Perth’s new apartment market recorded its strongest quarter of sales since Q4 2021, with 412 apartments sold in Q1 2026 and a record quarterly sold value of $537 million, according to Urbis’ latest Apartment Essentials results.

Urbis said the March quarter result reflects strong, highly product‑specific demand across both ends of the market, from more attainable projects delivering at scale, through to premium stock being absorbed by equity‑rich downsizers.&nbsp;

David Cresp, Partner at Urbis, said the key story in Perth is not demand, it is the market’s ability to convert demand into delivered housing.&nbsp;

“This is the strongest sales quarter since Q4 2021, and it reinforces that demand in Perth is real and it’s local,” David Cresp said. “But the task now is delivery, turning that demand into projects that can actually be built and completed.”&nbsp;

[smartcode_project:default project_id=110291 project_image_fid=302785]

<h2>Affordable product leads, premium demand remains resilient</h2>

Sales in Q1 were led by more affordable projects, with The Boulevard (SKS Group) recording 115 sales in the quarter, the presentation noting this is only the second time a single project has surpassed 100 quarterly sales. The project was able to offer more affordable housing product right next to a train station.&nbsp;

Palmyra West (Finbar) also delivered strong results with 28 sales in Q1, following 84 sales in Q4, with an average price of under $800,000, underscoring depth of demand for well‑located, attainable new stock.&nbsp;

At the premium end, Urbis said downsizer demand is continuing, with the results highlighting Romeo (Applecross, Finbar) recording 75 sales and reaching almost 50% sold in one quarter.

Jual (Shenton Park, Celsius Property) also posted a strong quarter with 28 sales, reaching 39% sold in one quarter.

Urbis noted that Perth apartment demand is not speculative, not investor‑led, and not uniform, describing it as localised, often equity‑driven and highly product‑specific, a pattern reflected in the polarisation between strong “attainable” performers and premium downsizer product.&nbsp;

[smartcode_project:default project_id=148957 project_image_fid=364102]

<h2>Prices underpinned by costs, and the delivery risk is growing</h2>

Urbis said pricing pressure is cost not demand‑driven: construction costs and delivery risk are now a central constraint, with the results noting build costs remain elevated and volatile, and that energy, fuel and labour uncertainty weigh on feasibility.

David Cresp said a growing challenge for private Build‑to‑Sell developers is simply securing a builder in the current environment.

“Developers are really feeling the pressure from a building market that was operating at capacity and securing a builder is challenging,” David Cresp said, adding that even where a builder can be secured, “trying to get to the price that makes the development financially viable is incredibly challenging in the current market.”&nbsp;

Urbis’ broader WA commentary also notes that industry remains at or above capacity with lot and housing creation, and that many builders are limiting new sales to manage stretched workforces and fixed‑price contract pressures, conditions that flow directly into apartment feasibility and delivery timing.

[smartcode_project:default project_id=108869 project_image_fid=317905]

<h2>Supply: improving later, but still constrained, and Perth lags eastern benchmarks</h2>

While near‑term supply remains constrained, Urbis’ forecast shows completions lifting “Supply is forecast to be back above 1,500 apartments per annum for the first time since 2019”, with 1,775 completions forecast for 2026, and volumes remaining above that level over the following years.&nbsp;

Looking further ahead, completions are forecast to reach 2,500 in 2028, with the report noting 32% of that total is social/affordable, reflecting the role of government‑supported delivery in rebuilding the pipeline.&nbsp;

However, Urbis said Perth remains behind comparable markets on pipeline scale. In a national comparison of projects under construction, the report shows under construction Perth Build‑to‑Sell (BTS) at 3,446 apartments versus the Gold Coast at 7,922. Mr Cresp said “The challenge for Perth is how to we grow the delivery pipeline”.

Urbis’ conclusion is that Perth’s market is increasingly defined by product discipline and delivery certainty, with the research identifying “delivery certainty is key” and calling out builder risk and procurement models as core success factors, alongside “timing and staging”.&nbsp;

Joel Robinson

Perth apartment sales hit strongest pace since late 2021 as builder capacity tightens

<a href="https://www.apartments.com.au/developers/sammut-developments">Sammut Group</a> has secured development approval for its latest Brisbane apartment project, marking the Sydney developer’s next step in expanding its Queensland pipeline following the success of its debut Gold Coast development, Coast.

The approved project at <a href="https://www.apartments.com.au/new-apartments/44-glen-road-toowong-qld-4066">44 Glen Road, </a><a href="https://www.apartments.com.au/developments/toowong-qld-4066">Toowong</a> will deliver a 15-storey riverfront apartment building with 42 residences, significantly increasing the scale of the site’s previous approval for a smaller luxury scheme. Designed by Bureau^proberts, the development will comprise a mix of predominantly four-bedroom and two-bedroom apartments positioned to maximise Brisbane River and city views.

Sammut Director Julian Sammut said the group had been actively searching Brisbane for several years before identifying Toowong as the right fit.

“Brisbane was the right step for Sammut,” Sammut said.

“With the success of Coast we thought we should definitely look to do more in Queensland alone. We then pushed up to look at Brisbane. We've been looking for I'd say two to three years actually and it was hard to find the right location.”

<img alt="Sammut makes Brisbane apartment play" data-entity-type="" data-entity-uuid="" src="https://res.cloudinary.com/dz9xllyip/image/fetch/f_auto,c_limit,w_1440,q_75/https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/field/image/Screenshot%202025-12-23%20at%203.27.14%E2%80%AFPM.png?VersionId=dYAVIL7qdcGA8ojvkslSrLjczXFejSSx" />

Sammut said suburbs including New Farm and Teneriffe were considered before the group ultimately focused on Toowong due to its strong downsizer demographic and limited supply of developable riverfront land.

The site was acquired off-market after what Sammut described as a lengthy negotiation and planning process, with the developer pursuing an uplift to the original approval.

“We are DA approved now which is very exciting,” Sammut said.

“We've had our change approval come through and we've obviously doubled the height, 15 storeys plus rooftop. We've got 42 amazing apartments that are going to be coming to market soon.”

<img alt="Sammut makes Brisbane apartment play" data-entity-type="" data-entity-uuid="" src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,dpr_2.0,q_auto:good/https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202025-12-23%20at%203.27.26%E2%80%AFPM.png?VersionId=ohkRkY0dIZlqdfME2EZePsCQavRiBadE" />

Bureau^proberts said the design responds to Toowong’s evolving urban character, balancing contemporary apartment living with the area’s established residential identity.

“A place where traditional Queensland living has taken place for centuries; Toowong is seeing a shift of contemporary influence, commercial and retail hubs mixed with well-considered residential offerings – all the while maintaining its character and charm,” the architect noted in planning documents submitted to Brisbane City Council.

The architecture practice said the project’s form was shaped by its riverfront setting, flood considerations, neighbouring building scales, and view corridors.

“They said the mix of four and two-bedroom apartments capture the ‘fundamental qualities of Queenslander living,’ translated into the context of a contemporary subtropical building.”

The development sits just off Coronation Drive within walking distance of Toowong’s retail precinct and the upgraded Regatta ferry terminal, while also benefiting from proximity to the incoming green bridge connection to West End. Sammut said the accessibility and amenity offering were central to the site’s appeal.

The approval adds to growing residential activity along the Toowong riverfront, joining nearby projects including Consolidated Properties’ Monarch Residences and Spyre Group’s ARC Residences.

Sammut secures approval for debut Brisbane apartment development in Toowong

Developer Lanevick is heading back into Sydney’s apartment market after focusing more heavily on the luxury townhouse and terrace sector in recent years.

Lanevick, founded and directed by Steve Maroun, is expecting to receive approval in the coming months for a new apartment development in Gladesville, with the aim to launch it to the market later this year.

The 51-apartment project, designed by Studio Johnston, will comprise a mix of one-, two-, and three-bedroom apartments positioned toward the Hunters Hill downsizer market.

“Traditionally it’s been difficult for people in that market to downsize because there just hasn’t been the right product available,” Maroun said.

“We’re targeting buyers who might have 30 to 40 per cent of their house value sitting in the bank after downsizing.

“They still want good spacious entertaining areas, they still want quality design, but they also want flexibility and the ability to enjoy life a bit more after working hard for a long time.”

The project sits near Boronia Park and within close proximity to the Parramatta River foreshore, an area Maroun says offers more of a Hunters Hill lifestyle than a traditional apartment precinct.

“From a lifestyle perspective, it’s really more Hunters Hill than Gladesville,” Maroun said. “You’re close to the foreshore, close to parklands, and still connected back into the village precinct.”

From level four and above, apartments will capture water views&nbsp;toward Sydney Harbour. Communal amenity will include rooftop entertaining areas, wellness spaces, and a gym tailored toward owner-occupier buyers.

“We’ve really designed these apartments around that buyer coming from the Hunters Hill LGA and what they’re actually looking for in their next chapter.”

The proposed development has also been designed to respond to the changing character of the broader Gladesville town centre, where a growing number of mixed-use and residential proposals are expected to emerge over the coming years.

“Gladesville presented a rare opportunity to deliver a genuinely design-led residential project within an evolving lifestyle precinct, just moments from the growing Gladesville town centre, and we’ve approached the project with a strong focus on architecture, liveability and long-term community value,” Maroun said.

Maroun said Lanevick saw a first-mover advantage within the precinct as planning controls continue to evolve to accommodate greater housing density.

“We think there’s a real opportunity there that hasn’t really been serviced properly yet,” he said.

“There’s going to be a broader evolution of the whole Gladesville village precinct over time, particularly with more activation and mixed-use outcomes.”

The Venus Street proposal will include a commercial and retail component at ground level designed to contribute to that evolving streetscape activation.

“A big part of the thinking was how do you activate that area properly and create more vibrancy and amenity, which is what Hunters Hill has been looking for,” Maroun said.

Lanevick’s focus since 2020 has largely been on smaller-scale luxury townhouse and terrace developments. The developer recently completed Royale Randwick, also designed by Studio Johnston, where prices reached $3.65 million. The project was featured in the UDIA NSW 2026 Professional Development Prospectus and was also named a finalist for Development of the Year.

&nbsp;

Lanevick to cater for Hunters Hill downsizers with new Gladesville apartment development

Property developer One Living, backed by former Macquarie banker turned investment manager Chris Green’s investment firm, has unveiled plans to bring more institutional capital into housing to help address the national supply crisis.

The New York-based investor has focused his firm, GreenPoint Partners, on addressing the supply shortage hitting middle market housing in Australia.

It is backing the new One Living business to develop more than 1000 units along the eastern seaboard. The new firm is starting with a development on Mona Vale Road, on the border of Mona Vale and Pymble, in Sydney’s Northern Beaches, with around 140 apartments planned. They are eyeing off more sites across the city.

With cost pressures rising in the industry, One Living’s model is to be a vertically integrated developer-builder, so it can respond directly to the housing gap by removing the cost inefficiencies embedded in traditional residential delivery.

“We are building a platform designed to operate at scale and starting in a market where there’s a clear need for quality, attainable housing,” One Living joint managing director Joseph Scuderi said.

“It’s that missing middle – it’s that attainable end of housing… that’s what most Australians invest into and what Australians can actually afford.”

<img alt="Mona Vale" data-entity-type="file" data-entity-uuid="798dfa93-4941-4db6-a696-31e9dc18e81c" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-05-28%20at%202.31.50%E2%80%AFPM.png?VersionId=mKBqi5C_DmeiXS.AtJkcR8LQIxqCqmFi" />

GreenPoint Partners brings years of experience assembling and scaling real estate operating businesses across major markets. And Green sees a big opportunity in Australia.

“For its size, sophistication and importance to the community, Australia’s living sector has remained largely under-institutionalised, which represents significant opportunity,” Green said. “GreenPoint identified that gap, assembled the right team, and is backing One Living to build a platform that is aligned to market needs.”

Green said being a builder-developer would give the company the capacity and flexibility it required to deliver reasonably-priced homes.

“We want it to be at that attainable level; not super high end luxury but at that attainable level,” he said.

<img alt="Mona Vale" data-entity-type="file" data-entity-uuid="74a5344a-4b26-4d4a-ada3-056b1220be77" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-05-28%20at%202.32.15%E2%80%AFPM.png?VersionId=vY8hXHO4reBMdO8ZXMWCNtGZJofUPQ3j" />

&nbsp;

One Living will undertake a component of affordable housing in its schemes, which it will own and operate, and it could also run build-to-rent on some sites.

Green praised local policy settings.

“The NSW government is being very supportive, strategic and pragmatic in terms of how do we generate more supply of housing,” he said. “We think it’s actually positive for development and the bit that’s been lacking at that attainable level is that it’s lots of relatively small private developers, whereas we want to create an institutional platform.”

One Living is also&nbsp;looking at high-density projects and could take on more institutional funding in the future.

“The way we will be able to achieve economies of scale is through size,” Green added.

One Living enters Sydney's new apartment market with Northern Beaches site acquisition

It's been several years since there's been an opportunity to buy a brand new townhome in Melbourne's coastal suburb of Mordialloc. Even apartment developments in recent times have been few and far between in the area.

Local developer LDS Property identified the gap in new housing, securing a site on White Street, directly opposite&nbsp;Woodlands Golf Club Mordialloc. They've recently launched&nbsp;<a href="https://www.apartments.com.au/new-townhouses/wm-residences-mordialloc-102-white-street-mordialloc-vic-3195">WM Residences</a>, just 13 townhouses which they have already started building.

Projects by Buxton Director Heath Thompson, who is selling WM Residences, says the townhouses x that perfect middle ground be

"Mordialloc residents have had limited options to downsize within the suburb, often forcing them to look elsewhere despite long-standing ties to the area," Thompson says.

"With very little comparable new supply coming to market, projects like WM Residences are well placed, particularly as buyers look to capitalise on current conditions amid constrained supply."

[smartcode_project:default project_id=134646 project_image_fid=6109]

The development, designed by regarded architecture firm&nbsp;<a href="https://www.apartments.com.au/architects/ewert-leaf">Ewert Leaf</a>,&nbsp;adopts a deliberately restrained architectural approach, focusing on simplicity, durability and liveability rather than overt design gestures.

The boutique scale is central to the offering. With only 13 three-bedroom residences, each home is configured to prioritise functional layouts and everyday use, supported by private terraces and secure two-car garages.

Ewert Leaf’s design response leans into a calm, neutral material palette. Interiors are defined by oak flooring, white walls and soft finishes, creating a consistent and understated backdrop. The approach avoids trend-driven detailing in favour of longevity, with an emphasis on natural light and spatial clarity.

[smartcode_project:default project_id=134646 project_image_fid=6110]

Beyond aesthetics, the homes are designed to meet contemporary performance expectations. Each residence targets a minimum 6-star energy rating, incorporating double glazing, comprehensive insulation and all-electric Bosch appliances.

The project’s location supports a walkable coastal lifestyle, sitting within close proximity to Mordialloc’s foreshore, Main Street retail strip and the train station. Local cafés and dining venues, including Suburbia Deli and Hendriks Café, are within a short walk, reinforcing the area’s established neighbourhood character.

[smartcode_project:default project_id=134646 project_image_fid=6116]

While <a href="https://www.apartments.com.au/developments/mordialloc-vic-3195">Mordialloc</a> is often defined by its beach and pier, the project taps into other areas of day to day living, offering easy access to local food, casual dining and transport, rather than positioning itself purely as a lifestyle retreat.

WM Residences reflects a continued trend across Melbourne’s coastal suburbs towards smaller-scale, design-led townhouse developments, particularly on infill sites where proximity to amenity is already established.

With construction commenced prior to its market entry, the project aligns with a growing preference among buyers for developments with visible progress and defined delivery timeframes.

[smartcode_project_cta:default project_id=134646]

WM Residences fills gap in Mordialloc townhouse market

Double Bay

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Florida Dry Cleaners have sold their Cross Street, Double Bay commercial premises for $10.25 million to an Asian investor.
The trophy asset, which also comprises five retail shops and a commercial office, has been owner occupied by the Gordon family who run the dry cleaners for over a generation.
It was sold under the hammer at a record 1.5% yield. There were nine bidders for the building which sold with a $31,000 per sqm land value.
The low rise potential development of the property at 10 Cross Street has a current net income of $162,829.50 per annum.
Womens clothing store Alex &amp; Harry occupies one of the tenancies, along with the cafe Bar Lanziano.
There is an entitlement to utilise the laneway space.
Colliers International agents Miron Solomons, Matt Pontey and Nick Lumley secured the sale.
“This is a generational asset held by a private family linking the two main arteries of Double Bay; Knox and Cross Street,” said Solomons.
“We are expecting a great deal of demand for this asset, driven by the intrinsic value of freehold property in Sydney’s most prestigious waterside suburb as well as the property’s diverse income streams and future development potential.” 
Matt Pontey said Double Bay continues to drive demand for investors.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2019/7/15/10%20Cross%20Street%202.jpg" alt="">
The five retail shops plus a first-floor commercial office have a net income of $162,829.50 per annum.
The flexible B2 Local Centre Zoning comes with a FSR of 2.5:1 and a height limit of 14.7 metres.
“Double Bay is buzzing with activity with the redevelopment of Double Bay and Cross Street carpark, as well as developments such as 1788 by SJD Property and The Hunter by Toga.
"The area has seen substantial development activity over the last 12 months, with developers competing for luxury residential sites along Cross Street.”
“This is an opportunity to buy a freehold asset with part ownership of the pedestrian thoroughfare linking Double Bay’s two iconic retail streets, Cross &amp; Knox Street.”
Solomon's and Pontey sold the neighbouring property 12 Cross Street, in 2018 to the Hong Kong media family, the Ma’s, achieving a then record yield of 1.8% return.  
 
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jrobinson-rf4aSBido9

Double Bay's Florida Dry Cleaners premises sells for $10.25 million

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A rare freehold trophy asset in the Double Bay village has hit the market. It has long been the outlet of the owner occupiers Florida Drycleaners.
The low rise property on the busy Cross Street has a tenancy mix of boutique retailers, cafe and office space.
Colliers International agents Miron Solomons, Matt Pontey and Nick Lumley are marketing 10 Cross Street for July 11 auction on behalf of the Gordon family.
“This is a generational asset held by a private family linking the two main arteries of Double Bay; Knox and Cross Street,” said Solomons.
“We are expecting a great deal of demand for this asset, driven by the intrinsic value of freehold property in Sydney’s most prestigious waterside suburb as well as the property’s diverse income streams and future development potential.” 
Matt Pontey said Double Bay continues to drive demand for investors.
The five retail shops plus a first-floor commercial office have a net income of $162,829.50 per annum.
The flexible B2 Local Centre Zoning comes with a FSR of 2.5:1 and a height limit of 14.7 metres.
“Double Bay is buzzing with activity with the redevelopment of Double Bay and Cross Street carpark, as well as developments such as 1788 by SJD Property and The Hunter by Toga. 
"The area has seen substantial development activity over the last 12 months, with developers competing for luxury residential sites along Cross Street.”
“This is an opportunity to buy a freehold asset with part ownership of the pedestrian thoroughfare linking Double Bay’s two iconic retail streets, Cross &amp; Knox Street.”
Solomons and Pontey sold the neighbouring property 12 Cross Street, in 2018 to the Hong Kong media family, the Ma’s, achieving a record yield of 1.8% return. 
CoreLogic put the 10 Cross street site as 329 sqm.
 
 
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jchancellor-FAypfDUnLy

Cross Street, Double Bay drycleaner retail premises hits the market

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Former Real Housewives Of Sydney star Krissy Marsh has finally sold her Double Bay apartment, which she called home during the one and only season of the Foxtel series.
It was pulled from its auction earlier this week, but has since gone under contract.
It had been on the market for almost six months, with price expectations dropping from $5 million to between $4.28 million to $4.38 million.
Marsh, who lives in Dover Heights, had signalled she wished to sell to buy a holiday home in Noosa.
Marsh paid $3.5 million for the three-bedroom, three-bathroom home in 2015.
Raine &amp; Horne Double Bay agents Alex Lyons and Ric Serrao handled marketing of the Bay Street apartment, which was a $2850-a-week rental.
The 285 square metre unit comes with a combined formal lounge and dining area, as well as a separate media room.
All three of its bedrooms open to balconies. There is a full-width terrace flowing from the open-plan living area.
The show’s last episode aired 22 months ago.
Marsh briefly tried to sell the Dover Heights home she shares with husband John and their three kids in early 2017 when asking $8 million.
The Mackenzie Pronk-designed six-bedroom entertainer features interiors from Make Creative’s Antonia Pesenti.
The four-level home was rebuilt since it was bought for $1,975,000 in 2003, and now comes with a gym, cinema, heated plunge pool and a rooftop terrace.
The highest Double Bay apartment sale last year was away from the shopping village where philanthropic Kiwi businessman Sir Owen Glenn took $9 million for his Gladswood Gardens apartment on the Harbour.
The two-level, three-bedroom apartment sold through agent Sally Hampshire to horse racing enthusiast Steven Gregg, chairman of Caltex Australia and board member at Tabcorp.
There has also been a $10.5 million Cross Street off-the-plan penthouse sale in the 1788 project.
This article first appeared in The Sunday Telegraph. 
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Real Housewife Krissy Marsh sells Double Bay investment

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McGrath Estate Agency intends to depart its long-time Edgecliff head office in Sydney's east and take space in inner-city Pyrmont.
But there is some muted internal backlash since staff were advised of the move last friday.
It could see the agency set up a small Double Bay office.
For its head office, McGrath has taken the lease of a refurbished 1500 sqm ground floor space at 100 Harris Street, Pyrmont from late October. 
One insider reportedly suggested the new digs enabled McGrath to "continue its brand renewal."
The gross annual market rent in the former 1890s wool store sits was $600 to $700 a square metre, giving McGrath savings in lease expenses, according to the Nine Entertainment website.
McGrath will share the building with Domain and WeWork.
The agency had reduced the Edgecliff office size required on <a href="https://www.raywhite.com/nsw/edgecliff/1718420/" target="_blank">New South Head Road</a> last year with its executive suite advertised for lease.  
It moved to the current New South Head Road premises around 2002.
Its previously had its office at Goodhope Street, Paddington terrace and then Juniper Hall on Oxford Street, Paddington.
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j.ballantyne1990-6AQqhLzZaK

Pyrmont headquartered McGrath likely to open small Double Bay office

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Dick Slider, the self-acclaimed property guru, whose listing and selling insights have attracted an amused Instragam following over the past two years, made a surprise appearance at AREC.
The fictional Sliderguy, as he's become known, hones in on death, sometimes within days of the owner passing, divorce and debt for his listings from his mythical Double Bay base.
<a href="https://www.instagram.com/sliderguy/?hl=en" target="_blank">His first video blog</a> was July 2017.
Dick $lider claimed at one stage he had a database of 15,000, and 173 qualified buyers, to rank as the number one agent in Sydney's east.
"I don't lose many listing, but when I do.. it hurts," he says.
Since his earliest days he's always preached on listings: " "Do not pay for marketing, and do it at two percent, otherwise you're going to fuck the industry."
Another mantra is "kids sports are a goldmine waiting for you."
He has even staked out the Sydney Family Court for divorce prospecting, and also followed rival estate agents cars to their prospective listings.
He doesn't take kindly to untrusting clients sitting out the front of his opens to monitor his so-called database comings and goings.
Having been mostly underground for two years, his hustle was uncovered last month by Tom Panos, the veteran industry real estate coach, who persuaded John McGrath to include him in the 2019 AREC line-up.
Double Bay agent Paul Biller had pointed out the Sliderguy Instagram profile to Panos.
Slider boasts he has a team at SliderCorp of 38 and only hires H.O.T. staff, meaning someone who can hustle on the telephones.
"You also gotta be hot too, you gotta be an 8 plus," he said.
He says Halloween is a free pass to get out there, knock on doors and hustle for stock, reminding agents to carry an agency agreement to sign up new listings.
He has a weekly haircut, does teeth whitening, and regularly gets a nail manicure, and then gets his manicurists to come through his opens posing as Chinese buyers.
He starts the day at 4am at the gym, and picks up his first client signatures by 7am.
John McGrath, the AREC founder, said after watching his Instagram he thought "we have to get this guy live."
"He actually should have his own TV show I reckon," McGrath said.
"I was bent over laughing, people had tears in their eyes," he said following yesterday's presentation in-between lectures from Todd Duncan and Malek Younan.
McGrath noted there's a bit of irreverence, and "maybe some people got offended" but he hopes not. 
With his Instagram followers jumping to over 2000 following his AREC appearance, Dick Slider considers fame is of one of the many benefits of being a high profile, award winning real estate agent.
He's so senior now that he's lost the skill of carrying his A frame, as that's a job for his assistants. All his team have his initials on their designer shirts.
At one point last year he told his troops to continue with the colourful sock on one foot, with no sock on the other.
"Suits super tight," he dictates.
He reckons print media is crucial to build the agent's own brand.
Slider's AREC performance followed speeches to the Megaforce and KPOW Real Estate conventions.
He holidays at Christmas in Monte Carlo, but complains at the six euro cost of the coffee. 
In the mid-year winter slowdown, when most agents head overseas, he seeks out the lapsed agency agreement listings of rival agents who he points out to their vendors are holiday at Mykonos.
He is happy to admit that he seduces vendors with over the top price estimates to get listings, as that is what his rivals do.
He's known to turn for a Potts Point listing.
In real life he is <a href="https://www.biller.com.au/meet-the-team/?u=247937" target="_blank">Richard Carwin</a>, an estate agent at Biller Property for not quite a year.
His first sale was a $1.4 million apartment sale in Double Bay in July last year, and his most recent came just last Friday in Vaucluse.
Carwin had previously been an agent at Ray White since 2010.
Biller came across Carwin on a conjunction.
Biller reckons the Instragram account was “the funniest thing he’d ever seen” and asked him to come and work at Biller.
“When he’s being himself he’s the complete opposite,” Biller said.
“He’s a very laid back guy until he gets into character.”
Biller said when he's in character he's "a hoot."
But as an agent he is "trustworthy  approachable and exceptionally passionate about helping his clients."
<iframe src="https://www.youtube.com/embed/UkIPcrqqIPg" frameborder="0" width="560" height="315"></iframe>
He says Richard brings a unique and refreshing approach to every transaction. 
"Having worked with clients all around the East, from Darlinghurst to Watsons Bay for over eight years, Richard brings excellent marketing and negotiation skills to every sale.
"Richard has an exceptional knowledge of his market and his honesty and transparency has earned him a great reputation with all his clients."
After his AREC performance Carwin told Property Observer that "selling real estate is my bread and butter - my lifeline."
 
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Dick Slider, property guru Instagram parody, revealed as actor turned Double Bay estate agent

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Property executive Banjo Bond, grandson of Alan and Eileen Bond, is selling the Double Bay apartment he shares with his television producer wife, Kate.
The house-sized apartment sits in the Art Deco building Stradbroke, on the Gladswood Gardens cul-de-sac.
It has three bedrooms, two bathrooms and views across the harbour.
Laing + Simmons agent Sally Hampshire has scheduled a May 27 auction with buyers told at yesterday’s open for inspection that around $3 million was being sought.
The Woollahra-bound Bonds, who wed in Peppermint Grove, Perth, in 2017, paid $2.05 million in 2014.
The Bond family links to Gladswood Gardens go back to the 1980s when they envisaged overseeing a $30 million restoration of the historic trophy home, Gladswood House.
Banjo, who worked at TOGA for seven years on major residential projects, is a director of Prime West Development, a private company co-directed by his father, John.
This article was first published in the Sunday Telegraph. 
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Property executive Banjo Bond lists Double Bay apartment

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<div class="m_-4316370515819688225gmail_signature" dir="ltr" data-smartmail="gmail_signature">Gavin Rubinstein has departed Ray White Double Bay, where based on sales commissions he was the agency’s best performer globally last year.</div>
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It was announced by Ray White Double Bay’s managing director, Elliott Placks tonight.
"There is no doubt that Gavin had left an indelible mark on the Sydney property scene in his career to date," Placks said.
“We have enjoyed watching Gavin and his team grow and develop over the years. 
"Our business is like family, and sometimes you have to let them go to grow. ” Mr Placks said.
It was last September when the founding directors of Ray White Double Bay, Craig Pontey and Michael Finger sold their shareholdings to Elliott Placks, securing a 30-strong sales force.
The Ray White Double Bay office had previously sold more than $930 million annually, being the number one office in Ray White’s Australian network for the last seven years.
Rubinstein, 31, celebrated 10 years in the real estate industry in 2017, and was just nine months short of 10 years with Ray White.
Rubinstein ranked as the number one residential salesperson in all of Australia for Ray White in the past six years.
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<div>There has been no indication from Rubinstein as to his next move, and there are denied whispers he is headed to LJ Hooker's Avnu.</div>
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<div>The departure was announced at 7.30pm, just minutes after Rubinstein posted an Instagram on his latest Dover Heights auction offering.</div>
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<div>His social media profiles still have him at Ray White. </div>
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<div>Rubinstein has previously said he has found technology, media and social media as a great way to stay in touch on a mass scale.</div>
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"It’s guerilla marketing.
“I engage with most of my clients through Facebook, LinkedIn or Instagram and constantly am active on these platforms.”
He has 20,000 followers in Intsagram.
He once said what sets him apart from other agents all comes down to hard work.
“Work ethic and discipline around what is required to be done daily to succeed in this business.
"I simply outwork the competition. 
"It is very hard to beat someone who doesn’t give up.”
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<div>Rubinstein likes the international highlife, regularly taking off for short stays at the Beverly Hills Hotel in LA.</div>
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His mates call it his second home.
<img src="https://www.urban.com.au/images/2018/9/13/Screen%20Shot%202018-09-13%20at%2010.53.43%20am.png" alt="">
Rubinstein sold TV personality Larry Emdur his and wife Sylvie's <a href="/news/larry-emdur-secures-apartment-in-the-rocks">Sydney CBD bolthole late last year.</a>
Placks, this evening described it as simply “a parting of ways” having briefly initially been reported as describing the parting of ways as a “divorce”.
“It’s not an ugly divorce in any sense,” he reportedly said.
“Our values have shifted over the past six months and we’ve decided to part ways."
Placks said Rubinstein’s current listings would continue to carry Ray White Double Bay branding.
Rubinstein told the local paper The Wentworth Courier he didn’t wish to comment.
Last October he was featured on the front cover of the paper, described as "a celebrity in the dazzling world of eastern suburbs property."
 
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Gavin Rubinstein departs Ray White Double Bay

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One-time Real Housewives Of Sydney star Krissy Marsh is still attempting to sell her Double Bay investment apartment which she called home during the one and only season of the Foxtel show.
Marsh paid $3.5 million in 2015 for the three-bedroom, three-bathroom home.
Raine &amp; Horne Double Bay agents Alex Lyons and Ric Serrao are handling the marketing, suggesting it could be a $2850-a-week rental.
The 285 sqm Bay St unit is now being offered with a guide of $4.28 million to $4.38 million — down on the overly ambitious $5 million hopes at Christmas.
This article was first published in the Saturday Daily Telegraph. 
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Real Housewife Krissy Marsh Double Bay investment apartment sale struggles continue 

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Designer and colour consultant Sarah Pitt has sold the Double Bay apartment she renovated herself.
The beautiful garden apartment, in the 1950s art deco building Caristan, sold for $1.01 million.
The Bowral-based Pitt sold the two-bedroom unit pre-auction.
The apartment, one of just nine in the Cross Street block, won Woollahra Council’s best small garden award in 2013 for its private rear decking.
Richardson &amp; Wrench Double Bay agents James Dunnand Jack Greentree secured the sale.
This article first appeared in the Saturday Daily Telegraph. 
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Colour consultant Sarah Pitt sells Double Bay renovated apartment

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For the 18th straight year, Raine &amp; Horne Double Bay/Bondi Beach has retained its mantle as the best office in NSW in the Raine &amp; Horne network.
The Double Bay firm, led by Ric Serrao and Martin Maskin, was named Top Office for Dollar Value, and second for Number of Sales. 
Mr Serrao was named Top Salesperson (Principal) Dollar Value and placed second in the Top Salesperson (Principal) – Number of Sales. 
He was also named the network’s Top Auction Lister.
In the Top Salesperson (Dollar Value) category, the Double Bay office’s Hannan Bouskila, Paul Langsam and Graham Berman finished in the Top Ten. 
The Double Bay-based office was also named Top Multiple Office (Dollar Value), while Matt Serrao won recognition as Business Development Manager of the Year. 
Mr Serrao told the 400-strong audience that he was thrilled with his firm's award-winning achievements. 
The Double Bay firm will be recognised as Australia’s best in the Real Estate Agency Single Office category at the <a id="LPlnk452207" href="http://icm-tracking.meltwater.com/link.php?DynEngagement=true&amp;H=I%2BqMhXDuIS2RujNbavWSOKShOr7Ezi73JeGvxlkJ09Qb0kDpZZQFeP6B4USdWcJ3s9o3Delk3rYiEkcLSjrV1b%2BlXh078mqOgCwh2Ktlzit2YrCleMHz5Q9Ipy8dj765D05R4lwpWR0%3D&amp;G=0&amp;R=http%3A%2F%2Fwww.propertyawards.net%2F&amp;I=20190312234405.00000089d461%40mail6-46-ussnn1&amp;X=MHwxMDQ2NzU4OjVjODg0NDNhZDIyYzBhNzQ4YTY2ODY2NDs%3D&amp;S=OgAvjTDgfgGXk5REE2IAC7unkqLoAZWJOLE0y-T7GZI" target="_blank" rel="noopener noreferrer" data-auth="NotApplicable">Asia Pacific Property Awards</a> in Bangkok on the 14th-15th May. 
Led by principal <a id="LPlnk195010" href="http://icm-tracking.meltwater.com/link.php?DynEngagement=true&amp;H=I%2BqMhXDuIS2RujNbavWSOKShOr7Ezi73JeGvxlkJ09Qb0kDpZZQFeP6B4USdWcJ3s9o3Delk3rYiEkcLSjrV1b%2BlXh078mqOgCwh2Ktlzit2YrCleMHz5Q9Ipy8dj765D05R4lwpWR0%3D&amp;G=0&amp;R=https%3A%2F%2Fwww.raineandhorne.com.au%2Fbatemansbay%2Fcms_lists%2F103%2Fcms_pages%2F1820&amp;I=20190312234405.00000089d461%40mail6-46-ussnn1&amp;X=MHwxMDQ2NzU4OjVjODg0NDNhZDIyYzBhNzQ4YTY2ODY2NDs%3D&amp;S=z7h2o9_7u6kGT3nJuT26dDF6pqaZbjs0QCK4BpGWtcM" target="_blank" rel="noopener noreferrer" data-auth="NotApplicable">Adam Porteous</a>, Raine &amp; Horne Batemans Bay, from the NSW South Coast, was able to upstage its Eastern Suburbs rival by taking first place in the Top Office (Number of Sales) category.
Mr Porteous says his team is happy to adopt the latest technologies such as Amplify, a world first initiative in artificial intelligence (AI) technology that enabled the entire Raine &amp; Horne global network to promote and sell over 6,500 listings in 2018 through social media. “All our agents have used Amplify on campaigns and we even have our administration team encouraging vendors to use it to market their properties as widely as possible.”
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