Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

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"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

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After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

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Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

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The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

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Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

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Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

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ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

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Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

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Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Cox Architecture

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Another of Melbourne's batch of sizeable apartment projects is closer to reality, with a construction tender now open for <a href="/buildings/queens-place-157-a-beckett-street-and-370-queen-street-melbourne">Queens Place</a> Tower 1. The tender process was initiated mid July with developer 3L Alliance expecting construction to begin toward the end of the year or early next year.

Queens Place is currently 81% sold. Consisting of dual residential towers spanning 246 metres in height, Queens Place is a joint design between firms Cox Architecture and Fender Katsalidis Architects, with Hecker Guthrie handling the interiors.

Fronting La Trobe Street and Queen Street, the $1 billion dollar project covers a 7,295sqm site and will include the retention of KTS House at 350 Queen Street, in addition to roughly 1,700 apartments spread over two towers.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/qppodium.jpg" rel="gallery-all" title="An elevated perspective of the podium. Image: 3L Alliance"><img alt="" class="image-article-full-width-580px" height="386" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/qppodium.jpg?itok=B0UpdEyG" title="An elevated perspective of the podium. Image: 3L Alliance" width="580"></a>

<figcaption>An elevated perspective of the podium. Image: 3L Alliance</figcaption></figure>The sheer size of both site and project has facilitated a design that includes a mass of services at ground level.

Shaping as a prime example of a vertical master-planned community, Queens Place joins the likes of West Side Place and Southbank's approved 93-119 Kavanagh Street in bringing a gamut of uses throughout its lower levels.

Queens Place will include a criss-cross network at ground level of public spaces, including a laneway running from La Trobe Street to A'Beckett Street.·A central public plaza will be surrounded by a supermarket, medical clinic, crèche, professional office space and shared facilities for a farmers market, outdoor cinema and/or art exhibitions.

Across its lower levels, Queens Place has been designed by the development team to enhance the way in which pedestrians interact with their surroundings. Currently the site is dominated by a single level car park that was built as an infill development a little over a decade ago.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/qplobby.jpg" rel="gallery-all" title="Queens Place's lobby. Image: 3L Alliance"><img alt="" class="image-article-full-width-580px" height="386" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/qplobby.jpg?itok=21PI8o6C" title="Queens Place's lobby. Image: 3L Alliance" width="580"></a>

<figcaption>Queens Place's lobby. Image: 3L Alliance</figcaption></figure>The twin-tower project is arguably a genuine master-planned community, albeit a vertical one.

Queens Place will sit in stark contrast to many of the contemporary apartment projects appearing through the northern reaches of Melbourne's CBD, which are located on smaller single tower sites, lacking the size capacity to incorporate extensive public features. City of Melbourne's Munro site shapes as the next project that will have a highly interactive and permeable public podium interface, with a 200 plus metre residential tower tipped to sit above.

On a wider note, Queens Place's construction start will likely coincide with those of <a href="/new-apartments/union-tower-296-300-little-lonsdale-street-melbourne">Union Tower</a>, <a href="/buildings/399-little-lonsdale-street-melbourne">399 Little Lonsdale Street</a> and Iglu's student accommodation project at <a href="/new-apartments/iglu-229-franklin-street-melbourne">229 Franklin Street</a>, providing the northern CBD with its next wave of construction activity.
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silvermb

Construction beckons for Queens Place

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At a point where City of Melbourne are grappling with <a href="http://participate.melbourne.vic.gov.au/shapesouthbank">multiple projects</a> aimed toward beautifying Southbank, a current planning application at the behest of private Malaysian developer PJD Property intends to create a new park and surrounding open spaces far superior to anything currently found within postcode 3006.

Plans have been touched upon in recent months for 93-119 Kavanagh Street which many readers would currently identify as a sprawling open air car park adjoining CityLink that covers the best part of a city block or approximately 21,000sqm.

In addition to six intended high-rise towers for the site, project lead Cox Architecture and design partner Rush Wright Landscape Architects have added considerable green spaces into the project master plan. These spaces are expected to not only service the project which has been dubbed Kavanagh Park but also create a green space network throughout Southbank by linking with adjoining sites.

To the north of Kavanagh Park lies the Boyd Community Hub site which is due for a new high-rise residential tower and new public park while to the south lies ancillary green CityLink land.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image84_2.jpg" rel="gallery-all" title="The urban park as envisaged from Kavanagh Street. Image courtesy Cox Architecture"><img alt="" class="image-article-full-width-580px" height="321" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image84_2.jpg?itok=dEEgBtie" title="The urban park as envisaged from Kavanagh Street. Image courtesy Cox Architecture" width="580"></a>

<figcaption>The urban park as envisaged from Kavanagh Street. Image courtesy Cox Architecture</figcaption></figure>The Kavanagh Park master plan identifies the need to "plug widely observed gaps in the more localised existing provisions of open space, local services and amenities in Southbank." As a guide the development team have referenced the design brief for the adjoining Boyd site in order to gauge the size and functionality of open spaces included within the Kavanagh Park site.

In addition to the new park and greatly enhanced public realm network Cox Architecture have identified active podiums, laneways and liveable streets as key CBD attributes which they have incorporated into Kavanagh Park.

<h2>Kavanagh Park key landscape design principles</h2>

A landscape master plan has been devised as part of the proposed development, with key design approaches identified. They include:

<ul>
<li>Creation of a public landscape network - with generous pedestrian spaces - which keys into Kavanagh Street as a wide, green east west corridor within Southbank, linking local community infrastructure.</li>
	<li>Landscape character - a blend of “civic with some neighbourhood eccentricity (not corporate)" to make permanent public amenity at ground level and landscape levels over structure.</li>
	<li>Use of natural durable materials, detailing, lighting and inbuilt furniture which ages gracefully.</li>
	<li>Installation of large canopy trees and water - signature elements for intimate scale pocket parks and a new city park space.</li>
	<li>Landscape design for flexibility of use and diversity of residents - families, community events, BBQs.</li>
	<li>Establishment of urban forest canopy - equivalence between podium and tree scale - and botanic diversity supporting different ecological values.</li>
	<li>Public spaces which are safe, well lit, activated with a diversity of building programme with passive surveillance 24/7.</li>
</ul>
<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image58_1.jpg" rel="gallery-all" title="An overview of the precinct. Image courtesy Cox Architecture"><img alt="" class="image-article-full-width-580px" height="385" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image58_1.jpg?itok=fWVQM-s5" title="An overview of the precinct. Image courtesy Cox Architecture" width="580"></a>

<figcaption>An overview of the precinct. Image courtesy Cox Architecture</figcaption></figure><blockquote>
The most recent demographic data on Southbank’s population, received from City of Melbourne provides a picture of the makeup of households in the Southbank area. This research has informed our approach to an open space brief for the site, the potential residential and employment makeup and the different groups who may use the public spaces.

This data shows there is a need to balance the mix of open space offered within the Southbank precinct and across neighbouring park developments. The landscape design should focus on the role of open space for “backyard” functions in an area with 94% of dwellings being apartments.
<cite>Kavanagh Park master plan</cite>
</blockquote>

<h2>Parkland first to arrive</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image64_4.jpg" rel="gallery-all" title="The main park will be delivered immediately. Image courtesy Cox Architecture"><img alt="" class="image-article-full-width-580px" height="347" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image64_4.jpg?itok=PK_7d6d9" title="The main park will be delivered immediately. Image courtesy Cox Architecture" width="580"></a>

<figcaption>The main park will be delivered immediately. Image courtesy Cox Architecture</figcaption></figure>While the overall project is expected to be rolled out over six stages and possibly see additional parties join PJD Property in developing the substantial towers, the public park will be delivered immediately upon the master plan receiving approval according to planning documents.

Stage One will see the main park fronting Kavanagh Street, a supermarket, food hall, further retail, child care centre and gym delivered. According to the master plan creating the park and associated community facilities "upfront is a rare and positive outcome for the Southbank community as it fills the currently recognised gaps in services and activity for current residents."
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Southbank set to gain a new park

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It's not just apartment developments which are presently enjoying heightened levels of construction. A large number of education-driven projects are also under construction throughout Melbourne, with Apartments.com.au nominating five of the more significant builds below.

Impressively one builder has collected four of the highlighted five, with Kane Constructions currently enjoying a rich vein of projects in the sector; the combined value of Kane Construction's four projects on the go is in excess of $100 million.

In terms of location the five nominated projects are skewed toward Melbourne's inner suburbs and follow on from two recently completed projects of a similar nature, namely <a href="http://www.architectus.com.au/en/projects/mandeville-centre-loreto-mandeville-hall">The Mandeville Centre</a> and the architecturally intriguing McBride Charles Ryan-designed <a href="http://www.mcbridecharlesryan.com.au/#/projects/pegs-middle-girls-school/">PEGS Middle Girls School</a>.

Here are five education-based projects currently under construction.

<h2>Sir Zelman Cowen Centre for Science</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/morrison_street1_view_low_resolution.jpeg" rel="gallery-all" title="The Sir Zelman Cowen Centre for Science's Morrison Street aspect. Image courtesy Scotch College"><img alt="" class="image-article-full-width-580px" height="339" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/morrison_street1_view_low_resolution.jpeg?itok=DESPVgFp" title="The Sir Zelman Cowen Centre for Science's Morrison Street aspect. Image courtesy Scotch College" width="580"></a>

<figcaption>The Sir Zelman Cowen Centre for Science's Morrison Street aspect. Image courtesy Scotch College</figcaption></figure><ul>
<li>Location: Hawthorn</li>
	<li>Builder: Kane Constructions</li>
	<li>Value: $30 million</li>
	<li>Client: Scotch College</li>
	<li>Architects: Cox Architecture</li>
	<li>Development team members: Taylor Thomson Whitting &amp; Norman Disney Young</li>
</ul>
<blockquote>
Our conversational teaching approach is most powerful and effective in facilities designed to encourage student and teacher interactions. Each level of the new centre will be a unique learning landscape bringing together formal teaching labs, staff offices and facilities and a central learning hub.

The new Sir Zelman Cowen Centre for Science will be the showcase of environmental sustainability on the campus. We will be targeting a Green Star rating to validate the environmental credentials of the building, placing Scotch College at the leading edge of sustainable teaching environments.
<cite>engagingcuriousminds.net.au</cite>
</blockquote>

<h2>The Artemis Project</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/pph_ko.jpg" rel="gallery-all" title="The Artemis Project. Image courtesy MGG"><img alt="" class="image-article-full-width-580px" height="291" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/pph_ko.jpg?itok=eUZZTYxd" title="The Artemis Project. Image courtesy MGG" width="580"></a>

<figcaption>The Artemis Project. Image courtesy MGG</figcaption></figure><ul>
<li>Location: South Yarra</li>
	<li>Builder: Kane Constructions</li>
	<li>Value: $23 million</li>
	<li>Client: Melbourne Girls Grammar</li>
	<li>Architects: BVN</li>
	<li>Development team members: Taylor Thomson Whitting, Umow Lai, WT Partnership &amp; Case Meallin &amp; Associates</li>
</ul>
<blockquote>
Kane Constructions has been appointed preferred contractor for the Artemis project at Melbourne Girls Grammar. The Artemis Project comprises the construction of a health and wellbeing centre located on the Senior School campus at Anderson Street South Yarra.

The new facility includes an indoor pool, indoor multipurpose courts, gymnasium, break out spaces and extensive landscaping. Works will be completed ahead of the 2017 school year.
<cite>Kane Constructions</cite>
</blockquote>

<h2>Southern Gateway Building</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/trinity_college_web_1.jpg" rel="gallery-all" title="The Gateway Building. Image courtesy Kane Constructions"><img alt="" class="image-article-full-width-580px" height="334" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/trinity_college_web_1.jpg?itok=tRaNXt3F" title="The Gateway Building. Image courtesy Kane Constructions" width="580"></a>

<figcaption>The Gateway Building. Image courtesy Kane Constructions</figcaption></figure><ul>
<li>Location: Parkville</li>
	<li>Builder: Cane Constructions</li>
	<li>Value: $24 million</li>
	<li>Client: Trinity College University of Melbourne</li>
	<li>Architects: McIldowie Partners</li>
	<li>Development team members: Trevor Main &amp; Associates, VanDeMeer and Waterman AHW</li>
</ul>
<blockquote>
This landmark building will exemplify the commitment that the University of Melbourne and Trinity College share in furthering the education of all our students.

Construction of the building represents the long-term realisation of this important academic centre that all of our students deserve. The College anticipates that this academic centre will be ready for use in the 2016 academic year.
<cite>Trinity College</cite>
</blockquote>

<h2>PLC Performing Arts Centre</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/767-plc-perf-arts-2.jpg" rel="gallery-all" title="PLC Performing Arts Centre. Image courtesy Root Projects Australia"><img alt="" class="image-article-full-width-580px" height="345" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/767-plc-perf-arts-2.jpg?itok=zEU0WXac" title="PLC Performing Arts Centre. Image courtesy Root Projects Australia" width="580"></a>

<figcaption>PLC Performing Arts Centre. Image courtesy Root Projects Australia</figcaption></figure><ul>
<li>Location: Burwood</li>
	<li>Builder: Kane Constructions</li>
	<li>Client: Presbyterian Ladies College</li>
	<li>Architects: Cox Architecture</li>
	<li>Development team members: Wood &amp; Grieve, Wilde &amp; Woolard and Root Projects Australia</li>
</ul>
<blockquote>
The project brings together the key education functions at PLC in a performance environment. Within a gross floor area of 6,500 square metres it includes: a 550 seat auditorium tailored to the specific needs of the school’s noted music program; the music school including two major performance studios and 12 rehearsal studios; a ‘black box’ studio for both drama classes and performances.
<cite>Root Projects Australia</cite>
</blockquote>

PLC's Performing Arts Centre is expected to be completed during mid 2017.

<h2>The Commons</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ma-edu-st_michaels_the_commons_01.jpg" rel="gallery-all" title="The Commons is well into construction. Image courtesy Architectus"><img alt="" class="image-article-full-width-580px" height="309" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/ma-edu-st_michaels_the_commons_01.jpg?itok=dCl7XhQP" title="The Commons is well into construction. Image courtesy Architectus" width="580"></a>

<figcaption>The Commons is well into construction. Image courtesy Architectus</figcaption></figure><ul>
<li>Location: St Kilda</li>
	<li>Builder: Contract Control</li>
	<li>Value: $15.4 million</li>
	<li>Client: St Michael’s Grammar School</li>
	<li>Architects: Architectus</li>
	<li>Development team members: Gallagher Jeffs</li>
</ul>
<blockquote>
Rising over three levels the Commons includes spaces for Knowledge, Science, Food Technology and School Café within an urban context of adjacent apartments, townhouses and individual residences amid a busy road. The street facade is composed as a working green wall that enables a new type of interaction with landscape for students in a site that yearns for green space as well as promoting a ‘learn from life’ approach to Science.
<cite>Architectus</cite>
</blockquote>

Contract Control are well advanced in delivering The Commons which is scheduled to be completed at the turn of 2016. This follows on from Contract Control's recently completed project <a href="http://www.architectus.com.au/en/projects/mandeville-centre-loreto-mandeville-hall">The Mandeville Centre</a> which also featured Architectus as project design lead. Completed on behalf of Loreto Mandeville Hall, the education facility carried a development value of $12 million.
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Five noteworthy education projects flying under the radar

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Further light can now be shed on the proposed 'Queens Place' development which is expected to eventually consume a sizeable and underutilised CBD corner site. Developer 3L Alliance has found a new home within the existing 350 Queen Street office complex onsite, that will eventually be flanked by dual high-rise residential towers.

With a nominal value of $750 million, the project will see an expansive five level podium topped with two towers terminating at 246 metres in height. Having only purchased the site during late 2014, 3L Alliance instated Cox Architecture and Fender Katsalidis as joint project architects following a limited design competition.

The sheer size of the development will likely see the residential towers delivered over two stages, with the current planning application seeking approval for Towers 1 and 2, with Tower 2's building envelope subject to further detailed development plans which will be provided by the development team for assessment at a future point.

Aviation exclusion zones has seen a separate Stage 1 plan for a 206 metre tower included, although for all intents and purposes the planning application focuses almost exclusively upon the dual 246 metre design.

<h2>350 Queen Street application summary</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image60a.jpg" rel="gallery-all" title="350 Queen Street aspects. Image courtesy COX &amp; FKA"><img alt="" class="image-article-full-width-580px" height="398" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image60a.jpg?itok=YdSZwfYA" title="350 Queen Street aspects. Image courtesy COX &amp; FKA" width="580"></a>

<figcaption>350 Queen Street aspects. Image courtesy COX &amp; FKA</figcaption></figure><ul>
<li>Planning application lodged April 2015</li>
	<li>Site area: 7,295sqm with existing 20L office complex retained, other structures to be demolished</li>
	<li>Application seeks full approval for Stage 1 and envelope approval for Stage 2</li>
	<li>Dual 79 level residential towers at 246.23 metres envisaged, with secondary Stage1 design of 206 metres included (non-OLS incursion)</li>
	<li>Total GFA sought: 176,217sqm</li>
	<li>554 car parking &amp; 603 bicycle spaces (154 bay commercial car park included within basement)</li>
	<li>1,925sqm of retail space and 120-space child care facility</li>
	<li>Strata offices suites between 174sqm and 647sqm</li>
	<li>Stage 1 apartment total: 864</li>
	<li>Amenities: Pools/spas, gym, saunas, home theatre, kitchen/lounge, yoga studio, karaoke area</li>
</ul>
<h2>COX and FK on 350 Queen Street</h2>

<blockquote>
‘Queens Place’ is a compelling opportunity to re-engage the site at 350 Queen St into the precinct. Using a finer grain of public connections and amenity paired with taller elements of urbane city proportions; the site is redefined to offer Melbourne’s CBD an activated, connected and enlivened precinct.

The design process has given rise to a concept that enriches the ground plane with new connections and an enhanced public realm within the Queen Victoria Market Precinct. In the podium, a variety of uses such as retail, childcare and commercial suites provide activation to the critical ‘first 25m’.

Atop the podium are positioned two towers, shaped and sculpted by design drivers from within and around the site. They step as they ascend, forming a dynamic pairing on Melbourne’s continuously evolving skyline. At both the ground plane and in the sky, this development has real potential to enliven and enrich the liveability and character of Melbourne’s CBD.
<cite>Cox Architecture and Fender Katsalidis, architectural report</cite>
</blockquote>

<h2>Overs and unders: OLS / PANS-OPS a consideration</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image57_2.jpg" rel="gallery-all" title="OLS Diagram. Image courtesy COX &amp; FKA"><img alt="" class="image-article-full-width-580px" height="303" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image57_2.jpg?itok=f5I03ufG" title="OLS Diagram. Image courtesy COX &amp; FKA" width="580"></a>

<figcaption>OLS Diagram. Image courtesy COX &amp; FKA</figcaption></figure><a href="/news/aviation-impact-on-building-development-in-the-melbourne-cbd">Obstacle Limitation Surface</a> (OLS) exclusion zones have been taken into account within the 350 Queen Street planning documents. OLS is essentially a series of height limits for objects surrounding a particular aerodrome, with Essendon Airport the major consideration.

As the preferred 246 metre outcome would breach the OLS ceiling of 228.5 metres, an alternative scheme of 206 metres has been included within the planning documents for comparisons sake (and for approval should the 246 metre version fail). While various CBD towers already penetrate the OLS ceiling, including the nearby Aurora Melbourne Central, they do not penetrate the more rigid PAN-OPS ceiling.

350 Queen Street is no exception in this regard with the development team citing constructability and PAN-OPS limitations as halting their advance skyward.

<h2>The first 25</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image59_0.jpg" rel="gallery-all" title="Artist's impression from Queen and A'Beckett. Image courtesy COX &amp; FKA"><img alt="" class="image-article-full-width-580px" height="266" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image59_0.jpg?itok=1hA3XQuO" title="Artist's impression from Queen and A'Beckett. Image courtesy COX &amp; FKA" width="580"></a>

<figcaption>Artist's impression from Queen and A'Beckett. Image courtesy COX &amp; FKA</figcaption></figure>Numerous references have been made to 'The first 25 metres' within the planning documents, alluding to the weight placed upon creating a dynamic podium structure.

<blockquote>
The importance of the first 25m to the human experience at ground level and contribution to the City’s fabric is crucial. Queens Place makes a clear separation between tower and podium, providing a highly detailed vibrant base and a calm simple tower above.

Rather than treat the public space as the space left over from the development, the design team approached the task from the opposite direction, designing the public realm first responding to existing conditions, through site connections and solar access and then placed the buildings around this space.
<cite>Cox Architecture and Fender Katsalidis, architectural report</cite>
</blockquote>

The result is a highly articulated podium both externally and internally, with a large covered central plaza included at the heart of the project. Transparent glazing wraps ground level frontages while site entry points are discerned with distinctive bamboo plantings which supplements hanging greenery over the podium structure.

The curved podium is veiled with operable, contoured timber louvres which respond to prevailing weather conditions.

<h2>Two towers</h2>

Both Melbourne City Council and the The Department of Environment, Land, Water and Planning have been consulted with regard to the size and nature of the proposed development. Based upon the joint discussions a twin tower outcome was considered most appropriate for 350 Queen Street.

Setbacks and tower separation has been considered, with a distance of between 15 and 33 metres representing the void between both buildings while a boundary setback of at least 4.5 metres are present above the podium.

The towers present in a clean and simple form, and this has been continued over the plant levels atop each structure. Described as a 'visual flourish' within the architecture report, the crown of each tower has been integrated into the tower form and will be glazed in bronze finishes thus providing a focal point from many surrounding angles.

<h2>350 Queen Street development team</h2>

<ul>
<li>Developer: 3L Alliance Pty Ltd</li>
	<li>Architecture, Urban Context Report: Cox Architects and Fender Katsalidis Architects</li>
	<li>Planning: Urbis</li>
	<li>Project Manager: Gallagher Jeffs</li>
	<li>Aviation Report: Airport Consultancy Group Pty Ltd</li>
	<li>Traffic Engineering: GTA Consultants</li>
	<li>Landscaping: Rush\Wright Associates</li>
	<li>Wind Assessment: Mel Consultants</li>
	<li>Heritage Assessment: prepared by Lovell Chen</li>
	<li>Sustainability, Lifts and Services: Aurecon</li>
	<li>Waste Management Plan: Leigh Design</li>
	<li>Geotechnical Report: Golder Associates</li>
	<li>Building Surveyor: McKenzie Group</li>
	<li>Structural Report: WSP Group</li>
	<li>Land Surveyor: Bosco Johnson</li>
</ul>
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3L Alliance pushes for twin 246 metre towers at 350 Queen Street

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Purchased in late 2013 by Malaysian developer <a href="http://www.uemsunrise.com/UEMSunrise/Home">UEM Sunrise</a> in conjunction with <a href="/news/the-answer-224-252-la-trobe-street-melbourne">224-252 LaTrobe Street</a>, the site at 9-23 Mackenzie Street was part of an invited design competition that encompassed two sites and three teams of architects. A rare opportunity to compete for the rights to design two signature towers at the top end of the CBD, <a href="http://www.coxarchitecture.com.au/">Cox Architecture</a> were successful in securing design services following a process, which according to UEM Sunrise was "indicative of a desire from both the developer and the Architect to ensure that design excellence is integral to this development."

Occupying the site of an at-grade parking lot, the project would complete the block that also includes the Elenberg Fraser-designed 33 Mackenzie Street. Together the two sites once formed a much larger 4,000sqm development site once owned by Drapac who upon receiving approval for a 84m Peddle Thorp-designed office block promptly put the site on the market in 2008, before carving it up into two.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/9-23_mackenzie_st_overall.jpg" rel="gallery-all" title="The tower topped with conservatory. © COX"><img alt="" class="image-article-full-width-580px" height="1168" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/9-23_mackenzie_st_overall.jpg?itok=-XAADNz-" title="The tower topped with conservatory. © COX" width="580"></a>

<figcaption>The tower topped with conservatory. © COX</figcaption></figure><h2>Project summary</h2>

<ul>
<li>37 levels &amp; 124 metres in height</li>
	<li>473 apartments</li>
	<li>Total Gross Floor Area 44,484 sqm</li>
	<li>123 car spaces within the 8 level above ground podium</li>
	<li>392 sqm of retail space and ground level cafe</li>
	<li>Key communal amenities in the form of a ground level lounge, podium garden terrace, city view roof terrace and Conservatory terrace located at its apex</li>
</ul>
<h2>The podium and the public realm</h2>

Adhering to the podium and tower typology sought by the Melbourne Planning Scheme, the development's 7-storey podium responds to its north facing outlook via a re-imagining of the verandah vernacular. Accommodating a wrap of apartments as the podium form transitions from rectilinear to curvilinear, this has resulted in the provision of an active edge to the Mackenzie Street frontage above ground level.

An inflection in the geometry of the podium aids in delineating the main entry point. Frontages to Bell Place are largely dedicated to ancillary activities with the exception of the cafe located at the corner with Mackenzie Street.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/podium_ground_plane.jpg" rel="gallery-all" title="Podium &amp; ground plane strategy. © COX"><img alt="" class="image-article-full-width-580px" height="190" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/podium_ground_plane.jpg?itok=S-_PlGhw" title="Podium &amp; ground plane strategy. © COX" width="580"></a>

<figcaption>Podium &amp; ground plane strategy. © COX</figcaption></figure><h2>Tower form and facade</h2>

The tower form and configuration were achieved based on the following drivers:

<blockquote>
<ol>
<li>A tower plan that is responsive to its context and directs views through a curved facade to its east and west.</li>
	<li>A slender north and south facade which minimises visual obstruction and allows other buildings exposure to sunlight from the north.</li>
	<li>Articulation of the elliptical form to create vertical expression in the mass in particular to the address to Mackenzie Street and the axis of Drummond Street.</li>
	<li>A tower plan in an elliptical form to maximise the view amenity to Carlton Gardens and to reduce direct overlooking of existing and proposed apartments.</li>
	<li>The elliptical form has beneficial wind effects at street level as it encourages horizontal wind movement rather than creating downdrafts that a bluff faced rectilinear response would create.</li>
</ol>
</blockquote>

The curvilinear tower form is expressed as a series of seven bands articulated with vertical perforated white screens that extend over 4 floors of the building at right angles. These culminate in a sloping bladed structure housing the conservatory terrace at its summit.

A variety of glazing types are employed over the facade ranging from a silver grey to a silver blue grey frit. Combined these elements form an “environmental skin” that provides partial protection from wind, rain and sun. This skin extends beyond the balcony line in an effort to provide a comfortable and quality outdoor environment allowing for a seamless interior-exterior experience.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/9-23_mackenzie_st.jpg" rel="gallery-all" title="As seen from LaTrobe Street. © COX"><img alt="" class="image-article-full-width-580px" height="351" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/9-23_mackenzie_st.jpg?itok=fOUYL3D-" title="As seen from LaTrobe Street. © COX" width="580"></a>

<figcaption>As seen from LaTrobe Street. © COX</figcaption></figure><h2>Conclusion</h2>

The proposed development provides a welcome contrast to the solid and robust nature of neighbouring 33 Mackenzie Street. Height aside the two towers couldn't be anymore different, yet there is a sense of familiarity about both designs; two varying answers to the same question. By different architects.

I leave you with an Elenberg Fraser scheme that accompanied the sales campaign for the site.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/9-23_mackenzie_street_ef.jpg" rel="gallery-all" title="Elenberg Fraser scheme for 9-23 Mackenzie Street. © Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="755" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/9-23_mackenzie_street_ef.jpg?itok=D6L9HMaP" title="Elenberg Fraser scheme for 9-23 Mackenzie Street. © Elenberg Fraser" width="580"></a>

<figcaption>Elenberg Fraser scheme for 9-23 Mackenzie Street. © Elenberg Fraser</figcaption></figure><h2>Project team</h2>

<ul>
<li>Developer: UEM Sunrise</li>
	<li>Project Architects: Cox Architecture</li>
	<li>Town Planner: Contour Consultants</li>
	<li>Development Managers: Sinclair Brook Pty Ltd</li>
	<li>Traffic Engineers: Cardno</li>
	<li>Land Surveyor: Bosco Jonson</li>
	<li>Wind Assessment: MEL Consultants</li>
	<li>Heritage Consultant: Lovell Chen</li>
	<li>ESD Consultants: Umow Lai</li>
	<li>Waste Management: Leigh Design</li>
</ul>
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Laurence Dragomir

Mack to the Future > 9-23 Mackenzie Street 

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What do you do when you're a Malaysian Government-backed property developer intent on breaking into the hotly contested Melbourne apartment scene? Why you go big...really big with two grandiose towers!
Not content with dipping their toes into local waters, <a href="http://www.uemsunrise.com/UEMSunrise/Home" target="_blank">UEM Sunrise</a> will rather perform the mother of all bombs as it seeks to implement itself firmly at the pointy end of Melbourne's apartment development scene. As has been well documented the wholly owned <a href="http://www.uem.com.my/" target="_blank">UEM Group</a> subsidiary purchased two prime CBD sites late last year with grand intentions.
Asked of the two projects which are expected to go to public sales late 2014, UEM Sunrise Chief operating officer Raymond Cheah stated "Both projects will change the landscape of Melbourne city," Let's have a closer look at the two designs in question:
9-23 McKenzie Street
<ul>
<li>
		Site size - 2,030 sqm</li>
	<li>
		Site purchased for $22.5 million or $11,084 per sqm</li>
	<li>
		Height - 35 floors and approximately 120 metres</li>
	<li>
		388 Apartments</li>
	<li>
		Design - Cox Architecture</li>
	<li>
		one-, two- and three-bedroom apartments</li>
	<li>
		preliminary priced between A$400,000 to A$600,000 each</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Bdk94HhCEAEpRzw.jpg" rel="gallery-all" title="McKenzie Street at tweeted by project architect Cox"><img alt="" class="image-article-full-width-580px" height="1395" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Bdk94HhCEAEpRzw.jpg?itok=eC18hVW_" title="McKenzie Street at tweeted by project architect Cox" width="580"></a>
224-252 La Trobe Street
<ul>
<li>
		Site area - 3,197 sqm</li>
	<li>
		Site purchased for $43.15 million or $13,497 per sqm</li>
	<li>
		Height - 82 floors and 265 metres</li>
	<li>
		1343 dwellings</li>
	<li>
		Design - Elenberg Fraser</li>
	<li>
		one-, two- and three-bedroom apartments + serviced apartments</li>
	<li>
		preliminary price from AA$450,000 and A$650,000 each</li>
</ul>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/Image23_2.jpg" rel="gallery-all" title="Raymond Cheah and the La Trobe Street project"><img alt="" class="image-article-full-width-580px" height="425" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/Image23_2.jpg?itok=007WqZQD" title="Raymond Cheah and the La Trobe Street project" width="580"></a>
Both designs are a-typical in shape, owing to the developers intent in delivering a product that makes a design statement, and in the case of 224-252 La Trobe Street, a monolithic statement at that.
According to Cheah, "We decided on Melbourne first as there is high population growth rate, with 1,750 people moving to the city every week. The occupancy rate for apartments in Melbourne is about 97 per cent. The student population is also growing, helped by major universities set up in the city. We expect a lot of Malaysians investing in our two projects".
Watch for a review of the respective planning applications in coming weeks.
&gt;&gt; Content in part sourced from <a href="http://www.malaysia-chronicle.com/index.php" target="_blank">Malaysia Chronicle</a> and <a href="http://www.businesstoday.net.my/" target="_blank">Business Today</a>.
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