed as a private residence in the sky, with 360-degree views spanning the ocean, Broadwater, hinterland and Gold Coast skyline.

[smartcode_project:default project_id=95606 project_image_fid=378731]

All four bedrooms have ensuites, while the ocean-facing master retreat occupies around half of the upper level and includes its own lounge, private balcony, two walk-in wardrobes and an oversized ensuite with a freestanding stone bath positioned to take in the views.

The residence also features a kitchen designed to accommodate a private chef, a 3.6-metre island bench, expansive butler's pantry, wine cellar and integrated bar.

[smartcode_project:default project_id=95606 project_image_fid=378732]

A rooftop pool and substantial outdoor entertaining area with its own kitchen sit above the residence, while a grand staircase connects the two internal levels. The penthouse also has its own express lift.

OTP Group Director James Elliott, who is marketing La Mer, said the penthouse was expected to appeal to high-net-worth buyers seeking either a permanent Main Beach residence or Gold Coast holiday home.

“The La Mer penthouse represents exceptional value, considering its quality design, size, privacy and location, not to mention the 360-degree views capturing the beach and Gold Coast Broadwater,” Elliott said.

“We’re anticipating interest from high-net-worth individuals and couples seeking a residence or holiday home in the sought-after village enclave of Main Beach, taking advantage of the unprecedented growth underway in the area and neighbouring The Spit.”

[smartcode_project:default project_id=95606 project_image_fid=378736]

La Mer is being developed by developer-builder ODUS and Nazero, in partnership with funder Metrics Credit Partners.

ODUS Director Byron Sakha said topping out the tower had provided the opportunity to release the project's most significant residence.

“We’ve worked with internationally-recognised studio Sici Design on the penthouse interiors, with a focus on ensuring it isn’t luxury for luxury’s sake. Every element has been thoughtfully designed to enhance quality of life for those who call it home,” Sakha said.

“The views are the hero of virtually every space, but we’ve given equal attention to the fittings and finishes, so every detail exudes elegance and refinement.”

Sici Design Founder and Director Maria Papadopoulos said the extensive views became an integral part of the interior design rather than simply something the residence was designed around.

“The views weren't something we designed around, they became part of the design itself, with the true luxury of La Mer in its feeling of peace, calm and wellbeing,” Papadopoulos said.

“Luxury isn't defined by how something looks, but how it makes you feel, and we believe a luxurious home should be beautiful to live in, not stressful to maintain.”

The interiors combine Austral Dream Dolomite natural stone and travertine with timber flooring and a restrained coastal palette.

[smartcode_project:default project_id=95606 project_image_fid=378734]

Designed by Plus Studio, La Mer is one of the more boutique additions to the rapidly changing Main Beach apartment market.

The tower comprises just 24 full-floor, three-bedroom plus multipurpose room apartments below the two-level penthouse, giving the project a considerably lower density than many of the larger towers being developed across the Gold Coast.

Residents will have access to a pool and spa, gym, sauna, barbecue facilities, private sun lounges, yoga lawn and outdoor beach shower.

The penthouse has been released as part of the final collection of residences at La Mer, with remaining apartments priced from $4.3 million.

Construction is expected to complete later this year, with a fully furnished display apartment now open on level four.

[smartcode_project_cta:default project_id=95606]

ODUS releases $18 million penthouse crowning La Mer Main Beach

<a href="https://www.apartments.com.au/developers/far-east-consortium">Far East Consortium</a> is preparing to commence construction on <a href="https://www.apartments.com.au/new-apartments/640-bourke-street-melbourne-640-bourke-street-melbourne-vic-3000">640 Bourke Street</a> this October, marking the next milestone for the Melbourne CBD development and its higher-end Eliza Collection.

Spanning levels 44 to 68 of the 68-storey <a href="https://www.apartments.com.au/architects/rothelowman">Rothelowman</a>-designed tower, the Eliza Collection has been conceived as a lower-density offering within the broader development, with only five apartments on each floor, dedicated lift access and a collection of resident spaces reserved exclusively for Eliza Collection residents.

The Eliza Collection forms part of Far East Consortium's broader move toward larger-format residences at 640 Bourke Street, where the number of apartments was reduced from earlier plans as apartment sizes increased.

[smartcode_project:default project_id=509 project_image_fid=365685]

"What it's meant for 640 Bourke is we've actually reduced the number of apartments. We've increased the overall size of the apartments. We don't have any studios in here, and what that does for a project is it elevates it," Far East Consortium Director of Sales and Marketing Lauren Sheldon said.

Rothelowman Associate Jun Chang said the design process provided an opportunity to create more generous floorplans.

"We were given the opportunity to be more generous. The apartments became bigger and squarer than any other apartments which had been designed in the CBD before that."

[smartcode_project:default project_id=509 project_image_fid=368869]

That thinking carries through to the Eliza Collection, where the residences have been designed around the space and functionality associated with a larger home, but positioned high above the centre of Melbourne.

Kitchens are equipped with Gaggenau appliances, a butler's pantry, temperature-controlled wine cabinet and sculptural pendant lighting, while engineered timber flooring, stone and porcelain finishes and custom cabinetry feature throughout the broader interiors.

Privacy and security are another point of distinction. Eliza Collection residents have dedicated lift access, while 640 Bourke Street will provide concierge services and secure resident parking. Short-stay accommodation, including Airbnb, will not be permitted within the development.

[smartcode_project:default project_id=509 project_image_fid=365689]

Eliza Collection residents will also have exclusive access to selected amenity spaces across levels one and three of the restored Eliza Tinsley building. These include the Salon with grand piano, an art therapy room, private dining rooms and treatment rooms.

They sit within more than 3,000 sqm of amenity planned across 640 Bourke Street, alongside facilities including a pool, gym, whisky lounge and further social and wellness spaces.

The Eliza Tinsley building itself is central to the wider project's identity. Rather than treating the existing Eliza Tinsley façade as a separate element, Rothelowman used it as a starting point for the architecture of the new tower, with the historic building to accommodate the project's gallery and lobby.

"It's a significant asset and wants to be celebrated and experienced by all residents every single time they go in and out of the building," Rothelowman Principal Stuart Marsland said.

[smartcode_project:default project_id=509 project_image_fid=368872]

The tower will rise behind the retained heritage building at 640 Bourke Street, placing residents within walking distance of Southern Cross Station, Flagstaff Gardens, Queen Victoria Market and the Docklands waterfront.

With construction scheduled to begin in October, Far East Consortium has established an onsite display gallery at 640 Bourke Street, including fully built apartments that allow the project's layouts, materials and finishes to be inspected at full scale.

A fully built Eliza Collection apartment is also available to view at the display suite by appointment ahead of the planned October construction commencement.

Eligible purchasers who buy before construction commences can secure the full available off-the-plan stamp duty savings, subject to eligibility and applicable conditions.

[smartcode_project_cta:default project_id=509]

Far East Consortium brings Eliza Collection to 640 Bourke Street ahead of October construction start

Cedar Woods

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Demand for properties in Melbourne's south-east has created an apartment building boom among the city's 'sandbelt suburbs'.
Clayton South, Mentone, Moorabbin, Mordialloc and Oakleigh, in particular, are experiencing a surge in apartment buildings.
A report prepared by Urbis in August states that there are currently 25 developments within the area that will create 1,534 new apartments within the next three years.
Cedar Woods state manager, Patrick Archer, states that the growing demand in Clayton South and neighbouring sandbelt suburbs were key factors when choosing to create the company’s masterplanned Jackson Green community.
With apartment prices comparable to inner-city suburbs, sandbelt neighbourhoods are becoming increasingly popular for providing buyers with larger apartment sizes than their city counterparts.
Sales recently commenced at Cedar Woods' Jackson Green community for their Wattle Apartments.
The boutique apartments offer buyers the opportunity to purchase one bedroom one bathroom, two bedroom one bathroom and two bedroom two bathroom apartments ranging from 50-52 square metres, 73 square metres and 71 square metres to 75 square metres respectively.
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j.ballantyne1990-6AQqhLzZaK

Melbourne sandbelt booming as Cedar Woods' Jackson Green launches boutique Wattle apartments

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Located in Melbourne’s western suburbs, Williams Landing is a 275 hectare masterplanned community proposed to include approximately 3000 dwellings, integrated with the suburb’s newly upgraded railway station, amenities and town centre.

The area has been identified within the Plan Melbourne strategy as a key ‘activity centre,’ providing surrounding populations with retail and service amenity, as well commercial employment precincts. Its position as a transit-oriented development allows for convenient commuting to and from the city, helping to ease issues associated with rapid population growth in Melbourne’s west.

According to a report prepared by economists MacroPlan Dimasi, Williams Landing holds the potential to employ more than 23,000 people – the majority of these in white-collar fields – based on its strategic location within one of Australia’s fastest growing municipalities, the City of Wyndham.

Williams Landing developer Cedar Woods Properties has made creating the new employment cluster a priority in order to grow opportunities for local workers and businesses in Melbourne’s west and to assist in drawing congestion away from the CBD.

<blockquote>
In terms of its natural attributes, Williams Landing is particularly well-placed to pick up significant numbers of white-collar jobs. With significant quantities of commercial land identified within the Williams Landing master plan, there are unlikely to be constraints in regard to the availability of commercial land at Williams Landing.
<cite>MacroPlan Dimasi report</cite>
</blockquote>

The state government is supportive of this move, assigning Williams Landing as a designated ‘Priority Development Zone.’ This status allows for flexible planning and the creation of large scale commercial, retail and mixed-use developments without height limits – ideal for multi-storey office buildings.

<blockquote>
The creation of these jobs could reduce commute times for residents, many of whom currently travel outside of the Wyndham area for work, and make Wyndham a place for long term business. In order to establish more employment opportunities, Cedar Woods will continue to leverage Williams Landing’s natural attributes and foster residents’ sense of place.
<cite>Nathan Blackburne, Cedar Woods State Manager Victoria and Queensland</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/williams_landing_railway_station.jpg" rel="gallery-all" title="Williams Landing Railway Station. Source: Wikipedia"><img alt="" class="image-article-full-width-580px" height="295" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/williams_landing_railway_station.jpg?itok=UUSXtH9u" title="Williams Landing Railway Station. Source: Wikipedia" width="580"></a>

<figcaption>Williams Landing Railway Station. Source: Wikipedia</figcaption></figure>Urban.com.au sat down with Cedar Woods State Manager Victoria and Queensland Nathan Blackburne at the company's St Kilda Road office to discuss the developer's vision for Williams Landing as a key activity centre and commercial employment cluster.

“We first began developing Williams Landing seven years ago, envisioning the site as a masterplanned community with strong connections to state infrastructure,” Blackburne says.

“The site held huge potential with the train station, freeway interchange, community car park and bus terminal,” Blackburne says.

Working closely with the state government, Cedar Woods began planning the creation of a first class community alongside a major employment cluster to service Melbourne's west.

For Cedar Woods, getting the planning right and working with the state government on infrastructure was critical for developing Williams Landing, followed by providing supporting retail amenity.

Cedar Woods has already delivered stage one of the shopping centre with an expansion starting in February. Future stages are planned to o include a Big W store. Subsequent stages will also see the centre grow to become a sub regional centre.

Additionally, a number of medium-density projects are on the cards for Williams Landing, with the suburb’s first multi-residential project the Newton Apartments being released to the market recently. The new typology has seen strong sales already and demand from a range of buyer types with presales of 80 per cent achieved.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/newton_apartments_external2.jpg" rel="gallery-all" title="Newton Apartments at Williams Landing. Image courtesy Cedar Woods"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/newton_apartments_external2.jpg?itok=bH4xaU7q" title="Newton Apartments at Williams Landing. Image courtesy Cedar Woods" width="580"></a>

<figcaption>Newton Apartments at Williams Landing. Image courtesy Cedar Woods</figcaption></figure>With the residential component of Williams Landing now well advanced with three out of four neighbourhoods sold and under construction and the town centre well underway, attention is turning to the employment generating components of the project.

The 50 hectare town centre has the potential to accommodate a significant number of employment opportunities. According to Blackburne, many residents of the suburb also work in the area, making the development of a major employment cluster an attractive proposition. The cluster would reduce the number of residents currently undertaking long commutes to get to work, with purchasers seeing great value in being able to work and live in the one location.

Cedar Woods are working on several initiatives for the town centre such as a 50-room hotel (currently in planning/expression of interest phase to secure an operator), in addition to a strata office building (subject to approval). Demand is expected to be strong for the strata offices, filling a gap in the market for quality office spaces currently only offered in the CBD, Docklands and Southbank.

Blackburne notes that Melbourne's west can no longer be considered strictly blue collar, with an increasingly highly educated workforce working and living in the west. 46.5 per cent of adult residents within Williams Landing and Point Cook hold a university qualification, compared to 36.9 per cent of the overall Greater Melbourne region.

Economic research to investigate Williams Landing’s employment potential by Macroplan Dimasi found there is potential for 29,000 white-collar jobs to be created in Melbourne's west by 2031 under a low growth scenario. Of these jobs, it is estimated that Williams Landing will accommodate approximately 10,000 of those. Under a high growth scenario 60,000 white-collar jobs will be created under that same timeframe, with nearly 21,000 being located in Williams Landing – a major employment cluster by any means of the definition – and one which Cedar Woods has the capital and vision to deliver.

Blackburne points out that the planning controls for the site exclude height limits, which means the area can provide buildings as tall as the market demands as it evolves. Part of this sees the delivery of transitional buildings of a lower-density for the short to medium term, with Cedar Woods retaining ownership, before the development of higher density outcomes is justified.

Cedar Woods initial development pipeline will see Williams Landing mature over the next 10 to 15 years with any redevelopment of so-called 'transitional properties' to occur thereafter.
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Laurence Dragomir

Williams Landing and the boost to white-collar employment in the west

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As Williams Landing's first apartment development filters through to market, it signifies the grander intentions of the development team headed by Cedar Woods to provide the suburb with a genuine town centre. Abutting Williams Landing Railway Station, Newton Apartments is the first move toward higher density living within the suburb.

Cedar Woods' Patrick Archer and Mike Day of town planning firm Roberts Day were on hand to answer a number of questions regarding current developments, future intent and the fundamentals required to successfully bring a new higher density town centre to traditionally low density area.

<h2>Patrick Archer on Newton Apartments and a robust town centre</h2>

It came as a surprise to realise that Williams Landing has no height limits, with Patrick Archer explaining the Priority Development Zone is not subject to such restrictions. Not to say Williams Landing will host skyscrapers in the long term, but it does allow the development team greater flexibility to react to market demand.

And their vanguard apartment project comes in the form of a DKO Architecture-designed building containing 57 larger than average one and two bedroom apartments. Located on Overton Road, the project is an equivalent distance to Melbourne's CBD as is Box Hill or Doncaster, both of which are current apartment hot spots.

The larger than standard apartments have drawn interest from both investors and locals, with Patrick Archer explaining that home owners already living in Williams Landing have seen the project as an ideal investment. This is further solidified with local parents also seeking to purchase for their children at what will be a highly competitive pricing point.

Quizzed on future intentions for the remainder of Williams Landing, Partick Archer states that the town centre will be rolled out over the next decade and will be mixed-use in its nature. With the nearby Werribee East Employment Precinct in the wings and Wyndham's population growth one of the strongest in Australia, Williams Landing provides a unique opportunity for Cedar Woods to further entrench higher density outcomes in Melbourne's west.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image3wl.jpg" rel="gallery-all" title="An overview of the Priority Development Zone. Image courtesy Cedar Woods"><img alt="" class="image-article-full-width-580px" height="385" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image3wl.jpg?itok=wABL55Nq" title="An overview of the Priority Development Zone. Image courtesy Cedar Woods" width="580"></a>

<figcaption>An overview of the Priority Development Zone. Image courtesy Cedar Woods</figcaption></figure><h2>Mike Day on the decline of suburbia and an inclusive approach</h2>

Underpinning a highly interesting chat with Mike Day is his belief that outer suburbs with little more than detached housing will continue to decline. Referencing Leigh Gallagher's 'The End of the Suburbs', Mike Day explains that contemporary property buyers want the inner-city lifestyle and urbanism regardless of where they are located; essentially they desire "urban 'burbs".

While many buyers for a number of socioeconomic reasons will head to middle and outer Melbourne locations, the inclusion of town centres within any given development is a tangible selling point.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/williams_landing_0231.jpg" rel="gallery-all" title="The prized jewel. Image courtesy tomroephotography.com"><img alt="" class="image-article-full-width-580px" height="354" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/williams_landing_0231.jpg?itok=VltyCKW7" title="The prized jewel. Image courtesy tomroephotography.com" width="580"></a>

<figcaption>The prized jewel. Image courtesy tomroephotography.com</figcaption></figure>Williams Landing was identified early as a worthwhile pursuit by Cedar Woods. A collaborative to planning the suburb included Cedar Woods, Roberts Day, Wyndham City Council, DKO Architecture and fellow project architect Hames Sharley, with the intent of roadmapping the future direction for the new suburb.

Fundamentals were identified and implemented with Williams Landing Railway Station delivered in addition to a shopping centre, freeway access, parkland and the provision for a future town centre. Mike Day nominated ease of transport and walkability as the key factors which gives Williams Landing an edge and an ability to build a neighbourhood unit rather thanmerely present as another nondescript suburb.

Asked if scalability was factored into the initial stages of placemaking Mike Day pointed out that if the fundamentals are addressed, the potentially explosive growth of Williams Landing via its new town centre will be accommodated easily enough. Further Mike Day insists that the future size of the town centre is essentially irrelevant; regardless of 5 levels or 50 the human scale and treatment is critical to Williams Landing's overall success.

With this in mind it will be interesting to follow the evolution of Williams Landing's town centre as it is progressively delivered, and what form it will take.
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silvermb

Placemaking for success in the city's west

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Kingston City Council recently gave formal approval for <a href="http://www.cedarwoods.com.au/">Cedar Woods’</a> <a href="http://www.jacksongreen.com.au/?gclid=CPz2zer2kMcCFReUvQodDEANVA">Jackson Green</a> urban renewal development in Clayton South, located 19 kilometres south-east of Melbourne’s CBD. The former industrial site is being redeveloped into parklands and a residential community located with frontages along Centre, Haughton and Main Roads in Clayton South. Demolition and site clearing works have been undertaken with a display suite now established on site. The project presents an excellent urban renewal opportunity of opening up Clayton South with infill development with strong connections to its locale.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/jackson_green_masterplan_edit.jpg" rel="gallery-all" title="Jackson Green Masterplan. © Cedar Woods"><img alt="" class="image-article-full-width-580px" height="571" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/jackson_green_masterplan_edit.jpg?itok=EXxqQuQ-" title="Jackson Green Masterplan. © Cedar Woods" width="580"></a>

<figcaption>Jackson Green Masterplan. © Cedar Woods</figcaption></figure><blockquote>
Jackson Green will embody all the ideals associated with life in the leafy south eastern suburbs of Melbourne. Jackson Green will enhance the everyday, and encourage you to make the most of each moment. A boutique community of contemporary homes and apartments, set around a beautiful central park that is poised to set a new standard for living in Clayton South.
<cite>Cedar Woods</cite>
</blockquote>

In late 2014, Cedar Woods submitted an application to transform the former industrial site for residential use, envisaging a boutique community with a minimum of 300 dwellings offering a choice of housing types,with the masterplan and architecture delivered by DKO Architecture who were also involved in Banbury Village for Cedar Woods.

<blockquote>
Jackson Green offers a superior community lifestyle and we anticipate significant market demand for this first class urban renewal project. The development includes a variety of housing options, ranging from one and two bedroom apartments, to townhouses and four bedroom houses. The estate’s proximity to Melbourne’s CBD, plus its high level of amenity and range of housing options, means that it will be highly sought after.

We’ve built the entire landscape concept around this beautiful tree that was one of the original features that have been retained on the site. Although the project hasn’t been released yet, web enquiry has been overwhelming, indicating a high degree of interest in the project.
<cite>Nathan Blackburne, State Manager, Cedar Woods</cite>
</blockquote>

The design of Jackson Green is intended to be contemporary in its architectural offering and is aimed at a relatively broad demographic, looking to cater for smaller households and the family market, to meet the needs of a growing population in the Clayton South area while providing an opportunity for younger families and first home buyers with an opportunity to enter the market within an established suburb. The development takes advantage of its location, with the site well serviced by existing infrastructure such as Monash University, Clayton Shopping Centre, two train stations at Clayton and Westall, major roads, cafes, hospitals, and with large open spaces, golf courses and parks all in close proximity.

The development is also positioned to benefit from the rebuilding of Clayton Station and removal of two level crossings as part of the Dandenong grade separation project along the Pakenham/Cranbourne train line, the addition of high capacity trains and significantly reduced travel times for people living in the south-eastern suburbs.

A significant portion of the Jackson Green site will be dedicated to a central park that will provide an impressive landscaped area comprising of a children’s playground, shelter structure and open space for both residents and the wider community to enjoy. The development takes its name from the large Port Jackson Fig tree, which is positioned at the entrance to the estate.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gabrielsaunders_cedarwoods_jacksongreen_parkplaygroundb.jpg" rel="gallery-all" title="Jackson Green Park Playground. © Cedar Woods"><img alt="" class="image-article-full-width-580px" height="410" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/gabrielsaunders_cedarwoods_jacksongreen_parkplaygroundb.jpg?itok=j27LgsXN" title="Jackson Green Park Playground. © Cedar Woods" width="580"></a>

<figcaption>Jackson Green Park Playground. © Cedar Woods</figcaption></figure>Following further approvals, Cedar Woods will commence work on the site in late 2015, with first settlements planned for the end of 2016 and project completion in around 2020.

Cedar Woods has several significant Victorian projects in close proximity to train stations and upgrade transport infrastructure, developing a strong reputation for quality urban renewal outcomes including Williams Landing which features a proposed regional level town centre plus 2400 residential dwellings, the recently rezoned 6.8-hectare residential development in St Albans, and Banbury Village located adjacent to West Footscray train station.
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Cedar Woods receives approval for Jackson Green, Clayton South

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Away from the high profile yet dawdling urban renewal area that is Joseph Street Precinct, a raft of other Footscray infill development sites are in the process of finding new purpose. With infrastructure such as the new West Footscray Railway Station in place and located only a handful of kilometres from Melbourne's CBD, Footscray is proving to be a popular choice for both developers and residents alike.

One of the 'early adopters' was developer Cedar Woods who pounced upon a sizeable development site fronting Barkly Street, Footscray during 2006. Now known as Banbury Village, the final stage of the development consists of a ROTHELOWMAN-designed apartment complex dubbed Botanica Apartments.

[smartcode_project:default project_id=3031]

After a mixture of housing types to date, Botancia Apartments represents Cedar Woods' foray into apartment living within Banbury Village. On the back of this I recently spoke with State Manager at Cedar Woods Properties, Nathan Blackburne, regarding Banbury Village and the ongoing role that the development firm plays in urban regeneration.

Laurence Dragomir: Describe the highlights that have made Banbury Village successful.

Nathan Blackburne: The Banbury Village project is a development comprising over 400 dwellings that occupies a 9ha site adjacent to the Whitten Oval and West Footscray Railway Station. The site was once home to the former Olympic Tyre factory which Cedar Woods purchased, rezoned, remediated and then submitted the planning application with council. We first acquired the site in 2006 and commenced development in 2008.

I think the project has been a great success in terms of providing a good example of what is possible with urban renewal on a large scale in inner Melbourne. It' showcases a contemporary architectural style, attractive streetscapes, a variety of housing typologies with the provision of a central park. The project has been met with strong demand and I think that's in part due to the quality of the design outcome that has been achieved.

Sales for the final stage Botanica Apartments have been strong. The project contains a mix of 1 and 2 bedroom apartments and presents the last opportunity to buy into the Banbury Village development.

LD: What was the main factor/drawcard for Cedar Woods getting involved with urban renewal in Footscray, and in particular this site?

NB: Cedar Woods from the outset had our eye on inner Melbourne sites that we felt were ripe for renewal. Footscray was yet to go through regeneration in any meaningful manner and we identified it as a suburb with firstly sites available for renewal, and secondly significant upside in pricing.

Banbury Village along with other developments in the area acted as a catalyst and a lot of families and professionals wanted to be close to the CBD. Hence buyers consider Footscray as a viable option when they realised that they could get a brand new home for a relatively affordable price.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gs-cedarwoodsmd3-external_11.jpg" rel="gallery-all" title="Botanica Apartments at Banbury Village. Image courtesy Cedar Woods"><img alt="" class="image-article-full-width-580px" height="156" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/gs-cedarwoodsmd3-external_11.jpg?itok=MdIKWPbT" title="Botanica Apartments at Banbury Village. Image courtesy Cedar Woods" width="580"></a>

<figcaption>Botanica Apartments at Banbury Village. Image courtesy Cedar Woods</figcaption></figure>LD: So were they essentially your target market for Banbury Village?

NB: The variety of product means that there was a variety of household structures that were attracted to the project so we have had a mix of singles, couples and young families with probably a greater focus on the family category. This is fairly representative of our expectations and I should say that the project's proximity to the university has attracted a lot of younger people as well.

It was the mix of potential buyer types that made this project attractive for us in the first place.

LD: You touched on the architecture briefly. Is there any particular reason for engaging ROTHELOWMAN for the next stage, Botanica Apartments?

NB: I should mention that dKO were the architects responsible for the majority of the Banbury Village development and ROTHELOWMAN who are well regarded architects have designed the main building and the centrepiece of the development in Botanica Apartments. We wanted to ensure from the beginning that we achieved a quality design outcome that fit in well with the earlier developments and so we chose ROTHELOWMAN because of their reputation within the industry for medium-density apartment developments in inner Melbourne.

We have previously worked with RL on other integrated housing developments and their work for us has been exceptional.

LD: Is there scope for similar projects for Cedar Woods in the future? What's the next project post Banbury?

NB: We see a lot of opportunity for urban renewal projects in Melbourne, in both the inner and middle ring suburbs. In the last couple of years Cedar Woods has acquired two major sites that will deliver similar projects to what has been delivered at Banbury Village.

Firstly we acquired 6.8ha in St Albans next to the train station which the State Government has announced will be subject to approximately $200m in grade separation works and a new station. The project will have a similar mix of houses, townhouses and apartments and that capitalises on the proximity to the redeveloped train station and the retail centre of St Albans.

The St Albans development will be known as St A and will have a very similar impact on St Albans in the same way that Banbury Village has had on its surrounds. St A will seek to deliver a contemporary housing form with some central parkland and all within a few hundred metres of the proposed new station.

We then have the Jackson Green development in Clayton South which is a 6.5ha site that we recently settled on and will accommodate over 250 dwellings which again will comprise a mix of houses, townhouses and apartments. It's the site of the former Sigma Pharmaceuticals adjacent to the Centre and Carinish Road level crossing. It's one of the bigger sites in the area and we're excessively happy to have purchased it.

A part of our Victorian strategy is to acquire inner and middle suburban sites in Melbourne and we're pleased that we have four projects in the portfolio that fit that profile.

<h2>Large Footscray infill sites see movement</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/merchant-square_image001.jpg" rel="gallery-all" title="Kavellaris Urban Design's scheme for Kinnears . Image courtesy KUD"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/merchant-square_image001.jpg?itok=lPtjpn56" title="Kavellaris Urban Design's scheme for Kinnears . Image courtesy KUD" width="580"></a>

<figcaption>Kavellaris Urban Design's scheme for Kinnears . Image courtesy KUD</figcaption></figure>In addition to Banbury Village, The Kinnears site fronting Ballarat Road is also due for development after being dormant for years. Now owned by Guangzhou-based R&amp;F Properties, the four hectare site joins another of the developers land holdings in Fishermans Bend, both of which are capable of housing thousands of people when realised.

Incidentally Kavellaris Urban Design are carrying a suite of renders for a redeveloped Kinnears on their website, one of which is seen above. Whether this is mere coincidence or a precursor to a planning application remains to be seen.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/1257-974-1412901261.jpg" rel="gallery-all" title="Victoria University Student Accommodation. Image courtesy ADCO"><img alt="" class="image-article-full-width-580px" height="293" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/1257-974-1412901261.jpg?itok=VFYwSCts" title="Victoria University Student Accommodation. Image courtesy ADCO" width="580"></a>

<figcaption>Victoria University Student Accommodation. Image courtesy ADCO</figcaption></figure>The other current project of note consumes a fraction of what is a sprawling at-grade gravel car park opposite Victoria University's Ballarat Road campus. Valued at $47 million, the 12 level student accommodation project is currently under construction with ADCO building the project.

Containing 504 beds, the project is scheduled to be completed in time for the 2016 academic year.
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