Joel Robinson

First Look: Sherlock Construction pitches apartments for low-rise Deception Bay

Queensland builder-developer MAYD has revealed the first look at its major North Kirra beachfront development, lodging amended plans that reduce the number of apartments and increase the proportion of larger residences.

The project is planned across a substantial 4,742 sqm amalgamated site spanning seven lots at <a href="https://www.apartments.com.au/new-apartments/2-6-pacific-parade-bilinga-qld-4225">2-6 Pacific Parade</a> and 27-33 Golden Four Drive in Bilin​ga, directly opposite Nor​th Kirra Beach.

<a href="https://www.apartments.com.au/developers/mayd-group">MAYD</a> secured the site for $32.5 million in 2025, in what was one of the Gold Coast's largest property transactions of the year.

The development will be delivered across two stages, with the first stage carrying an estimated gross realisation value of around $360 million.

The latest amendments seek to reduce the overall apartment count and shift the project further toward the owner-occupier market, with larger residences designed for buyers wanting considerably more space than traditionally offered in a beachfront apartment.

The residential mix will include townhomes, oversized two-bedroom apartments, substantial three-bedroom residences and four-bedroom homes.

MAYD has appointed Cera Stribley to lead the architecture and interiors, with the Melbourne-based design practice drawing on the beachfront setting through a series of ocean-facing terraces and heavily landscaped balconies.

Strong horizontal forms and curved balconies will define the exterior, with subtropical landscaping integrated throughout the building to soften the built form and increase the connection between the residences and the beachfront.

The project will also include an extensive collection of resident wellness and lifestyle facilities, continuing the broader shift across the Gold Coast's luxury apartment market toward larger homes supported by resort-style amenity.

<img alt="MAYD" data-entity-type="file" data-entity-uuid="d1bcbb05-e659-4b47-8bd4-1e595315e2ad" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%202.05.03%E2%80%AFPM.png?VersionId=jj0XEud1X1DuLt7_KyElhjMdZGOXmLHP" />

MAYD Founder Todd Mould said North Kirra was increasingly appealing to buyers attracted to the more established, lower-density character of the southern Gold Coast.

"North Kirra presents one of the most compelling luxury residential opportunities currently emerging in Australia, combining absolute beachfront with the character and authenticity that buyers are increasingly seeking, and the same sense of tight-knit community that defined Burleigh and Currumbin perhaps 10 or 15 years ago," Mould said.

"With Gold Coast Airport on its doorstep, it also offers a level of accessibility that broadens its appeal across almost every market demographic."

The project comes as the southern Gold Coast continues to attract an increasing share of high-end apartment development and buyer activity.

Kirra in particular has emerged as one of the region's more tightly held beachfront markets, with its relatively low-density character, established surf and hospitality scene and proximity to Gold Coast Airport differentiating it from the higher-density markets further north.

Mould said those characteristics had informed the approach MAYD and Cera Stribley had taken to the project.

"We've worked closely with Cera Stribley to create a vision that is deeply connected to its surroundings," he said.

"Inspired by the coastline itself, the architecture has been shaped around space, privacy and resort-style living, creating a collection of homes that reflects the next generation of luxury on the southern Gold Coast."

MOTIV Managing Director Carly Cottam, who has been appointed to market the project, said buyer attention had continued to move south along the Gold Coast.

"Purchasers who may once have defaulted to Broadbeach, Main Beach or Surfers Paradise are increasingly recognising the value of a genuine beachfront location that offers lower density, strong amenity and a more established sense of community," Cottam said.

"Kirra has a powerful combination of growing demand and genuine scarcity. Beachfront supply is inherently constrained, the area remains relatively low density, and buyers are increasingly placing a premium on locations that feel established, uncrowded and authentic rather than heavily developed."

Cottam said the proximity to Gold Coast Airport was also proving increasingly important for interstate and second-home buyers.

"Being minutes from Gold Coast Airport makes it particularly compelling for interstate buyers, frequent travellers and second-home purchasers who can access an authentic coastal lifestyle almost immediately after stepping off a flight."

The acquisition takes MAYD's active development portfolio to more than $500 million, with the North Kirra project representing one of its largest undertakings to date.

MAYD is targeting an early 2027 launch.

First look at MAYD's North Kirra mixed-use precinct

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Castle Hill, the longtime hub of the Hills District, has been one of the major beneficiaries of Sydney's Metro expansion, with improved connectivity helping drive continued population growth, development and buyer demand across the Hills District.

But despite that growth, the suburb has seen relatively few major new apartment projects brought to market over the past 18 months.

Hills District developer Reve Group is looking to fill that gap with <a href="https://www.apartments.com.au/new-apartments/nova-r-ve-castle-hill-2-garthowen-crescent-castle-hill-nsw-2154">Nova Rêve</a>, a major new mixed-use precinct on the corner of Garthowen Crescent and Old Castle Hill Road, a short walk from Castle Hill Metro Station and Castle Towers.

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The project will comprise three residential towers alongside a hotel, restaurants, cafes and a skybar, more than 1,600 sqm of ground-floor retail and almost an acre of landscaped gardens.

It represents the largest project undertaken by Reve Group, the development arm of the Kassis family, which has been building across the Hills District for more than 30 years through Kassis Homes.

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Nova Rêve also represents a significant step up from the family's first apartment development, Grand Rêve, which was delivered nearby on Garthowen Crescent.

Grand Rêve introduced larger, house-like apartment layouts and premium inclusions including Wolf and Sub-Zero appliances to the Castle Hill market.

Nova Rêve takes that approach to a precinct scale, combining the residential component with hospitality, retail and substantial public and resident landscaping.

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Reve Group Managing Director Sam Kassis said the project reflected the family's three decades of building in the Hills, which has evolved from trophy homes on quarter-acre blocks to larger-scale apartment development.

"Grand Rêve was our first apartment project here and it showed us what this pocket of Castle Hill could be. Nova Rêve is the refinement of that idea: not just apartments, but a place the whole suburb can use," Kassis said.

A key part of that approach is the hotel, which has been designed to operate as an amenity for the wider Castle Hill community rather than solely hotel guests.

It will include restaurants, cafes, skybars and all-day dining, alongside conference and event facilities catering to business functions, community groups and private events.

At ground level, more than 1,600 sqm of shops and cafes will open onto the surrounding streets and landscaped areas.

Almost an acre of gardens designed by Land and Form Studios will run through the precinct, incorporating pathways, seating, barbecue areas and children's play spaces.

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Reve Group's Romio Georges said creating an active ground plane had been central to the planning of Nova Rêve.

"There are gardens with pathways, barbecues, seating and play areas, shops and cafes opening onto the street, and a hotel with restaurants and a skybar that anyone in Castle Hill can walk into," Georges said.

The project's elevated position on one of Sydney's highest ridgelines will also provide apartments with outlooks toward the Sydney skyline, surrounding parkland and the Blue Mountains.

More than 80 per cent of the apartments will occupy corner positions, with Turner responsible for both the architecture and interiors.

&nbsp;

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Nova Rêve arrives as Reve Group bets on Castle Hill's next growth phase

A collection of just 25 large-format apartments and penthouses overlooking Goodwin Park is entering the Coolangatta market, with <a href="https://www.apartments.com.au/new-apartments/marea-residences-coolangatta-27-27a-dixon-street-coolangatta-qld-4225">Maréa Residences</a> combining a low-density, residential-only approach with uninterrupted park and Pacific Ocean outlooks.

Located at 27 Dixon Street, Maréa comprises three and four-bedroom residences alongside a limited number of dual-level penthouses, with the project positioned between Goodwin Park and <a href="https://www.apartments.com.au/developments/coolangatta-qld-4225">Coolangatta</a>’s coastal precinct.

Construction has commenced, with completion currently estimated for late 2027. Three-bedroom residences are priced from $1.8 million.

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The project has been designed around its northern outlook across the park, with the building’s architecture, landscaping and material palette intended to establish a connection with the neighbouring green space. The residences have been configured to maximise natural light and views across Goodwin Park towards the ocean.

Inside, the material palette incorporates timber, stone and brushed brass, complemented by curved detailing and ambient lighting. Kitchens and bathrooms carry the same natural material approach, while residences also include basement parking, storage and lift access.

Maréa’s penthouses are arranged over two levels and include private pools, adding another layer to the project’s focus on larger-format apartment living. Across the development, residences are configured with three or four bedrooms rather than the broader mix of smaller apartment types commonly found in larger projects.

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Resident amenity is concentrated at rooftop level, where landscaped entertaining terraces and pools take advantage of elevated views across Coolangatta and the Pacific Ocean.

The project has so far been particularly well received by local owner-occupiers and downsizers, according to Urban Activation Property Sales and Marketing Director Matt George, with the residential-only format, construction quality and northern park outlook among the features resonating with purchasers.

“The uninterrupted northern aspect overlooking Goodwin Park has been a key point of difference, with buyers attracted to the sense of serenity and open space the park provides, while still enjoying easy access to the ocean and being within walking distance of the lifestyle and amenities Coolangatta has to offer,” George said.

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“The combination of high-quality construction, a residential-only building, park outlook and proximity to the beach has resonated strongly with the local downsizer market.”

The Dixon Street address is within walking distance of Coolangatta Beach and the broader southern Gold Coast coastline, including the surf breaks at Snapper Rocks and Kirra. Coolangatta’s cafés, restaurants and retail are nearby, while Gold Coast Airport is also within close proximity.

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Maréa Residences brings parkside apartments to Coolangatta

Melbourne developer PDG has secured Victorian Government approval for its $1.5 billion Southbank development <a href="https://www.apartments.com.au/new-apartments/the-one-1-queens-bridge-street-southbank-vic-3006">The One</a>, clearing the way for the long-dormant riverfront site opposite Crown to finally be developed.

The Minister for Planning has approved the project at 1-29 Queens Bridge Street, with the Department of Transport and Planning issuing the planning permit following its assessment.

The approval will allow PDG to develop the prominent 5,059 sqm site with a major mixed-use tower comprising premium apartments, including branded residences, a luxury hotel and boutique office space.

PDG acquired the site in late 2024, with its position directly opposite Crown's main entrance and near Melbourne's Arts Precinct making it one of Southbank's most significant remaining development opportunities.

<img alt="PDG" data-entity-type="file" data-entity-uuid="3933013e-6332-4386-b9be-089df05caf17" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%209.29.22%E2%80%AFAM.png?VersionId=sITIgBqDL0N3VNSMwWEmF5UA.uvcsRyu" />

Designed by COX in collaboration with ODO and PDG, the tower's architecture draws on the movement of the Yarra River, with six vertical pleats running the height of the sculpted facade.

The project will also see the heritage-listed Queens Bridge Hotel restored and incorporated into the development&nbsp;with new hospitality and public uses, including a rooftop venue.

A significant component of The One will be its residential amenity.

More than 5,000 sqm of resident facilities will be delivered across a single level, making it one of the largest consolidated residential amenity offerings proposed in an Australian apartment development.

The planning approval also incorporates a major upgrade of Queensbridge Square, which PDG will deliver in partnership with the City of Melbourne.

<img alt="PDG" data-entity-type="file" data-entity-uuid="73167fcd-1031-4b6f-a408-a064cfe45ed1" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-08-27%20at%209.29.17%E2%80%AFAM.png?VersionId=Pf1AEWxw6SNmBqR0zQW5lyEze.MtxgFp" />

The existing square will be revitalised as a new civic and pedestrian space along the Yarra River, strengthening the connection between the project, Southbank and the riverfront.

PDG Founder and Managing Director Vince Giuliano said the approval represented a major milestone for a site which has remained largely underutilised for more than 15 years.

“This is the most significant Planning Permit approval Melbourne has seen in recent years,” Giuliano said.

“For more than 15 years, this site has remained underutilised. This approval enables us to deliver a project that will contribute meaningfully to the revitalisation of Southbank, restore and reactivate an important heritage building, and create a new civic and hospitality destination for Melbourne.”

The latest approval follows an earlier planning permit issued by the City of Melbourne covering demolition works across part of the site at 9-29 Queens Bridge Street. Those demolition and early works are already underway.

PDG has also started generating early interest in the residential component from owner-occupiers ahead of a planned public launch in early 2027.

PDG secures approval for $1.5bn Southbank apartment development, The One

R&F Property

Boasting communal amenities and a vibrant community feel, Box Hill is an area with its residents&rsquo; best interests at heart.

R&amp;F Property&rsquo;s latest multi-residential development, Prospect Apartments, is ideally located in this fast-growing melting pot suburb.

Box Hill features a sensational multicultural food scene, hosting almost every cuisine imaginable in restaurant form.

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&ldquo;However, it is Asian food that rules this suburb&rdquo;, R&amp;F Property said. An impressive collection of restaurants rivals that of the CBD and Chinatown.

A short walk from Prospect is Box Hill Gardens, the recreational epicentre of the East Melbourne suburb, including playgrounds, cricket pitch and barbeque facilities.

This once quaint suburb has evolved and is constantly on the move, described as thriving and cosmopolitan, yet homely, with couples and families making up 37.7 per cent of the suburb&rsquo;s demographics, according to REA.

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Box Hill has become a major educational destination thanks to easy access to the freeway and endless public transport options.

It hosts Deakin University and the Box Hill Institute, as well as primary and secondary offerings.

The suburb also offers great investment opportunities, with weekly asking property prices on two-bedroom rising 8.1 per cent in the last quarter alone, according to SQM Research.

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Prospect Apartments delivers discerning buyers the choice to enjoy hotel-style living experiences amongst this diverse community.

The collection of 193 residences is a clean addition to Box Hill&rsquo;s skyline. Designed by Hayball, the exterior boasts an elegant and refined form with a poised glass fa&ccedil;ade.

Each apartment offers residents a choice between an East Scheme and West Scheme, each offering unique design perspectives that present a calming family space.

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Among the project&rsquo;s numerous amenities includes a porte-coch&egrave;rre, pool gym and concierge service.

Prospect is expected to reach completion in 2022.

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Boasting communal amenities and a vibrant community feel, Box Hill is an area with its residents’ best interests at heart

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Rich in diversity and community spirit: Find your way to Melbourne’s Box Hill

With hotel-style amenities, a vibrant community and contemporary design,&nbsp;Prospect Apartments in Box Hill&nbsp;provides the ideal location for a new home.&nbsp;

Situated at 9 Prospect Street,&nbsp;the development is one of&nbsp;R&amp;F Property&rsquo;s latest multi-residential projects.&nbsp;

Boasting a collection of 193 apartments in one, two and three-bedroom configurations, Prospect seamlessly blends two cultures to create an inviting residential community.

Urban takes a look at six of Prospect&rsquo;s top selling points.

1. Stunning views of Melbourne&rsquo;s CBD and Dandenong ranges

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With a poised glass exterior, Prospect&rsquo;s floor-to-ceiling windows are not just a clean addition to the Box Hill skyline but offer residents stunning views.

Lookouts to Melbourne&rsquo;s CBD and the Dandenong rangers bring feelings of transformation and rejuvenation.

With terraces and balconies promoting engagement with the outdoors, residents can enjoy abundant natural light, ample vegetation and entertaining space.

2. Resident-only access to luxury amenities

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A range of five-star amenities are on offer at Prospect, available exclusively to residents to deliver convenience amid a hotel-style living experience.

The development welcomes you home with an inviting porte-coch&egrave;re on entry, giving way to the tower&rsquo;s apartments and communal amenities.

Among the numerous facilities include an indoor pool, gym, outdoor entertainment area, a large dining room and kitchen, and a barbeque area.

Other features that will deliver comfort and luxury is a scope of services, such as house cleaning, couriering and event coordinating.

3. Spacious living areas and generous storage

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The strong form of the exterior softens into homely, bespoke interiors, featuring a warm palette that surrounds residents.

&ldquo;Thoughtful apartment layouts are driven by liveability and maximise internal apartment amenity&rdquo;, the project marketing reads.

Generous storage options and spacious living areas deliver comfort and ease, with built-in robes, pantry, and laundry space.

4. High-quality finishes 

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Harmonising western and eastern styles, Prospect comprises a range of premium and calm finishes.

The development boasts European appliances, throughout, as well as reconstituted stone benchtops in the kitchen and engineered timber flooring.

The Western Scheme, inspired by Nordic design, includes a bathroom feature wall, white powder coat feature steelwork, and white matte wall tiles in the bathroom.

Grey matte wall tiles, brass feature steelwork and timber laminate joinery panels feature in residences with the Eastern Scheme, based on the Asian continent.

Dark compositions of stones and timber are designed to reflect traditional Chinese mahogany furniture.

5. Short walk from great local offerings 

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&ldquo;An established locale, Box Hill represents both Eastern familiarity and metropolitan vivacity&rdquo;, the developers noted.

Prospect Apartments is located within arm&rsquo;s reach of a culturally rich dining scene, leading educational facilities, hospitals, shopping centres, public transport and the famed CBD.

The impressive collection of restaurants in Box Hill rivals that of the CBD and Chinatown, with authentic dishes abound.

6. Designed by renowned architects

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Thoughtfully conceived by the architectural visionaries at Hayball, the Box Hill tower delivers contemporary design and hotel-style living to residents.

Hayball is an architecture, interior design and urban design practice with offices across Australia, known for establishing new a new precedent for multi-residential developments.

The practice has received countless awards across its numerous commercial, educational, multi-residential and masterplanned developments.

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With hotel-style amenities, a vibrant community and contemporary design, Prospect Apartments in Box Hill provides the ideal location for a new home

The six top selling points of R&F Property's Prospect Apartments in Box Hill

Prospect Apartments will rise 25 levels in the heart of Melbourne&#39;s Box Hill when completed in late 2022.

The building is being developed by the global developer R&amp;F Property, who pull inspiration from all over the world in their approach to residential development.

R&amp;F, who has offices in Melbourne and Brisbane, reached an all-time record turnover last year, and&nbsp;has 68 projects under development in 27 cities. R&amp;F has completed over 70 residential and commercial developments, with total assets of around $45 billion.&nbsp;

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&quot;We value our global heritage and bring intelligent designs that are inspired by international trends and innovation to provide investors and property owners with confidence and financial certainty,&quot; R&amp;F advise their clients.

<a href="/news/vic/the-six-top-selling-points-of-r-f-propertys-prospect-apartments-in-box-hill">Read more:&nbsp;The six top selling points of R&amp;F Property&#39;s Prospect Apartments in Box Hill</a>

Locally, R&amp;F Australia are behind the completed mixed-use development Brisbane 1, Footscray&#39;s under construction Millhouse, and Live City, also in Footscray, the huge redevelopment of the 1900s industrial complex of the old&nbsp;Kinnears&nbsp;Ropeworks.

They have five projects planned and two under construction across Melbourne and Queensland in total.

Prospect Apartments have been designed by R&amp;F&#39;s go-to architecture firm Hayball, the&nbsp;architecture, interior design and urban design practice with offices across Australia.

<a href="/news/vic/rich-in-diversity-and-community-spirit-find-your-way-to-melbourne-s-box-hill">Read more:&nbsp;Rich in diversity and community spirit: Find your way to Melbourne&rsquo;s Box Hill</a>

Hayball, led by Tom Jordan and Sarah Buckeridge,&nbsp;has received a number of awards, having completed numerous single and multi-residential buildings, schools, universities, commercial developments and urban designs for entire suburbs, across Australia, Southeast Asia and China.

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Hayball senior associate Andrew Moulding says&nbsp;Prospect offers an iconic development to Box Hill - a series of residential opportunities in the heart of one of Melbourne&#39;s most vibrant and abundant communities.

One-bedroom apartments in Prospect Apartments start from $422,370. Two-bedders are priced from $606,928.&nbsp;

R&amp;F are currently offering $20,000 discounts on select apartments for a limited time.

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"Prospect offers an iconic development to Box Hill - a series of residential opportunities in the heart of one of Melbourne's most vibrant and abundant communities", Hayball senior associate Andrew Moulding says.

Meet the team behind Box Hill's latest apartment development, Prospect Apartments

R&amp;F Property offers a range of significant buyer incentives on one, two and three-bedroom apartments in its brand-new Box Hill development.

Residing on Prospect Street, Prospect Apartments is a new residential community that boasts an elegant design and unmatched inner-city convenience.

The collection of 193 residences is a clean addition to Box Hill&rsquo;s skyline. Designed by Hayball, the exterior boasts an elegant and refined form with a poised glass fa&ccedil;ade.

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&ldquo;The strong architecture softens into homely, bespoke interiors, as a warm palette surrounds residents&rdquo;, Hayball say.

Each apartment offers residents a choice between an East Scheme, featuring timber and stone to reflect traditional Chinese design, and the West Scheme, inspired by Nordic design.

Seamlessly blending two cultures to create an inviting and familiar way of life, apartments are driven by liveability.

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Among the project&rsquo;s numerous amenities includes a porte-coch&egrave;rre, pool gym and concierge service.

Floor-to-ceiling windows boast views of the Melbourne CBD and Dandenongs, and a culturally rich dining scene is within walking distance.

&ldquo;In line with Prospect, this area of Melbourne reflects a seamless marriage of Eastern and Western culture, seen throughout the scope of lifestyle.&rdquo;

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Box Hill&rsquo;s broader amenities include leading educational facilities, hospitals, shopping centres and green spaces.

The $20,000 developer bonus on selected apartments is only available for a limited time.

Estimated to reach completion in 2022, a recent construction update revealed that the form, reo and pour of levels 14, 15, 16 and 17 was completed throughout June and July. There are&nbsp;

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Residing on Prospect Street, Prospect Apartments is a new residential community that boasts an elegant design and unmatched inner-city convenience

Buyers can save $20,000 on selected Box Hill apartments at R&F Property’s Prospect

Owner-occupiers are acting quickly to secure an apartment in Live City at Ropeworks, the latest Footscray development from R&amp;F Property Australia.

Live City is the first stage of the masterplanned development revitalising the historic Kinnears Ropeworks site.

The development brings together a fully integrated, mixed-use community that&rsquo;s thriving with character and history.

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Set amid heritage buildings and laneways, cafes, convenience shopping and public open spaces, the precinct will feature a wide range of apartments in one, two and three-bedroom configurations.

The low maintenance benefits of apartment living have been a big drawcard for owner-occupiers, a testament to the project&rsquo;s liveable design.

Honouring the past, hints of the old Kinnears will be present throughout the development with a number of early 1900s manufacturing and storage buildings repurposed for the community.

<blockquote>
&ldquo;Design within the public spaces will incorporate its industrial history and antique parts of the factory will be reimagined within the art scene&rdquo;, the developers said.
</blockquote>

Live City will be situated amongst the diverse dining experiences and cultural heritage of Footscray.

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Residents in the development enjoy being so close to health and leisure amenities, as well as outdoor spaces, well-serviced transport and numerous stores.

Designed by Hayball Architects, Live City features a neutral palette to reflect the earthy, tactile rope factory heritage.

The apartments feature open-plan living and dining space for entertaining and socialising, with clever storage solutions and premium finishes.

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A communal lounge area on an upper podium of the building boasts sweeping views across the Melbourne CBD and the suburbs below. &nbsp;

With the transformation of Footscray underway, residents are better connected.

Live City is located less than two-kilometres from Footscray Station, serviced by the Metro Tunnel, the 27-kilometre Melbourne Airport Rail link and soon the West Gate Tunnel Project forecast to open in 2023.

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Live City is the first stage of the masterplanned development revitalising the historic Kinnears Ropeworks site

Why owner-occupiers are loving the Footscray apartments at Ropeworks’ first stage, Live City 

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Long considered gritty and unsafe, Footscray is now praised for its eclectic arts scene, foodie reputation and the luxury residential developments contributing to its facelift.

Located in the City of Maribyrnong, the suburb boasts a multicultural energy due to its diverse population resulting from successive waves of immigration throughout the 1970s to the late 90s.

As a new landmark precinct unfolds in Melbourne’s popular growth suburb, Urban takes a look at ten things you will love about Footscray. 
 

1. A new thriving precinct

<a href="/buildings/live-city-124-188-ballarat-road-footscray"><img alt="" height="942" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2021-03-17_at_12.51.35_am.png" width="1766"></a>

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Transforming Melbourne’s inner-western fringe, R&amp;F Property’s newest Footscray precinct brings the community to life.

While honouring the site’s industrial past, Live City will feature laneways, cafés, public spaces and heritage buildings to set the tone for Footscray.

 

2. Investment potential

“Following the likes of Collingwood, Fitzroy and Richmond, the potential of this former working-class industrial suburb is being realised”, the project marketing claims.

Footscray boasts promises of future growth with an influx of education and health workers.

The ‘Footscray University Town’ initiative, a partnership between Victoria University and Maribyrnong City Council, is further opening up opportunities for investment, enterprise and employment in the precinct.

The suburb additionally has a rental yield of 4.2 per cent for units, according to REIV, well above the Metro Melbourne of 2.8 per cent.

“Certain sections of Footscray […] are gentrifying and have got great potential” said property investment adviser, Michael Yardney, on his website in Janaury.

 

3. Live in a trendy suburb

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gender-equity-wall-carla-mcrae-web.jpg" rel="gallery-all" title="Gender Equity wall by Carla McRae, Footscray."><img alt="" class="image-article-full-width-580px" height="387" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/gender-equity-wall-carla-mcrae-web.jpg?itok=Her7rn4G" title="Gender Equity wall by Carla McRae, Footscray." width="580"></a>

<figcaption>Gender Equity wall by Carla McRae, Footscray.</figcaption></figure>Footscray is amongst Melbourne’s trendiest suburbs, according to Time Out. The melting pot of cultures boasts a diverse offering of restaurants, bars and eateries.

Melbournians love food and Footscray delivers brilliantly on diverse dining experiences.

The Fresh Food at Live City will deliver residents everything they need to whip up a gourmet dish at home, from delicious deli goods to freshly roasted coffee.

 

4. Health and fitness facilities

Live City is giving Footscray the fitness rejuvenation it needs, with countless health and fitness amenities available to residents.

A dedicated pool and proposed gym within the development encourage a balanced and healthy lifestyle, with an array of workout choices and state-of-the-art facilities.

 

5. City views

<a href="/buildings/live-city-124-188-ballarat-road-footscray"><img alt="" height="626" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2021-03-17_at_12.56.32_am.png" width="922"></a>

Designed to capture the best angles, each Live City apartment enjoys floor-to-city glazing and expansive views over the city and Footscray.

The development, which boasts a communal upper podium, features a communal bar and lounge, podium deck and green space to soak up the sunshine and take in the expansive outlooks over Melbourne

 

6. Surrounded by parks and recreation

Although still evoking a sense of industry, Footscray is surrounded by parklands and nature, with leisure opportunities abound.

Residents will have opportunities to walk, cycle, canoe, fish and barbeque by the beautiful Maribyrnong River. 
 

7. Convenient Location

<a href="/buildings/live-city-124-188-ballarat-road-footscray"><img alt="" height="562" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2021-03-17_at_12.56.04_am.png" width="950"></a>

Just a short walk away from two of Victoria University’s campuses, Live City boasts unmatched convenience.

Just six kilometres from the city and brimming with transport options, residents will feel never feel disconnected. 
 

8. Preserved heritage buildings

<a href="/buildings/live-city-124-188-ballarat-road-footscray"><img alt="" height="692" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/screen_shot_2021-03-17_at_12.49.51_am.png" width="1034"></a>Live City sets to preserve the heritage buildings that formerly made upthe  George Kinnears &amp; Sons factory.

The site, which exists as a large industrial complex of early 1900s buildings, will be repurposed for the community, reimagined within the art scene.

Established in Footscray on Ballarat Road in 1902, the Kinnears factory manufactured rope, yarn, wine, canvas, carpet, linen, cordage, jute and flax. 
 

9. Live City’s Public Plaza

R&amp;F Property have designed streets and laneways to drive people into the beating heart of Live City, the central plaza.

The space is set to provide residents and the broader community with space to gather and socialise, featuring public seating, landscape sculptures and pathways.

“Like a network of arteries,” the plaza is set to become the “new heart of Footscray”, the project marketing claims. 
 

10. The luxury apartments themselves

<a href="/buildings/live-city-124-188-ballarat-road-footscray"><img alt="" height="1707" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/dsc00985-scaled_0.jpeg" width="2560"></a>

The residences themselves play a role in reinvigorating the inner fringe suburb of Footscray, creating a contemporary community with thoughtful design.

Live City’s lobby delivers a transitional space that buffers the energy and activity of the outside world from the interior.

Designed by Hayball, the sculpted walls, feature ceiling pendant and complementing arrangement of greenery breathe life into the complex, while earthy finishes reference the site’s original heritage as a ropeworks factory.

Inside the apartments, timber flooring, a reconstituted stone benchtop and open-plan living brings together the kitchen, dining and living into a communal space. 
 

One-bedroom apartments in the home are priced from just $350,000, while three-bedroom residences begin at $690,000.
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Transforming Melbourne’s inner-western fringe, R&F Property’s newest precinct brings the Footscray community to life

No longer considered gritty: What development is transforming Melbourne’s Footscray?

Situated in the heart of Footscray, and just 6 kilometres from Melbourne CBD is <a href="/buildings/live-city-124-188-ballarat-road-footscray">Live City</a> - a new residential development built on a strong foundation of history and culture. Our latest&nbsp;display suite tour takes a look at the unique, curated homes of Live City's first development release of the master-planned community.&nbsp;

Check out our video tour:

<iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="415" src="https://www.youtube.com/embed/xpaJ47H4tRg" width="660"></iframe>

<h2>LIVE CITY AT A GLANCE</h2>

Developer:&nbsp;R&amp;F Property Australia

Architect: Elenberg Fraser

Location: 124-188 Ballarat Road, Footscray VIC 3011

Number of apartments: 208

Construction status: Complete

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/live-city-124-188-ballarat-road-footscray-0f79677b44fb6af74dda01ada6eddbae_1.jpg" rel="gallery-all"><img alt="" class="image-article-full-width-580px" data-entity-type="" data-entity-uuid="" height="387" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/live-city-124-188-ballarat-road-footscray-0f79677b44fb6af74dda01ada6eddbae_1.jpg?itok=tiNDp2AA" width="580" /></a></figure>

Designed by renowned architect Elenberg Fraser, the master-planned-project has retained and repurposed many elements of the former Kinnears Ropeworks Factory, from the classic exposed brickwork and steel trusses to the organic materials used throughout the interiors.&nbsp;

Live City kitchens boast the ease of luxury within every aspect of design, with elegant brushed stainless steel fixtures, reconstituted stone benchtops and Smeg appliances.&nbsp;

The interiors are sophisticated and modern, and floor-to-ceiling joinery grants residents unparalleled outlooks from each room and encourages plenty of natural light to fill living areas.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/live-city-124-188-ballarat-road-footscray-1a33af762c9c4c4da2310675c4448297.jpg" rel="gallery-all"><img alt="" class="image-article-full-width-580px" data-entity-type="" data-entity-uuid="" height="387" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/live-city-124-188-ballarat-road-footscray-1a33af762c9c4c4da2310675c4448297.jpg?itok=LIYbj1Qj" width="580" /></a></figure>

Engineered acoustic timber flooring throughout brings each home a modern aesthetic and offers residents a coveted low maintenance lifestyle. Live City bathrooms include sleek walk-in showers, complete with modern shower nooks and rainfall showerheads.

The bedrooms feature generous storage, soft carpet with some including adjoining balconies where residents can take in the stunning views of the surrounding landscape.

A rooftop terrace offers the perfect retreat to relax and unwind, while the resident's lounge provides excellent facilities for hosting dinner parties or to connect with neighbours.&nbsp;

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/live-city-124-188-ballarat-road-footscray-0dc69517db2e3ef326cfe5490e8fec9b.jpeg" rel="gallery-all"><img alt="" class="image-article-full-width-580px" data-entity-type="" data-entity-uuid="" height="435" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/live-city-124-188-ballarat-road-footscray-0dc69517db2e3ef326cfe5490e8fec9b.jpeg?itok=BDpW13PH" width="580" /></a></figure>

Live City is perfectly positioned in the vicinity of multi-million dollar&nbsp;infrastructure upgrades, including the&nbsp;brand new Footscray Hospital, and walking distance to Melbourne's sought after&nbsp;Victoria University.

Also within a 1-kilometre radius is&nbsp;Flemington Racecourse,&nbsp;Footscray Train Station and plenty of great local boutiques, grocers, cafes and restaurants.&nbsp;

Stage one of Live City's master-planned community is now complete and apartments are selling now. To secure your new home in Melbourne's vibrant suburb of Footscray, reach out to a <a href="/buildings/live-city-124-188-ballarat-road-footscray">Live City sales agent</a> today.

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