Repeat buyers are one of the strongest measures of confidence in any apartment development.

At <a href="https://www.apartments.com.au/new-apartments/era-newcastle-west-124-126-bull-street-newcastle-west-nsw-2302">ERA</a> in Newcastle West, some purchasers are returning to <a href="https://www.apartments.com.au/developers/gwh">GWH</a> after living at the developer's One Apartments. Their decision to purchase again was driven by the quality of life they found after moving into their first GWH home.

Keith Wilton had spent years living in a house in East Maitland before deciding it was time for a change. Apartment living had always been on his radar, but he was selective about what he wanted.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/FH_1EzB-1vs?si=XScVlP1ERsTDJoME" title="YouTube video player" width="560"></iframe>

"I had some boxes I wanted to tick," he says.

Keith points to the open-plan design, generous outdoor areas and considered inclusions as key reasons One Apartments worked for him.

“One of those things was a nice indoor open plan area, but also I wanted a nice outdoor open area that I could entertain on in summer or Christmases or birthdays,” he says.

He also found value in the smaller details, from integrated appliances to shared resident spaces including the pool, cinema and rooftop areas.

[smartcode_project:default project_id=135096 project_image_fid=356818]

After comparing several developments, he chose One Apartments because of GWH's longstanding local reputation and his own experience working with the developer on a commercial project more than a decade earlier.

"I knew that they were local, that the quality of the build was going to be up there. I'd looked at other apartment complexes around and close by, and I just knew that here was a better decision location wise."

Today, Keith says the move has completely changed how he experiences Newcastle.

"I enjoy living in this location because it's more of a lifestyle change. That Newcastle city living where you can walk to restaurants and bars and even beaches and parks and even shopping across the road."

[smartcode_project:default project_id=135096 project_image_fid=356828]

Beyond the location, he says it's the sense of community that has surprised him most.

"Everyone loves living here because they chose to live here, but everyone looks out for each other. It's a real great community feel here."

For Aimee and Lyle Goodman, the journey started almost by chance.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/tsioMLcnjas?si=zq-ys3JuWpfa5hFv" title="YouTube video player" width="560"></iframe>

The couple happened to be having coffee in Newcastle when they noticed the site where One Apartments was about to begin construction.

"We were aware GWH was planning a development," Aimee says. "We made one phone call and things moved pretty quickly after that."

As busy business owners, they initially thought apartment living would simply reduce the maintenance that came with larger homes. Instead, it fundamentally changed how they spent time together.

"We actually catch up more as a family now," Aimee says.

"We've had homes with big yards and lots of space, but everyone ended up in different rooms. Here we'll have dinner together, the kids can play, and we spend far more quality time together."

[smartcode_project:default project_id=135096 project_image_fid=356829]

Lyle says their confidence came from GWH's reputation within Newcastle's building industry.

"I know people who've worked across different apartment projects, and whenever GWH came up the feedback was always the same. They're rock solid. They're quality."

That confidence only grew throughout the buying process.

"One of the things that really impressed us with GWH was the whole process, was the communication," Lyle says. "It was consistent, it was regular, there was no problem if we had some weird questions, there was no problems in getting answers."

[smartcode_project:default project_id=135096 project_image_fid=351104]

Aimee says one moment stood out.

"The project actually finished on time. We realised we needed to hurry up and sell our house because everything was happening exactly when they said it would."

The positive experience at One Apartments ultimately gave all three buyers the confidence to purchase again with GWH, this time at ERA.

Their confidence reflects what many buyers are seeking in today's apartment market. Location remains important, but so too does certainty around delivery, quality and long-term liveability.

[smartcode_project:default project_id=135096 project_image_fid=356822]

ERA builds on those foundations with 280 one, two and three-bedroom apartments across two landmark towers in <a href="https://www.apartments.com.au/developments/newcastle-west-nsw-2302">Newcastle West</a>.&nbsp;

Designed by <a href="https://www.apartments.com.au/architects/fk-australia">Fender Katsalidis</a>, the project will include more than 2,000 square metres of resident amenities, including a resort-style pool, gym, sauna, private cinema and rooftop entertaining spaces overlooking the harbour and coastline.&nbsp;

The development is also within walking distance of the Newcastle Interchange, Honeysuckle, Darby Street, the harbour foreshore, restaurants, retail and the city’s beaches, continuing the walkable lifestyle that existing GWH buyers say has transformed how they live.

[smartcode_project:default project_id=135096 project_image_fid=356826]

For Keith, the appeal remains straightforward.

"You feel at home even before you've moved into your home."

For Aimee, the change is measured in time.

“I just felt like I had more time,” she says.

[smartcode_project:default project_id=135096 project_image_fid=351102]

Construction at ERA is now underway, with more than half of the residences already sold and limited two and three-bedroom apartments remaining in the East Tower release. Priced from $980,000 for two-bedroom residences and $1.46 million for three-bedroom residences, buyers can secure an apartment with a 10 per cent deposit, with premium homes offering ocean views from Level 8 and harbour views from Level 10.

ERA is also backed by Resilience Insurance's 10-year Latent Defects Insurance policy, providing protection against structural or waterproofing defects for 10 years after completion. The project is anticipated to be completed in early 2028.

[smartcode_project_cta:default project_id=135096]

Joel Robinson

From ONE to ERA: Why buyers are choosing GWH again in Newcastle West

Virgate Property Group is preparing to commence construction of Verdé, its new apartment development in Melbourne's Arts Precinct at Southbank, following a strong run of sales that has seen more than half of the project's 173 apartments secured.

Verdé has attracted a broad mix of first home buyers, owner-occupiers upgrading from nearby inner-city suburbs and investors, with younger owner-occupier couples aged between 28 and 45 accounting for the strongest enquiry. Many are already living in Southbank, South Melbourne, Albert Park, Port Melbourne, South Yarra and the CBD.

"Verdé is located in one of the most desirable pockets of southern Melbourne," Blair Property Group Director Darren Blair, who is managing sales at Verdé, said.

"It's within walking distance of the Arts Centre, Royal Botanic Gardens, Albert Park Lake, and Southbank's restaurants and retail. It's a great lifestyle location with strong amenity and liveability, which made it a very attractive choice for the project."

[smartcode_project:default project_id=4661 project_image_fid=372549]

Virgate was already familiar with the precinct, having previously delivered the successful Domain House development in neighbouring South Melbourne. That experience gave the developer confidence to acquire the Coventry Street site and continue expanding its presence in Melbourne's inner south.

"We had been keeping an eye on the site and the broader precinct for a few months before deciding to move forward with the acquisition," Virgate said.

The project was ultimately secured in 2020 following feasibility studies, planning assessments and due diligence, with the brief centred on delivering "a high-quality, considered design that feels both refined and fit for purpose."

[smartcode_project:default project_id=4661 project_image_fid=314259]

Designed by <a href="https://www.apartments.com.au/architects/bruce-henderson-architects">Bruce Henderson Architects</a>, Verdé comprises 173 one, two and three-bedroom apartments priced from $599,000. The architecture is distinguished by a faceted glass façade that responds to both the site's outlook and Melbourne's changing light conditions.

According to Bruce Henderson Architects, the coloured glazing gives the building a distinctive identity while also providing privacy and solar shading, with residences oriented to capture views across the bay, city skyline and surrounding parklands.

Inside, <a href="https://www.apartments.com.au/interior-designers/designoffice">DesignOffice</a> has created interiors focused on natural light, efficient planning and enduring materials. Apartments feature engineered oak flooring, natural stone benchtops, floor-to-ceiling glazing and SMEG appliances, while a restrained material palette aims to complement the expansive outlooks rather than compete with them.

[smartcode_project:default project_id=4661 project_image_fid=372550]

Resident amenity has also been designed around everyday functionality rather than occasional use. Facilities include a concierge-serviced lobby, residents' lounge with fireplace, library and co-working space, gym, terrace garden with barbecue facilities, ground-floor café, and package delivery management.

The project's location continues to be one of its strongest drawcards. Positioned on Coventry Street, Verdé sits within walking distance of the National Gallery of Victoria, Arts Centre Melbourne, Royal Botanic Gardens and Albert Park Lake, while Southbank's dining precinct, Sturt Street trams and the new ANZAC Station are all nearby. The surrounding education catchment also includes Melbourne Grammar, Melbourne Girls Grammar, Mac.Robertson Girls' High School and several major university campuses.

The sales team says buyers have responded particularly well to the combination of location, design quality and long-term liveability.

"They're responding really positively to the quality of the design, premium resident amenities and the uninterrupted views. Many also appreciate the location and how connected it is to everything they need."

The ability to secure stamp duty savings before completion has also been a key factor for purchasers, alongside the opportunity to personalise finishes ahead of settlement.

With construction set to commence soon and more than half the apartments already sold, Verdé enters its next phase as one of the Arts Precinct's more established apartment developments, offering remaining buyers an opportunity to secure a residence before construction advances further. Expected completion is scheduled for late 2027.

[smartcode_project_cta:default project_id=4661]

Virgate's Verdé Southbank moves toward construction as sales fly past halfway stage

Downsizer-focused apartment development Kooyongkoot in Hawthorn has been recognised at the 2026 Better Future Melbourne Design Awards, taking home Gold and Silver awards in two categories.

<a href="https://www.apartments.com.au/new-apartments/kooyongkoot-hawthorn-1-kooyongkoot-road-hawthorn-vic-3122">Kooyongkoot</a>, currently being delivered by developer PQD and designed by Cera Stribley, received Gold in the Interior Design – Proposed category and Silver in the Architecture – Proposed category.

The dual recognition reflects the design approach behind the boutique development on prestigious Kooyongkoot Road, where the focus has been on creating homes for downsizers seeking the space, quality and functionality of a detached house within a low-rise apartment building.

Rather than maximising apartment numbers, <a href="https://www.apartments.com.au/developers/pqd">PQD</a> and <a href="https://www.apartments.com.au/architects/cera-stribley-architects">Cera Stribley</a> limited the development to just 18 residences, allowing for larger floorplans, greater privacy, generous landscaping and expansive communal spaces.&nbsp;The majority of the apartments also benefit from corner aspects, allowing for dual sources of natural light.

Now around 70 per cent complete and on track for completion in November 2026, Kooyongkoot will comprise a mix of garden residences, ter​race apartments, sub-penthouses, and is crowned by two half-floor penthouses with direct lift access and private rooftop terraces.

[smartcode_project:default project_id=102717 project_image_fid=355297]

The Silver Award for Architecture recognised the way the building responds to its prominent corner position at the ent​rance to Hawthorn's Scotch Hill precinct, one of Melbourne's most established residential neighbourhoods.

Rather than competing with the grand homes that line Kooyongkoot Road, the architectural approach focused on restraint and longevity, using curved brickwork, generous landscaping and carefully considered proportions to integrate with the existing streetscape.

"The form feels fluid and timeless, as though shaped by the landscape itself – architecture that belongs, rather than competes," said Chris Stribley, Co-Founder and Managing Principal of Cera Stribley.

The judging submission also highlighted practical innovations throughout the building, including lift cores servicing only nine homes each, a central landscaped lightcourt designed to bring daylight and ventilation into the building, and fully enclosed private storage rooms with lighting, power and shelving to better accommodate residents transitioning from larger family homes.

[smartcode_project:default project_id=102717 project_image_fid=355293]

The Gold Award for Interior Design recognised the project's focus on long-term liveability rather than display-home aesthetics.

According to the awards submission, the interiors were designed from the inside out, prioritising how homes would function over decades of daily use through generous proportions, practical storage, durable natural materials and flexible layouts.

The specification includes natural stone throughout, upgraded acoustic glazing, V-ZUG appliances and fully enclosed storage rooms, alongside an amenity offering focused on wellness, entertainment and everyday convenience.&nbsp;

Residents will have access to a gym and yoga studio, a wellness centre featuring traditional and infrared saunas, a cold therapy shower and treatment room, as well as a residents' lounge and golf simulator/cinema room for entertainment.&nbsp;Kooyongkoot has also considered the everyday convenience of its residents by offering a private carwash and pet wash facilities on site as well as dedicated parcel lockers and oversized fully enclosed storage rooms.&nbsp;

[smartcode_project:default project_id=102717 project_image_fid=355303]

The project's attention to detail has already resonated with buyers. Earlier this year, Kooyongkoot recorded one of Boroondara's highest apartment sales when an $8 million penthouse was purchased by a Melbourne CEO downsizing from a nearby family home.

"Every detail feels deliberate, from the overall design down to the smallest touches," the purchaser said.

"The level of quality and refinement is exceptional, but what really sold it was how liveable it felt... It felt like a place where everything had been considered, not just a luxury building."

[smartcode_project:default project_id=102717 project_image_fid=355304]

Sustainability also formed a key part of both award submissions. Kooyongkoot is targeting a minimum 7.5-star NatHERS rating across all residences, supported by passive design principles, high-performance glazing, EV charging infrastructure, water reuse systems and a wellness model focused on lower-energy dry facilities rather than pools and large wet areas.

Located within walking distance of Scotch College, Methodist Ladies' College, Koo​yong Lawn Tennis Club, Aubur​n Village and Camberwell Junction, Kooyongkoot continues to target owner-occupiers looking to remain in Melbourne's inner east without compromising on space or quality. A limited selection of two, three and four-bedroom residences remains available, with prices starting from $1.9 million.

[smartcode_project_cta:default project_id=102717]

Kooyongkoot wins Gold and Silver at Better Future Melbourne Design Awards

New apartment supply has become increasingly constrained across <a href="https://www.apartments.com.au/developments/parramatta-nsw-2150">Parramatta</a> in recent years, with fewer projects progressing through to completion as development conditions have become more challenging.

It makes <a href="https://www.apartments.com.au/developers/novm">NOVM</a>'s 2021-completed <a href="https://www.apartments.com.au/buildings/the-lennox-parramatta-12-phillip-street-parramatta-nsw-2150">The Lennox</a> one of the most recently completed residential towers on the Parramatta River, and among the newest apartment developments in Sydney's second CBD.

With the project largely completed before the sharp escalation in construction costs and inflation following the pandemic, The Lennox is now offering pricing that would be difficult to replicate in a comparable new development in Parramatta today, or across much of Western Sydney.

The majority of the 413 apartments at The Lennox sold before and shortly after completion. A limited release of the remaining apartments has recently been brought to market by capital partner <a href="https://www.apartments.com.au/project-marketer/equitifund-group">Equitifund</a>, with entry-level pricing from $700,000 and two-bedroom apartments available from under $1 million.

Rising above the Parramatta River at 12 Phillip Street, The Lennox comprises one, two, three and four-bedroom apartments, appealing to first home buyers, young professionals, families, downsizers and interstate investors seeking a completed apartment in one of Australia's fastest-growing economic centres.

[smartcode_project:default project_id=5743 project_image_fid=372394]

Rather than positioning Parramatta as an alternative to Sydney's CBD, Equitifund believes the city has reached a point where it stands on its own merits.

"Parramatta is no longer simply an alternative to Sydney CBD, it's becoming a destination in its own right," Equitifund Executive Chairman Greg Huxley said.

"The Lennox captures that evolution with a level of quality and amenity that's difficult to match at its price point."

[smartcode_project:default project_id=5743 project_image_fid=953]

Designed by <a href="https://www.apartments.com.au/architects/marchese-partners">Marchese Partners</a>, the tower responds directly to its riverfront setting through expansive glazing and open-plan layouts that maximise views across the Parramatta River and city skyline. Interiors feature engineered timber flooring, stone benchtops, stainless steel appliances and floor-to-ceiling glazing, while generous balconies extend the living spaces outdoors.

Marchese Partners says the project was conceived to balance high-quality apartment living with practical, long-term functionality, pairing larger, efficient floorplans with amenities more commonly associated with five-star hotels.

That emphasis continues through the resident facilities, which include a 20-metre rooftop swimming pool, fully equipped gym and wellness spaces, full-time concierge, a residents' lounge, function room, private lifts, secure basement parking and rooftop communal areas overlooking the Parramatta River. Ground-floor boardwalk retail and dining further activate the riverfront and integrate the building into the surrounding public realm.

[smartcode_project:default project_id=5743 project_image_fid=925]

Australian housing and finance group Equitifund has secured the remaining apartments, believing there are few completed apartment opportunities in Parramatta that offer the same combination of location, amenity and pricing.

Equitifund National Sales Director Ben Hamblett says buyers are increasingly recognising that premium apartment living no longer needs to come with Sydney CBD pricing.

"The Lennox is where aspirational living becomes attainable," Hamblett said.

"Wake to river and mountain views, step into Sydney's Second CBD, and arrive home to resort-calibre amenities, all without the harbour price tag."

Hamblett says owner-occupiers are also attracted by the convenience of having Westfield Parramatta, Church Street's dining precinct, Parramatta Park, Riverside Theatres, Western Sydney University and major transport connections all within walking distance.

"At The Lennox, lifestyle is not an afterthought, it is the foundation."

[smartcode_project:default project_id=5743 project_image_fid=5374]

The Lennox places residents within walking distance of Parramatta Square, Westfield Parramatta, Church Street Eat Street, Parramatta Station, the ferry wharf, Light Rail, the future Sydney Metro West, Parramatta Park and CommBank Stadium, reinforcing Parramatta's position as one of Australia's most connected metropolitan centres outside Sydney's CBD.

Equitifund says buyers visiting the display suite consistently comment on the quality of the finishes, generous floorplans, river and skyline views, and the walkability of the location. The project has attracted a broad mix of local professionals, upsizers, downsizers, buyers relocating from Sydney's inner suburbs and interstate investors seeking long-term growth opportunities.

That demand aligns with Parramatta's continued evolution as an economic powerhouse. Equitifund Research and Market Insights specialist John Bekiaris says sustained population growth, infrastructure investment and expanding employment opportunities continue to support long-term housing demand across the city.

"Parramatta has evolved from a satellite city into one of Australia's most important economic centres. Population growth, infrastructure investment and employment are all supporting sustained long-term housing demand."

[smartcode_project_cta:default project_id=5743]

The apartment price gap drawing Sydney buyers west

A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

Brighton off the plan apartments

Markit Projects has launched its latest luxury apartment development 24 Burrows, located within the sought-after Church St precinct in Brighton.

Set in a leafy quintessential Brighton tree-lined street, directly opposite Burrows Park, 24 Burrows comprises just six apartments spread across three levels, including a penthouse, meticulously designed by Sketch Design and Empire Interiors.

Tailored with the discerning downsizer in mind, each residence offers generous proportions and expansive floor plans.

<img alt="24 Burrows" data-entity-type="file" data-entity-uuid="f57792ed-ad4d-40c1-99c3-a22730fa4098" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-30%20at%202.15.27%20pm.png?VersionId=n9f.q_KDFtScKqMbMT0FOSRO_RJlTBzI" />

The interiors feature a palette of neutral tones harmonising with the natural elements of the surrounding gardens. Homeowners have the option to customise for a limited time.

<blockquote>
"We aimed to capture a timeless essence, ensuring the homes remain beautiful both now and in the future" 
Empire Interiors Director Nicole Chapman.
</blockquote>

The kitchen, dining, and living areas seamlessly connect to generously sized terraces, enabling residents to open up the entire space during warmer months—complete with integrated BBQ facilities.

Large windows invite abundant natural light into the living spaces, illuminating parquet flooring, natural timber finishes, custom joinery, and gas-heated fireplaces.

Herringbone French oak floors grace the living and dining zones, while external terrace areas feature limestone pavers.

The open kitchen, appointed with luxurious Gaggenau appliances and sleek stone benchtops, is a spacious and practical space for any cook.

<img alt="24 Burrows" data-entity-type="file" data-entity-uuid="71e4edef-0eaa-4b1a-a023-2d745d6d8130" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-30%20at%202.15.32%20pm.png?VersionId=56Mgm9.9tdgu5pTBBSFWTZUPNdITv2K8" />

Hero materials like honed marble and antique brass tapware are consistent throughout, from the stunning kitchen to the bathrooms with their spa-like character.

Bedrooms offer an ultimate retreat with soft lighting, plush carpets, and custom joinery contrasting against beautiful bronze accents.

The front ground-floor apartments boast landscaping by John Patrick, featuring two red maple trees providing shade in summer and warm autumn colours in winter. One has a pool.

<img alt="24 Burrows" data-entity-type="file" data-entity-uuid="6c619d30-7a3d-490e-ad2d-06295ada2c49" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-30%20at%202.15.20%20pm.png?VersionId=52PZNdBNLvbZpzSlMa2a1pxD0xrBlYD5" />

The penthouse apartment offers a luxurious heated spa on the terrace.

With secure basement storage, full-size car spaces with electric car recharging, and lift access, 24 Burrows provides ultimate convenience and security.

24 Burrows is just within 600 metres from Church Street – Brighton Major Activity Centre, Middle Brighton Train Station, and Brighton Beach.

The development is set to be completed in July 2024.

24 Burrows is just within 600 metres from Church Street – Brighton Major Activity Centre, Middle Brighton Train Station, and Brighton Beach

Staff Writer

24 Burrows: Brighton's newest off the plan apartment development

Esplanade Brighton Beach, one of Bayside's most architecturally striking apartment developments, is approaching completion.

The project of just 11 residences at 26-28 The Esplanade is being developed by SC Land and built by Minicon Construction.

Perfectly positioned between Brighton Beach and Brighton Middle Beach, Esplanade Brighton Beach comprises 11 three-bedroom apartments, including a penthouse, spread across two four-level buildings—overlooking Green Point Park with never-to-be-built-out bay and beach views.

[smartcode_project:default project_id=6866 project_image_fid=25043]

Characterised by curved architectural forms, the Wood Marsh-designed buildings house four and three apartments each. The bold and artistic aesthetic of the two buildings are entirely different but bear recognisable influences inspired by the surrounding water.&nbsp;

"We wanted to create an emotional response to living so close to the water's edge," Randal Marsh from Woods Marsh says.

"Each aspect has been carefully controlled to frame individual features. These spaces were approach like works of art."&nbsp;

<img alt="Brighton Esplanade" data-entity-type="file" data-entity-uuid="30b301d6-3b07-4764-8014-df8458f8ae16" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-29%20at%208.24.13%20pm.png?VersionId=ouVogBRyVDYXrF5vCUcDtNeX1sHifkbx" />

One building features a series of fins for privacy and sun protection, clad in dark zinc metal, while off-white rendered masonry and porthole-like windows distinguish the other.

Apartments are situated on entire floors or half-floors accessible from private lift lobbies in each building.

To complement the waterfront setting, the interior design aims to evoke a casual and chic beachside atmosphere, utilising textures, colours, natural timbers, and marbles for a serene and sophisticated look and feel.

The generously sized floor plans, up to 270 sqm, distinguish this development from the others in the area. All apartments feature two living areas, two bathrooms, and a powder room.

<img alt="Esplanade Brighton" data-entity-type="file" data-entity-uuid="becc08f0-19b4-440f-bfa2-5bbb66efe8de" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-29%20at%208.24.00%20pm.png?VersionId=VyolPWr.R2dlV8vXymw3LKq7_.zCsos7" />

Travertine marble-clad open gas fireplaces are visual focal points in living areas, complemented by wide board European Oak timber floors.

In the kitchens, superb functionality and luxurious materials blend with the full suite of top-of-the-line Gaggenau kitchen appliances, including a steam oven, induction cooktop, and built-in fridge.

Master bedrooms boast timber walls and generous walk-in wardrobes, while master en-suites feature Hammam steam showers. All bathrooms are well-appointed by Vola tapware and are finished with travertine floor and wall tiles.

<img alt="Brighton" data-entity-type="file" data-entity-uuid="73183c32-38b4-4501-8170-81092647fb6a" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-11-29%20at%208.24.06%20pm.png?VersionId=EbVt9_6wf0MklrihiuMI0demgXg7auo5" />

In-slab hydronic radiant heated floors in living and bathroom areas provide gentle and ambient heat that is efficient and silent.

The verdant landscaping, designed by award-winning landscape architect Taylor Cullity Lethlean (TCL), is tailored to evoke lush thematic gardens for each ground-level Garden Terrace Residence.

Each residence has two parking spaces and generous secure storage areas on the basement level.

Located on Melbourne's most famous waterfront address, Esplanade Brighton Beach's picturesque location is ideal for those who dream of tranquillity and views of Port Phillip Bay with the convenience of local transport and shops.

"We wanted to create an emotional response to living so close to the water's edge," Randal Marsh from Woods Marsh says

Construction approaches completion on one of Brighton's most luxe apartment developments

Samuel Property's recently completed Brighton apartment development Willow sits in one of the most sought-after pockets in the whole of Bayside.

On the tree-lined Well Street, Willow, a boutique development of just 14 apartments designed by Bayley Ward, is just a stone's throw from the popular Church Street, the epitome of Bayside living.

Willow is more than just a collection of residences; it's a gateway to the quintessential Bayside experience. Imagine starting your day with a leisurely walk along the sandy shores of Brighton Beach or enjoying a freshly brewed coffee at one of the many neighbourhood cafés. With Willow as your home base, these experiences are just steps away.

[smartcode_project:default project_id=27554 project_image_fid=79203]

One of the standout features of Willow is its proximity to Church Street, a bustling hub known for its wide variety of shops and restaurants. Whether you're in the mood for a casual brunch, a gourmet dining experience, or a shopping spree, Church Street has it all.&nbsp;

From the local favourite Half Moon and the artisanal delights at Woodfrog Bakery to the timeless elegance of Botticelli and the eclectic menu at Cucina &amp; Co, Church Street boasts a culinary scene that has something for everyone. And when it comes to shopping, renowned brands like Country Road, Mecca Cosmetica, Lee Mathews, and Husk await exploration.

The Palace Dendy Cinema is just a stone's throw away, promising the latest blockbuster hits in a charming and historic setting. For those who appreciate the great outdoors, William Street Reserve, Brighton Beach Boxes, and the iconic Brighton Baths offer opportunities for leisurely strolls, picnics, and water-based activities.

[smartcode_project:default project_id=27554 project_image_fid=79209]

Fitness enthusiasts will also find their haven here, with One Fitness and Warrior One Yoga nearby, ensuring that you can maintain an active and healthy lifestyle with ease, while Brighton's own golf course provides a nearby spot for golf enthusiasts.&nbsp;

Families with children will appreciate the educational institutions in close proximity to Willow. From Brighton Primary to prestigious schools like Brighton Grammar, Xavier College, St Leonards Secondary College, and Firbank Grammar, quality education is never far from your doorstep.

And if you crave something further afield, Melbourne's CBD is just a short train ride away. The railway station, conveniently located a short stroll from Willow, provides seamless access to the city centre, whether it's for work or pleasure, the beating heart of the city is at your fingertips.

[smartcode_project_cta:default project_id=27554]

On the tree-lined Well Street, Willow, a boutique development of just 14 apartments designed by Bayley Ward, is just a stone's throw from the popular Church Street, the epitome of Bayside living

alisonwarters@gmail.com

How Willow offers the best of Bayside living in Brighton

When completed last year, the <a href="/new-apartments/brighton-vic-3186">Brighton apartment development</a>&nbsp;Slate House&nbsp;became&nbsp;Brighton’s first fossil-fuel-free multi-residential apartment building.

Developer Lucent engaged Austin Maynard Architects to design the three-level development of just 14 apartments, with the project team, led by&nbsp;Andrew Maynard, Mark Austin, Mark Stranan,&nbsp;focusing on aesthetics, context and sustainability.

Panos Miltiadou, Managing Director of Lucent, said they chose Austin Maynard Architects due to their varying design.

"All the design concepts we saw in the early stages came back the same, except Austin Maynard Architects who came back with a pitched roof," Miltiadou said.

"Placed in the context of the street, and specifically the heritage home next door, it resonated with us. The monolithic look is popular in Brighton but we knew that market was very well looked after. What didn’t exist was an apartment complex that felt like an architecturally designed home."

[smartcode_project:default project_id=21522 project_image_fid=79528]

Local downsizers have made up a majority of buyers in the 8.2 star, NatHERS rated building on Bleazby Avenue.

"It’s frequently assumed that sustainability comes with a certain roughshod aesthetic - exposed services, rough and raw finishes, but, as our project Garden House testifies, it can be wonderfully luxurious,"&nbsp;Miltiadou added.

"Slate House is a high-end residential apartment building with interiors that are suitably sophisticated and refined."

The affluent and distinctive Melbourne suburb, famous for its brightly-coloured bathing boxes, is home to mostly larger houses of either contemporary modern builds, Victorian villas or Edwardian homesteads. New apartment buildings typically take on a monolithic approach, with off-white concrete structures favoured in lieu of the heritage that has made the suburb what it is.&nbsp;

[smartcode_project:default project_id=21522 project_image_fid=79524]

The architects at Austin Maynard said in designing Slate House, the 'where' was paramount.&nbsp;

"Recognising and appreciating the suburb’s long-standing and prevailing character led to a building that sits quietly within its context; sensitive to the size and scale of houses in the area, and to its direct neighbour Kardinia House, a heritage protected home of historic significance," they said.&nbsp;

Slate House is one apartment building arranged into three seperate blocks, connected by common entry walkways.&nbsp;Situated on a T-shape block, allowing for two frontages, each of the buildings exhibit a different identity.&nbsp;

"The concept of dividing the larger form into three seperate elements ensure greater efficiency and resulted in light filled corridors with only three front doors on each level."

[smartcode_project:default project_id=21522 project_image_fid=79530]

"The main entrance on Bleazby Avenue is pedestrian, befitting of the quiet and leafy cul-de-sac. The Male Street frontage, a busier and wider vehicle thoroughfare, incorporates the entry to basement parking, but has the appearance of a much more private residence, relative in scale to the larger homes along the street."

The former Primitive Methodist Church (now converted into apartments), along with other churches and school buildings in the area (with similar pitched roofs) together with the Brighton beach boxes, were all important influences in the design of Slate House.

"We looked to architecture that spoke of scale, texture and character to inform the design. We aimed for the building to appear domestic, small and loveable. The intention was a synthesis of the prevailing heritage character and domestic context, to show there was an alternative to the overbearing and clinical modernist box."

[smartcode_project_cta:default project_id=21522]

Achieving a NatHERS rating of 8.2 stars, Slate House is Brighton’s first fossil-fuel-free multi-residential apartment building

Slate House: Architecture and sustainability in Brighton

In the heart of one of Melbourne's most coveted neighbourhoods lies <a href="/buildings/448-brighton-448-st-kilda-street-brighton">448 Brighton</a>, a residence that offers an exquisite blend of natural beauty, cosmopolitan living, and unmatched convenience.

Situated at the junction of <a href="/developments/brighton-vic-3186">Brighton</a> and <a href="/developments/elwood-vic-3184">Elwood</a>, the boutique collection of just 17 apartments and three penthouses is a sanctuary where residents can immerse themselves in a vibrant lifestyle surrounded by the sought after scenery of the Bayside.

[smartcode_project:default project_id=31946 project_image_fid=212474]

The location of 448 Brighton truly offers residents the best of both worlds, with the bay on one side of the development and sprawling parklands on the other.

The address proudly stands as a gateway to the renowned Golden Mile, with the beach 448 metres away.

From the first light of dawn casting golden hues over the nearby park to the sunsets that grace the shores of Port Phillip Bay, <a href="/buildings/448-brighton-448-st-kilda-street-brighton">448 Brighton</a> invites its residents to step into a world where nature, both green and blue, takes centre stage.

The lush green spaces of <a href="/developments/elsternwick-vic-3185">Elsternwick</a> Park serve as a backdrop, creating a retreat for those seeking tranquility amidst the bustling city. Head Street Reserve is located across the road.

[smartcode_project:default project_id=31946 project_image_fid=212462]

With both <a href="/developments/brighton-vic-3186">Brighton</a> and Elwood's retail and dining villages just moments away, residents are spoiled for choice when it comes to entertainment and culinary delights.&nbsp;

For those with an appreciation for an active lifestyle, the proximity to Elwood Park and Elsternwick Park provides abundant opportunities for outdoor recreation.

[smartcode_project_cta:default project_id=31946]

The location of 448 Brighton truly offers residents the best of both worlds

Flanked by the bay and parklands: Around the 448 Brighton apartments by Sunkin

Construction is forging ahead at Martin Brighton, the latest off the plan apartment development in Brighton's sought-after 3186 postcode.

The project of just 11 apartments from luxury development specialists EBG Development is on track to be completed in early 2024.

EBG are making themselves accountable for the timeline of the build. They've got on offer where, during construction, buyers' deposits will earn interest at seven per cent per annum, which is passed on to the buyer.

[smartcode_project:default project_id=5495 project_image_fid=207664]

Designed with elegance and sophistication in mind, Martin Bright offers a range of two and three-bedroom floor plans to suit various lifestyles and preferences.

Over 40 percent of the apartments at Martin Brighton have sold, leaving only a select few apartments on the market. Prices start at $1,395,000 for the generously-sized apartments which start from 104 sqm and range in size to 141 sqm.

The architectural design of <a href="/buildings/martin-brighton-133-martin-street-brighton">Martin Brighton</a> is a testament to the expertise of the Buchan Group Architects, while the interiors have been curated by the renowned Miriam Fanning's MIM Design. The result is a seamless blend of contemporary aesthetics and timeless appeal.

The interiors not only showcase a defined aesthetic but also provide buyers with the freedom to infuse their personal style and preferences into their living spaces. The harmonious integration of indoor and outdoor areas allows residents to enjoy views of the city and water from their verdant planted balconies.

[smartcode_project:default project_id=5495 project_image_fid=207669]

In an effort to make ownership more accessible, EBG has introduced an enticing incentive for potential buyers. The deposit requirement for Martin <a href="/developments/brighton-vic-3186">Brighton</a> has been significantly reduced to just five percent, which is half of the standard 10 percent deposit typically seen in other projects.

Downsizers have shown a keen interest in <a href="/buildings/martin-brighton-133-martin-street-brighton">Martin Brighton</a>, appreciating the development's <a href="/developments/brighton-vic-3186">location and the lifestyle</a> it offers.

Situated on Martin Street, the project provides residents with the <a href="/developments/brighton-vic-3186">coveted Brighton lifestyle</a> without the hustle and bustle typically associated with the area. The Martin Street Village, an intimate and vibrant precinct, is a short stroll away and is home to a variety of fashion boutiques, cafes, and restaurants.

Nature enthusiasts will also delight in the proximity to the Bay Trail and Elwood Beach, both just over a kilometre away, allowing for leisurely walks or beachside relaxation.

[smartcode_project_cta:default project_id=5495]

The project of just 11 apartments from luxury development specialists EBG Development is on track to be completed in early 2024.

Brighton off the plan apartments

Editor's Picks

Have something to contribute?

Developments

New apartments

New townhouses

News

Brighton off the plan apartments

Editor's Picks

Receive the latest news stories to your inbox

Have something to contribute?

Developments

New apartments

New townhouses

News