Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

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After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

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Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

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The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

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Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Neometro

Designed-focused Melbourne developer&nbsp;Neometro has submitted plans for a collection of 23 apartments in the heart of the vibrant Fitzroy neighbourhood, in collaboration with award-winning Melbourne architectural studio Edition Office.

The project, 450 Gore Street, between Brunswick Street and Smith Street, is located in a leafy residential pocket of Fitzroy. It and has a distinct geometric form elevated by subtle sculptural detailing. Neometro are targeting a gas free project, with a 7.5&nbsp;star NatHERS energy rating. A mix of one, two and three-bedrooms will be on offer.

The intention of the design of 450 Gore Street is to complement its urban residential surroundings, with it being positioned alongside Victorian terraces, worker's cottages, and an established tree canopy. It will feature&nbsp;raw concrete, coloured tactile bricks, clear fluted glass and deep forest green painted metal detailing.

<img alt="Neometro" data-entity-type="file" data-entity-uuid="f1395129-2731-48fc-8b22-5bf454e0d56f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-07-04%20at%204.22.13%20pm_0.png?VersionId=MZrxiVOv4vYsoYrBe3lsmvNeZ2NN75zl" />

The building features a carefully staggered facade, designed in line with detailed shadow analysis to maximise natural light into each building while protecting residents’ privacy. Giving way to deep private balconies, the unique design also affords each apartment direct access to outdoor space.

Floor to ceiling windows offer impressive views out across the inner-north suburbs and towards Melbourne’s central business district, which will remain protected due to the location’s zoning rules.

The building’s ground floor apartments feature generous interior volumes, which actively engage with the street and are a natural evolution of Neometro’s loft typology in size and scale.

<img alt="Neometro" data-entity-type="file" data-entity-uuid="08fd48c4-3fac-4624-b613-a940aeef6a66" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-07-04%20at%204.00.25%20pm.png?VersionId=xa1ktvKQfmfuz_xxMKaq9pCqQAiVH2r5" />

The project marks a long-lasting connection between Neometro and the City of Yarra, where it has completed 10 projects, including its first ever project 35 years ago, 51 Little Smith Street in Fitzroy.

“Since 1985, we’ve worked to deliver better architectural outcomes for the City of Yarra," Neometro Director Jeff Provan says.

"Our buildings are designed to provide for people over the course of their lives and our long-standing residents in this suburb are testament to the quality of Neometro homes."

<img alt="Neometro" data-entity-type="file" data-entity-uuid="d5a0b7d5-8d2c-4943-9401-c99ed2a22da5" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-07-04%20at%204.22.01%20pm.png?VersionId=vpbWFLW8GkaQd5qNLWyzndsy2msyqkN1" />

450 Gore Street will be the first project Neometro and Edition Office have worked on together.

Neometro Director Lochlan Sinclair says the&nbsp;building represents a new partnership founded on shared values and mutual respect.

"We are very pleased to be finally coming together, to create this stunning addition to Fitzroy and continue our long-lasting connection to the suburb," Sinclair said.

Edition Office is ran by Aaron Robert and Kim Bridgland. Bridgland says the&nbsp;architectural language of the existing industrial and post industrial buildings in Fitzroy is strong horizontal banding often supported on large robust columns or piers," Bridgland says.

"This defines the pedestrian experience and retail frontages along many of the streets and we feel is a detail worth celebrating. We have reinterpreted the recurring motif into a new design aesthetic. The banding becomes the mechanism through which to unite the site’s industrial heritage and Gore Streets’ residential fabric.

Neometro will be taking registrations of interest this month, with an official launch expected in early 2024.

The project, 450 Gore Street, between Brunswick Street and Smith Street, is located in a leafy residential pocket of Fitzroy



First look exclusive: Neometro file plans for Gore Street, Fitzroy apartments

Melbourne’s design-focused development group Neometro is advancing designs for its new site opposite Alma Park in St Kilda East.

Neometro are seeking to pay tribute to St Kilda's architectural heritage and cosmopolitan spirit, commissioning&nbsp;Kerstin Thompson Architects (KTA) and award-winning landscape consultants Myles Baldwin Design to create 41 apartments and 21 two and three-level townhouses at 97 Alma Road, a near 5,000 sqm site they bought last year for almost $22 million.

KTA has responded to the brief by celebrating connection with the landscape at all scales, from site planning to shared spaces and interiors.

The block is divided by landscape pockets, providing garden areas, natural light and ventilation to all apartments. An enhanced sense of community is promoted through quality outdoor shared spaces including the east garden spine, linear gardens with native planting, activated laneways between the townhouses and an apartment roof top terrace with communal food production and BBQ area.

The communal courtyard acts as a protected green for the existing trees of significant cultural values and history.

Read more:&nbsp;<a href="/news/vic/neometro-secure-next-apartment-development-site">Neometro secure next apartment development site</a>

<img alt="Neometro Alma Rd" data-entity-type="file" data-entity-uuid="a12d06fd-958a-41fc-aa1d-91f97ac5b6eb" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Neometro%20Alma%20Rd%202.jpg?VersionId=0kilyFMdoufDcOF19ffM6.sGiVN_k4hZ" />The proposed renders for 97 Alma Road: Image credit: Neometro with KTA

Designed with healthy living in mind – 97 Alma Road is the next generation of green building that not only includes environmentally responsible and resource-efficient building concepts, but also integrates human wellbeing, something Neometro have pioneered and evolved for over three decades.

&nbsp;“For more than 30 years we’ve been refining our approach to healthy building, establishing a set of pillars—air, light, comfort, connection, mind and body that consider all three aspects of health and wellbeing equally—mental, social and physical," Neometro Director James Tutton says.

Aligned to Victoria's Climate Change Framework, which has a target of net-zero carbon by 2050, 97 Alma Road will feature a range of energy-efficient features, including solar panels, rainwater harvesting systems, and high-efficiency appliances. All units will have passive solar design with direct access to sunlight for periods of the day, and no south-facing apartments. All apartments have cross-flow ventilation.

The building will also incorporate passive design principles to maximise natural light and ventilation and reduce the need for artificial heating and cooling.

<img alt="Saint Alma Neometro" data-entity-type="file" data-entity-uuid="4efff7c5-7fcb-4229-a95e-79b8cff08c13" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-05-29%20at%2010.43.53%20am.png?VersionId=7sYVYy6zLsIQb6UTl5ZE2WpXeV0wisDe" />

Architect Kerstin Thompson says 97 Alma Road offers a graceful return to treasured memories, forging a connection with a valued part of Melbourne’s urban history while offering a new approach to multiple housing.

"We really considered what it means to arrive home, celebrating the ‘homecoming’ with civic scaled entries to the apartment building and activating differentiated laneways between the townhouses," Thompson says.

KTA’s vision is to provide each apartment with its own distinguishing architectural element: a bay window, an arch, a sunroom, a delightfully odd-shaped window, or a juliette balcony. A feature that forges an attachment to one’s own home because it’s like no other.

An artist will be engaged to create a public art piece, inline with the City of Port Phillip's Public Art Guidelines 2017.

Residents will have access to a 141 sqm rooftop deck which will feature a&nbsp;food production area, and the ground level will have a food and beverage tenancy, suited for a cafe with outdoor seating.

Neometro are seeking to pay tribute to St Kilda's architectural heritage and cosmopolitan spirit, commissioning Kerstin Thompson Architects (KTA) and award-winning landscape consultants Myles Baldwin Design to create 41 apartments and 21 two and three-level townhouses



First look: Neometro advance plans for huge St Kilda East site

Designed by Neometro&rsquo;s long standing collaborators, MAArchitects, and local landscape designers Mud Office, Nine Wilson Ave comprises two and three-bedroom apartments, as well as Neometro&rsquo;s signature lofts, which are one-bedroom style and an early Neometro concept, which goes back to 1998 when they designed and developed Luxe on St Kilda&#39;s Inkerman Street.

[smartcode_project:default project_id=93019 project_image_fid=183949]

With space, flexibility, volume and light at the core of their design, Neometro lofts are unique, robust and highly adaptable for both residential or commercial use. As part of Neometro&#39;s brief to MAArchitects, it was important to ensure there were opportunities for the spaces to be adapted as resident&#39;s needs changed overtime. This is a key sustainability value of Neometro&#39;s - buy once, buy well.&nbsp;

When designing the building, the developers sought out ways to ensure the spaces suited residents needs over a long course of time. Lofts are a key part of Neometro projects, and while the approach to them has evolved over time, they&rsquo;ve always been essential to the topology of Neometro&rsquo;s buildings. With space, flexibility, volume and light at the core of their design, Neometro lofts are unique, robust and highly adaptable.

Loft 108 is a one-bedroom, one-bathroom residence, with 56 sqm internally and an eight sqm, city-facing terrace. The bathroom and kitchen are located in a central pod&nbsp;within&nbsp;the loft, with a built-in wardrobe designed to position the bedroom at the entrance.

Full-height glass-sliding doors open up to the terrace, encouraging cross-flow ventilation and a strong connection to the outdoors.&nbsp;

[smartcode_project:default project_id=93019 project_image_fid=193779]

Neometro lofts are designed specifically to give the resident flexibility in layout. Neometro and MAArchitects have drawn a suggestion for each loft to help purchasers visualise the spaces potential. In the case of Loft 108, they have utilised the city-side of the loft for both the living and dining areas.&nbsp;

Loft 110 is 44 sqm internally, accompanied by a nine&nbsp;sqm, city-facing terrace. The bathroom is adjacent to the entrance, with the kitchen and pantry space on the opposite wall.

The suggested layout for the loft locates the living space alongside the full-height glass-sliding doors to the terrace, with the open-plan allowing natural light to filter throughout.

[smartcode_project:default project_id=93019 project_image_fid=193782]

The loft is a studio-style dwelling with one-bathroom, priced at&nbsp;$425,000.

Loft 112 is&nbsp;one-bedroom and one-bathroom, with an internal footprint of just&nbsp;over 55 sqm. With an asking price of $475,000 the loft also features an eight&nbsp;sqm, city-facing terrace. This loft has an internal entry corridor which leads into the rest of the residence.&nbsp;

The kitchen and bathroom are centrally located, with the suggested layout orienting the living space near the terrace, with the bedroom at the opposite end of the dual-aspect dwelling.

[smartcode_project:default project_id=93019 project_image_fid=193781]

All interiors are designed to function well and provide comfort over many years, with emphasis on the contemporary considerations of natural light, cross-flow ventilation, thermal efficiency and spatial flexibility.

Both the design and material palette are guided by more than 30 years of testing and refinement to create apartments that wear in, not out. With a facade defined by a striking red concrete finish, the design utilises texture, repetition, depth and shadow to create its own distinct identity within its Jewell Station Village surroundings.

In close proximity to Princes Park and Royal Park, the development forms part of the Moreland City Council&rsquo;s plan to improve the streetscape of Wilson Avenue between Sydney Road and Jewell Station. This means&nbsp;residents within the precinct will have improved access to public transport and Brunswick&rsquo;s hospitality and retail offerings.

[smartcode_project_cta: project_id=93019]

Lofts are a key part of Neometro projects, and while the approach to them has evolved over time, their large volumes, flexible spaces and enduring design has remained consistent. 


alisonwarters@gmail.com

Inside Neometro’s signature-style lofts at Brunswick’s Nine Wilson Avenue

The design-focused Melbourne developer, Neometro, has seen continued success at Nine Wilson Ave.&nbsp;

Designed by Neometro&#39;s long standing&nbsp; collaborators, MAArchitects, and local landscape designers Mud Office, Nine Wilson Ave comprises of two and three-bedroom apartments, as well as Neometro&#39;s signature lofts, which are one-bedroom style and an early Neometro concept, which goes back to 1998 when they designed and developed Luxe on St Kilda&#39;s Inkerman Street.&nbsp;

[smartcode_project:default project_id=93019 project_image_fid=183948]

Apartment 309 is a duel aspect residence, located on&nbsp;the third storey of Nine Wilson Ave, comprising two-bedrooms and one-bathroom. The balcony is situated on the city-side of the building, adjoined by the living room and master-bedroom, which features an extensive wall-length wardrobe. The second bedroom features both a wardrobe as well as low-height storage space.

This apartment comes with one-car space and is priced at $679,000, while a similar layout can be found one-storey down at 209, with no car-parking space, from $629,000.

Apartment 205 is the most-affordable north-facing apartment, with a two-bedroom and one-bathroom layout. The apartment is dual aspect, with the two bedrooms located on the city side of the building, with an open-plan layout connecting each of the spaces throughout the apartment to the terrace. The kitchen features a large&nbsp;island-bench, along with pantry and cupboard space, with both bedrooms are fitted with walk-in robes.

[smartcode_project:default project_id=93019 project_image_fid=193737]

This apartment is complete with one-car parking space, priced at $775,000.

Apartment 203 is a 73 sqm two-bedroom apartment, with one-bathroom and one-car space. The eight sqm&nbsp;balcony opens to a north-facing aspect, with extensive full-height stackable doors connecting the terrace to the rest of the home. The kitchen space integrates a large&nbsp;island bench and&nbsp;the second bedroom sits on the southern-side of the home, with a private desk and extensive robe space.

The bedroom located adjacent to the dining space is characterised by large sliding doors, acting as a flexible space that could be used as an extension of the living room.&nbsp;

[smartcode_project:default project_id=93019 project_image_fid=193738]

Prices for this apartment layout start from $799,000.

Apartment 210 is a two-bedroom, two-bathroom apartment, spanning 75 sqm internally. The master-bedroom adjoins the city-facing terrace, accompanied by an ensuite. The kitchen features an island bench with sink, opening to the living room area and then to the balcony. The second bathroom mirrors the ensuite layout, with access from the living, kitchen, and dining area.

[smartcode_project:default project_id=93019 project_image_fid=193736]

This apartment features one-car parking space, from $735,000.

Each of the apartments will have an average 7.5 star NatHERS energy rating, along with a range of other sustainability features such as solar panels, recycled water systems, 100 per cent gas free, 100 per cent greenpower, energy efficient appliances and EV car charging capabilities.

Tucked away behind Sydney Road, nearby to Princes and Royal Parks, Nine Wilson Ave is the final key in Neometro&#39;s&nbsp;Jewell Station Village redevelopment. The redevelopment builds on the area&#39;s unique character, revitalises the heritage precinct, and better integrates transportation and amenities.&nbsp;&nbsp;

[smartcode_project_cta: project_id=93019]

Designed by Neometro’s long standing collaborators, MAArchitects, and local landscape designers Mud Office, Nine Wilson Ave comprise two and three-bedroom apartments, as well as signature lofts.

Inside Neometro's two-bedroom apartments at Brunswick's Nine Wilson Avenue

The design-focused Melbourne developer,&nbsp;Neometro, is returning to the St Kilda area, securing a prime development site for almost $22 million.

The vast 5,008 sqm St Kil​da East site at 97 Alma Road was snapped up by Neometro just before Christmas.

Neometro director James Tutton said 2021 was a year of very significant growth for Neometro.

&ldquo;We made some major acquisitions and securing Alma Rd days before Christmas was the perfect icing on the cake,&quot; Tutton said.

&ldquo;We&rsquo;re very active on the northside &ndash; Brunswick, Northcote, Thornbury, Fitzroy etc. We&rsquo;ve got a long history in the southside too and we&rsquo;re looking forward to getting back there.&quot;

Neometro will run a design competition with a number of architecture firms before confirming who will design the project, which at this stage is expected to yield apartments and townhouses, given the size of the site.

&quot;We think we&#39;ll be able to deliver beautiful park fronting apartments and&nbsp;beautiful green townhouses ranging in size - some more of a family home, some more suited to couples,&quot; Tutton said, adding that there will be a nice variety of sizes on offer.

<a href="/new-apartments/97-alma-road-st-kilda-east-by-neometro-97-alma-road-st-kilda-east-vic-3182"><img alt="" height="768" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2022-03-03_at_10.58.13_am.png" width="1296" /></a>

It&#39;s a return to the St Kilda area for Neometro, whose last development was Harper Lane, completed in 2013 on St Kilda&#39;s Inkerman Street.

&quot;We&#39;ve been extremely active on the north side of Melbourne, but we&#39;ve been looking for a while for a site that provided a platform for us to come back,&quot; Tutton said.

&quot;Our view is that the quality of development on the Northside has been really really good, and the Southside just hasn&#39;t been the same level of quality - particularly around the St Kilda East area, so we thought it would be a great opportunity to up the ante in terms of development south of the river.&quot;

The highly sought after site, dubbed Saint Alma, which is currently occupied by&nbsp;a commercial building and two all-weather sports fields which is leased to Fitness First until 2024,&nbsp;was popular among developers.

Colliers agents Peter Bremner, Jozef Dickinson, Trent Hobart and Ted Dwyer secured the sale.

Bremner said Saint Alma represented the ultimate inner-city opportunity, being directly opposite beautiful parkland in a prime bayside location all within walking distance to chic and popular Windsor.

The site is directly opposite Alma Park and has easy access to all modes of public transport and major arterial roads including Windsor and Balaclava Train Stations and Dandenong and St Ki​lda Road trams.

Neometro is currently selling Nine Wilson Ave, their final apartment project in Brunswick&#39;s Jewell Station Village,&nbsp;a multi-stage development that began back in 2016.

[smartcode_project:default project_id=93019 project_image_fid=183948]

Over 35 per cent of the 73 apartments on offer have been snapped up over the traditionally quiet Christmas holiday period.

Designed by&nbsp;Neometro&rsquo;s long standing collaborators, MAArchitects, and local&nbsp;landscape designers Mud Office, Nine Wilson Ave will comprise a range of one, two and three-bedroom apartments, as well as the lofts.

[smartcode_project_cta: project_id=93019]

Neometro director James Tutton said 2021 was a year of very significant growth for Neometro

Neometro secure next apartment development site

The design-focused Melbourne developer, Neometro, has seen rapid success at Nine Wilson Ave, their final apartment project in Brunswick&#39;s Jewell Station Village,&nbsp;a multi-stage development that began back in 2016.

Over 35 per cent of the 73 apartments on offer have been snapped up over the traditionally quiet Christmas holiday period.

Neometro&#39;s head of sales&nbsp;Andrew Steele&nbsp;said sales were pretty much instant.

&ldquo;There were numerous buyers waiting for Neometro&rsquo;s next apartment offering,&rdquo; Andrew said.

[smartcode_project:default project_id=93019 project_image_fid=183966]

The quick fire sales success came from&nbsp;private appointments with clients, giving people the chance to take time and go through all of the details in a relaxed setting.

&ldquo;Due to the caution around rising COVID numbers&nbsp; and the traditional lull in sales over the Christmas break, we weren&rsquo;t anticipating such an active market over this period.&rdquo;

Andrew says there&#39;s been a diverse mix of buyers. Made up of predominantly&nbsp;locals who wanted to live near family,&nbsp;there&#39;s been enquiry from first home buyers, both singles and couples, young professionals looking for more space, and a considerable number of downsizers.

[smartcode_project:default project_id=93019 project_image_fid=183949]

&ldquo;Over 95 per cent of buyers so far have been owner occupiers, which is typical for a <a href="https://neometro.com.au/">Neometro</a> project,&rdquo; Andrew added.

&quot;What has been great to see&nbsp;is the amount of referrals we&#39;ve had from people who are living in the other Neometro buildings, particularly&nbsp;in Jewell Station Village.

&quot;Those who know the quality of the build and design, and what it&#39;s like to live in a <a href="https://neometro.com.au/">Neometro</a> apartment,&nbsp;have strongly encouraged their friends or family to have a look at Neometro&rsquo;s latest offering.&quot;

[smartcode_project:default project_id=93019 project_image_fid=183953]

Another anticipated outcome was buyers coming from the architect and design world, who, like many, appreciate the sustainability and design of a striking building.

&quot;There have been several architects and interior designers buy in the project, and many with family or friends who work within the design industry. They know as well as anyone that Neometro produces quality, well considered design.&rdquo;

Andrew also noted that he&rsquo;s nearly sold out all of the loft apartments that were on offer at Nine Wilson Ave.

The signature lofts, a unique Neometro&nbsp;concept which&nbsp;<a href="https://openjournal.com.au/high-density-homes-luxe-building-circa-1998/">goes back to 1998 when they created Luxe on St Kilda&#39;s Inkerman Street</a>, are a warm shell and a flexible space, with ceiling heights up to 3.8m that come in a range of sizes allowing maximum flexibility to buyers.

&quot;They&#39;ve mainly been snapped up by creative types for residential purposes,&quot; Steele advised, adding that with the multi-functional&nbsp;space, buyers can be a bit more creative with their furniture selection.

[smartcode_project:default project_id=93019 project_image_fid=183968]

Designed by Neometro&rsquo;s long standing collaborators, MAArchitects, and local&nbsp;landscape designers Mud Office, Nine Wilson Ave will comprise a range of one, two and three-bedroom apartments, as well as the lofts.

Each of the Nine Wilson Ave apartments will have an average 7.5 star NatHERS energy rating, along with a range of other sustainability features such as solar panels, recycled water systems, energy efficient appliances and EV car charging capabilities.

Tucked away behind Sydney Road, Jewell Station Village is a key part of the local council&rsquo;s plan to build on the area&rsquo;s unique character, revitalise the heritage precinct, and better integrate transportation and amenities.

[smartcode_project_cta: project_id=93019]

Over 35 per cent of the 73 apartments on offer have been snapped up over the traditionally quiet Christmas holiday period

Neometro's Nine Wilson Ave, Brunswick apartments, secure quick sales flurry

After more than three decades delivering premium residential projects, Neometro has established a reputation as one of Melbourne&rsquo;s most design-focused and socially led development groups.

Neometro&rsquo;s meticulously crafted residences are the result of a unique, curated approach to uniting architecture, interior design, engineering and construction.&nbsp;

As a certified B Corporation dedicated to creating architectural buildings with a sense of place and belonging, Neometro delivers projects that are beautiful, functional and timeless.

[smartcode_project:default project_id=93019 project_image_fid=183953]

The Neometro team&nbsp;are set to bring to the market their final piece of Brunswick&#39;s Jewell Station Village, a multi-stage development that began back in 2016.

They&#39;re soon to launch Nine Wilson Ave, which will home the last 58 apartments in the development at the southern end of Brunswick near Royal Park.&nbsp;Nine Wilson Ave&nbsp;will be the fourth residential offering in Jewell Station Village, following Jewell Street, 17 Union St, and most recently, One Wilson Ave.&nbsp;

In conjunction with architecture firm MAA and the local landscape designers Mud Office, Nine Wilson Ave will comprise a range of one, two and three-bedroom apartments, as well as a handful of signature lofts.

Tucked away behind Sydney Road, the Jewell Station Village is a key part of the local council&rsquo;s plan to build on the area&rsquo;s unique character, revitalise the heritage precinct, and better integrate transportation and amenities.

[smartcode_project:default project_id=93019 project_image_fid=183950]

Upon completion Jewell Station Village will be a thriving part of Brunswick that connects to a range of amenities.

Neometro Director, James Tutton, says like all Neometro projects, the latest development promotes wellbeing, prioritises sustainability and is engineered to last.&nbsp;Bringing to mind buildings found in cities like Milan and Barcelona, he says there is a particularly strong connection to the street and neighbourhood.

&quot;The development of Nine Wilson Avenue will mark the completion of the Jewell Station Village and will be a thriving part of Brunswick that connects to a range of amenities. With an emphasis on access to retailers, trams, trains, bike paths and parklands, we&rsquo;ve ensured this build helps promote better health and community connection,&rdquo; Tutton says.

Defined by the use of a singular colour, blush red, the design uses repetition, texture, depth and shadow to create a facade with a distinct identity.

[smartcode_project:default project_id=93019 project_image_fid=183960]

MAA Principle, Karen Alcock, says it was important the design in part acknowledged Jewell Station&rsquo;s longevity and its significance and contribution to Brunswick.

&ldquo;We wanted to reference Jewell&rsquo;s robust and timeless brickwork, and then amplify it beyond the realm of familiarity,&rdquo; Alcock says.

&ldquo;For example, the predominant exterior material is cast concrete with red oxide pigment&mdash;a signature of Neometro&rsquo;s commitment to making buildings that will last lifetimes. Integrating the pigment into the materiality ensures the facade will respond well to change and even improve with age.&quot;

Neometro are always sustainably-conscious when creating their apartment.

[smartcode_project:default project_id=93019 project_image_fid=183968]

&quot;We want to broaden and strengthen what sustainability means for property development,&quot; Neometro Director Lochlan Sinclair says.

&quot;From design through to construction and maintenance, we believe that sustainability should be a key consideration at every stage of a project&rsquo;s lifecycle.&quot;

Each of the Nine Wilson Ave apartments will have an average 7.5 star NatHERS energy rating, achieved by&nbsp;a recycled water system for landscape irrigation and&nbsp;energy saving LED lighting within the apartments.

The gas-free building, fitted with solar panels, will be electric vehicle ready, and will have a communal rooftop with a productive garden and shared clotheslines to reduce the need for a dryer.

The interiors are designed to function well and provide comfort over many years, with emphasis on natural light, thermal efficiency and spatial flexibility. Both the design and material palette are guided by more than 30 years of testing and refinement.

[smartcode_project:default project_id=93019 project_image_fid=183967]

Nine Wilson Ave will also feature a limited number of lofts. Neometro&#39;s unique concept of signature lofts goes back to 1998 when they created Luxe on St Kilda&#39;s Inkerman Street.

The lofts, which are designed for flexibility - are suitable as either residential or commercial spaces. They&nbsp;will feature nearly four metre-high ceilings, flexible floor plans,&nbsp;and full height windows, which allow maximum natural light in.

&quot;When designing lofts, we find opportunities to provide high ceilings and dual aspects,&quot; Sinclair says.

&quot;Rather than follow trends, we focus on functionality, so that occupants can swiftly adapt the space to suit their varying needs. This flexible design approach means purchasers can buy once, buy well.&quot;

[smartcode_project_cta: project_id=93019]

Tucked away behind Sydney Road, the Jewell Station Village is a multistage development and a key part of the local council’s plan to build on the area’s unique character

Neometro to launch Nine Wilson Ave, the final stage in the Brunswick Jewell Station Village development

With national news evoking fresh concerns about climate change, Melbourne-based developer Neometro have shared the benefits of investing in sustainable projects.

While Savills has earmarked the <a href="/expert-insights/investing/importance-of-environmental-credentials-grows-for-property-investors-savills" target="_blank">growing importance of environmental credentials in real estate</a> to attract investors, the benefits of developing sustainable projects are proving to be far more all-encompassing.

According to Neometro director James Tutton, sustainable development can set a project up for success from the get-go.

From reducing risk at both the planning and settlement stages, to meeting consumer demands, Neometro has distilled these benefits across three areas. 
&nbsp;

1. Planning risk

What was once somewhat limited to anecdotal discussions with Council planning officers, the concept of rewarding projects with high ESG aspirations is translating into real policy, and it&rsquo;s something several municipalities have taken on board.

Some councils, such as City of Moreland, have designed excellence scorecards to reward project applications which seek to achieve a high sustainability score.

Considering this upfront allows for better planning and better certainty, Tutton argues.

&ldquo;It&rsquo;s reassuring being able to approach a project with certainty, knowing VCAT isn&rsquo;t going to pull the rug out from under you,&rdquo; he said. 
&nbsp;

2. Settlement risk

Purchaser mortgage choices have opened up for projects which achieve pre-established sustainability criteria.

&ldquo;Traditionally, investment decisions scrutinise financial data alone, and now we&rsquo;ve seen a shift towards investors and buyers demanding we look at the bigger picture,&rdquo; Tutton said.

Neometro noticed many purchasers going with non-major banks that reduced interest rates the better a building performed when selling its Jewell Station apartments in Brunswick.

&ldquo;Giving purchasers more mortgage options with competitive pricing increases the likelihood of them being approved for purchase, and therefore diminishes settlement risk and the nervousness that often comes with this time&rdquo;, he told Urban. 
&nbsp;

3. Consumer demand

&ldquo;There&rsquo;s no denying sustainability is a strong selling tool, the demand is out there&rdquo;, Tutton said.

Consumers are making socially and environmentally conscious decisions when it comes to everyday purchases, and the developer claims that property is no different.

Across every industry, organisations are stepping up to meet the demands of increasingly informed and savvy consumers.

&ldquo;As developers, we have a real opportunity to meet that demand while simultaneously supporting the need for greater sustainability within our community and being profitable,&rdquo; Tutton said.

In every marketing campaign across its stable of projects, Neometro noted that messaging with a focus on sustainability performed the strongest. 
&nbsp;

<h2>Sustainable projects on Apartments.com.au</h2>

Coming off the recent success at its South Crescent development, which sold in less than a week, Neometro have exemplified the desirability of sustainability-driven projects.

The group become Australia&rsquo;s first property developer to achieve B Corporation certification in 2013, making them one of the nation&rsquo;s leaders in delivering sustainable buildings.

Urban takes a look at three sustainable projects that owner-occupiers and investors should keep an eye on. 
&nbsp;

1. One Wilson Avenue, Brunswick 
Address: 1 Wilson Avenue, Brunswick VIC 3055 
One-bedroom apartments from $515,000

[smartcode_project:default project_id=5121]

Future-focused and carefully crafted, this Brunswick development is delivered in collaboration between Neometro and Milieu.

The project integrates renewable energy and has received a 7.5-star NatHERS rating.

Designed by Fieldwork, the project references the brutalist post-war buildings of the Brunswick area, and connected to a wide range of amenities and sprawling parklands. 
&nbsp;

2. Omnia, Moorabbin 
Address: 4-6 Horscroft Place, Moorabbin VIC 3189 
One-bedroom apartments from $465,000

[smartcode_project:default project_id=29048]

As part of the developer&rsquo;s commitment to environmental sustainability, Omnia uses the best materials and technologies in environmental and sustainable building methods.

Delivered by Shenfield Property, the 40-apartment development&rsquo;s park frontage adds to the growing number of green spaces in the area.

Featuring energy-efficient design, together with appealing gardens created by Wallbrink Landscape Architecture, Omnia delivers exciting new residences with comfort and style. 
&nbsp;

3. The Fabric, Altona North 
Address: 188-198 Blackshaws Road, Altona North VIC 3025 
Two-bedroom townhomes from $695,000

[smartcode_project:default project_id=22699]

The Fabric, designed for liveability and increased comfort year-round, boasts a seven-star NatHERS energy rating.

Delivered by Mirvac, the Altona North development commits to contributing to a more sustainable future.

Leafy green tree-lined streets, contemporary architecture and private front gardens form the walkable master-planned community.

Renowned landscaping architects, Eckersley Garden Architecture, have designed courtyards with edible planter beds and a custom-designed Patchwork Park.

Neometro shines a light on the benefits of investing in sustainable projects. What it means for banks, developers, buyers and the environment combined

max.kwok_55688

Benefits for banks, buyers and the environment: Neometro shares its sustainability insights

<html><body>
Making its mark in Brunswick's Wilson Avenue precinct, is One Wilson Ave, the latest collaborative residential project by Neometro and Milieu.

With a commanding concrete facade by Fieldwork and stylish minimalist interiors by DesignOffice, One Wilson Ave will have buyers flocking from every corner of the city to secure a home in this ultra-sophisticated and highly sustainable development.

I caught up with Milieu director, Shannon Peach, to find out what inspired the design and vision of the project.

<figure><a href="/buildings/one-wilson-avenue"><img alt="" class="image-article_full_width_580px" height="384" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/styles/article_full_width_580px/public/pictures/article-images/screen_shot_2020-09-09_at_5.37.04_pm.png?itok=Or8P3RhB" width="580"></a></figure>U: Where did you draw inspiration for One Wilson Ave from?

Alongside Neometro we share a commitment to design excellence and positively contributing to Melbourne’s urban landscape.

With architecture and interior design by Fieldwork and DesignOffice respectively, Wilson Ave Brunswick responds to its local context in its architectural form and interior experience. It explores the subtle elegance of traditional utilitarian materials chosen for their ability to age with grace.

The design narrative was driven by a process of distillation and deduction to create a distinct dialogue with the traditional bluestone foundations and cobblestone laneways visible throughout the neighbourhood, an enduring backdrop for living. Drawing inspiration from the local area, it was important to create a building that resonated with Brunswick and serve as a benchmark for contemporary architecture in the area.

<figure><a href="/buildings/one-wilson-avenue"><img alt="" class="image-article_full_width_580px" height="390" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/screen_shot_2020-09-09_at_5.37.32_pm_0.png?itok=_1DhccfJ" width="580"></a></figure>U: What were the top 5 features you decided had to be included in the development and why?

1. To create truly liveable homes - Wilson Ave features two of Australia’s best design talents Fieldwork Architecture who have designed the building and DesignOffice designing the interiors.

2. The apartments at One Wilson Ave have been created with superior floorplans that meet the needs of residents that require homes designed for flexible living. Floorplans allow the flexibility to create home offices, children’s playrooms, yoga spaces or an extension of the living zone.

3. Paying homage to Neometro's history and Milieu's development approach, while referencing the area's brutalist post-war buildings, the façade is defined by a bold and singular material: concrete. Its use ensures that the building will age gracefully and develop a unique character as the years go by.

4. Storage considerations save valuable kitchen workspace and ample built in laundry and linen storage in every apartment ensures optimised floorplans and provides residents the chance to hide any unwanted appliances.

5. Sustainability - We believe sustainability is about longevity and strategic design rather than tokenistic gestures. This means favouring durable materials that wear in (not out); integrating renewable energy; and devising spaces that can respond passively to changes in weather. Measures have been put in place now to ensure clients can buy once and buy well, maintaining a high level of sustainability for many years to come.

<figure><a href="/buildings/one-wilson-avenue"><img alt="" class="image-article_full_width_580px" height="384" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/screen_shot_2020-09-09_at_5.37.53_pm_0.png?itok=RlIs1MTC" width="580"></a></figure>U: What do you think buyers love most about One Wilson Ave?

Buyers are always looking for intelligently designed, fully resolved homes that have been painstakingly designed to ensure every aspect is considered. We’ve already had great interest from first home buyers who have been drawn to our one and two-bedroom apartments, many of which are eligible for the HomeBuilder grant and also downsizers who appreciate the design for flexible living and can turn spare rooms into offices, libraries or yoga studios should they wish.

<figure><a href="/buildings/one-wilson-avenue"><img alt="" class="image-article_full_width_580px" height="454" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/screen_shot_2020-09-09_at_5.38.15_pm_0.png?itok=dIJ2a86a" width="580"></a></figure>U: If you had to choose your favourite aspect of the building, what would it be?

The sense of permanence that Wilson Ave immediately instils from the outset is definitely a highlight for me. These apartments are designed with longevity in mind. The enduring materials used, combined with thoughtful design decisions, mean that these apartments will wear in, not wear out. Occupants can rest assured that their home will age gracefully, and require minimal intervention and replacements across the years, which will reduce both wastage and costs in the long-term.

<figure><a href="/buildings/one-wilson-avenue"><img alt="" class="image-article_full_width_580px" height="432" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/screen_shot_2020-09-09_at_5.38.37_pm_0.png?itok=NVqX3t4Q" width="580"></a></figure>U: What makes your project stand out from other properties on the market?

In 2020 our homes have had to adapt to our changing needs. No longer simply a place for reprieve, COVID-19 has seen dining tables become workstations, living rooms become yoga studios and bedrooms become classrooms. The adaptability and multi-functionality of space has long been central to Milieu’s design philosophy for apartment living. Neometro and Milieu share a belief in refined design and civic responsibility, creating enduring spaces of influence that enhance the neighbourhoods in which they stand, and Wilson Ave is exemplar of this honest connection.

Project credits  
Developers: Milieu and Neometro 
Architect: Fieldwork 
Interior Design: DesignOffice
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Olivia Round

Melbourne apartment of the week: One Wilson Ave, Brunswick

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Another station precinct development authorised by VicTrack has slipped into construction mode.

Piling works have begun on the southern building adjacent to Jewell railway station, which is part of a development backed by Neometro that will deliver approximately 120 new apartments metres away from a refurbished station and concourse. The southern building will eventually front both Barkly Street and the station forecourt.

The MA Architects-designed Barkly Street building will rise eight levels and include over 70 apartments and a green rooftop area. 

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ext_south_snippet_final_lowres_copy.jpg" rel="gallery-all" title="Jewell Station's southern building is under construction. Image: NeoMetero"><img alt="" class="image-article-full-width-580px" height="352" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/ext_south_snippet_final_lowres_copy.jpg?itok=yQOUBdnY" title="Jewell Station's southern building is under construction. Image: NeoMetero" width="580"></a>

<figcaption>Jewell Station's southern building is under construction. Image: NeoMetero</figcaption></figure>Its move to construction has also seen the apartments within the second building dubbed 17 Union Street released for sale. BKK Architects are responsible for the design of the Union Street building, in addition to acting as master-planners for the entire precinct.

According to the architecture practice, VicTrack were swayed in the direction of their submission for the station precinct renewal due to their design led solution which incorporated the latest in community consultation, sustainable practices, integrated living and adaptability.

According to VicTrack Jewell station's upgrade will also be delivered as part of the initial build.

Meanwhile, Ormond Station's redevelopment is back on the agenda as developer DealCorp seeks to placate authorities in a bid to have the multi-level apartment project revived. Architects ClarkeHopkinsClarke originally devised a 13 storey tower for site.

<blockquote>
Following the removal of a level crossing on North Road, the development of this land and airspace will capture value within the site, making it possible for the delivery of key public infrastructure. Secondly it will serve as a link between the two existing retail precincts flanking the train line, generating an expanded offering and improved experience for local shoppers as well as better commercial opportunities for the current tenancies.

Thirdly, it will introduce a quality apartment style product into this established residential community with a more affordable entry point into the market.

ClarkeHopkinsClarke
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image317.jpg" rel="gallery-all" title="Ormond Station's initial 13 storey design. Image: ClarkeHopkinsClarke"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image317.jpg?itok=WlnCeQF2" title="Ormond Station's initial 13 storey design. Image: ClarkeHopkinsClarke" width="580"></a>

<figcaption>Ormond Station's initial 13 storey design. Image: ClarkeHopkinsClarke</figcaption></figure>The Victorian Parliament didn't see the project in the same light, electing to vote down the development primarily due to its height.

Earlier this month, The Age <a href="https://www.theage.com.au/politics/victoria/renewed-design-for-high-rise-ormond-tower-20180304-p4z2ry">reported </a>that DealCorp's intentions for the development were back on track, albeit minus three levels. Owned by VicTrack, the site is now likely to host a ten level mixed-use building consisting primarily of apartments, with a full line supermarket, specialty retailers, bike share facilities and civic plaza included.

After holding positive talks with the state opposition, DealCorp will likely submit revised plans to the Level-Crossing Removal Authority for Ormond Place later this month.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image318.jpg" rel="gallery-all" title="Ormond Station's low-rise component. Image: ClarkeHopkinsClarke"><img alt="" class="image-article-full-width-580px" height="293" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image318.jpg?itok=Wnnmv-uk" title="Ormond Station's low-rise component. Image: ClarkeHopkinsClarke" width="580"></a>

<figcaption>Ormond Station's low-rise component. Image: ClarkeHopkinsClarke</figcaption></figure>
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