Alroe announces final release of $31 million luxury development, The Finn at Mermaid Beach
Gold Coast builder developer Alroe has announced the official launch of its boutique apartment development The Finn, situated in the coveted Mermaid Beach enclave.
The $31 million The Finn follows the highly successful debut of Lune, another of Alroe’s premier projects, which has quickly attracted significant interest due to its distinctive appeal and high demand in Main Beach.
Alroe is leveraging a critical market opportunity by delivering ultra-luxury boutique residences along the Gold Coast, a niche market that is currently dramatically undersupplied.
This focused approach presents a distinct alternative to larger high-rise developments, which have faced increasing hurdles in reaching fruition, Alroe CEO Tye Aloe says.
“We’re proud to publicly release the remaining apartments of The Finn, a testament to our commitment to delivering premium boutique residences that cater to a niche market,” Alroe said.
“Our initial success highlights a strong demand for luxury downsizing options in prime locations like Mermaid Beach and affirms the exceptional quality of our offerings.
“We have tapped into a significant market for luxury downsizers who don’t necessarily want to move into large high-rise projects but want to relocate from homes into luxury, well-appointed residences in central locations like Main Beach and Mermaid Beach.”
The Finn features eight luxury villas with a range of floor plans from 220 sqm to 390 sqm, with each villa offering three bedrooms, 3.5 bathrooms, and a dedicated home office space.
These layouts are designed to cater to contemporary lifestyles with a focus on both functionality and elegance.
The design of The Finn emphasises a deep connection to its coastal setting. The use Venetian render and travertine stone not only reflects the natural beauty of Mermaid Beach but also a timeless quality to the residences.
Each villa features private pools and courtyards, while the two penthouses offer exclusive rooftop terraces with pools and spas.
Prices start at $3,465,000.
“Following the success of our initial launch, we are confident that The Finn will continue to meet the market’s demand for outstanding residential offerings,” Alroe added.
“This strategic release aligns with our goal to offer sophisticated residential solutions, setting us apart from larger high-rise developments that face increasing challenges.”
Joel Robinson
Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.
He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project—from site acquisition and planning approvals through to new launches, construction completions, and final sell-out—delivering trusted, buyer-focused content that supports informed decision-making across the property journey