Growing national developer Time &amp; Place has announced its fifth new apartment development.

With two projects in Manly and two upcoming in Surry Hills and Potts Point, the developer, which expanded beyond Melbourne just a few years ago, is now heading to Mosman. It is planning 53 new apartments on Redan Street.

The 3,233 sqm site, spanning <a href="https://www.apartments.com.au/new-apartments/40-48-redan-street-mosman-nsw-2088">40–48 Redan Street</a> with frontage to Redan Lane, is located just under 400 metres from Spit Junction Town Centre. It is reported the developer paid around $100 million for the five-site amalgamation.

Time &amp; Place, founded by Tim Price and backed by James Packer’s private investment firm NPACT, has submitted the project as a State Significant Development through the NSW Government’s Housing Delivery Authority pathway.

Of the 53 apartments, 42 will be released to the market, with the remaining 11 allocated as affordable housing in line with NSW Government requirements.

fjc Studio has designed the building. In its Design Report, the architect said the diverse mix of dwelling types and sizes, including 11 two-bedroom affordable housing units, 40 three-bedroom apartments, and two four-bedroom residences, will support a broad demographic, including families, downsizers, and key workers.

The development will rise to nine levels, a height encouraged by the NSW Government due to the site’s proximity to Spit Junction, which has been identified as a low- to mid-rise centre. Developments within a certain proximity to these centres are permitted increased height.

fjc said the project “achieves an appropriate density outcome for its setting by balancing increased housing supply with strong amenity performance,” adding that it “makes a measurable contribution to NSW housing supply targets through the delivery of additional dwellings and dedicated affordable housing.”

The new development will replace five existing two-storey homes.

“By aligning with the objectives of the Housing SEPP and applying careful architectural and urban design principles, the development provides high-quality residential accommodation that integrates sensitively within its established Mosman context and delivers enduring benefits to residents and the wider community.”

Mosman has become increasingly popular with developers in recent years.

Developer Abadeen has been particularly active, with Mosman Residences currently on the market and under construction on Clifford Street. It also has an upcoming Burran Avenue project, comprising just three apartments on the Balmoral Slopes, and recently secured the Midas and Honeysuckle nursery site on Military Road.

Prosker Property has a project on Redan Lane, just a few doors down from Time &amp; Place’s proposed development.

Developers including Toohey Miller, DARE Property Group, and WINIM also have projects underway in the area. In 2024, a five-year target was set for the Mosman LGA to increase housing supply by 500 dwellings by 2029.

Time &amp; Place entered the Sydney market with Two Tides, its under construction Manly development. Given its sales success, it has secured another development in the area, more boutique, facing the beach on North Steyne.

They are hoping to launch their redevelopment of The Chimes in Potts Point this year, and next year will look to take to market Marlborough House, an adaptive re-use of the landmark David Jones warehouse in Surry Hills.

Joel Robinson

Time & Place to take on Mosman apartment market

Brunswick’s civic heart continues to consolidate around the Merri-bek Arts and Culture Precinct, where a growing cluster of cultural institutions, recreation facilities, and public infrastructure has created one of the inner north’s most defined community hubs.&nbsp;

Within this evolving precinct, <a href="https://www.apartments.com.au/new-apartments/saxon-street-by-milieu-brunswick-31-saxon-street-brunswick-vic-3056">Saxon Street by Milieu</a> introduces new housing directly alongside the civic anchors that shape daily life in the suburb.

At 31 Saxon Street, the project sits immediately beside Brunswick Baths and within moments of Brunswick Library and Town Hall, longstanding institutions that support both community services and everyday amenity.&nbsp;

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Next door, the newly delivered Balam Balam Place arts precinct has emerged as a central piece of Merri-bek Council’s cultural strategy, bringing together creative studios, exhibition spaces, maternal and child health services, and community programming in a purpose-built civic facility. Together, these destinations have reinforced the surrounding blocks as a focal point for public life in Brunswick.

This part of <a href="https://www.apartments.com.au/developments/brunswick-vic-3056">Brunswick</a> forms a key pocket within the suburb’s designated Major Activity Centre, where long-term planning has prioritised walkability, civic investment, and increased housing supply close to transport and services. The surrounding street network reflects that strategy, with compact blocks, established retail corridors and active transport links supporting a lifestyle that is largely navigable on foot.

Within a few minutes’ walk, Sydney Road delivers one of Melbourne’s most recognisable streets, known for its long-running mix of independent retailers, international dining venues and everyday convenience. Tram routes along Sydney Road provide frequent connections south toward the CBD and north through Brunswick and Coburg, while Jewell Station on the Upfield line sits within roughly a ten-minute walk, offering direct train access into the city.

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Active transport also plays a significant role locally. The nearby Upfield Bike Path forms a key north–south cycling corridor linking Brunswick through Parkville and into the central city, reinforcing the area’s reputation as one of Melbourne’s most accessible inner-urban neighbourhoods for cyclists and pedestrians alike.

The surrounding civic cluster extends beyond cultural infrastructure. Siteworks, a nearby creative hub supporting artists and community organisations, adds to the concentration of cultural activity in the immediate area. Educational institutions such as Brunswick North Primary School, Brunswick Secondary College and RMIT’s Brunswick campus are also within easy reach, contributing to the suburb’s diverse resident base spanning families, students and professionals.&nbsp;

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Designed by <a href="https://www.apartments.com.au/architects/jackson-clements-burrows-architects">Jackson Clements Burrows Architects</a> in collaboration with <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> and landscape architects <a href="https://www.apartments.com.au/landscape-architect/oculus">OCULUS</a>, the nine-level building has been shaped to respond to the surrounding streetscape, with lower levels aligning to the street and upper storeys stepping back to soften its scale and improve solar access.&nbsp;

Curved balcony forms reference nearby heritage architecture, while the development’s public realm improvements include a widened footpath along Saxon Street to strengthen pedestrian connections between the precinct’s civic sites.

Sustainability also underpins the project’s approach. The building is designed to operate entirely on electric infrastructure supported by rooftop solar, with an average 7.5-star NatHERS energy rating and EV-charging readiness across the development. Shared resident amenities will include a landscaped rooftop terrace with barbecue and covered dining areas intended to encourage informal interaction between residents.

Saxon Street marks developer Milieu's fifth project in Brunswick and continues its focus on design-led infill housing across Melbourne’s inner suburbs.&nbsp;

Construction has commenced through reputable builder Manresa, who will complete the project in 2027.

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Saxon Street by Milieu connects residents to Brunswick’s cultural and civic core

Within <a href="https://www.apartments.com.au/new-apartments/candela-ivanhoe-40-upper-heidelberg-road-ivanhoe-vic-3079">Candela Ivanhoe</a>, <a href="https://www.apartments.com.au/developers/salter-brothers">Salter Brothers</a>&nbsp;takes a different approach to larger residences, moving away from the constraints of a single level.

In Grand Residence 3.05, known as the Lustre, plays out across two levels, with a mezzanine configuration that is uncommon in apartment living.

Lustre is a four-bathroom residence where the layout creates a clear distinction between shared and private zones, with uninterrupted views toward the Dandenong Ranges extending the sense of openness from the main living areas.

Entry is to the primary living level, where the kitchen, dining, and living areas are arranged as one continuous space. Timber flooring runs throughout, with a fireplace set within the living zone. Full-height glazing brings in natural light, supported by double glazing that improves thermal performance.

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The kitchen is configured as both a working and social space. A large island bench provides seating, while a walk-in pantry extends storage beyond typical apartment expectations.

Gaggenau appliances, including a 900mm gas cooktop and 600mm oven, are integrated into a layout that connects directly to the adjacent dining and living areas, and outward to the terrace. This balcony includes a built-in BBQ, reinforcing the apartment’s capacity to accommodate larger gatherings without compromising internal space.

A dedicated laundry room, powder room, and a wine cellar area sit discreetly off the main living zone, ensuring that functional requirements are resolved without encroaching on primary living areas. The master suite is also located on this level, designed as a retreat with a walk-through wardrobe and an ensuite that includes double vanities, a bath, and a dedicated dressing table.

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The mezzanine level introduces a second layer of living, rather than simply additional bedrooms. Two large bedrooms with built-in robes are positioned alongside a central bathroom, while a secondary lounge and study area create a self-contained zone suited to children, guests, or extended family. A large storage room further supports long-term usability, addressing a common shortfall in apartment design.

This separation of levels is central to how the residence functions day-to-day. It allows the lower level to operate as the primary entertaining and living space, while the upper level provides privacy and flexibility. The result is closer in feel to a townhouse or standalone home, but with the benefits of apartment living, security, and low maintenance.

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Candela is close to 80 per cent complete, with Ironside delivering construction ahead of its expected October 2026 completion. The development comprises 58 residences, with a strong owner-occupier profile and a mix of one to four-bedroom apartments and loft-style townhouses.

Candela has exclusive access to private amenities, including a residential lounge and rooftop terrace. A charming café and a lifestyle wellness centre are located on the ground level, designed to foster community connection and extend the living experience beyond individual apartments without competing with the scale of homes like Lustre.

Candela, positioned in the heart of Ivanhoe Village, reinforces the practicality of the address. With a Walk Score of 90, residents are within immediate reach of cafés, retail, parklands, and Ivanhoe Station, while also benefiting from proximity to established schools and healthcare services.

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Inside Lustre: Grand Residence 3.05 at Candela Ivanhoe

<a href="https://www.apartments.com.au/developers/milieu-property">Milieu</a>’s <a href="https://www.apartments.com.au/new-apartments/elsternwick-gardens-by-milieu-8-gordon-street-elsternwick-vic-3185">Elsternwick Gardens</a> is being shaped around a simple but increasingly rare premise in apartment development: that the built environment should actively support residents’ wellbeing.&nbsp;

Located on the former ABC Studios site on Gordon Street in Melbourne’s south-east, the new neighbourhood sits on an expansive 11,740 sqm site neighbouring the heritage-listed Rippon Lea Estate, whose gardens date back more than 140 years.

Rather than positioning wellness as an add-on amenity, the development integrates it into the physical planning of the site. Architecture by <a href="https://www.apartments.com.au/architects/woods-bagot">Woods Bagot</a> is arranged across six low-rise buildings set within extensive landscaping designed by <a href="https://www.apartments.com.au/landscape-architect/oculus">OCULUS</a>, with more than 40 per cent of the land dedicated to gardens and green space. Walking trails, pocket gardens, and mature trees are threaded between buildings, creating a network of green corridors that encourage residents to move through the precinct on foot and spend more time outdoors.

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Milieu has intentionally framed these gardens as an extension of the neighbouring Rippon Lea Estate. More than 16,000 new plants will be introduced across the site, with species carefully selected to protect and complement the area’s ecological significance. The approach focuses on strengthening existing environmental conditions while establishing new habitats that support native wildlife, reinforcing the role of the landscape as both an active ecosystem and a defining element of daily life.

A private resident gate will provide direct access to the historic grounds during opening hours, allowing residents to move seamlessly between the development’s landscaped gardens and the estate’s expansive lawns, lakes, and mature trees. The project’s gardens will also be maintained by the same gardeners responsible for Rippon Lea, reinforcing the visual and ecological continuity between the two landscapes.

Complementing the landscape is a dedicated wellness hub designed to support everyday health and recovery. Residents will have access to a gym alongside yoga and Pilates studios, while mineral pools and infrared saunas provide spaces for relaxation and restorative wellbeing. Shared lounges, workshop spaces, and pet care facilities expand the concept of wellness beyond fitness, creating opportunities for social connection and community interaction within the precinct.

Environmental performance is another key component of the project’s wellbeing focus. Elsternwick Gardens will be entirely fossil-fuel-free, with homes designed to operate on renewable electricity rather than gas. Passive design strategies, including cross-flow ventilation, high-performance insulation, and thermally broken double glazing, are intended to maintain comfortable indoor temperatures while reducing energy demand. Solar photovoltaic systems will power common building services, while rainwater harvesting will help irrigate the extensive landscaping across the site.

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Milieu Founder and Managing Director Michael McCormack says the scale and setting of the project allowed the team to take a different approach to urban apartment living.

“This site represents a once-in-a-lifetime opportunity to build something truly special,” McCormack says.

“Through that process, we arrived at a design that centres on a fully realised natural landscape – a series of private, interconnected gardens that encircle the homes and extend seamlessly from Rippon Lea Estate.”

Elsternwick Gardens will comprise three residential offerings, Gordon Place, Ripponlea Terrace, and The Garden Pavilion, each designed for owner-occupiers and shaped around high-quality interior design by Woods Bagot, K.P.D.O., and Flack Studio. The first stage, Gordon Place, includes one-, two-, and three-bedroom apartments designed with a strong focus on indoor-outdoor living and sustainability.

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Milieu recently appointed <a href="https://www.apartments.com.au/builders/brady-constructions">Brady Constructions</a> to deliver the project, marking a key milestone for the development. The appointment follows the demolition of the former studio buildings on the Gordon Street site, with construction progressing toward the delivery of the nature-led community.

Situated between the established villages of Elsternwick and Ripponlea, the development balances its garden setting with strong urban connectivity. Residents will be within walking distance of cafés, restaurants, and local retail, while nearby train and tram connections provide quick access to Melbourne’s CBD and the beaches of Elwood and St Kilda.

With construction underway and the first residents expected to move in by early 2027, Elsternwick Gardens represents a growing shift in apartment development toward environments that prioritise wellbeing as much as density or location. By placing landscape, sustainability, and shared spaces at the centre of the design, Milieu is positioning the project as a residential neighbourhood where wellness is not just promoted, but built into the structure of everyday life.

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Elsternwick Gardens' wellness-first design strategy

Brisbane-based developer <a href="https://www.apartments.com.au/developers/red-co">Red &amp; Co</a> has made a striking debut on the Gold Coast, officially unveiling its $250 million COMO development in Varsity Lakes, a lifestyle-driven residential project anchored by an extensive rooftop wellness and activity precinct.

Having recently launched to market, construction has already been fast-tracked by <a href="https://www.apartments.com.au/builders/5point-projects">5Point Projects</a>, ensuring momentum continues on what is set to become a landmark residential address for the growing Varsity Lakes community.

Located at 22 Lake Street, Varsity Lakes, <a href="https://www.apartments.com.au/new-apartments/como-varsity-lakes-22-lake-street-varsity-lakes-qld-4227">COMO</a> will comprise 156 apartments across 16 levels, comprising one-, two- and three-bedroom residences designed for modern living. However, it is the project’s rooftop amenity offering that sets COMO apart.

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Designed as a dedicated wellness and recreation hub, the rooftop will feature a 25-metre lap pool, fully equipped gymnasium, and multiple pickleball and paddleball courts - amenities rarely seen in boutique apartment projects.

Residents will also have access to a sauna and plunge baths, while landscaped gardens and relaxation zones will provide tranquil spaces overlooking sweeping panoramic views across the Gold Coast skyline.

The rooftop precinct has been designed to function as the social and wellness heart of the development, encouraging residents to embrace an active, balanced lifestyle within their own building.

&nbsp;

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Red &amp; Co director David Laverty said the amenity offering was central to the project’s design from the outset.

“Amenities were at the forefront of our decisions,” Laverty said.

“Buyers today are looking for more than just an apartment - they want a lifestyle that promotes health, connection and balance.

“The rooftop at COMO has been designed to be the epicentre of that lifestyle, with a suite of wellness and recreation facilities that are quite unique for a boutique development of this scale.”

&nbsp;

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Designed by <a href="https://www.apartments.com.au/architects/bda-architecture">BDA Architecture</a>, the residences prioritise liveability, featuring spacious layouts, 2.7-metre ceilings and high-quality finishes throughout.

The development sits beside Bond University, placing residents within walking distance of education, retail and dining options within the vibrant Varsity Lakes precinct, including Robina Town Centre, Varsity Lakes Train Station and a range of leading schools.

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Laverty said the location was a key driver behind Red &amp; Co’s decision to bring the project to the Gold Coast.

“<a href="https://www.apartments.com.au/developments/varsity-lakes-qld-4227">Varsity Lakes</a> was a clear choice for us to invest in as it’s a lifestyle hub that seamlessly blends lakeside living with urbanity,” he said.&nbsp;

“Como will capitalize on this great location, delivering a project that not only creates premium homes, but a lifestyle defined by community, wellbeing, and connectivity.”

Red &amp; Co has delivered more than 500 apartments and townhouses across 26 projects in Brisbane in recent years, with COMO marking the company’s first major Gold Coast development.

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Red & Co unveils amenity-rich Como development in Varsity Lakes

Hirsch & Faigen

Melbourne-based developer Hirsch &amp; Faigen has appointed Queensland&rsquo;s largest high-rise residential builder, Hutchinson Builders, to bring its $200 million Yves development to life.

Located just metres behind the famed Hedges Avenue beachfront strip, Yves will rise on 7-9 Mermaid Avenue with construction scheduled to start in May.

The appointment of Hutchies to deliver Yves will add to the builder&rsquo;s $1.421 billion strong pipeline of 35 projects currently underway across the Gold Coast.

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Hutchies appointment comes off the back of a strong spate of sales, which saw construction fast tracked after Yves reached a 50 per cent sell-out within a matter of months.

Once complete, Yves will comprise 145 luxury residences over 26 levels, with a suite of high end residential amenities.

Yves will join Hirsch &amp; Faigen&rsquo;s growing portfolio of Gold Coast projects, following the $75 million Hemingway Palm Beach and $85 million Emerson Kirra which are currently under construction by Hutchies.

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Hirsch &amp; Faigen Director Daniel Faigen said the appointment of Hutchies launches Yves towards the next phase of its delivery.

&ldquo;This is the third time we have partnered with Hutchies on our Gold Coast projects and we&rsquo;re delighted to have the team on board to bring our latest vision, Yves, to life,&rdquo; he said.

Hutchies has emerged as a driving force behind the Gold Coast&rsquo;s development boom, with 20 of the 40 Tower Cranes currently in the Gold Coast skyline belonging to the prolific builder, and a further 15 cranes to be erected in the next 6 &ndash; 9 months.

The group is currently working on a pipeline of a further 11 Residential Towers worth almost $900 million.

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Jack Hutchinson, Associate Director of Hutchies and fifth generation family member of the business, said the company was delighted to be working with Hirsch &amp; Faigen to deliver Yves Mermaid Beach.

&ldquo;We are always quite discerning with the projects we take on, and Hirsch &amp; Faigen&rsquo;s developments are precisely the standard of quality architecture that we are proud to bring to the Gold Coast,&rdquo; he said.

&ldquo;We are well resourced and have over 110 years experience navigating the challenges of the industry, which has allowed us to continuously deliver high quality projects across southeast Queensland.&rdquo;

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Once complete, Yves will comprise 145 apartment across three towers, with a suite of high end residential amenities.



alisonwarters@gmail.com

Hirsch & Faigen appoint Hutchinson Builders to deliver Gold Coast apartment development, Yves

Locals have descended on Melbourne developer Hirsch &amp;&nbsp;Faigen&#39;s latest Gold Coast apartment development, Yves, with the Mermaid Beach apartments netting over $80 million in sales in the first three weeks following the launch.

The $200 million development, located at 7-9 Mermaid Avenue on the doorstep of the Gold Coast&rsquo;s sought-after millionaire&rsquo;s row&nbsp;Hedges Avenue, is making waves with Brisbane and Gold Coast downsizers, who account for 70 per cent of the early sales.

First-home buyers are also in the mix, driving one of the most successful project launches on the Gold Coast in recent months.

Designed by Rothelowman and comprising 146 apartments across three towers, Yves brings to the market a mix of&nbsp;one, two and three-bedroom designs, in addition to the premium offerings of two four-bedroom half-floor sub-penthouses and a single full-floor penthouse.

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&ldquo;The demand we&rsquo;ve experienced in recent weeks shows the market remains strong despite the latest Covid outbreaks,&rdquo; Hirsch&nbsp;&amp; Faigen&#39;s Sales Director&nbsp;Matt George said.

&ldquo;Yves is generating interest from a broad range of buyers looking for the lifestyle afforded by this exclusive pocket of Mermaid Beach, just a stroll away from Pacific Fair and the Broadbeach entertainment precinct. The Gold Coast is also still proving to be hugely popular with investors.&rdquo;

A Melbourne investor has been the most expensive buyer so far, spending nearly # million on a sub-penthouse. Negotiations are also underway on the other sub- penthouse with a price tag of $2.495 million.

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Buyers from Sydney and Melbourne accounted for 20 per cent and 10 per cent of the recent sales.

&ldquo;Brisbane buyers are predominantly buying a second property while Gold Coast buyers are either downsizing or first-home buyers,&rdquo;&nbsp;George said.

&ldquo;Five of the eight one-bedroom apartments have sold to local first home buyers.&rdquo;

One-bedroom apartments are priced from $550,000, while Yves&rsquo; ultra-luxe offering, the penthouse, is on the market for $5.5 million.

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The Yves penthouse is right at home alongside the luxury residences in nearby Hedges Avenue, offering 335 sqm of interior living space plus an additional 71 sqm of private external living.

The expansive full-floor sky home comprises four bedrooms, MPR, study, 4.5 bath, and three car spaces, while boasting a coveted north-east aspect over the Pacific Ocean and the Gold Coast city skyline.

Yves is the third project launched by Hirsch and Faigen on the Gold Coast in recent years and comes on the heels of the success of the group&rsquo;s Hemingway project at Palm Beach and Emerson at Kirra.

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Brisbane and Gold Coast downsizers accounted for 70 per cent of the early sales



Yves, Mermaid Beach apartment sales rocket on launch

Emerson, the luxury Kirra Beach, Coolangatta apartment development by Hirsch &amp; Faigen, is approaching sell-out, after a strong run of sales in early 2022.

There's only now four half-floor apartments left in the building of 27, as well as the $10 million full-floor penthouse, although that is currently in advanced negotations.

Hirsch &amp; Faigen Sales Manager Alex&nbsp;Jokovich, who has been handling the sales, said most of the enquiry, and the buyers, have been coming from the local areas, as well as Brisbane.

"It's been buyers from a small ring around Coolangatta who don't want to leave the quieter beachside neighbourhoods, and are realising opportunities to own on the Kirra Beach dress circle are few and far between,"&nbsp;Jokovich says, adding that some of the locals buyers have requested some tailored bespoke finishes in their apartments.

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The handful of interstate buyers will become&nbsp;owner-occupiers eventually, and will use the apartments as a second home until they make the move&nbsp;from the southern states.

"We've very much had those in the 50-70 years old bracket who are approaching the retirement stage, and are preparing for that eventuality and want a prime Kirra Beach address,"&nbsp;Jokovich added.

"Those interstate and from Brisbane have been really impressed with the building in terms of the finishes, and the location given its proximity to the airport. They can be on a plane and in Sydney or Melbourne&nbsp;within a couple of hours."

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The regarded building firm Hutchinsons, who are building Hirsch &amp; Faigen's first Gold Coast project, Hemingway at Palm Beach, and will also start building Yves at Mermaid Beach in mid-2022, have already started groundworks on the Musgrave St site. They're aiming for a mid-2023 completion date, with settlements pinned for September 2023.

"People have been really impressed with the finishes and know that a building firm with the track record of Hutchies will deliver exactly what is being promised to them,"&nbsp;Jokovich suggested. So much is the confidence of the project, Hutchies QLD boss and construction industry veteran Greg Quinn and wife Anne have bought two apartments in Emerson, worth $3 million each.

In their statement to the Gold Coast City Council, architecture firm Rothelowman said&nbsp;Emerson offered&nbsp;the opportunity to consolidate a historically rich, vibrant and evolving part of the City.

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"Primarily the scheme seeks to challenge the “bias of the linear coastal city” by focusing on the interfaces created between the ground plane and the public spaces of the street," the statement read.

They stated that, although Emerson was a&nbsp;relatively modestly scaled development, the prime corner location allowed the scheme to challenge the prosaic and prevalent “blunt street edges” that typify the oceanfront boulevards of the City, instead favouring a generous display of communal coastal activities.

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There's only now four half-floor apartments left in the building of 27, as well as the $10 million full-floor penthouse


Emerson, Kirra Beach luxury apartments approach sell-out

Some of the finest&nbsp;Gold Coast apartment developments have been designed by Rothelowman, one of Queensland&#39;s leading architecture practices, in recent years.

Rothel​o​wman, who has offices in the Gold Coast, Brisbane, Sydney and Melbourne, put together the designs for The Monaco, which recently sold-out with an average sale price of around $5 million, as well as Dune at Main Beach, SPG Land&#39;s massive $800 million apartment towers on Ferny Av​enue.

Roth​e​low​man was commissioned for the first Gold Coast apartment development from the Melbourne-based developer Hirsch &amp; Faigen.

Hirsch &amp; Faigen had them design the 14-level, Palm Beach apartment development&nbsp;Hemingway, named after the famous author and featuring a distinct blush fa&ccedil;ade. That sold out all of its 78 apartments in just a few months.

For Emerson, Hirsch &amp; Faigen&#39;s&nbsp;more boutique Kirr​a Beach, Coolangatta offering, Hirsch &amp; Faigen had the team put together something a little different to Hemingway.

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In their statement to the Gold Coast City Council, Rothelowman said&nbsp;100 Musgrave Street offered&nbsp;the opportunity to consolidate a historically rich, vibrant and evolving part of the City.

&quot;Primarily the scheme seeks to challenge the &ldquo;bias of the linear coastal city&rdquo; by focusing on the interfaces created between the ground plane and the public spaces of the street,&quot; the statement read.

They stated that, although Emerson was a&nbsp;relatively modestly scaled development, the prime corner location allowed the scheme to challenge the prosaic and prevalent &ldquo;blunt street edges&rdquo; that typify the oceanfront boulevards of the City, instead favouring a generous display of communal coastal activities.

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&quot;Historically the City has celebrated it&rsquo;s outdoor activities; pool&rsquo;s exposed to the street, sun lounges under umbrellas overlooking the footpath, gardens framing views into and out of the semi-private spaces of development.

&quot;Observations of this playfulness have been paramount in the exploration of an undercroft as the primary device in creating a permeable and porous interface between the semi-private and public realms of the City.&quot;

The Rothelowman team said that the&nbsp;overall composition of the scheme favours a simple and informed diagram that is analytical of the surrounding precinct.

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&quot;A three storey &ldquo;street building&rdquo; provides a direct response to the Cities desire to create a strong &ldquo;Urban Ground&rdquo;. This is further accentuated through a series of dancing, curved and landscaped balconies that shift amongst a rational and expressed structural order which ties the ground to the tower .

&quot;A simple plate allows for the transition from podium to tower architecture creating a deep eave that is visually demonstrative of an overt subtropical approach to buildings.

&quot;The tower architecture follows a similar approach to simplicity. Profiled slab edges project forward creating shade and protection. The line of enclosure to the tower dwellings is kept back from the edge, undulating and folding to craft views. Recesses in the façade offer the opportunity for residents to tailor small gardens within the building form offering more immediate amenity in the context of the expansive and broad longer aspects to the ocean.

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These small indents also allow for the control of cross ventilation through openings away from the face of the building enabling better resident control of breezes in windy conditions.

&quot;The overall approach to the design has been one of deliberate and measured analysis. The building is modest in expression favouring performance and liveability over decoration. A relative simplicity enables the aspirations of coastal living to be prioritised; engaging with the environment in a meaningful and deliberate way.

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In their statement to the Gold Coast City Council, Rothelowman said 100 Musgrave Street offered the opportunity to consolidate a historically rich, vibrant and evolving part of the City

How Rothelowman designed Hirsch & Faigen's Kirra Beach apartment development, Emerson

Hirsch &amp; Faigen&nbsp;has given Hutchinson the construction jobs for both its maiden Gold Coast apartment developments.

Hemingway, just off the sand at Palm Beach&#39;s,&nbsp;was the first local development for H&amp;F, led&nbsp;by the Melbourne lawyer Daniel Faigen and Richard Hirsch. The $75 million project sold out all of its 78 apartments within a few months of its launch earlier this year.

That was followed by Emerson, the $85 million luxury boutique block of just 27 apartments in the sought-after Kirra Beach area of Coolangatta. Hirsch &amp; Faigen are soon to launch their third development, Yves at Mermaid Beach.

Hirsch &amp; Faigen&#39;s next project, Yves, will see 146 apartment built across three 25-level towers at 7-9 Mermaid Avenue.

To read more about Yves and enquire, <a href="/news/qld/exclusive-first-look-hirsch-faigen-lodge-plans-for-mermaid-beach-apartment-tower-yves">click here.</a>

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&ldquo;We&rsquo;re delighted to have the team at Hutchies on board, given their prestige reputation for delivering the highest-class projects across not only the Gold Coast but all of Australia,&rdquo; Daniel Faigen said.

&ldquo;These projects aren&rsquo;t your standard class apartments, so it was important to us that we found the right builder who would execute Rothelowman&rsquo;s design flawlessly, and we have every confidence that Hutchies are the perfect fit for the job.&rdquo;

Construction of the 14-level Hemingway, named after the famous author and featuring a distinct blush fa&ccedil;ade, is due to commence construction next month, with a completion date of around September 2023.

Hutchies will begin building Emerson, which only has six apartments left to sell as well as the $8 million penthouse, in February 2022. That will rise 13 levels when completed around October 2023.

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&ldquo;We couldn&rsquo;t have asked for a better reception to the Gold Coast market, it&rsquo;s strengthened our commitment to this piping hot property pocket, and we look forward to seeking out further opportunities on its shores,&rdquo;&nbsp;Faigen added.

&ldquo;With a remarkable sales run behind us, we are looking forward to shifting into construction mode and witnessing the first glimpse of Hirsch &amp;&nbsp;Faigen excellence rise out of the Gold Coast earth.&rdquo;

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“We’re delighted to have the team at Hutchies on board, given their prestige reputation for delivering the highest-class projects across not only the Gold Coast but all of Australia."

Hirsch & Faigen appoint Hutchinsons to build Gold Coast apartments at Kirra's Emerson and Palm Beach's Hemingway

Following the launch of its boutique Kirra Beach apartment development The Emerson, the Melbourne-based developer Hirsch &amp; Faigen are on to their next project.

They&#39;ve lodged plans for their recently acquired 1,905 sqm Mermaid Beach site, 7-9 Mermaid Avenue&nbsp;at the northern end of Mermaid Beach,&nbsp;which was bought back in June.

H&amp;F, led by the Melbourne lawyer Daniel Faigen and Richard Hirsch, has had&nbsp;Rothelowman&nbsp;design Yves, which will comprise three&nbsp;25-level towers. They will home a total of&nbsp;145 apartments.

Following luxury developments at Palm Beach and Kirra Beach in Coolangatta, Hirsch &amp; Faigen have consciously gone for a more price appropriate product for the location.

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&quot;With Mermaid Avenue we&#39;re getting back to some more affordability,&quot; Faigen told Urban, adding that there&#39;s a need for a more price pointed product.

&quot;We&#39;re not on the beach, nor are we trying to do three of four million dollars per apartment for this one.

&quot;The investor market is super strong on the Gold Coast, and Mermaid already has established amenity with restaurants, cafes of course the beach.&quot;

Faigen said Mermaid is still the&nbsp;best suburb on the Gold Coast, with the millionaire&#39;s row Hedges Avenue fronting&nbsp;the beach. He said the&nbsp;apartment&nbsp;towers of this size fit the location better than the sites of their previous two developments.

<img alt="" height="690" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/hirsch_faigen_mermaid_beach_3.jpg" width="1200" /> 
Rothelowman aimed for a suburban approach to arrival in the communal lobby, designed as a greenhouse. Image source: Rothelowman

It&#39;s the third time in a row Hirsch &amp; Faigen have had Rothelowman handle the design of the project.

The in demand architecture firm call Mermaid Beach the Gold Coast&#39;s last humble vestige.

&quot;We all know the Gold Coast has changed a lot in the last 60 years, and as more and more people escape the crowded &lsquo;southern cities&rsquo;, we anticipate she will change even more,&quot; Rothelowman advised in their design statement.

&quot;Between the sleepless Broadbeach &amp; gentrified Burleigh, Mermaid Beach captures the diminishing modesty&nbsp;of the Gold Coast. It is a microcosm with cafes, craft and culture. A community of locals and tourists relishing a more humble urban lifestyle than the north &amp; south.

&quot;A deliberate and direct attitude towards enhancing the way in which buildings can add to the narrative of life of the Gold Coast is important in ensuring an &ldquo;Architecture of Place&rdquo; can be developed.&quot;

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They said the site presents&nbsp;a unique opportunity to create a transitional tower project at the junction between the intensity of cosmopolitan Broadbeach and the more traditional/ laidback vestiges that is well defined by places such as Mermaid Beach.

&quot;A rich part of the evolution of the Gold Coast is the challenge and opportunity posed by the emergence of high density precincts amongst the well-established lower intensity beachside villages of the City. This is very much a product of the desirability of living in the emerging City and the rapid shift towards a more urbanised environment along the length of the Coast.&quot;

There will be just eight one-bedroom apartments, which start from 60 sqm, across the towers, 101 two-bedroom apartments from 71 sqm and 30 three-bedroom units, which are upwards of 133 sqm in internal living space. The upper levels are reserved for three subpenthouses and three penthouses, the subpenthouse starting from 156 sqm and the penthouses from 287 sqm. The biggest apartment has 341 sqm of internal living area.

<img alt="" height="800" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/hirsch_faigen_mermaid_avenue_2.jpg" width="1200" /> 
Two of the three towers. Image source: Rothelowman.

The building&#39;s are crowned with outdoor rooftop seating, with the residential amenity located in the shared lobby, which Rothelowman designed as a greenhouse to create a suburban feel.

There will be a north-facing swimming pool as the centrepiece, as well as a pool and yoga deck, a&nbsp;gym, sauna, recreation lounge and barbecue seating.

The design is also a nod to the history of coastal masonry walk ups.

&quot;Embedding the coastal traditions of this place within high density apartment precincts is not by any means a straight forward task,&quot; Rothelowman state.

<img alt="" height="1679" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/hirsch_faigen_mermaid_4.jpg" width="1200" /> 
The lush, landscaped entry lobby. Source: Rothelowman

&quot;Mermaid Avenue seeks to humbly direct this thinking towards an outcome that promotes liveability and simplicity. The unique &ldquo;wedge-shaped&rdquo; site results in a dynamic built form that has been subtly articulated through a series of intersections in form and incisions in the overall mass. A layered approach to fa&ccedil;ade balancing glazing with masonry responds to climatic orientation, desire for views and outlook. A textural approach which balances reflectivity in glass with undulating precast patterned concrete will create a vibrancy through shadow and depth.

&quot;The low set podium is modestly scaled to engage with the neighbouring apartment buildings and continue the language of the street within the undercroft of the tower. Gardens prevail on all frontages ensuring a balanced relationship with the adjacent sites. The narrow streetscape interface is relaxed with generous setbacks allowing for the establishment of a landscape focused forecourt between the lobby and the footpath. Gardens are utilised to create a domestic tone, rich in coastal species, colour and textures.

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Hirsch &amp; Faigen recently entered the Gold Coast market with their luxury Palm Beach development Hemingway, and followed it with their even more upmarket&nbsp;Kirra Beach, Coolangatta development The Emerson.

Also designed by Rothelowman, The Emerson, across 13 levels,&nbsp;has just 27 apartments, priced from $3 million.

The crowning jewel is the four bedroom, 430 sqm penthouse on level 13 with two living areas, a master suite with walk in wardrobe and ensuite with double shower and double vanity.

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H&F, led by the Melbourne lawyer Daniel Faigen and Richard Hirsch, has had Rothelowman design three 25-level towers, which will home a total of 145 apartments.


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