Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

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The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Surfers Paradise

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The Surfers Paradise, Gold Coast penthouse of Andrew MacDonald, senior vice-president and chief casino officer at Singapore’s Marina Bay Sands, has been listed.
Around $3.3 million is being sought for <a href="https://www.realestate.com.au/property-apartment-qld-surfers+paradise-125033554" target="_blank">his penthouse</a> in the Mantra Chevron Renaissance Towers.
Offering views of the city skyline, ocean and hinterland, the three-bedroom apartment comes with an 80 square metre living room, three bathrooms and three balconies.
There is a heated rooftop plunge pool.
Each of the three bedrooms has an ensuite, the master with a bath enjoying the ocean views.
Kerry-Jayne Broad of Queensland Sotheby’s International has the trophy home offering.
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Surfers Paradise penthouse listed for $3.3 million plus

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Plans for a new luxury $200 million beachfront residential tower in Surfers Paradise have been unveiled.
The development application for the 2-4 Wharf Road project was lodged with the City of Gold Coast earlier this month by developer Golden Gate Property.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/03/10/Wharf%20Rd_Render%203.jpg" alt="">
The plans include 35 whole floor residences, a two-storey sub-penthouse, a three-storey penthouse, as well as a 450 square metre stand-alone beach house.
Architectural firm Rothelowman claims that the parametric design tools, wind engineering and modeling technology used to design the building’s facade is one of the first times it has been applied to a residential building anywhere in the world.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/03/10/Wharf%20Rd_Render%202.jpg" alt="">
Golden Gate Property director of development David Whiteman said Wharf Rd aims to fill a gap in the region’s ultra-premium apartment market.
“We are delivering an internationally recognised project for the Gold Coast which, through delivering a combination of iconic design, an ultimate beachfront location and ultra high-end facilities, unquestionably defines the new meaning of exclusive beachfront living,” he said.
“We didn’t want it to look like a tower of glass, we wanted the design to really celebrate living on the beach and appreciate Rothelowman’s subtropical approach of designing each sky residence to open up like a traditional old Queenslander.”
Rothelowman associate principal Jonothan Cowle said the design aimed to reflect the culture and environment of the local area.
“We started with the idea of a beach house in the sky - a place with a veranda, offering protection from the summer sun, a place to linger, a garden, a place where one can enjoy the weather, the love of the environment, a place to revel in the playfulness of the coast,” he said.
“We wanted the tower to touch the ground so lightly it would seem to be dancing upon the sands. A tower so exactly tailored to its environment, that is couldn’t exist in any other place, but the coast of beautiful Surfers Paradise.”
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Plans for $200 million luxury Surfers Paradise tower unveiled

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Executive car industry identity Lynton Rose secured $3 million plus for his full-floor apartment Surfers Paradise apartment.
The owner of Motorline BMW and Bruce Lynton BMW sold through Tolemy Stevens of Harcourt Coastal.
Set in the Surfers Manhattan the apartment in the residents-only beachfront building fetched $3.05 million.
Rose still owns a apartment in the same building which comes with 360-degree views which take in the ocean, river, hinterland and Gold Coast skyline.
Rose has held the apartment since 1993. 
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Surfers Manhattan, Surfers Paradise sale by car dealer

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One of the world’s skinniest residential towers is set to be built in Surfers Paradise with a $200 million, 44-storey proposal for a Wharf Road site.
It will feature just 37 units with a floorpan typically ranging from 346 sqm to 414 sq m.
There will also be a 450 sq m stand-alone beach house along with a residents’ wellness facility and spa.
The Brisbane-based developer Golden Gate Property say it will be 154m high and just 12m wide.
It is planned for a site immediately south of Wanda-Ridong’s three-tower Jewel project.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/03/13/Wharf-Rd_Render6.jpg" alt="">
The developers say their high-end product will be more exclusive than what Jewel offers - and at a lower cost per square metre.
Jewel’s one-bedroom units are on the market for around $675,000 while two-bedroom apartments start from $1.4 million.
The development was design by award-winning architect Rothelowman and features an “exoskeleton facade.”
A development application was submitted to the Gold Coast City Council yesterday.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/03/13/Wharf-Rd_Render5.jpg" alt="">
If approved, construction will begin this year.
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More exclusive than Jewel - and cheaper at slim Surfers Paradise tower

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Australia’s first authentic Steampunk-themed venue will soon call Surfers Paradise home, with a lease in its entertainment precinct.
Steampunk Surfers Paradise is preparing to open its doors in the coming months with the finishing touches being made on the vintage-styled 550 sqm premises.
Described as Victorian-era science fiction, Steampunk is a subculture focusing on retro-futuristic inventions inspired by the steam-powered industrial period of the 19th Century.
The venue is in the heart of the iconic entertainment precinct, 3113 Surfers Paradise Boulevard, also known as Cavill Lane.
The lease runs for five years with an additional five-year option.
Expanding their Australian presence, co-owner and Tasmanian hospitality operator, Grant Rodgers will officially launch the concept in Queensland; sighting the Gold Coast as the perfect location, being the heart of the tourism industry.
The deal was negotiated by JLL’s Ryan Chandler.
“With tourist numbers showing good growth, injecting money into the region and encouraging further development, more interstate operators and franchises are looking to the Gold Coast,” said Chandler.
“The Gold Coast retail leasing market is entering a period of growth ahead of the 2018 Commonwealth Games,” he added.
 
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Steampunk Surfers Paradise set to open in Surfers Boulevard

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Apartment king Harry Triguboff has renewed plans for a high rise in Surfers Paradise.
The 90-level beachfront skyscraper will replace a 22-level 1960s building on The Esplanade.
The highest apartments in the yet-to-be-named tower will look down on the units in the Gold Coast’s current tallest building, the 78-floor Q1 super tower.
The project also exceed in terms of floors, the 89-level Spirit building planned by Hong Kong’s Forise group.
Triguboff’s Meriton group has agreed to buy the International Beach Resort, originally the Apollo, for $58 million.
It will start demolition next month.
Meriton has selected a design submitted by SJB for the 3833sq m site, which is expected to have around 270 serviced apartments and 300 residential apartments.
Triguboff said a development application would be lodged by the end of February.
The Meriton tower would be split vertically into three distinctive tiers, each defined by coloured glass panels.
Circular halo effects atop each tier would be lit at night, creating a beacon along the foreshore.
Meriton is buying the International Beach Resort from Singapore businesswoman Gertrude Guok, who bought it for $11.4 million in 1993.
“The Surfers site is the best in town — the sort of property I’ve always dreamed of having on the Gold Coast,” said Mr Triguboff.
“The city’s displaying verve and vibrancy like I haven’t seen for years and it’s given me the confidence to make a big investment.
“With a site like this one, the sky’s the limit and we will do the Gold Coast proud.”
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Harry Triguboff seeks beacon-inspired Gold Coast tower with record 90 floors

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A Surfers Paradise mansion on the market for almost a year has been sold for $3.55 million.
Gold Coast-based Chinese buyers bought the property which had $3.95 million price indications.
The <a href="https://www.realestate.com.au/property-house-qld-surfers+paradise-123089498" target="_blank">33 Vespa Crescent</a>, which been on the market since last March, was designed by Jared Poole whose interior incorporates elements of stone, timber and glass.
<div class="wp-caption"><img class="size-full wp-image-108077" src="https://www.realestate.com.au/blog/wp-content/uploads/2017/01/19084451/capi_53ca1691604a169d59227e2e543a1a0a_e8e22e74c3e673d614ba91b05d404e61.jpeg" alt="33 Vespa Cres, Surfers Paradise." data-capiid="e8e22e74c3e673d614ba91b05d404e61"></div>
There's a home cinema, piano nook and marina birth are among its luxury features along with a built-in teppanyaki barbecue.
Sam Guo and Julia Kuo of Ray White Broadbeach took over the marketing last July.
There had been prior $4.2 million hopes.
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jonathanchancellor-7SQnKwU6yx

Jared Poole-designed Surfers Paradise sale

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The $1.25 billion Wanda Ridong Jewel development in Queensland has won the ‘Mixed-use Architecture’ category at the International Property Awards 2016 in London, after winning the Asia Pacific title earlier this year.
Jewel managing director Weimin Xu said it was an honour for the resort, currently in construction on the Surfers Paradise beach front.
He said it was recognised for its avant-garde architecture and unconventional approach.
Jewel was competing against five other projects from around the world.
It is set for completion in the first quarter of 2019.
DBI Design's Jewel architect, Barry Lee, said Jewel would be "a remarkable addition to the cityscape."
The International Property Awards program, now in its 24th year, is judged by an independent panel of 70 industry experts, who consider design, quality, service, innovation, originality and commitment to sustainability.
Jewel was competing in the category of mixed-use architecture against architectural structures including Brussels’ Le Toison D’or, London’s 17 Echo St, Umhlanga’s Oceans, Al Zorah’s Resorts, and Manhattan’s 35XV.
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Jewel Gold Coast Residences named world’s best at International Property Awards

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The billionaire developer Bob Ell has emerged as the buyer of a near waterfront Surfers Paradise cottage for $1.275 million.
<a href="https://www.realestate.com.au/sold/property-house-qld-surfers+paradise-123746930" target="_blank">The 23 River Drive property</a> is his latest purchase in the Budds Beach precinct which includes four other properties.
The five Budds Beach properties have cost more than $10 million since 2010 according to the local paper. 
Selling agent Katrina Keegan of Harcourts Coastal marketed the property, one of the last remaining beach shacks in Budds Beach.
It was bought for £50 in 1955. 
It has been distinctive blue ever since a niece of the vendors painted it during her 1980s Schoolies.
The two-bedroom property was one of the first houses built in the area some six decades ago.
Bids opened at $800,000 for the deceased estate, with eight registered bidders seeking the home called Marina.
Agents say the property could rent for up to $2000 a week as a holiday rental or $500 a week as a permanent rental.
However, there is a good chance the house on its 516 sq m lot could be bulldozed.
Nestled on the Nerang River, Budds isn't a suburb, rather a corner of Surfers Paradise. There isn't much to it except the beach, Bumbles Cafe, SuGa SuGa and the Trilogy apartments.
Ell owns the commercial premises adjacent to the cottage having paid $1,525,000 in 2012.
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Billionaire Bob Ell secures Budds Beach weatherboard cottage

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A 1012 square metre Surfers Paradise development has been listed for sale.
The property at <a href="https://www.realcommercial.com.au/property-land+development-qld-surfers+paradise-502116966" target="_blank">9-11 Thornton Street</a> has been DA approved for either a beach hotel or a 30 storey apartment with 81 apartments.
It is close to the Northcliffe light rail, as well as being only 50 metres to the beach.
It will have ocean and beach views.
Colliers International agents Geoff Lamb and Darrell Irwin are offering the property.
<img src="/images/2016/10/03/9%20-%2011%20Thornton%20Street.jpg" alt="">
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