Queensland builder-developer MAYD has revealed the first look at its major North Kirra beachfront development, lodging amended plans that reduce the number of apartments and increase the proportion of larger residences.

The project is planned across a substantial 4,742 sqm amalgamated site spanning seven lots at <a href="https://www.apartments.com.au/new-apartments/2-6-pacific-parade-bilinga-qld-4225">2-6 Pacific Parade</a> and 27-33 Golden Four Drive in Bilin​ga, directly opposite Nor​th Kirra Beach.

<a href="https://www.apartments.com.au/developers/mayd-group">MAYD</a> secured the site for $32.5 million in 2025, in what was one of the Gold Coast's largest property transactions of the year.

The development will be delivered across two stages, with the first stage carrying an estimated gross realisation value of around $360 million.

The latest amendments seek to reduce the overall apartment count and shift the project further toward the owner-occupier market, with larger residences designed for buyers wanting considerably more space than traditionally offered in a beachfront apartment.

The residential mix will include townhomes, oversized two-bedroom apartments, substantial three-bedroom residences and four-bedroom homes.

MAYD has appointed Cera Stribley to lead the architecture and interiors, with the Melbourne-based design practice drawing on the beachfront setting through a series of ocean-facing terraces and heavily landscaped balconies.

Strong horizontal forms and curved balconies will define the exterior, with subtropical landscaping integrated throughout the building to soften the built form and increase the connection between the residences and the beachfront.

The project will also include an extensive collection of resident wellness and lifestyle facilities, continuing the broader shift across the Gold Coast's luxury apartment market toward larger homes supported by resort-style amenity.

<img alt="MAYD" data-entity-type="file" data-entity-uuid="d1bcbb05-e659-4b47-8bd4-1e595315e2ad" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%202.05.03%E2%80%AFPM.png?VersionId=jj0XEud1X1DuLt7_KyElhjMdZGOXmLHP" />

MAYD Founder Todd Mould said North Kirra was increasingly appealing to buyers attracted to the more established, lower-density character of the southern Gold Coast.

"North Kirra presents one of the most compelling luxury residential opportunities currently emerging in Australia, combining absolute beachfront with the character and authenticity that buyers are increasingly seeking, and the same sense of tight-knit community that defined Burleigh and Currumbin perhaps 10 or 15 years ago," Mould said.

"With Gold Coast Airport on its doorstep, it also offers a level of accessibility that broadens its appeal across almost every market demographic."

The project comes as the southern Gold Coast continues to attract an increasing share of high-end apartment development and buyer activity.

Kirra in particular has emerged as one of the region's more tightly held beachfront markets, with its relatively low-density character, established surf and hospitality scene and proximity to Gold Coast Airport differentiating it from the higher-density markets further north.

Mould said those characteristics had informed the approach MAYD and Cera Stribley had taken to the project.

"We've worked closely with Cera Stribley to create a vision that is deeply connected to its surroundings," he said.

"Inspired by the coastline itself, the architecture has been shaped around space, privacy and resort-style living, creating a collection of homes that reflects the next generation of luxury on the southern Gold Coast."

MOTIV Managing Director Carly Cottam, who has been appointed to market the project, said buyer attention had continued to move south along the Gold Coast.

"Purchasers who may once have defaulted to Broadbeach, Main Beach or Surfers Paradise are increasingly recognising the value of a genuine beachfront location that offers lower density, strong amenity and a more established sense of community," Cottam said.

"Kirra has a powerful combination of growing demand and genuine scarcity. Beachfront supply is inherently constrained, the area remains relatively low density, and buyers are increasingly placing a premium on locations that feel established, uncrowded and authentic rather than heavily developed."

Cottam said the proximity to Gold Coast Airport was also proving increasingly important for interstate and second-home buyers.

"Being minutes from Gold Coast Airport makes it particularly compelling for interstate buyers, frequent travellers and second-home purchasers who can access an authentic coastal lifestyle almost immediately after stepping off a flight."

The acquisition takes MAYD's active development portfolio to more than $500 million, with the North Kirra project representing one of its largest undertakings to date.

MAYD is targeting an early 2027 launch.

Joel Robinson

First look at MAYD's North Kirra mixed-use precinct

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Castle Hill, the longtime hub of the Hills District, has been one of the major beneficiaries of Sydney's Metro expansion, with improved connectivity helping drive continued population growth, development and buyer demand across the Hills District.

But despite that growth, the suburb has seen relatively few major new apartment projects brought to market over the past 18 months.

Hills District developer Reve Group is looking to fill that gap with <a href="https://www.apartments.com.au/new-apartments/nova-r-ve-castle-hill-2-garthowen-crescent-castle-hill-nsw-2154">Nova Rêve</a>, a major new mixed-use precinct on the corner of Garthowen Crescent and Old Castle Hill Road, a short walk from Castle Hill Metro Station and Castle Towers.

[smartcode_project:default project_id=152737 project_image_fid=377679]

The project will comprise three residential towers alongside a hotel, restaurants, cafes and a skybar, more than 1,600 sqm of ground-floor retail and almost an acre of landscaped gardens.

It represents the largest project undertaken by Reve Group, the development arm of the Kassis family, which has been building across the Hills District for more than 30 years through Kassis Homes.

[smartcode_project:default project_id=152737 project_image_fid=377675]

Nova Rêve also represents a significant step up from the family's first apartment development, Grand Rêve, which was delivered nearby on Garthowen Crescent.

Grand Rêve introduced larger, house-like apartment layouts and premium inclusions including Wolf and Sub-Zero appliances to the Castle Hill market.

Nova Rêve takes that approach to a precinct scale, combining the residential component with hospitality, retail and substantial public and resident landscaping.

[smartcode_project:default project_id=152737 project_image_fid=377685]

Reve Group Managing Director Sam Kassis said the project reflected the family's three decades of building in the Hills, which has evolved from trophy homes on quarter-acre blocks to larger-scale apartment development.

"Grand Rêve was our first apartment project here and it showed us what this pocket of Castle Hill could be. Nova Rêve is the refinement of that idea: not just apartments, but a place the whole suburb can use," Kassis said.

A key part of that approach is the hotel, which has been designed to operate as an amenity for the wider Castle Hill community rather than solely hotel guests.

It will include restaurants, cafes, skybars and all-day dining, alongside conference and event facilities catering to business functions, community groups and private events.

At ground level, more than 1,600 sqm of shops and cafes will open onto the surrounding streets and landscaped areas.

Almost an acre of gardens designed by Land and Form Studios will run through the precinct, incorporating pathways, seating, barbecue areas and children's play spaces.

[smartcode_project:default project_id=152737 project_image_fid=377680]

Reve Group's Romio Georges said creating an active ground plane had been central to the planning of Nova Rêve.

"There are gardens with pathways, barbecues, seating and play areas, shops and cafes opening onto the street, and a hotel with restaurants and a skybar that anyone in Castle Hill can walk into," Georges said.

The project's elevated position on one of Sydney's highest ridgelines will also provide apartments with outlooks toward the Sydney skyline, surrounding parkland and the Blue Mountains.

More than 80 per cent of the apartments will occupy corner positions, with Turner responsible for both the architecture and interiors.

&nbsp;

[smartcode_project_cta:default project_id=152737]

<h3 data-end="3697" data-section-id="q3n5ak" data-start="3672">&nbsp;</h3>
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Nova Rêve arrives as Reve Group bets on Castle Hill's next growth phase

A collection of just 25 large-format apartments and penthouses overlooking Goodwin Park is entering the Coolangatta market, with <a href="https://www.apartments.com.au/new-apartments/marea-residences-coolangatta-27-27a-dixon-street-coolangatta-qld-4225">Maréa Residences</a> combining a low-density, residential-only approach with uninterrupted park and Pacific Ocean outlooks.

Located at 27 Dixon Street, Maréa comprises three and four-bedroom residences alongside a limited number of dual-level penthouses, with the project positioned between Goodwin Park and <a href="https://www.apartments.com.au/developments/coolangatta-qld-4225">Coolangatta</a>’s coastal precinct.

Construction has commenced, with completion currently estimated for late 2027. Three-bedroom residences are priced from $1.8 million.

[smartcode_project:default project_id=150999 project_image_fid=374005]

The project has been designed around its northern outlook across the park, with the building’s architecture, landscaping and material palette intended to establish a connection with the neighbouring green space. The residences have been configured to maximise natural light and views across Goodwin Park towards the ocean.

Inside, the material palette incorporates timber, stone and brushed brass, complemented by curved detailing and ambient lighting. Kitchens and bathrooms carry the same natural material approach, while residences also include basement parking, storage and lift access.

Maréa’s penthouses are arranged over two levels and include private pools, adding another layer to the project’s focus on larger-format apartment living. Across the development, residences are configured with three or four bedrooms rather than the broader mix of smaller apartment types commonly found in larger projects.

[smartcode_project:default project_id=150999 project_image_fid=374010]

Resident amenity is concentrated at rooftop level, where landscaped entertaining terraces and pools take advantage of elevated views across Coolangatta and the Pacific Ocean.

The project has so far been particularly well received by local owner-occupiers and downsizers, according to Urban Activation Property Sales and Marketing Director Matt George, with the residential-only format, construction quality and northern park outlook among the features resonating with purchasers.

“The uninterrupted northern aspect overlooking Goodwin Park has been a key point of difference, with buyers attracted to the sense of serenity and open space the park provides, while still enjoying easy access to the ocean and being within walking distance of the lifestyle and amenities Coolangatta has to offer,” George said.

[smartcode_project:default project_id=150999 project_image_fid=374002]

“The combination of high-quality construction, a residential-only building, park outlook and proximity to the beach has resonated strongly with the local downsizer market.”

The Dixon Street address is within walking distance of Coolangatta Beach and the broader southern Gold Coast coastline, including the surf breaks at Snapper Rocks and Kirra. Coolangatta’s cafés, restaurants and retail are nearby, while Gold Coast Airport is also within close proximity.

[smartcode_project_cta:default project_id=150999]

Maréa Residences brings parkside apartments to Coolangatta

Melbourne developer PDG has secured Victorian Government approval for its $1.5 billion Southbank development <a href="https://www.apartments.com.au/new-apartments/the-one-1-queens-bridge-street-southbank-vic-3006">The One</a>, clearing the way for the long-dormant riverfront site opposite Crown to finally be developed.

The Minister for Planning has approved the project at 1-29 Queens Bridge Street, with the Department of Transport and Planning issuing the planning permit following its assessment.

The approval will allow PDG to develop the prominent 5,059 sqm site with a major mixed-use tower comprising premium apartments, including branded residences, a luxury hotel and boutique office space.

PDG acquired the site in late 2024, with its position directly opposite Crown's main entrance and near Melbourne's Arts Precinct making it one of Southbank's most significant remaining development opportunities.

<img alt="PDG" data-entity-type="file" data-entity-uuid="3933013e-6332-4386-b9be-089df05caf17" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%209.29.22%E2%80%AFAM.png?VersionId=sITIgBqDL0N3VNSMwWEmF5UA.uvcsRyu" />

Designed by COX in collaboration with ODO and PDG, the tower's architecture draws on the movement of the Yarra River, with six vertical pleats running the height of the sculpted facade.

The project will also see the heritage-listed Queens Bridge Hotel restored and incorporated into the development&nbsp;with new hospitality and public uses, including a rooftop venue.

A significant component of The One will be its residential amenity.

More than 5,000 sqm of resident facilities will be delivered across a single level, making it one of the largest consolidated residential amenity offerings proposed in an Australian apartment development.

The planning approval also incorporates a major upgrade of Queensbridge Square, which PDG will deliver in partnership with the City of Melbourne.

<img alt="PDG" data-entity-type="file" data-entity-uuid="73167fcd-1031-4b6f-a408-a064cfe45ed1" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%209.29.17%E2%80%AFAM.png?VersionId=Pf1AEWxw6SNmBqR0zQW5lyEze.MtxgFp" />

The existing square will be revitalised as a new civic and pedestrian space along the Yarra River, strengthening the connection between the project, Southbank and the riverfront.

PDG Founder and Managing Director Vince Giuliano said the approval represented a major milestone for a site which has remained largely underutilised for more than 15 years.

“This is the most significant Planning Permit approval Melbourne has seen in recent years,” Giuliano said.

“For more than 15 years, this site has remained underutilised. This approval enables us to deliver a project that will contribute meaningfully to the revitalisation of Southbank, restore and reactivate an important heritage building, and create a new civic and hospitality destination for Melbourne.”

The latest approval follows an earlier planning permit issued by the City of Melbourne covering demolition works across part of the site at 9-29 Queens Bridge Street. Those demolition and early works are already underway.

PDG has also started generating early interest in the residential component from owner-occupiers ahead of a planned public launch in early 2027.

PDG secures approval for $1.5bn Southbank apartment development, The One

Local developer Harridan is seeking to turn its Woolloongabba apartment project into the first stage of a broader transformation of Burke Street, using a new 16-storey mixed-use building to establish a greener pedestrian connection toward the rapidly evolving Boggo Road transport and knowledge precinct.

The South East Queensland developer has filed plans for 154 apartments on the <a href="https://www.apartments.com.au/new-apartments/4-burke-street-woolloongabba-qld-4102">southern side of Burke Street</a>, where its proposal has been designed alongside a wider vision by LatStudios for the street.

That vision positions the southern side of Burke Street for buildings of 15 storeys and above, while envisaging lower-rise development of up to five storeys on the northern side to transition into Woolloongabba's existing character housing. It also proposes wider pedestrian verges, deep planting, new street trees and upgrades to the pedestrian approach to Boggo Road Station.

The Harridan development itself has been designed by Brisbane-based Arqus Design and will comprise 154 apartments across 16 storeys. The mix is weighted heavily toward two-bedroom apartments, with 121 proposed alongside 10 one-bedroom and 23 three-bedroom residences. There will typically be around 14 units per floor.

A lower-ground car park and three podium levels will accommodate 156 resident parking spaces, along with visitor and commercial parking. There will also be 154 resident bicycle spaces and 40 visitor bicycle parks.

&nbsp;

Harridan is a family-owned developer and part of the Holmwood Highgate Group, with more than three decades of development activity across South East Queensland. Its portfolio spans residential, commercial and industrial property, with current residential projects including Riverbank on Byron in Bulimba, Esperance Residences in Carina and The Precinct at Kinross Road in Thornlands.

Wooloongabba has been popular for apartment developers, particularly since the announcement of the 2032 Summer Olympics games in Brisbane.

While there have been a lot of development applications, it has failed to materialize into real supply.&nbsp;

Sarazin has been the major player in the area. They are under construction at Murcia Residences, on the fringe of East Brisbane and Woolloongabba. They have just launched <a href="https://www.apartments.com.au/new-apartments/the-stanley-residences-woolloongabba-8-trafalgar-street-woolloongabba-qld-4102">The Stanley Residences</a>, in Woolloongabba on Trafalagar Street. They also have Nuage coming soon on the nearby <a href="https://www.apartments.com.au/new-apartments/nuage-woolloongabba-14-wellington-road-woolloongabba-qld-4102">Wellington Road</a>.

First look: Harridan plans Burke Street transformation beside Boggo Road transport hub

Prahran

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A fully leased office/warehouse property at Prahran in Melbourne’s inner east is on the market for the first time in 40 years through Teska Carson with expectations of more than $1.45 million.
The property, 11-13 Regent Street will be auctioned on Wednesday, September 7 at 1pm and comprises a single-level, 210 square metre building with an office area, and a clear span warehouse with roller door access. The 245 square metre site is zoned Commercial 1 and includes storage areas, on-site parking and 14 metres of street frontage.
According to Teska Carson’s George Takis the property will be sold subject to a short term lease to Big Blue Corporation at a current rental of $32,096 per annum net.  
"Regent Street is close to High Street and Chapel Street, which offer an abundance of retail, cafés, supermarkets, restaurants and other amenities," he said.
"It is also only four kilometres from Melbourne’s CBD via major arterial routes, train or tram, and within close proximity of lifestyle amenities such as Fawkner Park, Albert Park Lake and St Kilda. "
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jonathanchancellor-7SQnKwU6yx

Prahran industrial offered first time in 40 years

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Melbourne's highest sale was $2.415 million at 5 Closeburn Avenue, Prahran, a four bedroom 1905 Edwardian brick home that sold through Kay &amp; Burton.
It had sold the same time last year at $2.155 million - so 12 percent annual price growth - when it was sold through the Marshall White agency who had given a $1.7 million price guidance.
The Prahran sale edged out a $2.25 million Altona sale for the top spot. The 123 Esplanade, Altona sale was a two storey home opposite the beach, two blocks from the pier.
The cheapest weekend sale in Melbourne was a $235,000 Elwood flat at 6/6 Cyril Street that had last sold in 2008 at $195,000 and $220,000 in 2001. It had been a $230 weekly rental when advertised earlier this year, reflecting a five percent rental yield. Woodards Real Estate had been quoting $195,000 to $210,000 for the 1970s one bedder.
There have been 11 suburbs with clearance rates above 90 per cent this year, including Collingwood, Dingley Village and Seddon, according to the Real Estate Institute of Victoria.
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jchancellor-FAypfDUnLy

Prahran trophy home secures 12 percent annual price growth

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Stonnington City Council are assessing a planning application that marks the return of John Wardle Architects into the Melbourne development sphere. Small in stature but high in design articulation, 424 Malvern Road Prahran represents the practice's first notable local project since the <a href="http://www.johnwardlearchitects.com/projects/project/40-melbourne-school-of-design">Melbourne School of Design</a> was completed during mid 2014.

Incidentally the Prahran residential development holds a certain amount of design commonality with the Melbourne School of Design, with its upper levels also employing a transparent metal facade. With a nominal development value of $6.75 million, proponent 424 Malvern Road Developments Pty Ltd looks set to aim the project squarely at the high-end market; apartment sizes within the development range between 73sqm for a single bedroom abode to 157sqm for a three bedroom dwelling.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image40_2.jpg" rel="gallery-all" title="Design and design impetus. Image courtesy John Wardle Architects"><img alt="" class="image-article-full-width-580px" height="213" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image40_2.jpg?itok=D0PMUGRp" title="Design and design impetus. Image courtesy John Wardle Architects" width="580"></a>

<figcaption>Design and design impetus. Image courtesy John Wardle Architects</figcaption></figure><h2>John Wardle design statement</h2>

<blockquote>
A two storey podium, comprising of brick and steel framed openings, provides an articulated and balanced transition from the two-storey town-houses on Francis Street to the Victorian era commercial buildings situated along Malvern Road.

The ground plane, activated by a series of apertures and portals, reveals the use and activities of the spaces within. The main address for the apartments is on Francis Street and maintains the residential nature of this street. A large picture window showcases the inner mechanics of a triple height car stacker storage system, a reference to the history of the local automobile industry on the site.

A double height void within the café illuminates as a lantern, signifying the prominence of the corner intersection of Malvern Road and Francis Street. The apartments above are generously sized, each with considered orientation to maximize views, daylight and ventilation to living and bedroom spaces.

Transient in nature, each operative screen responds to the individual, creating an inhabited edge that is in a constant state of flux. Their materiality and colour are mute, acting as a counterpoint to the earthy character of the brick podium. The upper portion of the building appears more ephemeral than its base and merges with the background of a typical Melbourne cloudy sky.
<cite>John Wardle Architects, Design Response Report</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image37_3.jpg" rel="gallery-all" title="Artist's impression of the retail interior. Image courtesy John Wardle Architects"><img alt="" class="image-article-full-width-580px" height="317" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image37_3.jpg?itok=Fz9Hob7J" title="Artist's impression of the retail interior. Image courtesy John Wardle Architects" width="580"></a>

<figcaption>Artist's impression of the retail interior. Image courtesy John Wardle Architects</figcaption></figure>John Wardle's design for 424 Malvern Road replaces a previously approved <a href="http://www.conradarchitects.com/project/prahran-apartments">golden multi-level building</a> by Conrad Architects for the site.

<h2>Stonnington planning wrap</h2>

Further along Malvern Road and a planning application for a large mixed-use residential and medical development has been rejected by Council. Highlighted by Apartments.com.au via this <a href="/news/planning-application-310-324-malvern-road-prahran">article</a>, 310-324 Malvern Road &amp; 99 Bendigo Street Prahran has since gone to appeal with proponent Victoria House Nominees Pty Ltd slated to have their case heard during November.

The ROTHELOWMAN-designed complex features 158 apartments in addition to a seven level hospital and medical centre fronting Malvern Road.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image34_4.jpg" rel="gallery-all" title="Proposals covering Malvern Road, Porter Street and High Street"><img alt="" class="image-article-full-width-580px" height="209" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image34_4.jpg?itok=d9e47WqD" title="Proposals covering Malvern Road, Porter Street and High Street" width="580"></a>

<figcaption>Proposals covering Malvern Road, Porter Street and High Street</figcaption></figure>Elsewhere in Prahran and entity 18 Porter Street Pty Ltd has resubmitted plans for 14-28 Porter Street which has been redesigned to accommodate 99 dwellings within an eight storey building. BG Architecture have designed the complex which also includes 124 car parking spaces. To Windsor and Hayball have designed a seven level building at 168-176 High Street Windsor.

Currently before Stonnington City Council, the scheme looks at add 68 apartments and three ground level retail tenancies behind a retained heritage facade.
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silvermb

The return of John Wardle

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Australian cricketer David Hussey and his wife Kristy are selling their Prahran home.
The two bedroom weatherboard has been listed through Michael Paproth, of Marshall White, who is reportedly expecting 1 Packington Street to fetch about $800,000 at August 22 auction.
Its second bedrooms has built-in shelving that could be a home office.
It has off-street parking for two cars. 
It traded at $532,000 in 2005, when $550,000 plus was tipped.
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Cricketer David Hussey lists in Prahran

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City of Stonnington are currently assessing the merits of a mixed-use, staged development that would replace the Victoria House Medical Imaging complex fronting Malvern Road, Prahran. Included within the proposal is a hospital, enhanced medical hub and two residential buildings combining to provide in excess of 150 apartments.

Rothelowman have designed the project with Victoria House Nominees Pty Ltd the proponent and long time onsite operator. Initially lodged during May 2014, enhanced plans were put forward again during November 2014.

<h2>310-324 Malvern Road and 99 Bendigo Street summary</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image9.jpg" rel="gallery-all" title="Artist's impression of the Malvern Road frontage. Image © Rothelowman"><img alt="" class="image-article-full-width-580px" height="322" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image9.jpg?itok=4w7-srnO" title="Artist's impression of the Malvern Road frontage. Image © Rothelowman" width="580"></a>

<figcaption>Artist's impression of the Malvern Road frontage. Image © Rothelowman</figcaption></figure><table border="1" cellpadding="1" cellspacing="1">
<thead><tr>
<th>Medical</th>
			<th>Apartment building A</th>
			<th>Apartment building B</th>
		</tr></thead>
<tbody>
<tr>
<td>6 levels / 25.03</td>
			<td>7 levels / 23.05m</td>
			<td>7 levels / 23.05</td>
		</tr>
<tr>
<td>NSA 5,517.6sqm comm</td>
			<td>90 apartments</td>
			<td>64 apartments</td>
		</tr>
<tr>
<td>GFA 12,149.3sqm</td>
			<td>39*1BR + 51*2 BR</td>
			<td>40*1 BR + 24 * 2BR</td>
		</tr>
<tr>
<td>77 car spaces</td>
			<td>GFA 11,058.6sqm</td>
			<td>GFA 7,229.5sqm</td>
		</tr>
<tr>
<td>Cafe 266.6sqm</td>
			<td>97 car spaces</td>
			<td>56 car spaces</td>
		</tr>
</tbody>
</table>
<h2>Design impetus</h2>

Running north-south, the elongated site's most visible aspect is that facing Malvern Road. Consequently this frontage carries a large degree of articulation and is a reflection upon the existing and prospective tenants that will utilise the facility.

<blockquote>
The design for the new Medical Centre loosely draws inspiration from concepts of 'motion' and 'body imaging'. Vertical blades, which also act as functional sun shading devices, shift across the facade, sculpting the upper levels. While the lower street wall explores the notion of transparency, the apartments buildings and townhouses have been designed to have a unique but complimentary character to the medical centre.

The Medical Centre and Apartments buildings explore notions of rhythm, density, reflectivity and flow to create an architecture that is distilled and clear.
<cite>Rothelowman: Town Planning Report</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image11.jpg" rel="gallery-all" title="The envisaged development with surrounding context. Image © Rothelowman"><img alt="" class="image-article-full-width-580px" height="386" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image11.jpg?itok=hYkEj3G_" title="The envisaged development with surrounding context. Image © Rothelowman" width="580"></a>

<figcaption>The envisaged development with surrounding context. Image © Rothelowman</figcaption></figure>The site in question also shares Essex Street with an existing DHS Housing Estate which is earmarked for development as part of the <a href="http://prahranrenewal.com.au/">Prahran Estate Renewal</a>. It's highly likely a number of new buildings in the 6-9 level range will be conceived for the DHS site immediately west of 310-324 Malvern Road in the medium term.

Rothelowman have provided the development with a public pedestrian link that as envisaged will continue through the DHS Estate development with direct access to Princes Gardens. In this way 310-324 Malvern Road also supports DHS' key principles for redeveloping their site which includes maximising amenity, improving safety and security plus supporting social interaction.

<h2>Medical mix</h2>

While only six levels, the medical centre manages to include a diverse number of uses within its walls. Atop three levels of basement car parking will sit a day procedure private hospital (basement 1, ground, level 2) while a dispensary/cafe is also located at ground level.

Level 1 involves a GP Clinic with levels 3 and 5 dedicated to specialist medical suites, leaving level 4 to Victoria House Medical Imaging. Stage 1 of the development involves relocating current medical centre tenants to existing buildings onsite in order to facilitate demolition and construction of the new Medical Centre. The apartment buildings would follow thereafter.

<h2>Comment</h2>

Rothelowman have continued their stellar run of creating multi-building developments with 310-324 Malvern Road. Attractive and considerate of the public domain, this Prahran design joins the award winning <a href="/news/public-permeability-and-the-tip-top-brunswick-east-development">Tip Top Brunswick</a>, <a href="/news/we-deliver-australia-post-and-185-rosslyn-street-west-melbourne">185 Rosslyn Street</a> and <a href="/news/planning-application-310-324-malvern-road-prahran">60-82 Johnson Street</a> as recent Rothelowman offerings that tick many design boxes.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image10rl.jpg" rel="gallery-all" title="Artist's impression of apartment building A. Image © Rothelowman"><img alt="" class="image-article-full-width-580px" height="336" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image10rl.jpg?itok=qjnb1pEl" title="Artist's impression of apartment building A. Image © Rothelowman" width="580"></a>

<figcaption>Artist's impression of apartment building A. Image © Rothelowman</figcaption></figure>While not mesmerising in its beauty, an historic 1893 double storey structure is one of two fronting Malvern Road slated for demolition. According to the planning report no Heritage Overlay applied to the site, with permission not required to demolish existing structures.

Heritage structures don't grow on trees and it seems a shame that Prahran is set to lose a slice of its heritage, albeit for a highly impressive new development.
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Planning Application: 310-324 Malvern Road, Prahran

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Gav and Waz, one of the competing couples in the first series of Channel Nine’s The Block back in 2003, are coming back to the city from the Byron Bay hinterland.
Title Tattle gleans they have spent about $2.25 million on a poolside Potts Point apartment.
It had to be ground floor garden given their dog, Charlie is a priority. The Richardson and Wrench agent Jason Boon showed them the ground-floor apartment in Rockwall Gardens, which was then sold by the architect Deece Giles.The Jack Russell had apparently been in residence round the corner at the Diamant Hotel since they all left the 23 hectare farm.
The Designer Boys <a href="/news/nsw/designer-boys-gav-and-waz-list-charltons-their-byron-bay-hinterland-retreat-at-3-1-million-plus">recently sold Charltons</a>, through Nicolette van Wijngaarden at Unique Estates for $3 million to the Garnham family of Watsons Bay. It was a 120 year old farmhouse on a hillside block (pictured above), which they bought in 2007 for $610,000.
<img src="/images/stories/flagtitletat.jpg" alt="flagtitletat" width="25" height="34" style="font-size: 14px; margin: 5px; float: left;">
Meanwhile Dan Reilly and Dani Wales have secured $429,500 for their one-bedroom Ark, Richmond apartment which they moved into while debuting on The Block in 2012 renovating terraces in South Melbourne.
The reality TV celebrity couple - with the twitter handle <a href="https://twitter.com/DaniandDan" target="_blank">@DaniandDan</a> - had it listed through <a href="https://www.realestate.com.au/property-apartment-vic-richmond-115965119" target="_blank">Justine Harris of Hocking Stuart</a> with a $439,000 asking price.
They paid $420,000 off the plan in late 2010, settling in late 2011, just before they moved into the derelict Cameron Street, Richmond Block set.
Melbourne unit prices have recently come in at a $448,000 median, according to the latest RP Data-Rismark index with prices up 8.9% across Melbourne just in the past year. The RP Data median unit price in 2011 was around $424,000.
Designed by Fender Katsalidis Architects, the 114/253 Bridge Road apartment has open-plan living and dining along with an outdoor entertaining area.
<img src="/images/2014/04/04/richmond%20april%203%20one.jpg" alt="">
The current <a href="/news">Richmond</a> median unit price is around $522,500, up 3% over the past year. <a href="https://mail.privatemedia.com.au/owa/14.3.174.1/scripts/premium/UrlBlockedError.aspx" target="_blank">There was a $525,000 median peak in 2011</a>.
Dani Wales runs the online magazine <a href="https://mail.privatemedia.com.au/owa/14.3.174.1/scripts/premium/redir.aspx?C=Zypvoq-Ft0-Zo--uD2WkVVUBMIcZI9EIgvcF3B5QsaRmMoZQ3xffbBvdZwi7mrZ-nA6Kk5sm-Ps.&amp;URL=http%3a%2f%2fthehome-journal.com%2f" target="_blank">The Home Journal</a>.
Dan Reilly works as a carpenter while studying to be a builder.
They bought a 114-year-old property in Seddon <a href="https://mail.privatemedia.com.au/owa/14.3.174.1/scripts/premium/UrlBlockedError.aspx" target="_blank" title="UrlBlockedError.aspx
Cmd+Click to follow link">in May last year</a> which needs renovating. It was secured for around $460,000 which was less than its previous $480,000 purchase in 2009.
<img src="/images/stories/flagtitletat.jpg" alt="flagtitletat" width="25" height="34">The filming of the next Block series in <a href="/news">Prahran</a> has begun. Title Tattle gleans there's a mystery former professional sports star among the contestants who are installing apartments in <a href="/news/the-block-shifting-to-high-street-prahran-after-objectors-fail-to-lodge-vcat-appeal">a former High Street office complex</a>.
<img src="/images/stories/flagtitletat.jpg" alt="flagtitletat" width="25" height="34">An apartment that took second place in the 2004 series of The Block goes to auction this month in <a href="/news">Manly</a>. It is the second time the two-bedroom pad in Manly has traded since it sold for $872,000 in front of the cameras on behalf of renovators Jason and Kirsten Johnson. Title Tattle recalls all four of the Whistler Street units sold after renovation for silly prices.
This apartment last sold at $882,000 in 2008, so it went up $10,000 in the first four years following its renovation. 
It's now a decade later and Chris Boys, director of strategy and solutions at Dun and Bradstreet, has hopes of more than $1 million. That's around 2% growth over the past six years. 
The Whistler Street block of four was the location for the second series of the popular TV show, won by Andrew Rochford and Jamie Nicholson. Now coming with updated finishes, the garden apartment goes to auction on April 12 through Jason Pantzer, of Philips Pantzer Donnelley.
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