First look: Holdmark unveils 900-apartment, mixed-use precinct for Burwood town centre

First look: Holdmark unveils 900-apartment, mixed-use precinct for Burwood town centre
Joel RobinsonJun 29, 2026PLANNING ALERT

Burwood's southern town centre precinct is set for another major injection of housing, with Holdmark unveiling plans for three mixed-use towers containing 900 apartments above new retail and commercial space.

The State Significant Development Application covers a consolidated 10,265 sqm site at 36-46 George Street and 16-26 Elsie Street, immediately south of Burwood's commercial core and within walking distance of Burwood Station, Westfield and Burwood Park.

The proposal comprises three mixed-use towers ranging between 32 and 43 storeys.

First look: Holdmark unveils 900-apartment, mixed-use precinct for Burwood town centre

Designed by Studio.SC, the scheme is positioned as a significant extension of Burwood's evolving high-density centre. The project would be delivered across two interconnected development parcels, replacing existing commercial buildings and creating a new pedestrian-focused precinct linking George Street, John Street, Elsie Street and Railway Crescent. 

The design report describes the proposal as "a contemporary response to this evolving urban condition," adding that it seeks to "reinforce George Street's role as a human-scaled, active street while contributing to the broader rhythm and grain of the town centre."

The development features a mix of residential, commercial and retail uses, with activated ground-floor frontages intended to strengthen pedestrian connections between Burwood Station, Burwood Place, Westfield and the wider town centre. 

The proposal also incorporates extensive communal facilities, landscaped open space and new through-site links designed to encourage public movement across the precinct. 

First look: Holdmark unveils 900-apartment, mixed-use precinct for Burwood town centre

Studio.SC said the project draws inspiration from Burwood Park and the area's mature tree canopy, with "warm, earthy tones and robust materials such as brick and sculpted concrete" used to anchor the buildings within their urban context.

The scale of the proposal reflects Burwood's growing role as one of Sydney's key metropolitan centres. Planning documents note the suburb's strong population growth, high apartment living rates and increasing transport accessibility, particularly with the future Burwood North Metro station expected to further strengthen the area's connectivity. The development is designed to capitalise on those transport links while introducing a substantial amount of new housing stock into the town centre.

Burwood is expected to see a development boom, with the NSW Government rezoning the Burwood North Metro Precinct, a move expected to deliver around 15,000 new homes surrounding the new station.

Earlier this month, Nascon lodged plans for a 100-apartment development on the edge of the town centre.

Holdmark's broader portfolio includes plans for nearly 800 new homes at Macquarie Park, currently before the NSW Government's Housing Delivery Authority. The developer is also behind a significant portion of the Melrose Park masterplanned redevelopment, as well as the former Caddens Corner drive-in site, where around 500 homes are planned.

Joel Robinson

Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.

He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project, from site acquisition and planning approvals through to new launches, construction completions, and final sell-out, delivering trusted, buyer-focused content that supports informed decision-making across the property journey