<a href="https://www.apartments.com.au/developers/capital-corporation">Capital Corporation</a> has announced that its <a href="https://www.apartments.com.au/new-townhouses/lovedale-farm-1054-1184-wine-country-drive-lovedale-nsw-2325">Lovedale Farm</a> residential, resort and golf project has secured $24.6 million in sales in just three weeks since the opening of its display home, underscoring the appetite for premium lifestyle property in the Hunter Valley countryside.

The sales milestone has been driven by a diverse mix of buyers, including owner-occupiers and investors from Sydney, Newcastle and the local Hunter region, purchasing both land-only lots and house and land packages across the development.

<img alt="Lovedale" data-entity-type="file" data-entity-uuid="e173edc9-e60e-4f19-a060-9dc4421a3233" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/LovedaleFarm_20250215-1.jpg?VersionId=1LY6CvOaD.Dzrt8tWpWxXtPyfchixNIo" />

&nbsp;

The result builds on the momentum generated at the display home opening on 22 March, which attracted more than 460 attendees.

With house and land pricing from $1.14 million, Lovedale Farm continues to attract strong interest from buyers seeking a premium lifestyle offering at a compelling price point. The development’s vision, a championship golf course, future epicurean village and access to the Hunter Valley’s celebrated wine country, has resonated with a broad buyer profile, from first-time investors to those looking to make the move and call the Hunter Valley home.

<img alt="Lovedale Farm records $21.4 million in sales in three weeks" data-entity-type="file" data-entity-uuid="b358e789-e1eb-40ed-8105-ed5c8297136f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/20260321LovedaleFarmDisplayHomeOpening--6.jpg?VersionId=6GUO8TNnxuELONrsM6n9imDB6oc82Bor" />

Jim Hunter, Managing Director of Capital Corporation said the response since opening the display home has been encouraging.

"To reach $24.6 million in sales in just three weeks speaks to the genuine demand for a lifestyle community of this calibre in the Hunter Valley," Hunter says.

"We’re seeing buyers from across the region and beyond, including investors who recognise the long-term value, and owner-occupiers who simply want to live somewhere truly special.

“Lovedale Farm is two decades in the making, and the market’s response is everything we hoped for. We’re excited to see these first buyers become part of the Lovedale Farm story from the very beginning."

<img alt="Lovedale" data-entity-type="file" data-entity-uuid="54d985cf-2ac2-400b-ac02-4401f3421ac7" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/20260321LovedaleFarmDisplayHomeOpening--5.jpg?VersionId=3866bPoqpLZsm.3ACg9EafAr1W3miC_f" />

&nbsp;

Spanning 240 hectares on Wine Country Drive in <a href="https://www.apartments.com.au/developments/lovedale-nsw-2325">Lovedale</a>, the $1 billion development is expected to deliver around 1,250 jobs during construction and inject more than $300 million into the local economy. The first 200 homes and championship 18-hole golf course are anticipated for completion in late 2027.

Capital Corporation has also lodged development plans for the Lovedale Farm clubhouse, set to become a vibrant hub for residents and the wider Hunter Valley community. Further releases are planned for later this year.

[smartcode_project_cta:default project_id=14476]

Joel Robinson

Lovedale Farm display home opening triggers $24.6 million in sales in three weeks

Prominent Malaysian developer <a href="https://www.apartments.com.au/developers/osk-property">OSK Property</a> has unveiled <a href="https://www.apartments.com.au/new-apartments/aura-at-melbourne-square-7-hoff-boulevard-southbank-vic-3006">Aura</a>, the next stage of its $3.5 billion Melbourne Square precinct in Southbank, continuing its push into wellness-led, amenity-rich apartment living.

The $800 million tower, planned for 7 Hoff Boulevard, will rise 67 storeys and deliver 673 apartments, with COX Architecture drawing on both Japanese design principles and Australia’s natural landscape to shape the building’s identity. A rectangular grid aesthetic defines the building’s exterior, with COX drawing design cues from New York high-rises and Tokyo’s skyline.

Aura builds on a growing trend in high-density living, where wellness is no longer an add-on but central to the product. The development is structured around four key pillars, combining calm, minimalist residences with layered communal spaces, landscaped gardens, and a suite of wellness amenities designed to support both physical and mental wellbeing.

[smartcode_project:default project_id=151921 project_image_fid=367465]

At the core of the project is what OSK describes as a vertical wellness ecosystem, a multi-level approach to amenity that integrates health, lifestyle, and social spaces throughout the building rather than confining them to a single level.

The main resident hub, the Aura Club on level seven, will include a pool, cold plunge, spa, gym, Pilates and yoga studios, alongside more lifestyle-driven inclusions like a golf simulator, music rooms, library, and work-from-home spaces. Above, a series of higher-level amenity zones, including the Meridian Club and Cumulus Club, introduce more refined, social and retreat-style environments, with private dining, lounges, and premium wellness spaces positioned to take advantage of city views.

[smartcode_project:default project_id=151921 project_image_fid=367467]

The residences themselves will largely include balconies, a key design move in a market increasingly focused on natural light, airflow, and connection to the outdoors. Views will extend across the CBD, the Arts Precinct, Royal Botanic Gardens, and beyond.

Aura also introduces approximately 1,600 sqm of retail across the lower levels, further activating the Melbourne Square precinct, which already includes Kennedy Park, a Woolworths, childcare, and a growing mix of hospitality operators.

[smartcode_project:default project_id=151921 project_image_fid=367474]

“Aura stands tall as an exemplar of holistic wellness – its focus on social, physical and mental health culminate in a building that is calming, restorative and relaxing, where residents will have their own sanctuary within the well-connected and sought-after <a href="https://www.apartments.com.au/developments/southbank-vic-3006">Southbank</a>," says&nbsp;OSK Property CEO Chong Boon Woon.

“We have been very encouraged by the market’s response to the BLVD offering, and we know there is a strong demand for the level of amenity, service and design that the Melbourne Square precinct is known for.

“Complemented by work-from-home lounges for professionals, family friendly outdoor garden spaces, and state-of-the-art fitness and wellness facilities, Aura will continue our focus on maximising physical, emotional, and mental wellbeing,” he said.&nbsp;

[smartcode_project:default project_id=151921 project_image_fid=367475]

The project follows the strong performance of BLVD, which is now around 80 per cent sold, and reinforces OSK Property’s long-term commitment to Melbourne Square as a fully integrated, mixed-use precinct.

Construction is expected to commence in late 2026.

[smartcode_project_cta:default project_id=151921]

OSK unveils AURA, the latest stage in Southbank's $3.5 billion Melbourne Square precinct

National developer Time &amp; Place appears to have settled on a design for its long-anticipated Potts Point project.

After several years of back and forth with local council and the NSW Government, the developer, which has spent seven years targeting the former The Chimes site on Macleay Street, has now progressed its plans.

Following a concept design submission last year by SJB, Time &amp; Place has lodged a full State Significant Development Application with the NSW Government, this time for a scheme designed by Kerry Hill Architects.

<img alt="Time &amp; Place" data-entity-type="file" data-entity-uuid="504d2a27-d65f-4227-8189-1e35e3376e62" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-04-20%20at%209.38.24%E2%80%AFAM.png?VersionId=_XqFKATYHF30KnVByPxhaI9UBzmkmfn7" />

The 16-storey proposal includes 44 apartments, 21 of which will be build-to-sell. These will comprise 19 three-bedroom apartments and two four-bedroom units.

More than 50 per cent of the development will be dedicated to affordable housing, with 23 studio apartments to be delivered in line with the NSW Government’s Housing SEPP.

Kerry Hill Architects said the proposal is driven by a strong response to place.

“Our proposal for a new residential building for Potts Point in Sydney is driven by a deep consideration of place,” the practice said in its submission.

“This operates on multiple levels, including a landscape approach that reinstates endemic flora of the Sydney peninsula and provides a ground-floor garden for residents, reconnecting the site to its pre-European history. A brick podium further strengthens this relationship to context, integrating planting and fine bronze detailing that references the predominant material language of Macleay Street.”

The three-level podium will be topped by a communal resident space, featuring a covered pool designed to receive direct afternoon sun in winter, a neighbouring reflection pool, dining and event areas oriented to maximise sunset views, and an outdoor exercise zone.

<img alt="Time &amp; Place" data-entity-type="file" data-entity-uuid="8d3eedc1-babb-44a3-bd96-d8a42f3adf1f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-04-20%20at%209.37.48%E2%80%AFAM.png?VersionId=Ii7.4dvqNatu5GQi6bhqNjAswrMB998." />

The design also incorporates highly crafted shopfronts and a clearly defined residential entry to activate the street. Juliette balconies to the podium residences will provide passive surveillance and a strong sense of habitation.

Above, the larger apartments are housed within a light-coloured masonry and bronze tower.

“The tower steps back in a series of gently curved volumes that reference the rich Art Deco context of Macleay Street,” the architects said. “Carefully calibrated vertical fins frame the views while providing privacy and a sense of refuge.”

<img alt="Time &amp; Place" data-entity-type="file" data-entity-uuid="6fab60f4-3140-4469-b47a-48c781e0a30b" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-04-20%20at%209.28.44%E2%80%AFAM.png?VersionId=e5XxrM3kzdASdKlcIACHAHbOSZhSKC9O" />

Time &amp; Place has been one of the most active developers nationally in the last 12 to 24 months. Late last year they completed&nbsp;The Queensbridge in&nbsp;<a href="https://www.apartments.com.au/developments/southbank-vic-3006">Southbank</a>, a mixed-use tower with 353 apartments and a hotel. They are currently selling Park Modern, 246 apartments near the famous Botanic Gardens in South Melbourne.

The developer has approval for The Burke, a mixed-use project in&nbsp;<a href="https://www.apartments.com.au/new-apartments/glen-iris-vic-3146">Glen Iris</a>&nbsp;being delivered in partnership with Woolworths. The 60 apartments, positioned above a new Woolworths supermarket, are expected to launch in the coming months. Time &amp; Place is also progressing plans for the redevelopment of&nbsp;<a href="https://www.apartments.com.au/developments/northcote-vic-3070">Northcote</a>&nbsp;Plaza, and have recently submitted plans for a <a href="https://www.apartments.com.au/news/vic/time-place-unveils-plans-22-storey-south-melbourne-tower">22-storey tower</a>, another in South Melbourne.

In&nbsp;<a href="https://www.apartments.com.au/developments/sydney-nsw">Sydney</a>, the developer has two projects in Manly: Two Tides, which is currently under construction, and an ultra high-end building on&nbsp;<a href="https://www.apartments.com.au/buildings/shoreline-manly-beach-89-90-north-steyne-manly">North Steyne</a>, fronting the beach. It is also continuing to work through the redevelopment of The Chimes building on Macleay Street in&nbsp;<a href="https://www.apartments.com.au/developments/potts-point-nsw-2011">Potts Point</a>, as well as Marlborough House, the redevelopment of the original David Jones warehouse building in&nbsp;<a href="https://www.apartments.com.au/developments/surry-hills-nsw-2010">Surry Hills</a>.

First look: Time & Place settles on design for The Chimes, Potts Point redevelopment

<a href="https://www.apartments.com.au/developers/develotek">Develotek</a> is joining the likes of TOGA, Deicorp, and One Global Capital, betting on a boom in Five Dock ahead of the 2032 mooted opening of the Five Dock Metro Station.

Develotek, which is currently developing Bianca on the Drummoyne waterfront and has plans approved for a tower in Chatswood, has filed a State Significant Development Application for a <a href="https://www.apartments.com.au/new-apartments/79-81-queens-road-five-dock-nsw-2046">two-building project in the evolving Kings Bay precinct</a>.

The buildings, one more boutique just five storeys and the other 26 storeys, will rise from an 3,158 sqm site across&nbsp;79–81 Queens Road and 2–8 Spencer Street, will home 134 one-, two-, and three-bedroom apartments, above ground-floor retail and five basement levels of parking.

A key component of the proposal is the inclusion of 15 per cent of residential floor space as in-fill affordable housing, unlocking additional height and density under the Housing SEPP.

<img alt="First Look: Develotek lodges State Significant shop top housing project in Five Dock precinct" data-entity-type="file" data-entity-uuid="3ee31bf7-75ba-4bc5-b190-49885193219f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/podium_2.png?VersionId=730UbrduuwK3C1sO28RHjiLPUPqXqjkh" />

Designed by <a href="https://www.apartments.com.au/architects/plus-studio">Plus Studio</a>, the scheme adopts a podium-and-tower configuration, with a five-storey street wall along Queens Road transitioning to a 26-storey tower set deeper into the site. The ground plane prioritises activation and permeability, with retail frontages and a new through-site link connecting Queens Road to Spencer Street.

At the upper levels, the tower façade has been conceived using a modular system to support prefabrication and reduce construction waste, while improving build efficiency. The splayed form draws on the geometry of surrounding industrial rooftops, reinterpreting the area’s heritage in a contemporary expression while also helping to reduce solar heat gain to east and west-facing apartments.

“This project aspires to transform a former industrial site into a connected, resilient and people-focused urban community, grounded in Country, shaped by history, and designed to enrich everyday life within the evolving Kings Bay Precinct,” said John Walsh, Principal at Plus Studio.

The proposal reflects the broader transformation of the Kings Bay Precinct under the Parramatta Road Corridor Urban Transformation Strategy, marking a shift from its industrial past to a higher-density, mixed-use urban neighbourhood.

<img alt="First Look: Develotek lodges State Significant shop top housing project in Five Dock precinct" data-entity-type="file" data-entity-uuid="abde734c-1e31-4a97-a1d2-fa9bcf31c380" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/building%20podium.png?VersionId=fNUupP6u146yEytQT31kKVRxwtACgPpP" />

Develotek is emerging as an active participant in the state’s affordable housing-led uplift pathway. The developer recently secured approval for a 34-storey mixed-use tower in Chatswood, where it similarly leveraged the in-fill affordable housing provisions to increase scale and deliver a 101-unit scheme with dedicated affordable apartments.

Their entry into Five Dock places them alongside a growing list of developers targeting the suburb ahead of its anticipated transport uplift, with Sydney Metro set to extend into the area. Major players including TOGA, Deicorp, and One Global Capital are all progressing large-scale precinct-style developments nearby, collectively reshaping the low-rise industrial fabric into a higher-density mixed-use corridor.

The Five Dock site sits within the Kings Bay Precinct, a key renewal area under the Parramatta Road Corridor Urban Transformation Strategy, where planning controls support significant uplift tied to affordable housing delivery. The consolidated 3,158 sqm site is currently occupied by low-rise industrial uses, including warehouses and vehicle workshops, earmarked for transition.

First Look: Develotek joins in Five Dock apartment boom

Ascot’s Racecourse Road continues to be a hive of activity for Brisbane developers.

Following Fortis and GRAYA, which are both preparing new projects along the key strip connecting Kingsford Smith Drive and Eagle Farm Racecourse, local developer <a href="https://www.apartments.com.au/developers/skyhold">Skyhold</a> is the latest to lodge plans for its own development.

The group is proposing One One Two Residences, a boutique project comprising just seven apartments, named after its address at 112 Racecourse Road.

The proposal outlines a five-storey building on an 810 sqm site. The built form slightly exceeds the four-storey expectation under the neighbourhood plan, aligning instead with the emerging character of the strip. As the planning report notes, “the locality is characterised by a transition toward medium-rise residential development, with a number of recent developments… above the stipulated height limits.”

<img alt="First Look: Skyhold lodges plans for boutique Ascot apartments as Racecourse Road revival gathers pace" data-entity-type="file" data-entity-uuid="ec577631-8c51-4163-960e-e7b3a77d655b" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Ascot.png?VersionId=iAzQ46D4Uu1UqiS0mVnlcy9jeFKBpJIj" />

Designed by 111 with landscape architecture by <a href="https://www.apartments.com.au/landscape-architect/paul-bangay-garden-design">Paul Bangay Studio</a>, the scheme adopts a layered architectural approach with strong articulation and a subtropical response. Deep balconies, integrated planters, and a mix of masonry and textured finishes define the façade, while upper-level setbacks reduce perceived bulk. The architectural statement describes “a series of horizontally expressed layers, defined by deep balconies and a consistent robust material palette,” aimed at delivering a refined streetscape presence.

Apartments are configured as large-format residences, including multiple three-bedroom layouts and a full-floor penthouse, supported by ground-level parking. A rooftop terrace will provide communal amenities including a pool and landscaped recreation areas. The design prioritises privacy, natural ventilation, and greenery, with planting integrated across all levels to soften the building form and contribute to the public realm.

<img alt="First Look: Skyhold lodges plans for boutique Ascot apartments as Racecourse Road revival gathers pace" data-entity-type="file" data-entity-uuid="1e1219bd-b45a-4d7f-bbc7-7207d7b2fc94" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Ascot%20entry.png?VersionId=JIoUOLMgQ5xWpEF0etEI3ffIoIVjD7gO" />

The proposal sits within the Racecourse Road precinct, a key mixed-use spine in Ascot that continues to attract renewed development interest.

Later this year national developer Fortis will launch its own boutique development, which, pending council approvals, will be 16 apartments designed by Koichi Takada Architects, just down the street.

“Racecourse Road is going through a massive revitalisation and we’re proud to be a part of that transformation,” said Fortis's QLD General Manager, Dan Boman.

Nearby, GRAYA is advancing its larger-scale The Gallery, a mixed-use shop-top housing project designed to act as a “catalytic project for Racecourse Road.”

First Look: Racecourse Road, Hamilton revitalization to continue as Skyhold joins the party

Street Art

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Following in the footsteps of creative cities like London, New York and Berlin, Sydney is fast developing a reputation for its increasingly rich street art scene.
Now, leading property developers are making their own contribution through the use of street artists and creatives on their developments.
One such example is Sydney-based Coronation Property, with the company engaging award-winning street art specialists Authority Creative and renowned artists Elliott “Numskull” Routledge and Shannon Crees to create an 80-metre long street art mural surrounding their latest development, Charlie Parker, located on the corner of Charles and Parkes streets in Harris Park.
The art deco-inspired building, designed by leading architects Francis-Jones Morehen Thorp (fjmt), will span 22 storeys and feature just 111 boutique apartments, as well as a terrace-level open-air pool and gym, and a ground floor residents’ library and lounge.
Envisioned as a destination for creative types, Charlie Parker will have art woven into its very fabric, with Routledge and Crees joining contemporary Sydney artists, Gillie and Marc, who created the Charlie Parker character – an iconic half man, half elephant sculpture – and interior stylist Shannon Vos, winner of 2014’s The Block: Glasshouse, in making a collaborative contribution to the development.
Routledge and Crees’ work represents the blending of the two artists’ very different styles to create a vibrant, large-scale painting that wraps the entire site.
Their graphic work, which came together over the course of a week in October and draws inspiration from the Charlie Parker character created by Gillie and Marc, will be one of the first ways in which the project will make an impact on the public – and so far, the response has been extremely positive, says Crees.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/11/15/Art2.jpg" alt="">
“The community has responded really well to the bold patterns and bright colours of blue, pink and yellow, with the artwork literally stopping traffic and heaps of locals engaging with us over the course of the week,” she explained.
Christopher Skyner, director at Authority Creative, says Coronation Property is leading the way in integrating public art with its developments.
<img src="https://res.cloudinary.com/dz9xllyip/image/fetch/c_scale,w_580,q_auto:good/https://s3-ap-southeast-2.amazonaws.com/po.images/2017/11/15/Art1.jpg" alt="">
“This is the third project that we’ve worked with Coronation Property on, following Liverpool’s The Paper Mill and Parramatta’s 8 Phillip Street, and I have to say, the Coronation team has helped to shine further light on our industry,” said Skyner.
According to Aras Labutis, director of Urban Transformations and Strategy at Coronation Property, street artists have a relevant voice in property development, both now and into the future.
“Inviting street artists to collaborate on our property developments has been hugely beneficial for all involved, and it has helped to reshape public opinion of this sometimes-undervalued art form,” said Labutis.
“There’s a big difference between street art and graffiti, which is the association most people make straight away, and this is confirmed by many major institutions now embracing street art and engaging companies such as Authority Creative to assist with activations.”
Prices for apartments at Charlie Parker start from $475,000 for a one bedroom suite, $567,000 for a one bedroom residence, $785,000 for a two bedroom and $898,000 for three bedroom apartments.
There are two four bedroom penthouses also available.
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jrobinson-rf4aSBido9

Street art brings a new dimension to Charlie Parker development in Harris Park

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<img src="https://counter.theconversation.edu.au/content/78177/count.gif?distributor=republish-lightbox-advanced" alt="The Conversation" width="1" height="1">
GUEST OBSERVER
Tourists are drawn to cities by a myriad of attractions and activities.
Some cities are blessed with iconic attractions that are on every visitor’s “must see” list – the Opera House and Harbour Bridge in Sydney, for example. 
Other cities rely on a more eclectic mix of “sights and sounds” to lure increasingly well-informed and diverse visitors. For instance, Australia’s second-largest city, Melbourne, has at various times promoted itself as the nation’s “sports and events capital”, the “arts and culture capital” and, more recently, as the “street art capital”. 
Street art, also known as graffiti, has not always had strong community support. The proliferation of the “art form” has many strident critics. For example, Graffiti Hurts spokesman Scott Hilditch complained that funding a mobile phone app to guide users around Melbourne street art sites would glorify graffiti vandalism. 
Yet there is no denying the growth of street art and the popularity of sites around inner-city Melbourne. On a sunny afternoon in the city’s laneways, you are likely to see a range of local and international visitors, some posing for photos in front of freshly painted walls, others passing by on their way to a nearby cafe for a flat white. 
You may see see local “artists” guiding groups on street art tours. You may even see newlyweds looking for that quintessentially Melbourne photo for their wedding album. 
 
Despite questions about the legality, and perhaps morality, of street art, its popularity is undeniable. Melbourne’s laneways and their street art have become a major drawcard. In a 2008 Lonely Planet poll, Melbourne’s laneway street art was voted Australia’s top “cultural attraction”. 
If social media counts (which it most certainly does), Hosier Lane, the epicentre of Melbourne street art, has arguably become the city’s premier tourist destination. It attracts significantly more Instagram hashtags than traditional destinations like Melbourne Zoo or Federation Square. 
Regardless of social and political disapproval, the proliferation of Melbourne’s street art does provide a point of distinction in an era of growing competition between cities.
City destinations are having to find new and creative ways to distinguish themselves from the rest. Numerous local and international websites, blogs and books have recognised Melbourne as Australia’s “street art capital” over the past decade. 
In turn, street art images have been selectively packaged and promotedto boost the city’s “creative” and “vibrant” image. The Melbourne City Council website recognises “the importance of street art in contributing to a vibrant urban culture”, and acknowledges:
Melbourne’s street art has become internationally renowned and has become an attraction for local and overseas visitors experiencing Melbourne’s creative ambience.
Despite this, the council seems at pains to differentiate between “graffiti” and “street art”. Melbourne City has a web page explaining to both artists and property owners the legalities of street art. 
The council refers to research and community consultations as the basis for its Graffiti Management Plan. According to its “Street Art” webpage, these revealed that:
… most people do not like graffiti ‘tagging’ … However, many people appreciate ‘street art’ such as larger, more artistic pieces, or murals placed in appropriate locations with the required permission.
However, trying to separate the two is problematic. Many street artists engage in both forms of “writing” – the term street artists use to describe their production of graffiti or street art. 
Although it’s broadly recognised by the City of Melbourne as adding to the city’s cultural aesthetic, relatively little is understood about the economic value of street art. Measuring its economic value to the city is challenging. But creative tourism forms such as this clearly have their merits as tourists increasingly seek out “alternative public spaces” in search of creative landscapes and authentic experiences. 
Thus, it’s possible that creative tourism is more valuable than conventional tourism. 
Certainly, Melbourne is increasingly well known for its “laneway galleries”, however challenging the management of this ephemeral attraction might be for governments.
Ryan Jopp is lecturer in Tourism and Management, Academic Director (Education Quality and Assurance), Swinburne University of Technology and author for The Conversation. He can be contacted <a href="https://theconversation.com/profiles/ryan-jopp-379405" target="_blank">here</a>.
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jchancellor-FAypfDUnLy

Melbourne’s love-hate relationship with being Australia’s ‘street art capital’

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A new piece of street art has been unveiled opposite Etihad Stadium that is in stark contrast to its drab surrounds. The poorly activated surrounds of Etihad Stadium has been given a boost with Melbourne developer Capital Alliance commissioning internationally recognised street artist <a href="http://r-o-n-e.com/">Rone</a> to create a mural overlooking the sporting venue.

The result is a new 140sqm edifice adoring <a href="/buildings/m-docklands-679-la-trobe-street-docklands">M Docklands</a>, a new five star hotel and residential complex which will officially open during January 2016.

Although Docklands carries varying forms of public art, Rone's Edge of your seat is considered the first ever piece of street art to land in Docklands. With the art medium commonly seen throughout the Hoddle Grid, Docklands' first addition is a welcome boost to the urban realm and the result of 250 hours of labour.

Edge of your seat is a continuation of Rone's penchant for <a href="http://r-o-n-e.com/artwork/">paintings of glamorous women</a>, while attempting to create an iconic form of urban art with a strongly emotional bent, according to the artist's website.

<h2>What they say</h2>

<blockquote>
This piece celebrates the connection to the Melbourne sport scene and captures the transcendence of supporters in moments of high anticipation. The challenge was to capture this emotion and the expressions on the fans’ faces, as they passionately support their team in victory or defeat.
<cite>Rone, Artist</cite>
</blockquote>

<blockquote>
We’re thrilled to combine these three pillars of Melbourne’s identity in one piece of art, with one of our city’s finest artists celebrating sport on the side of a new five star hotel.
<cite>Mohan Du, Managing Director, Capital Alliance</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image169.jpg" rel="gallery-all" title="Marking the piece's completion"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image169.jpg?itok=moqpPvNW" title="Marking the piece's completion" width="580"></a>

<figcaption>Marking the piece's completion</figcaption></figure><h2>Comment: none too soon</h2>

Telstra Dome, Etihad Stadium or whatever guise the venue has taken over its existence must surely be one of Melbourne's most poorly conceived modern additions in terms of both design and influence upon the immediate urban realm; essentially the venue is a non-urban design in a very urban setting.

Its shortcomings have been compounded by many of the surrounding buildings which have reciprocated, in effect creating an inactive chasm and a very harsh built form environment for pedestrians/sporting fans who traverse the precinct.

Both M Docklands and its sister building Lacrosse in many respects provide an excellent human scale experience relative to other buildings surrounding Etihad Stadium. Engaging podium design, permeability and visual intrigue have thankfully not been lost, with Rone's Edge of your seat adding further diversity where it matters: at ground level.

At some point in the future, Etihad Stadium will receive a much needed overhaul, but until that day arrives pending large-scale developments neighbouring the stadium such as AZX Group's 685 La Trobe Street and Salta's <a href="/news/feeling-at-home-next-to-the-dome">695 La Trobe Street</a> have the opportunity to further the decent public realm outcome achieved by M Docklands, or further slide the precinct into a design 'abyss' for lack of a better term.
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silvermb

Feeling at home next to the dome

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It's been quite a few months since we delivered an article highlighting a suburb's street art, let alone the powerhouse that is Fitzroy which was closer to the turn of the year. In the proceeding months many a new mural has been delivered along Brunswick Street and surrounding streets, laneways and cul-de-sacs, reaffirming Fitzroy as the location for mural street art in Melbourne.

Aside from highlighting the best work these artists with their magnificent (or contorted) minds can muster, the murals - as opposed to tagging or wanton 'graffiti' - have added immeasurably to the streetscape by bringing a heightened level of interest from pedestrians.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img_2842.jpg" rel="gallery-all" title="In full swing last week"><img alt="" class="image-article-full-width-580px" height="816" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/img_2842.jpg?itok=WS80iGBT" title="In full swing last week" width="580"></a>

<figcaption>In full swing last week</figcaption></figure>While laneway art continues unabated in Fitzroy, larger, grander murals look to have taken a more prominent position during the course of 2014 with the apparent support of City of Yarra. Visible from many a side street in addition to Fitzroy Street, the large murals have proliferated and in turn added the the unique dynamic surrounding the area and suburb in general.

Click the images below to gain a greater perspective of what's new since our last visit, and above all else enjoy!
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What's new in Fitzroy

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I ventured down to Bridge Road recently with the intention of wandering through the area, capturing the sights of the popular inner city strip. Passing through some neighbouring streets, I was confronted with some interesting street art.
Street art in addition to the rich existing streetscape makes for a great urban environment, although Bridge Road and its surrounds - like so many areas - is under transformation with increased apartment development.
Enjoy a few photos I took along the way.
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melbournee12

Richmond + Bridge Road

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Another chapter today in the ever evolving artwork that is Hosier Lane which of late has begun a vertical expansion, elevating the visual delights to a point where they can be seen from afar.
Under the auspices of <a href="http://hosierrutledge.wordpress.com/" target="_blank">Hosier Inc</a> and with funding from Melbourne City Council, <q cite="http://hosierrutledge.files.wordpress.com/2014/02/19_2_14_media_release_hosier_inc__paint_up.pdf">Melbourne-based artist Adnate will transform Australia's most iconic laneway, painting a significant wall that has never before been available to any artist. This is the first installment in a series of major artworks to be commissioned by local community association Hosier Inc. Paint Up! is part of an ongoing program of activities designed to activate the laneways and create a safe and engaging environment for all to work, live, visit and enjoy the area.</q>
<a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/wednesdaymorning003.jpg" rel="gallery-all" title="Works underway as seen from Hosier Lane. Image © David Russell"><img alt="" class="image-article-full-width-580px" height="773" src="/sites/urbanmelbourne.info/files/styles/article_full_width_580px/public/pictures/article-images/wednesdaymorning003.jpg?itok=RETuobIf" title="Works underway as seen from Hosier Lane. Image © David Russell" width="580"></a>
The associated PDF press release is <a href="http://hosierrutledge.files.wordpress.com/2014/02/19_2_14_media_release_hosier_inc__paint_up.pdf" target="_blank">here</a>.
Works on the 1945 McDonald and Company building at 165 Flinders Lane we undertaken in recent weeks. Whether further works are applied to McDonald and Company or the adjoining Forum Theatre remains to be seen.
The results of stage one are below along with the comings and goings on Hosier Lane &amp; Rutledge Lane during a typical Sunday afternoon.
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Paint Up! Hosier Lane reaches for the sky

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Time today for another installment of some of Melbourne's best street art. As the title suggests, a pocket of Collingwood bound by Johnston Street, Alexandra Parade, Wellington Street and Smith Street forms the boundary in which today's photo tour is located.
The area is also subject to a number of quality small and medium sized property developments, but for the purposes of today the subject matter is that which is visible for all to see.
From random skeletal figurines to totem poles to a 15 metre long mural in the most unusual of places, this area of Collingwood is supremely interesting. Enjoy.
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