<a href="https://www.apartments.com.au/developments/broadbeach-qld-4218">Broadbeach</a> offers plenty of reasons to live vertically, but moving from a substantial family home into an apartment can expose the compromises of high-density living. Privacy, room for guests and usable living space tend to matter more when an apartment is intended as a permanent home rather than an occasional coastal base.

A typical residential floor at <a href="https://www.apartments.com.au/new-apartments/the-eveleigh-broadbeach-7-9-surf-parade-broadbeach-qld-4218">The Eveleigh</a>, on Surf Parade,&nbsp;contains just four apartments. The 94-residence development by <a href="https://www.apartments.com.au/developers/hirsch-faigen">Hirsch &amp; Faigen</a> is predominantly made up of expansive three-bedroom homes, with a limited collection of half-floor penthouses above.

Across the apartment floors, <a href="https://www.apartments.com.au/architects/rothelowman">Rothelowman</a> has used the relatively limited number of residences to give each home greater access to natural light and outlook. Living spaces extend towards full-height glazing, while a series of bay windows frame selected views across the Pacific Ocean, city and hinterland rather than treating the building edge as a continuous wall of glass.

&nbsp;

[smartcode_project:default project_id=149670 project_image_fid=360965]

“The apartment floors deliver a collection of homes that embrace controlled outlook via a series of bay windows deliberately framing moments of view,” Rothelowman Director Kim Lowman said.

From outside, those projecting forms contribute to the tower’s faceted profile. Strong horizontal and vertical elements establish its proportions, while the changing position of the sun alters the light, shadow and reflection across the façade throughout the day.

The same attention moves inside the apartments, where the material palette combines warm timber, natural stone, metallic detailing and softer curved forms. Kitchens sit within the main living zone, with stone island benches, integrated joinery and European appliances, before the living areas extend towards the glazing and the outlook.

&nbsp;

[smartcode_project:default project_id=149670 project_image_fid=360981]

Three genuine bedrooms provide room to accommodate family and guests, while two secure car spaces and storage address some of the practical considerations that can become more noticeable when moving from a larger home. Feedback from the display suite has centred on the warmth and restraint of the interiors, with buyers commenting that the residences feel like homes rather than conventional coastal apartments.

A limited collection of half-floor penthouses occupies the upper levels, increasing the scale of the living spaces and adding private balconies and elevated finishes. From this position, the outlook extends between the ocean and hinterland.

Outside the private residences, The Eveleigh separates its shared spaces between the podium and rooftop. The podium is centred on wellness, with subtropical landscaping surrounding a swimming pool and pool terrace, yoga garden, private gymnasium, sauna and hot and cold plunge facilities. Landscaped retreats and pavilions provide additional places to sit away from the main recreation areas.

&nbsp;

[smartcode_project:default project_id=149670 project_image_fid=360966]

Higher in the building, a rooftop pavilion and private dining suite sit alongside resident lounge, barbecue and outdoor dining areas, opening towards panoramic views across the ocean, city and hinterland.

“Buyers are no longer just looking for an apartment, but a lifestyle where they can relax, reset, and enjoy a balanced way of living,” Hirsch &amp; Faigen Director of Sales Matt George said.

Interest to date has come from established owner-occupiers and interstate lifestyle purchasers, including buyers planning a future move to the Gold Coast. Many are coming from larger homes and want to reduce ongoing maintenance without giving up space for family and guests, privacy, two car spaces or the ability to entertain at home.

&nbsp;

[smartcode_project:default project_id=149670 project_image_fid=360969]

Much of that daily life can also take place beyond the building without requiring a drive. Kurrawa Beach and Pratten Park are an easy walk from Surf Parade, while Pacific Fair, Oracle Boulevard, The Oasis, restaurants, cafés, entertainment and public transport are also within walking distance.

The Eveleigh is Hirsch &amp; Faigen's fourth Gold Coast development since entering the market in 2021, following The Hemingway at Palm Beach, The Emerson at Kirra and Yves at Mermaid Beach. Each of the preceding projects sold out before completion.

“Broadbeach had been on our radar throughout our time operating on the Gold Coast,” the developer said. “Following our projects in Palm Beach, Kirra and Mermaid Beach, Broadbeach represented the natural next step for the business.”

The Surf Parade site brought together proximity to the beach, protected coastal outlooks and walkability to dining, shopping and recreation. Hirsch &amp; Faigen also identified the street as an emerging premium residential address, with enough separation from Broadbeach's busier destinations to retain a quieter environment at home.

The Eveleigh is now under construction by Maxcon, with completion forecast for mid-2028. Three-bedroom residences are currently available from $2.87 million.

[smartcode_project_cta:default project_id=149670]

Joel Robinson

The Eveleigh brings house-like apartments to Broadbeach

A long-stalled Campbelltown development site is back in play, with new plans for 139 apartments set to supersede a mixed-use scheme approved almost a decade ago but never built.

The new proposal for 28 Cordeaux Street would deliver 116 market and 23 affordable apartments in a part 14-storey building, bringing a substantial new project into a Campbelltown market where new apartment supply remains limited.

Plans have been filed over the 3,092 sqm corner site at Moore-Oxley Street, around 600 metres from Campbelltown Railway Station and the city-centre retail core.

The site already carries a mixed-use residential approval dating to 2016. Doroch Architects has now been engaged on a larger replacement scheme, which is progressing as a State Significant Development Application following a Housing Delivery Authority determination in August 2025.

The apartment mix comprises 39 one-bedroom, 72 two-bedroom and 28 three-bedroom residences. Two-bedroom apartments make up just over half of the project, while three-bedroom homes account for 20 per cent.

<img alt="First look: New 139-apartment plans revive long-stalled Campbelltown city centre site" data-entity-type="file" data-entity-uuid="136dd5b9-3791-4da6-9e31-76f533f5b4de" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Campbelltown%20da2.png?VersionId=LgOSy9nwf5u.MGswBBwaGGxuX8QpHSl_" />

Of the 139 apartments, 23 will be delivered as affordable housing under the in-fill affordable housing provisions of the Housing SEPP. The affordable component represents 15 per cent of the residential gross floor area and will be managed by a registered Community Housing Provider.

Doroch has sought to break the scale of the building into two distinct elements, with a masonry podium of around four storeys establishing the street edge before the residential tower steps back above.

The corner position has shaped that approach. Cordeaux Street faces toward the commercial and civic centre, while Moore-Oxley Street leads into the lower-scale residential neighbourhood to the south, and the design verification report describes the site as "bridging the commercial core to the north and established residential areas to the south."

The podium will be expressed predominantly in face brick, while the upper levels shift to brushed and grooved concrete cladding with darker metal detailing. Recessed sections, deep balcony edges and landscaping break down the upper form, with an approximately 11.8-metre setback to the northern boundary addressing the adjoining St Peters Anglican School.

<img alt="First look: New 139-apartment plans revive long-stalled Campbelltown city centre site" data-entity-type="file" data-entity-uuid="c8b3d2d3-c561-4bfc-a5d9-a68c0c10dac1" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Campbelltown%20da1.png?VersionId=AeAEyJU02Gk2k5noUj2StziCvdQ7fW4B" />

Campbelltown has been starved of new residential developments in the last decade.

The only other notable development set to come to market this year is ALAND's Queen Square, a mixed-use precinct on over two hectares that will comprise apartments above a vibrant ground-level retail and hospitality dining precinct.

First look: New 139-apartment plans revive long-stalled Campbelltown city centre site

First Look: Sherlock Construction pitches apartments for low-rise Deception Bay

Queensland builder-developer MAYD has revealed the first look at its major North Kirra beachfront development, lodging amended plans that reduce the number of apartments and increase the proportion of larger residences.

The project is planned across a substantial 4,742 sqm amalgamated site spanning seven lots at <a href="https://www.apartments.com.au/new-apartments/2-6-pacific-parade-bilinga-qld-4225">2-6 Pacific Parade</a> and 27-33 Golden Four Drive in Bilin​ga, directly opposite Nor​th Kirra Beach.

<a href="https://www.apartments.com.au/developers/mayd-group">MAYD</a> secured the site for $32.5 million in 2025, in what was one of the Gold Coast's largest property transactions of the year.

The development will be delivered across two stages, with the first stage carrying an estimated gross realisation value of around $360 million.

The latest amendments seek to reduce the overall apartment count and shift the project further toward the owner-occupier market, with larger residences designed for buyers wanting considerably more space than traditionally offered in a beachfront apartment.

The residential mix will include townhomes, oversized two-bedroom apartments, substantial three-bedroom residences and four-bedroom homes.

MAYD has appointed Cera Stribley to lead the architecture and interiors, with the Melbourne-based design practice drawing on the beachfront setting through a series of ocean-facing terraces and heavily landscaped balconies.

Strong horizontal forms and curved balconies will define the exterior, with subtropical landscaping integrated throughout the building to soften the built form and increase the connection between the residences and the beachfront.

The project will also include an extensive collection of resident wellness and lifestyle facilities, continuing the broader shift across the Gold Coast's luxury apartment market toward larger homes supported by resort-style amenity.

<img alt="MAYD" data-entity-type="file" data-entity-uuid="d1bcbb05-e659-4b47-8bd4-1e595315e2ad" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%202.05.03%E2%80%AFPM.png?VersionId=jj0XEud1X1DuLt7_KyElhjMdZGOXmLHP" />

MAYD Founder Todd Mould said North Kirra was increasingly appealing to buyers attracted to the more established, lower-density character of the southern Gold Coast.

"North Kirra presents one of the most compelling luxury residential opportunities currently emerging in Australia, combining absolute beachfront with the character and authenticity that buyers are increasingly seeking, and the same sense of tight-knit community that defined Burleigh and Currumbin perhaps 10 or 15 years ago," Mould said.

"With Gold Coast Airport on its doorstep, it also offers a level of accessibility that broadens its appeal across almost every market demographic."

The project comes as the southern Gold Coast continues to attract an increasing share of high-end apartment development and buyer activity.

Kirra in particular has emerged as one of the region's more tightly held beachfront markets, with its relatively low-density character, established surf and hospitality scene and proximity to Gold Coast Airport differentiating it from the higher-density markets further north.

Mould said those characteristics had informed the approach MAYD and Cera Stribley had taken to the project.

"We've worked closely with Cera Stribley to create a vision that is deeply connected to its surroundings," he said.

"Inspired by the coastline itself, the architecture has been shaped around space, privacy and resort-style living, creating a collection of homes that reflects the next generation of luxury on the southern Gold Coast."

MOTIV Managing Director Carly Cottam, who has been appointed to market the project, said buyer attention had continued to move south along the Gold Coast.

"Purchasers who may once have defaulted to Broadbeach, Main Beach or Surfers Paradise are increasingly recognising the value of a genuine beachfront location that offers lower density, strong amenity and a more established sense of community," Cottam said.

"Kirra has a powerful combination of growing demand and genuine scarcity. Beachfront supply is inherently constrained, the area remains relatively low density, and buyers are increasingly placing a premium on locations that feel established, uncrowded and authentic rather than heavily developed."

Cottam said the proximity to Gold Coast Airport was also proving increasingly important for interstate and second-home buyers.

"Being minutes from Gold Coast Airport makes it particularly compelling for interstate buyers, frequent travellers and second-home purchasers who can access an authentic coastal lifestyle almost immediately after stepping off a flight."

The acquisition takes MAYD's active development portfolio to more than $500 million, with the North Kirra project representing one of its largest undertakings to date.

MAYD is targeting an early 2027 launch.

First look at MAYD's North Kirra mixed-use precinct

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Castle Hill, the longtime hub of the Hills District, has been one of the major beneficiaries of Sydney's Metro expansion, with improved connectivity helping drive continued population growth, development and buyer demand across the Hills District.

But despite that growth, the suburb has seen relatively few major new apartment projects brought to market over the past 18 months.

Hills District developer Reve Group is looking to fill that gap with <a href="https://www.apartments.com.au/new-apartments/nova-r-ve-castle-hill-2-garthowen-crescent-castle-hill-nsw-2154">Nova Rêve</a>, a major new mixed-use precinct on the corner of Garthowen Crescent and Old Castle Hill Road, a short walk from Castle Hill Metro Station and Castle Towers.

[smartcode_project:default project_id=152737 project_image_fid=377679]

The project will comprise three residential towers alongside a hotel, restaurants, cafes and a skybar, more than 1,600 sqm of ground-floor retail and almost an acre of landscaped gardens.

It represents the largest project undertaken by Reve Group, the development arm of the Kassis family, which has been building across the Hills District for more than 30 years through Kassis Homes.

[smartcode_project:default project_id=152737 project_image_fid=377675]

Nova Rêve also represents a significant step up from the family's first apartment development, Grand Rêve, which was delivered nearby on Garthowen Crescent.

Grand Rêve introduced larger, house-like apartment layouts and premium inclusions including Wolf and Sub-Zero appliances to the Castle Hill market.

Nova Rêve takes that approach to a precinct scale, combining the residential component with hospitality, retail and substantial public and resident landscaping.

[smartcode_project:default project_id=152737 project_image_fid=377685]

Reve Group Managing Director Sam Kassis said the project reflected the family's three decades of building in the Hills, which has evolved from trophy homes on quarter-acre blocks to larger-scale apartment development.

"Grand Rêve was our first apartment project here and it showed us what this pocket of Castle Hill could be. Nova Rêve is the refinement of that idea: not just apartments, but a place the whole suburb can use," Kassis said.

A key part of that approach is the hotel, which has been designed to operate as an amenity for the wider Castle Hill community rather than solely hotel guests.

It will include restaurants, cafes, skybars and all-day dining, alongside conference and event facilities catering to business functions, community groups and private events.

At ground level, more than 1,600 sqm of shops and cafes will open onto the surrounding streets and landscaped areas.

Almost an acre of gardens designed by Land and Form Studios will run through the precinct, incorporating pathways, seating, barbecue areas and children's play spaces.

[smartcode_project:default project_id=152737 project_image_fid=377680]

Reve Group's Romio Georges said creating an active ground plane had been central to the planning of Nova Rêve.

"There are gardens with pathways, barbecues, seating and play areas, shops and cafes opening onto the street, and a hotel with restaurants and a skybar that anyone in Castle Hill can walk into," Georges said.

The project's elevated position on one of Sydney's highest ridgelines will also provide apartments with outlooks toward the Sydney skyline, surrounding parkland and the Blue Mountains.

More than 80 per cent of the apartments will occupy corner positions, with Turner responsible for both the architecture and interiors.

&nbsp;

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Nova Rêve arrives as Reve Group bets on Castle Hill's next growth phase

Crown Group

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Sydney’s Crown Development Group has purchased a significant residential development site in Brisbane’s West End for $35 million. 
The purchase at 117 Victoria Street marks Crown’s first entry into the Brisbane market.
It plans to construct a high-density residential tower on the riverfront site with over 400 apartments and adjacent recreational areas.
Cushman &amp; Wakefield’s Nick Spiro and Andrew Gard managed the expressions of interest campaign generating interest from local, interstate and offshore developers with over 200 inquiries.
Located in close proximity to South Brisbane and West End’s retail, dining and entertainment precincts, the 117 Victoria Street site (pictured above) comprises a 12,500sqm high density residential zoned lot with an assessable development height of 12 storeys.
It is one of the last remaining development sites over 1Ha in Brisbane’s inner south area. The land has a 5,100sqm office/warehouse facility which was previously occupied by Computershare.
The sale is the largest development site transaction within Brisbane’s city fringe market in 2018, representing a return to positive development market sentiment after a period of subdued demand. 
Crown’s residential development project will complement existing developments within the West End peninsula, including Turrisi’s Bohemia West End, Stockwell’s Virtuoso, BPM’s Bank Street Project, Sekisui House’s West Village site and Pradella’s Light &amp; Co project.
Commenting on the sale, Nick Spiro, said the West End development market has been subject to substantial swings in sentiment, however, Crown’s purchase of 117 Victoria Street was a sign that the development market "has passed its low point and is well positioned for future growth.”
The last three sites over 1ha in West End have sold to Crown, R&amp;F and Sekisui House who are all national or offshore developers.
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j.ballantyne1990-6AQqhLzZaK

Crown Group secures Brisbane West End residential development site for $35 million

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Following its mixed-use development in Parramatta, Crown Group was awarded the 2018 UDIA NSW Mixed-Use award for its 514-apartment tower V by Crown Group at the annual Urban Development Institute of Australia (UDIA) NSW Awards for Excellence last weekend.
Crown Group Chairman and Group CEO Iwan Sunito said the prestigious award recognised the company’s dedication to create an iconic residential development for the site.   Positioned in the heart of Parramatta, and referred to by local media as Parramatta’s “Vertical Village”, V by Crown Group includes a private pool, gym, sauna, conference facilities, music room, theatrette, library, state-of-the-art archaeological showcase and level-26 bar; plus a boutique hotel and ground level retail-and-dining plaza.   "This award is a recognition of the unique design of V by Crown Group, a development which reflects the past, present and the future," Sunito said.   Iwan, who is also an architect, has often expressed his desire to use innovative designs rather than to simply follow designs of the past.   "We strive to push the boundaries of conventional design, to create revolutionary breakthrough developments," Sunito said.   "After more than 20 years of growth, we continually strive to create award-winning architectural designs across Sydney’s skyline." 
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/8/8/V%20by%20Crown%20Group%20Lobby.jpg" alt=""> Designed by international architects Allen Jack + Cottier (AJ+C) in collaboration with the Japanese born architect, Koichi Takada, V by Crown Group includes two large V-shaped columns, each standing a striking three storeys tall; highlighting its main entrance on the corner of Macquarie and Marsden streets Parramatta.   The development involved the preservation of a number of key elements of Parramatta’s historical and cultural past, including the remains of a convict hut found during excavation and uniquely displayed for public view in a purpose-built display centre located on-site.
Named the “The Philip Ruddock Heritage Centre,” the public showcase was officially opened to the public by NSW Premier Gladys Berejikilian along with Mayor of Hornsby and former member for Parramatta, Philip Ruddock and Crown Group CEO Iwan Sunito in December 2017.   V by Crown Group is also home to the first Skye Hotel Suites; Parramatta’s first five-star hotel offering 72 luxury suites catering for domestic and international visitors to Parramatta.   At ground-level, V by Crown Group’s modern retail precinct is home to Husk + Vine Restaurant and Bar, The Shed Café among other eateries and retail outlets.   V by Crown Group’s second tower was completed in 2017.
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Crown Group wins design award for Parramatta mixed-use development 

Crown Group&#39;s intentions for a sizeable tract of Waterloo land have become clearer, with five separate development applications now before City of Sydney.

Most notable is the exhibition of Building C which is&nbsp;44-48 O&rsquo;Dea Avenue&#39;s largest intended building. <a href="https://www.crowngroup.com.au/crown-group-reveals-first-image-kengo-kuma-designed-tower/">Already flagged by the developer</a> earlier in the year,&nbsp;Building C combines the design talents of&nbsp;Koichi Takada Architects with Japan-based Kengo Kuma and Associates.

The distinct 20 storey tower includes a cantilevered infinity-edge pool atop the building, gym and community room. Externally the facade is laden with greenery&nbsp;with the intent of emulating a stacked forest.

The tower includes 153 apartments, split between 11 studio, 42 single, 84 double and 16 triple bedroom configurations. 123 vehicle bays are included within 4 basement levels.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image95_5.jpg" rel="gallery-all" title="Street level perspective. Planning image: KTA / KKAA"><img alt="" class="image-article-full-width-580px" height="362" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image95_5.jpg?itok=DynewUJy" title="Street level perspective. Planning image: KTA / KKAA" width="580" /></a>

<figcaption>Street level perspective. Planning image: KTA / KKAA</figcaption>
</figure>

On&nbsp;the design, the architectural partnership provides the following commentary:

<blockquote>
The building form creates a gentle and responsive transition from the tower to podium creating a better urban relationship to the lower scale developments within the immediate context.

The use of wood look battens across the facade creates a high level of articulation and dynamism along the entire building length. The warm and natural material pallete is used throughout the building in order to create an intrinsic connection back to nature and is evident through the resort style amenities for the residents.

The relationship to nature is further strengthened through three predominant landscaped areas in the building. The design brings a high quality and architecturally responsive aesthetic along the entire streetscape and a new iconic gateway to the heart of Waterloo.
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image96_1.jpg" rel="gallery-all" title="Interior space within Building C. Planning image: KTA / KKAA"><img alt="" class="image-article-full-width-580px" height="282" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image96_1.jpg?itok=FUeoBriZ" title="Interior space within Building C. Planning image: KTA / KKAA" width="580" /></a>

<figcaption>Interior space within Building C. Planning image: KTA / KKAA</figcaption>
</figure>

Simultaneously plans have been released for Crown Group&#39;s fifth and final instalment of their Waterloo development. Silvester Fuller&#39;s design for Building A will consist of 40 apartments within a 5 storey golden-laced edifice.

5 studio, 12 single, 19 double and 4 triple bedroom apartments are included above retail space and two basement levels for 38 vehicles.

Silverster Fuller say:

<blockquote>
The building is conceived as a community of dwellings connected by communal spaces. Its architectural identity celebrates the intersection of Archibald Avenue and Lachlan Place as an expressed front door and vertical connector, linking the Entry to the Communal Open Rooftop above.

The external connecting stair is a marker defining the building entry and connection to the rooftop garden. Creating a naturally lit and ventilated vertical circulation experience reinforces the wellness principles which underpin the design strategy.
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image97_2.jpg" rel="gallery-all" title="Building A on display. Planning image: Silvester Fuller"><img alt="" class="image-article-full-width-580px" height="310" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image97_2.jpg?itok=WMzJM5op" title="Building A on display. Planning image: Silvester Fuller" width="580" /></a>

<figcaption>Building A on display. Planning image: Silvester Fuller</figcaption>
</figure>

With all five projects at planning, Crown Group are looking to add as many as 388 apartments over their O&#39;Dea Avenue site.&nbsp;

The collection of buildings seemingly hold a similar architectural language in style and colours, although as has been noted the buildings&nbsp;express their own &quot;clear identity within a collection of individual buildings designed to balance diversity with a sense of place.&quot;

Crown Group&#39;s Waterloo precinct will slot in behind a number of other Sydney projects the developer has in progress. Marquee projects&nbsp;<a href="/buildings/arc-by-crown-group-161-clarence-street-sydney">Arc by Crown</a>,&nbsp;<a href="/new-apartments/zetland-nsw-2017">Infinity by Crown</a> and <a href="/buildings/castle-residences-sydney-116-castlereagh-street-sydney">Castle Residences</a> are at construction, leaving <a href="/buildings/the-grand-residences-eastlakes-16-evans-avenue-eastlakes">Eastlakes Live</a> at sales and <a href="/buildings/waterfall-by-crown-group-18-20-odea-avenue-waterloo">Waterfall by Crown</a> as forthcoming projects.

[smartcode_project_cta: project_id=7020]

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image99_3.jpg" rel="gallery-all" title="Building B, D and E round out Crown Group's Waterloo intentions"><img alt="" class="image-article-full-width-580px" height="204" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image99_3.jpg?itok=WXKgzChr" title="Building B, D and E round out Crown Group's Waterloo intentions" width="580" /></a>

<figcaption>Building B, D and E round out Crown Group&#39;s Waterloo intentions</figcaption>
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silvermb

Crown Group's design full house for Sydney's Waterloo

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Crown Group's third land parcel within their expansive Waterloo development precinct has reached planning.

Koichi Takada Architects have taken on design duties once more for the latest instalment, which is referred to as Building B. Thus far Buildings D and E edged into planning during March; Koichi Takada Architects have maintained a similar scale and design language across all three intended apartment projects.

The latest inclusion will cost in excess of $33 million to deliver and consists of 56 apartments across various living formats.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image73_5.jpg" rel="gallery-all" title="Reed Street perspective. Planning image: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="328" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image73_5.jpg?itok=IOcDZd3U" title="Reed Street perspective. Planning image: Koichi Takada Architects" width="580"></a>

<figcaption>Reed Street perspective. Planning image: Koichi Takada Architects</figcaption></figure>Set over 6 levels, the 56 apartments are split between 6 x studio, 18 x 1 Bedroom, 28 x 2 Bedroom and 8 x 3 Bedroom options. The inclusion of studios within Building B is reflective of Crown Group's move to diversify the living options within the initial two planning applications.

Basement parking provides 58 vehicle bays alongside provisions for bicycles.

An expansive 240 square metre retail tenancy will corner Reed Street and Archibald Avenue, bolstering the retail intentions of the overall development. Thus far 16 retail and food/cafe tenancies have been included over the initial two buildings.

<blockquote>
Koichi Takada Architects' design for Lot 9 (Building B) focuses on providing a building that enhances the new streetscape. The proposal provides an iconic and recognizable addition to the new Lachlan Precinct.

A highly articulated facade defines the horizontality of the building, creating an organic form along the entire building’s length. The articulation assists to break down the mass of the building facade while the organic nature of the horizontal banding helps emphasise the street corners.

The artfully designed facade incorporates an integrated awning into the design to create a holistic design aesthetic. 
<cite>Design Statement: Koichi Takada Architects</cite>
</blockquote>

The 56 apartments slated for Building B are in addition to the 139 across both earlier stages.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image72_3.jpg" rel="gallery-all" title="Crown Group's initial two residential intentions for Waterloo. Planning images: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="222" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image72_3.jpg?itok=fzMuOllF" title="Crown Group's initial two residential intentions for Waterloo. Planning images: Koichi Takada Architects" width="580"></a>

<figcaption>Crown Group's initial two residential intentions for Waterloo. Planning images: Koichi Takada Architects</figcaption></figure>Crown Group's trio of modest-sized apartment projects are located within the Lachlan Precinct in Waterloo which forms part of the Green Square Urban Renewal Area.

City of Sydney's vision for the Lachlan Precinct is that "it will continue to gradually transition from industrial and warehouse uses to a mixed-use residential neighbourhood with high-quality buildings and public spaces." The developer and architect have heavily invested into their precinct's ground plane, as evidenced by the numerous retail spaces principally fronting Archibald Avenue.

Crown Group's development site is strategic in that it holds the major axis intersection. Gadigal Avenue runs north-south and is pegged as a major mixed-use thoroughfare whilst Archibald Avenue is on an east-west setting and is slowly developing as the precinct's main retail and café strip.

Imagery for Building B also includes the taller 19 level future residential tower <a href="https://architectureau.com/articles/kengo-kuma-koichi-takada-to-design-vertical-urban-forest-for-sydneys-waterloo/">jointly designed by Kengo Kuma and Koichi Takada Architects</a>. 

Crown Group can expect approximately 380 apartments across all stages of their Waterloo development.
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Third time over; Crown Group tracks a third Waterloo apartment project

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Crown Group have lodged their second development application within a month for a large tract of land in Waterloo.

Building D is the second of five separate land parcels within the developer's expansive site which falls across the Lachlan Precinct renewal area. Addressed 44-48 O'Dea Avenue, the development in its entirety will see buildings of up to 20 levels delivered.

For the time being though Crown Group has seen it fit to focus on the smaller-scale aspect of their budding precinct. The freshly lodged Building D at 7 levels is similar in scale to <a href="/news/koichi-takada-designs-crown-groups-next-considerable-residential-project">Building E which was lodged during March</a>, albeit with a lower overall apartment count.

As with the first stage, Koichi Takada Architects have been given the design duties.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image11_22.jpg" rel="gallery-all" title="Archibald Avenue and Reed Street perspective. Planning image: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="307" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image11_22.jpg?itok=dXav2A5-" title="Archibald Avenue and Reed Street perspective. Planning image: Koichi Takada Architects" width="580"></a>

<figcaption>Archibald Avenue and Reed Street perspective. Planning image: Koichi Takada Architects</figcaption></figure>Building D contains 7 commercial tenancies and 44 residential apartments above 2 levels of basement parking and services. The intended apartment split sees 2 studios, 12 single bedroom, 24 double bedroom and 6 triple bedroom apartments rolled into the building.

Both Buildings D and E maintain similar external gold banding, although Building D's external arrangement is in a vertical configuration. Koichi Takada Architects describe Building D as follows:

<blockquote>
The development is organised in 2 primary masses formed in a L-shape. This comprises of a 4 storey low rise built form along Archibald street, and a 7 storey mid rise fronting Gadigal Ave.

The continuous awning both enhances the streetscape quality and continuous nature of the active street frontage. The upper floors integrate a vertical blade treatment along the facade which assists in breaking down the massing.

As the facade wraps around the building on the three primary frontages, it assists in creating a dynamic facade that helps to break down the apparent mass and visual bulk of the building. The built form is driven by principles of natural ventilation, solar access and visual privacy. 
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image14_16.jpg" rel="gallery-all" title="Crown Group's initial Waterloo site. Planning image: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="382" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image14_16.jpg?itok=37FzSdoj" title="Crown Group's initial Waterloo site. Planning image: Koichi Takada Architects" width="580"></a>

<figcaption>Crown Group's Waterloo site. Planning image: Koichi Takada Architects</figcaption></figure>Thus far combined apartment numbers between both lodged applications amount to 139.

Both are located within the Lachlan Precinct which forms part of the Green Square Urban Renewal Area. City of Sydney's vision for the Lachlan Precinct is that "it will continue to gradually transition from industrial and warehouse uses to a mixed-use residential neighbourhood with high-quality buildings and public spaces."

Crown Group's development site is strategic in that it holds the major axis intersection. Gadigal Avenue runs north-south and is pegged as a major mixed-use thoroughfare whilst Archibald Avenue is on an east-west setting and is slowly developing as the precinct's main retail and café strip.

Koichi Takada Architects' commentary on Building D's street level interaction included the following:

<blockquote>
Koichi Takada Architects focuses on a design that enhances both public and residential amenity. The ground plane opens to Archibald Ave, with a highly active retail frontage that will invigorate the streetscape and public domain, providing continuous row of retail tenancies.

The primary active frontage faces south while maximising the district outlook and enhancing available amenity.
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image12_14.jpg" rel="gallery-all" title="The prospective view from Gadigal Avenue. Planning image: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="315" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image12_14.jpg?itok=Ug438OFN" title="The prospective view from Gadigal Avenue. Planning image: Koichi Takada Architects" width="580"></a>

<figcaption>Building D view from Gadigal Avenue. Planning image: Koichi Takada Architects</figcaption></figure>
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Crown Group doubles up in Waterloo

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Japanese architect Kengo Kuma’s design submitted in partnership with Australian architecture firm Koichi Takada Architects, has been named the winner in a competition to design Crown Group’s new tower for Sydney’s Waterloo. 
Forming part of a five-building development in Waterloo which also includes three buildings designed exclusively by Koichi Takada Architects and a building designed by Sydney-based architects Silvester Fuller, the 19-storey tower will feature a cantilevered infinity-edge rooftop pool, gym and community room with a plant-filled, green exterior designed to emulate a stacked forest.   The development at 48 O’Dea Avenue Waterloo will comprise 384 luxury apartments across five buildings, ranging 4 to 19 storeys and a mix of restaurants, cafes and shops. Overseen by the City of Sydney, a competition to design the development's tallest building attracted a high-calibre of entries judged by a panel of experts including independent architects, assessing architectural design excellence. The winning entry was officially announced today. It will be the first time Kengo Kuma and Associates has designed for the award-winning Australian developer founded with its first development in Bondi in 1996.   Renowned for his designs which show respect for tradition while considering the needs of the future, Kengo Kuma recently designed the 2020 Olympic Stadium Tokyo and the internationally-acclaimed V&amp;A museumin Dundee, Scotland.   Crown Group Chairman and Group CEO Iwan Sunito said he was proud to have the three architecture firms involved in the company’s landmark development in Waterloo.   The collaboration between Kengo Kuma and Koichi Takada was a world first, Mr Sunito said.   “Kengo Kuma and Koichi Takada each have their own unique style and ethos, which fit with Crown Group’s desire to push the boundaries of design,” he said.   “Both architects have proven to be true leaders in their field, renowned for their creativity. I feel the collaboration of the two will lead to something new and unique for Sydney.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2018/4/3/koch2.jpg" alt="">   “We are excited to be able to take the next step in furthering the path of Sydney as it becomes increasingly recognised for its leading architecture.   “This development will be a forward-thinking new addition to Sydney’s Green Square redevelopment precinct,” Mr Sunito added.   The development will be Crown Group’s third development in Waterloo, following the award-winning Viking by Crown Group completed in 2014 and the recently launched Waterfall by Crown Group.   Kengo Kuma founded Kengo Kuma and Associates, Inc. in 1990 and the company has established a long history in the architect’s home nation; Japan but last year made its first foray into Australia with a tower in Sydney’s Circular Quay and The Darling Exchange which forms part of the NSW Government’s $3.4 billion plan to redevelop Darling Harbour. Kengo studied at Columbia University in New York City and made the top five of last year's Dezeen Hot List.   “Our intention is to give a warm and a natural atmosphere to the community with unique design strategies,” Mr Kuma said.   “The upper volume of the tower seamlessly transforms into the lower part of the stepped terraces in order to create an intimacy between the building scale and the pedestrian scale on the street level. “Eaves wrapping the façade are covered by sticks which give a warm impression of the wood to the façade.   “The entire façade becomes a vertical urban forest by having a vegetation on each eave.   “Those strategies will blur and soften the profile building, and give a whole new image of the W48 precinct of the Waterloo,” Mr Kuma added.   With more than 40,000 jobs expected to be created in the Green Square area by 2030, the development will be home to hundreds of new Waterloo residents when completed in 2020.   Japanese-born Koichi Takada began his career in Tokyo and moved to Sydney in 1997. His firm Koichi Takada Architects has won multiple awards for its designs including residential, retail, hospitality and cultural venues. The new Waterloo development will be the fourth Crown Group development designed by Koichi Takada Architects, following Skye by Crown Group in North Sydney, Arc by Crown Group in the CBD and the multi award-winning Infinity by Crown Group in Green Square. “It is my honour to work alongside Kuma sensei, the Japanese master of architecture. It is a dream come true,” Mr Takada said.    “Responding to Kengo Kuma’s vision for the tallest of the five buildings, I am excited to design three low-rise buildings that create a dynamic architectural dialogue within the precinct.   “Crown Group’s on-going vision for Waterloo will continue to positively regenerate the area’s former industrial warehouses with an ‘organic’ and ‘healthy’ green neighbourhood, celebrated by their signature resort-style living for residents and a new street culture to benefit the public.   “I drew on an idea of ‘green luxury,’ finding inspiration in nature. Each building is designed with a ‘human touch’ to express its organic and distinct architectural character,” Mr Takada added.   More details of the development will be revealed in June and apartment sales are expected to begin later this year.   Crown Group will begin accepting registrations of interest from potential buyers in June.  
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Kengo Kuma’s ‘Stacking Forest’ design wins competition for new Sydney, Waterloo tower

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The initial stage of Crown Group's multiphased redevelopment of a substantial land track in Sydney's Waterloo has been unveiled.

The developer earlier this month lodged plans for the first of five separate stages within its Lachlan Precinct land parcel. Addressed 44-48 O'Dea Avenue, the overall development will ultimately see multiple buildings delivered, climbing as high as 20 levels.

The subject of the initial application though is Building E, a more modest 8 level apartment development. The 2,993 square metre island site is set well back from O'Dea Avenue and is bound by Archibald Avenue, Gadigal Avenue, Reed Street and Hatbox Place. 

Koichi Takada Architects is behind the design, having created a number of stand out residential buildings for Crown Group in recent times. Building E, too, shapes as an architectural statement, holding winged feature aluminium corners that soften an otherwise squared form.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image9_20.jpg" rel="gallery-all" title="Street level perspective. Planning image: Koichi Takada Architects"><img alt="" class="image-article-full-width-580px" height="272" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image9_20.jpg?itok=RXp8qBge" title="Street level perspective. Planning image: Koichi Takada Architects" width="580"></a>

<figcaption>Street level perspective. Planning image: Koichi Takada Architects</figcaption></figure>95 apartments are slated for the initial stage, which has a development cost beyond $41 million. Crown Group have provided a spread of living options within Building E, electing to include 10 studio, 29 single, 45 double and 11 triple bedroom apartments.

Internal areas for the respecting living options begin at 35 square metres for studios, 50 square metres for singles, 70 square metres for doubles and 90 square metres for triples.

The apartments, along with 11 retails tenancies predominantly facing Archibald Avenue, will be serviced by dual basement levels accommodating 105 parking bays. 
At ground level, a publicly accessible and landscaped through passage will account for roughly 30% of the site's footprint, with a small degree of built form above, effectively creating a U-shaped building. Part of the above build form is a fourth level terrace for future residents.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image16_12.jpg" rel="gallery-all" title="Joint Koichi Takada - Crown Group projects to date"><img alt="" class="image-article-full-width-580px" height="334" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image16_12.jpg?itok=4oULD1xP" title="Joint Koichi Takada - Crown Group projects to date" width="580"></a>

<figcaption>Joint Koichi Takada - Crown Group projects to date</figcaption></figure>Building E aside, Crown Group has taken a liking to Koichi Takada's flowing lines in recent times; the duo has collaborated on a number of projects in inner Sydney. Skye, Arc and the highly distinctive Infinity with its roughly 400 apartments, retail and convention facilities are Koichi Takada designs for the prolific developer.

Another upcoming project sees Crown Group team with architecture firm FJMT to deliver a $1 billion rejuvenation project to Sydney's southern suburb of Eastlakes. Crown Group is also planning its first Melbourne project.

Teaming with G3 Projects, the duo is reportedly developing 175 Sturt Street, Southbank. It went to planning during 2016 and still remains there.
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Koichi Takada designs Crown Group's next considerable residential project

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Crown Group have revealed its new Eastlakes town centre development.
The image shows the modern retail and restaurant area which will be in the first stage of the $1 billion redevelopment.
Dubbed Eastlakes Live, the fjmt-designed project will comprise modern residential apartments and a new restaurant and retail precinct. 
Stage one of the development will include 134 apartments.
They will range from one-bedroom apartments to penthouses.
There will also be 12 retail outlets.
Stage two of Eastlakes Live will include a mix of residential and retail components, with details still to come, completing the modern new town centre.   The development site adjoins Eastlakes Reserve and is located eight kilometres from Sydney’s CBD and three kilometres from the University of South Wales, Sydney Airport and Green Square.
There will be two major supermarkets fresh food offerings, a restaurant promenade, street cafes, a medical centre, as well as densely landscaped gardens and children’s play areas.
Crown Group chairman and group CEO Iwan Sunito said the development was designed to "create a new entertainment and lifestyle precinct for Sydney."
“This is the first stage of our concept of creating a thriving and modern urban village - anchored by a residential component and filled with dynamic retail, entertainment and outdoor recreation opportunities.
The new development draws on the success of Crown Group’s multi-award-winning Top Ryde City Living project which successfully integrated 653 residential apartments within seven towers above a modern shopping centre. 
Crown Group will begin sales of 134 luxury apartments in the first stage of Eastlakes Live in June 2018, with completion slated for 2020.
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Crown Group reveal Eastlakes' $1 billion redevelopment

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James Packer is looking overseas to sell apartments in his ­luxury residential tower in Sydney’s Barangaroo at a time when the property market in the Harbour city has shown signs of slowing.
The 81 exclusive apartments are expected to hit the market soon via an expressions-of-interest targeted marketing campaign, followed by a formal launch.
And the target are the wealthy in global cities. 
“Buyers in the gateway cities of the world will be targeted including­ London, New York, United Arab Emirates, Singapore, Southeast Asia, Hong Kong, Shanghai and Beijing,” Crown executive vice-president Todd Nisbet was cited as saying by The Australian.
Crown’s marketing push comes as Sydney home values were steady over the month and edged up just 0.3 per cent over the quarter, rising 13 per cent over the past year.
Melbourne values rose 0.5 per cent in August, 1.9 per cent over the quarter and 12.7 per cent over the year.
The apartments are being marketed by real estate agent Knight Frank and its London figurehead, Lord Andrew Hay. 
Nisbet said he expected the 81 “sky homes” in the Crown residential tower also to appeal to the domestic Australian ­market. 
“This isn’t the kind of project focused on the Chinese investors,” he said, clearly implying that the apartments are not being targeted towards Chinese buyers.  
“Investors are not the type of buyer that it is going to resonate with. We are targeting specific demographics and we will not disclose pricing at this time.’’
Though the pricing is being kept under wraps, there’s speculation that the penthouse atop the Barangaroo tower, to be branded Crown Sydney, One Barangaroo, could come with a price tag as high as $100 million.
Last year, Packer's Crown Resorts secured approval for his $2 billion Sydney casino at Barangaroo.
 
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James Packer looks to market luxury ‘sky homes’ in Barangaroo to foreigners

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Property developer Crown Group’s development in Sydney’s Waterloo has sold more than $300 million worth of apartments at its launch, which the company said is a new sales record.  
The off-the-plan project, Waterfall, at 18 O’Dea Avenue will comprise 331 apartments ranging from studios to three bedroom units and even courtyard apartments and double-storey penthouses.
Prices start from from $650 000. Construction of Waterfall is expected to be completed in 2020.
Buyers snapped up $120 million worth of apartments in the first hour itself, topping the previous one-hour record of $100 million at the launch of its Infinity project in 2015, Crown Group said. 
By close of business, sales had reached $300 million globally with apartments sold in Sydney, Jakarta, Hong Kong and Singapore. The majority of apartments were sold to buyers in Sydney.
Three penthouses worth $12 million were also snapped up.
Crown Group made the decision to release additional apartments worth $100 million originally allocated for a later release, after the initial $200-million allocation of apartments were sold.
Crown Group chairman Iwan Sunito said the sales on Saturday reflected the building’s extraordinary design and exceptional location.
“We saw more people come to the launch on Saturday than we ever anticipated, many of whom were past purchasers of Crown Group apartments,” Sunito said.
Designed by Sydney-based architects SJB, Waterfall will comprise three seven-storey buildings and a 20-storey tower overlooking lush landscaping and a water garden.
A seven-storey waterfall is a focal point; set to become Australia’s tallest man-made waterfall, the media release said.
Public art by Mika Utzon Popov, grandson of Sydney Opera House architect Jørn Utzon, in the form of a large-scale artwork is integrated in the design.  
Among the amenities will be a rooftop pool with a sky garden and terrace, gym, rooftop cinema, function room with a catering kitchen and music room with grand piano. 
“This is evidence of the strong demand for high-quality apartments in the right location,” Sunito said.
Project director Prisca Edwards said buyers on Saturday were a mix of investors and owner-occupiers.
The $400 million mixed-use development will be home to six retail outlets. 
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