Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/tsioMLcnjas?si=zq-ys3JuWpfa5hFv" title="YouTube video player" width="560"></iframe>

The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Residential Development

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<div class="cq-article-content-paras section">
The deal to build Sydney's tallest residential tower has fallen over after its Chinese developer Greenland and the construction giant Brookfield Multiplex severed its contractual agreement due to commercial differences.
It is understood the construction costs would have made it hard for the project to be profitable for the Chinese developer which has accrued a chequered record in Australia in its brief time in the country. Or as the Australian Financial Review suggested Brookfield Multiplex thought Greenland had been difficult to deal with and there had already been significant delays in what was already an extremely tight program. 
The arrival of the Chinese-based Greenland to Australian shores was heralded by Property Observer an auspicious occasion with their 2013 plans for building Sydney's tallest residential highrise on the former Water Board site in the CBD, but little has gone right for the group ever since.
The overly ambitious Chinese developer were lured to overpay for the CBD site, after abandoning, at the eleventh hour, well advanced plans for a suburban project that would have not given them their desired world beating, global expansion status. Its acquired site was described in 2014 by JBA town planner Clare Swan as a "prominent CBD site that had been left in the ‘too hard’ basket for years." Greenland paid $113 million for the site from Multiplex which was never known having trophy development sites.
Swan noted with a heritage-listed building and an existing 1960s tower on the site, that previous owners couldn’t make a new development stack up, so it remained "stubbornly undeveloped" for nearly a decade.
In a statement the Chinese developer said yesterday it was still committed to the ugly duckling, intent on building <a href="https://www.greenlandaustralia.com.au/en/greenland-centre/" target="_blank">the $700 million, 235 metre tower tower</a>, which has seen almost all its apartments sold off the plan through CBRE Residential.
"Brookfield Multiplex and Greenland have had different views on commercial terms in respect to the construction of the Greenland Centre Sydney."
"Despite attempts by both Greenland and Brookfield Multiplex to find an acceptable resolution to those issues we have not been able to make an agreement to solve the contract."
However off the plan buyers dread the looming off the plan sunset settlement clause issues that may arise as the construction of the tower had been indicated by the selling agents to come with a completion date at the end of 2017.
“We will figure out what to do in the coming weeks,” was the best the Greenland spokesperson could advise The Australian.
</div>
<div class="cq-article-content-media section"><img class="lazy620x0" src="https://www.afr.com/content/dam/images/g/h/c/b/z/e/image.imgtype.afrArticleInline.620x0.png/1432863576024.jpg" alt="The proposed Greenland Centre in Sydney is virtually sold out before construction has started." width="620" data-src="/content/dam/images/g/h/c/b/z/e/image.imgtype.afrArticleInline.620x0.png/1432863576024.jpg"></div>
<div class="cq-article-content-paras section">
"Greenland Australia remains committed to delivering the project with early demolition work starting in May."
The tower, at the former Water Board site at 115 Bathurst Street, was Greenland's first project in Australia. 
There are 470 apartments in the tower for which only a lucky eight reportedly remain unsold. 
It was promoted boastfully as Sydney's highest residential block. 
<img src="/images/stories/2013/10/24/sydney-oct-23-one.jpg" alt="sydney-oct-23-one" width="470" height="569">
Marketed as 'Like a diamond in the sky' - Sydney's tallest residential tower had prices starting at $528,000.
Set on the former Water Board site, the 115 Bathurst Street and 339 Pitt Street site had stage-one development approval in its purchase for up to 70 levels reaching 235 metres high. 
Beating off Harry Triguboff Meriton's 230-metre tall World Tower, which dates back to 2004, the new tower will, if built, appear considerably taller as it is located further up a ridge than World Tower.
Greenland's project was marketed as having a level 82, but plans actually revealed there were really only ever to be 66 floors.
The developer of Greenland Centre, China’s state-owned Greenland Group, removed all floor references to the number four, because “four” and “death” have a similar look and pronounciation in Mandarin Chinese.
So there’s no level four, 14,  24 or 34. An entire 10 floors between level 39 and 50 don’t exist. And of course no level 54, 64 or 74.
There was also no rooftop garden because they could represent a green hat. “Wearing a green hat” is a term that Chinese use when a woman cheats on her husband.
Greenland Australia's haphazard development path continued recently when it ditched plans this year to build 1500 apartments adjacent to Melbourne’s Flemington Racecourse after terminating a $45 million contract with Victoria Racing Club for the site.
Its Leichhardt Green project had to be re-marketed as it was initially sold off the plan without then securing the necessary matching planning approvals.
"Never satisfied, to be stronger; never stopping to be number 1, we always believe that any enterprise that dares to dream and has the ability to realise dreams will undoubtedly create even larger miracles" Yuliang Zhang, chairman and president of Greenland Group maintains.
Mr Zhang even told the Australian media he saw “no ceiling” for the value of its total investment in the domestic market.
But its most humiliating moment came when marketing their Lucent, North Sydney project which saw the group embarrassed with advertisements that suggested they were yet to know Sydney like the back of their hand.
<a href="https://lucentnorthsydney.com.au/Location/" target="_blank">The quickly corrected map selling the location of their Lucent, North Sydney projec</a>t was embarassingly skewiff.
<a href="/images/2016/05/23/map-aug-28-one.jpg" target="_blank">Click to enlarge</a>
<img src="/images/2016/05/23/map-aug-28-one.jpg" alt="">
It was noted for instance:
<ul>
<li>The North Sydney swimming pool (6) is on the wrong side of the harbour on Pitt Street.</li>
<li>Martin Place (22) is at what we know as the Opera House.</li>
<li>Getting a drink at the Opera Bar (18) is over on the lower north shore.</li>
<li>Luna Park (4) isn't on the harbour anymore, but the MCA (23) is, though across the bridge not far from the relocated The Rocks (20) and Pitt Street Mall (19).</li>
<li>Mirvac/Eureka's Greenwood Plaza (11) is on Circular Quay, and no-one ever worked out what 24 onwards were meant to be.</li>
</ul>
The sales spiel suggested Lucent was perfectly placed to make the most of Sydney's world-famous lifestyle!
Tell us what you know: news@propertyobserver.com.au
</div>
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jchancellor-FAypfDUnLy

Greenland's awful Australian run escalates amid sunset clause fears for Sydney's tallest tower apartment buyers

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GUEST OBSERVER
We’ve put together a short guide to help you maximise the benefits of passive design solutions by understanding orientation in your home.
With a particular focus on light and wind, we break down each aspect and offer suggestions for a more environmentally friendly and comfortable home.
North
<ul>
<li class="p1">Mornings generally receive Northerly winds from the inland due to land breeze. During winter this is the dominant source of wind. In summer, Northerly winds can be quite hot.</li>
<li class="p1">Direct sunlight and an excellent source of passive heating.</li>
<li class="p1">Necessary to use shading methods, such as planting deciduous trees (which permit low-angle Winter sun through) or installing eaves and blinds.</li>
<li class="p1">Suitable for daytime, living and dining rooms or courtyards.</li>
<li class="p1">Ideal orientation of the home with the long side facing North, or 20-30° off from the center.</li>
</ul>
West
<ul>
<li class="p1">Be wary of hot Northwesterly winds in summer and cold Southwesterly winds in the cooler months.</li>
<li class="p1">Evening sun can be quite harsh and hot in summer.</li>
<li class="p1">Option to strategically plant trees and shrub to divert undesirable winds and provide shading in the evening.</li>
<li class="p1">Alternative is to place utility areas facing West (e.g. laundry, bathrooms, storage) which insulate and shade living areas.</li>
</ul>
East
<ul>
<li class="p1">Little to no Easterly wind all year round. Design should promote cross-ventilation from other rooms.</li>
<li class="p1">Direction of sunrise and cool morning light.</li>
<li class="p1">Suitable for kitchens, breakfast rooms or bedrooms, as morning light is beneficial to regulate our circadian rhythm (natural body clock).</li>
</ul>
South
<ul>
<li class="p1">Evenings generally receive Southerly winds from the ocean due to the sea breeze effect. Southwesterly winds in the cooler months can be quite harsh.</li>
<li class="p1">Indirect light, therefore requires little to no shading. Borrowed light methods include use of skylights or reflections off neighbouring buildings.</li>
<li class="p1">Should be properly insulated as there are minimal passive heating options. Active heating may also be necessary.</li>
<li class="p1">Suitable for bedrooms or artist studios, as South light produces cool and controlled colour values.</li>
</ul>
<a href="/images/2016/05/23/Screen%20Shot%202016-05-23%20at%2012.21.38%20PM.png" target="_blank">Click to enlarge</a>
<img src="/images/2016/05/23/Screen%20Shot%202016-05-23%20at%2012.21.38%20PM.png" alt="">
Paul Osborne is founder, Secret Agent and can be contacted <a href="https://secretagent.com.au" target="_blank">here</a>.
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Orientation and your home: Secret Agent

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Villawood Properties has begun work on the $500 million Helensvale community The Surrounds, the site of the former gold Coast Country Club, with contractors breaking ground on a 60ha section called the Southern Precinct.
The Southern Precinct will feature 20ha of green open space, including a central 7500 sqm park, which will be home to a children’s adventure playground, barbecues, sun lounges and public art. 
Villawood Properties Executive Director Tony Johnson said while the first land sales are not until July, hundreds of prospective buyers have already registered their interest online.  
“This interest is primarily from local second and third home buyers who are looking to enjoy life in a new home while staying in the community they already love," he said.
“The Surrounds could well be one of Queensland’s most connected communities because it has been designed to take advantage of the easy access to the nearby M1, Gold Coast Highway, Helensvale Train Station and future Gold Coast light rail stage 2.”
For more information <a href="https://villawoodproperties.com.au/community/the-surrounds" target="_blank">click here</a>.
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Construction begins at $500 million The Surrounds community at Helensvale

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Maintaining prestige heritage homes in Sydney, typically those above the $3 million mark, may be a chore given the issue of finding replacement fittings, fixtures and other period features according to valuation firm Herron Todd White.
Keeping up on the maintenance and updating irreplaceable period features is not desirable.
In their heritage residential property market review, HTW state the increasing "severity" of the heritage restriction or listing is generally indicative of the ease with which a heritage home may be modified or renovated.
"Renovation of homes of this nature is subject to any overlying heritage preservation requirements. However owners of heritage prestige homes are also looking to capitalise on the purchase price paid to secure such a dwelling as well as to provide them with a high calibre, contemporary home," it said.
"Extending and renovating period homes might involve simply retaining the existing period façade and constructing brand new for the remainder or more sympathetic (and costly) forms of extension and update. As with any form of renovation and update of a prestige home, the sky is the limit when it comes to cost. 
"Total project cost when working with heritage homes will be dictated by factors such as the scope of period features to be retained and the level of restoration required (including the availability of suitable materials and craftsmen), through to the extent of new build or extension and the quality of fitting to be installed in the newly renovated or built areas of the home.
"Given the demand for heritage prestige homes throughout Sydney, renovation and restoration of these properties is common and when market conditions are positive, capital growth through savvy enhancement is indeed possible. Should the uninitiated or the uninformed take on a project of this nature, it is quite possible to over-capitalise and thereby limit possible return on investment. 
"Heritage homes remain well regarded within the prestige residential market. These properties can range from terrace homes in areas such as Paddington and Woollahra through to substantial freestanding homes in any number of Sydney suburbs including as a snap-shot Mosman, Bellevue Hill and Vaucluse."
 
A brief overview of Sydney heritage prestige home types includes (but is not limited to)"
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• Colonial (circa early 1800s)
• Victorian filigree (circa 1840s to 1910s)
• Victorian Italianate (circa 1870s to 1900s)
• Rustic gothic (circa 1830s to 1880s)
• Queen Anne (also called Federation) (circa 1890s to 1910s)
• Arts and Crafts (also called Federation) (circa 1900s to 1920s)
• Californian bungalow (circa 1910s to 1930s)
• Interwar Old English (circa 1920s to 1930s) 
• Georgian revival (circa 1920s to 1930s)
• Art deco (circa 1920s to 1930s) 
 
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Keeping up Sydney heritage property appearances "not desirable": HTW

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The Hills of Carmel released 2,000 lots of housing land in the recently rezoned Box Hill in Sydney's north west, worth more than $1.3 billion.
The ribbon cutting on May 13 was done by Ray Williams, MP, Member for Castle Hill and Parliamentary Secretary to the Premier for Western Sydney, with other VIPs also attending. Among those present was Bob Welsh, property development consultant for The Hills of Carmel.
The Hills of Carmel, a master-planned community on 223 hectares sub division, has all services currently enabled on site and housing construction will begin in 2017.
Blocks on sale start at $390,000 for 300 square metres, with additional lots available for purchase at 375, 450 and 550 square metres. 
Slated to include playing fields, a shopping centre, schools, and outdoor space, the development will create thousands of new jobs and inject an estimated $700 million into the local economy.
The land, first owned by Governor William Bligh, has been used in past for orchards, dairy farms and the pioneering breeding of Brahman cattle stud, according to a recent article in the Daily Telegraph.
Development is now being handed by descendants of Albert Scheinberg, who purchased the major part of the land in 1960, it said. 
The event was held at 43 Boundary Road, Box Hill.
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Land lots worth $1.3 billion in Sydney's Box Hill released to home buyers

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Residential construction company Sekisui House has released release their line of Shawood homes at the masterplanned community ‘The Hermitage’ in Gledswood Hills, South West Sydney. 
The homes feature a number of single and double storey designs. 
The current release of homes have four generous bedrooms, multiple living areas, dedicated study areas and ample storage. 
The Hermitage has to offer including access to over 35 hectares of parkland, 50km of cycle and pathways and a backdrop to 120 hectares of the finest golf courses in the South West. 
The homes start from $734,000 and range up to $839,000 with internal spaces varying from 242.9 square metres to 270.4 square metres.
The homes are currently under construction with completion expected by late 2016.
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Sekisui House releases new Shawood homes line

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SPONSORED POST
Residents of Avantra, the Longton Property Group’s $300 million smart-apartment project in Sydney’s Mascot, have a fresh lifestyle addition.  
Woolworths, BWS, Priceline and a host of other leading retail brands will be a short walk, with Meriton recently unveiling its $250 million <a href="https://www.meriton.com.au/news/meriton-unveils-impressive-new-mascot-central-retail-precinct/" target="_blank">Mascot Central project</a>.
The 5,000 sqm development will have around 20 shops with a mix of retail, cafes and convenience stores that include a full-line Woolworths supermarket, Oliver Brown, boutique florist with a café, Destination Roll -- best known for its pork rolls -- and Camy’s Charcoal Chicken.
The Mascot Central Retail Precinct is Meriton’s largest retail development to date, says a post on Meriton's website.
The retail precinct is expected to add to the appeal of the 328-apartment Avantra project by Sydney-based developer Longton.
Spread over a 8,762 square metre site Avantra comprises two multi-storey buildings, including ground floor retail and a courtyard garden.
The internal size of studios in Avantra are 60m² to 61m², one-bedroom plus MPR units are 75 m² to 82m², two-bedroom plus MPR units are 100m² to 127m² while three-bedroom plus MPR unit is 154 m². 
In addition, there will be communal areas such as a shared rooftop area in which residents can swim, barbeque and interact. 
Construction is in full swing and residents are expected to move in by December 2017.
In line with the developer's focus on community and home automation, Avantra residents will have their own information sharing network and a unique iButler service that aims to reduce shopping, car wash, pet care etc to a few clicks on a smart device. 
Residents will be able to use their provided iPads and other personal devices to book services simply by entering their postcode from any location and choosing the desired service.
It also including ‘smart’ digital lockers that residents can use to receive home delivered goods.
The information network, iCommunity will provide updates on news, weather and finance. 
The complex has been designed by architects MD+A and interior designer Archer + Wright.
Mascot had a population of 8,514 people, according to ABS census data 2011. Apartments made up 34.4 percent of the total dwelling composition in the area, the data showed.
For more information on Avantra, <a href="https://www.avantra.com.au/" target="_blank">click here</a>.
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Shopping comes to the doorstep of residents of Avantra in Sydney's Mascot

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Developer Beulah International has purchased a residential development site in Melbourne's Ivanhoe for $5.7 million.
Located at 47-49 Norman Street, the 1,653 sqm site comes with approval for 43 apartments, which are being reworked to create bigger and more spacious apartments.
The site is close to private schools, Ivanhoe Railway Station and retail.
The company is in talks with Tier 1 designers to deliver a luxury boutique development with good architecture, said Beulah International executive director Adelene Teh.
“Our recent project Gardenhill has been a great success, and we look forward to delivering more functional and beautifully designed living spaces to the Melbourne marketplace,” said Adelene.
Construction at Gardenhill, in Doncaster, has commenced with the developer claiming on its website that 70% sold in the first three months. Apartments start from $380,000 at Gardenhill.
Beulah International has also emerged as one of the seven frontrunners to secure the highly publicised Telstra development site opposite Carlton Gardens, alongside other leading developers Greenland and Salta Properties.
The Telstra site could potentially be their second “super tower”, after pioneering Australia 108 with its partners.
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Melbourne developer buys apartment site for $5.7 million

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The first resident has moved into Bli Bli’s Parklakes 2 development on the Sunshine Coast.
Dr Christopher Walker and his wife, Katie, have moved into their new four-bedroom, two-bathroom house on a 522 sqm block in the 700-lot masterplanned residential community.
“We’re looking at building another house but land is selling so quickly we’re not sure we’ll get a chance,” Dr Walker said. “It’s popular because it’s close to everything, but it’s still quiet – it’s not in the middle of all the hustle and bustle," he said. “It offers a lot of things that other residential estates can’t.” 
The development will include 438 houses, 20 hectares of forest, a park with a café, floating wetlands, a child care centre, school and a sports complex, says its website.
Parklakes 2 also features a floating wetland treatment system that will treat stormwater run-off, and is the largest of its kind to be installed in a residential development in the world, according to a media release. 
Besides being a resident, Dr Walker has also been involved with the wetland treatment system in his role as environmental manager at Covey Associates, the principal engineers working on the development.
Developer Robert Flipp said the once-sleepy town of Bli Bli was fast becoming one of the most desirable riverfront communities on the Sunshine Coast. 
Around 20 lots per month have sold in the development since it launched to the market last year, he added.
"Our onsite sales office will be completed at the end of April and our 13 home display village will be open by mid year so we expect demand to remain strong,” he said.
Earlier this year, a $20 million Bli Bli Village Centre, a mixed-use multi-level development on the corner of Bli Bli Road and David Low Way, was approved.
Existing retail stores include a Supa IGA and River Markets Shopping Complex, and the Sunshine Coast Airport too is not far.
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First resident moves into Sunshine Coast development Parklakes 2 

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A newcomer to Balmain, TOGA’s luxury Harbourfront Balmain development hugs the peninsula waterline and offers buyers a taste of the sophisticated village life.
Stretching out after work, wine glass in hand, observing ferries take commuters home is an archetypically Sydney indulgence, usually the preserve of a waterfront restaurant seating on an evening out.
The sleepy peninsula development Harbourfront Balmain offers this prospect in a prime city-fringe spot. Those balancing full-time work, family commitments or simply life’s wearisome routine will spy much more than the waterfront views. 
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This neighbourhood development, nestled on 150 metres of waterfrontage on the banks of the Parramatta River, looks out to Sydney Harbour capturing views north to Spectacle Island and west to the Iron Cove Bridge.
Only 29 boutique apartments remain for sale – priced from $850,000 – refreshingly reasonable for a slice of city-fringe waterfront.
Half a kilometre or so east of Harbourfront Balmain, leisurely walking distance, Darling Street offers a plentiful supply of artisanal coffee shops, designer children’s clothing boutiques and cosy bakeries.
The combination of waterfront living, charming village appeal and, peaceful surroundings acts as a magnet for downsizers, young professionals and families moving to snap up a city-lifestyle without the hustle and bustle.
Harbourfront Balmain will comprise 121 residences across eight low-rise buildings between three and five-storeys high including one, two and three-bedroom apartments and nine three-bedroom terraces.
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Half the buyers at Harbourfront Balmain are a mix of young professionals and families with young children who are moving for inclusive city-centric convenience as well as more space and a suburban feel, notes TOGA General Manager of Sales &amp; Leasing Alex Adams.  
Typically they will trade in an older-style home in the surrounding suburbs - like Rozelle, Drummoyne and Lilyfield - for a terrace home or a two or three-bedroom apartment.
“Buyers are lapping up the waterfront lifestyle with a suburban feel so close to Sydney’s jam-packed CBD,” Mr Adams said.
Designed by Bates Smart, Harbourfront Balmain features luxury amenities including a large private oasis garden, gymnasium, swimming pool and a 150-metre water frontage with impressive views.
“The incredible location, premium amenities and village atmosphere combine to reframe the experiences that shape our everyday lives,” Mr Adams said.  
“When you look at the everyday – living, eating, socialising and rejuvenating – Harbourfront Balmain offers a level of laid-back luxury rare to find so close to the city,” he added.
One, two and three-bedroom apartments include a parking space for each bedroom; a rare extravagance for a city-fringe site.
A homage to bygone factories, Harbourfront Balmain’s unique architecture reimagines the suburb’s industrial roots with aged copper roofscapes and distinctive raked brickwork.
Interiors enhance the waterfront location including reflective materials such as mirrors and tiles to respond to the harbour and maximise light and airy spaces.
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Harbourfront Balmain is expected to complete in early-2017.
An on-site display and sales centre is open Thursday to Sunday 10am to 2pm or by appointment.
For more information or to register your interest visit <a href="https://www.harbourfrontbalmain.com.au/" target="_blank">www.harbourfrontbalmain.com.au</a> or call 1300 212 854.
 
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