A luxury beachfront apartment at Rainbow Bay has more than doubled in value since it sold off the plan six years ago, setting a new local apartment record in the process.

The three-bedroom apartment in the Flow development on Petrie Street, the first of four new projects locally by Paul Gedoun's S&amp;S Projects, has sold for $7.4 million, after originally selling for $3.27 million when the project launched in 2020.

The seventh-floor apartment, comprising 187 sqm of internal living space and a 54 sqm balcony overlooking Froggies Beach and Snapper Rocks, was purchased by a local family.

The transaction was negotiated by Pezet Matheson director Kerry Pezet and equates to more than $30,000 per sqm.

Pezet said the sale reflected the limited opportunities to buy into the boutique beachfront development.

"The sale highlights the rarity of opportunities within the boutique beachfront development, where residences seldom become available," Pezet said.

"Flow is one of the Gold Coast's most tightly held buildings. Buyers from our database move quickly when residences become available, and achieving an off-market sale at $7.4 million demonstrates the depth of demand for property of this calibre."

<img alt="Flow" data-entity-type="file" data-entity-uuid="c585b206-2130-4eee-a50c-3f27c51a7c70" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-06%20at%208.33.25%E2%80%AFPM.png?VersionId=m3pHRDV62Y3fvN.XQuQHq.52ilTWpRLf" />

Flow was the first of four luxury apartment developments delivered by Paul Gedoun's S&amp;S Projects at Rainbow Bay and was completed in 2023.

Positioned on the beachfront overlooking Snapper Rocks, the residence includes three bedrooms, three bathrooms, a powder room and views stretching north along the coastline towards Surfers Paradise.

Pezet Matheson Residential principal Mitchell Lambert said buyers continued to prioritise quality beachfront apartments in tightly held locations.

"Flow Residences offers a rare combination of elevated beachfront positioning, architectural excellence, comprehensive resident amenity and premium finishes, which is exactly what discerning purchasers are seeking," Lambert said.

"The transaction further reinforces Rainbow Bay's reputation as one of Australia's premier coastal lifestyle destinations, where limited supply and growing demand continue to support strong market performance."

Pezet Matheson originally marketed and sold out Flow off the plan, making the latest transaction a return to one of the project's original buyers.

Paul Gedoun is selling his third project, <a href="https://www.apartments.com.au/new-apartments/radia-rainbow-bay-271-boundary-street-coolangatta-qld-4225">Radia Rainbow Bay</a>, after recently completing, and selling out, <a href="https://www.apartments.com.au/buildings/esprit-217-227-boundary-street-coolangatta-qld-4225">Esprit</a>. He has plans for a <a href="https://www.apartments.com.au/news/qld/first-look-s-s-projects-proposes-88-apartment-wellness-tower-at-coolangattas-boundary-street">fourth building</a>, 88 apartments on <a href="https://www.apartments.com.au/new-apartments/209-213-boundary-street-coolangatta-qld-4225">Boundary Street</a>.

Joel Robinson

Rainbow Bay apartment doubles in price since off the plan sale during pandemic

The long-planned transformation of Brisbane's historic Shafston Estate has taken another major step, with Capella Hotel Group announced as the luxury hospitality partner behind what will become Brisbane's first branded residences.

The project, to be known as Capella Residences Brisbane, is being delivered by Verso Projects at the landmark Kangaroo Point riverfront estate, with completion targeted for 2029.

The announcement follows a series of planning changes to the project over recent years. The site was originally approved in 2023 for a 15-level, 37-apartment development designed by Rothelowman for Burgundy Group before Verso Projects took over the 10,070 sqm riverfront holding and lodged revised plans with Kerry Hill Architects to increase the development to a 25-level tower with 51 apartments.

The latest announcement confirms Capella Hotel Group will bring its branded residential offering to the project, marking just the second Capella Residences development globally after Seoul, and the group's first branded residential project in Australia.

The <a href="https://www.apartments.com.au/new-apartments/23-castlebar-street-kangaroo-point-qld-4169">Castlebar Street development</a> will centre around the restoration of the heritage-listed Shafston House, one of Brisbane's oldest residences, originally constructed in 1851 by Reverend Robert Creyke as a single-storey cottage known as Ravenscott.

<img alt="Capella" data-entity-type="file" data-entity-uuid="2b9f4ce5-638f-4d6b-8082-3ca7e4b75fca" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-09%20at%207.20.41%E2%80%AFAM.png?VersionId=f7aeqsW_DzOJI4FymWb3lD8NptSfsP7q" />

Capella said the project aligns with its focus on heritage-led developments, with the Brisbane estate combining the restored historic residence with a new luxury apartment tower and hospitality-inspired resident amenities.

Residents will have access to the Capella Living Room, a concierge-led communal space inspired by the group's luxury hotels, alongside landscaped gardens, six swimming pools, wellness and recreation facilities.

The broader estate will also include two riverfront homes, a six-berth private marina, porte cochère arrival experience, secure basement parking and a new section of public riverwalk along the Brisbane River frontage.

The heritage Postal Depot Building will also be retained and repurposed as a guest house, in line with the revised development plans.

The project represents another evolution for the site, which Kerry Hill Architects previously described as a rare opportunity to restore one of Brisbane's most significant heritage estates while creating a new benchmark for apartment living.

"The Shafston Estate provides a once-in-a-generation opportunity to restore one of Brisbane's finest heritage precincts and to reinstate residential use as a unique site perched on the edge of Kangaroo Point," Kerry Hill Architects said in its Urban Context Report accompanying the planning submission.

"The project will celebrate excellence in sub-tropical residential design, setting a new benchmark for vertical living in Brisbane."

Verso Projects, which now has an $8.5 billion development pipeline spanning more than 6,000 dwellings across apartments, townhouses, retail and commercial projects, said the partnership with Capella would elevate the development beyond a traditional residential project.

"We feel honoured to be restoring Shafston Estate to its former glory, elevating it to new heights of luxury and excellence underpinned by Capella's distinctive service ethos and design philosophy, and making it a standout landmark in Brisbane," Verso Projects CEO Steve Laffey said.

"By partnering with Capella, globally recognised for its refined approach to luxury hospitality and deep respect for cultural and historical context, we will elevate this project beyond a residential offering into a world-class destination."

Capella Hotel Group President Roland Fasel said Brisbane's emergence as a global city made it the right location for the company's Australian residential debut.

"Brisbane is a city on the cusp of something remarkable, and Capella Residences is our commitment to being part of that story," Fasel said.

"The Capella residential experience is more than luxury. It is about a sense of belonging to a place with deep meaning."

Private appointments have now opened for the project, with a display suite expected to open in late 2026 ahead of the planned 2029 completion.

Capella to launch Brisbane's first branded residences at Shafston House, Kangaroo Point

Lewis Land's latest apartment release within its <a href="https://www.apartments.com.au/new-apartments/harbour-shores-biggera-waters-564-oxley-drive-biggera-waters-qld-4216">Harbour Shores</a> masterplan is targeting one of the Gold Coast's fastest-growing buyer groups, with almost a third of apartments at Solis priced below $1 million.

The seven-storey building at Biggera Waters will comprise 91 apartments, including 24 one-bedroom residences starting from $778,000, a price point Lewis Land says is aimed squarely at first home buyers struggling to enter the Gold Coast market.

<img alt="Harbour Shires" data-entity-type="file" data-entity-uuid="e7486e37-22f6-4c92-b212-9b0622070b8f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-08%20at%209.09.34%E2%80%AFAM.png?VersionId=W8MJwJUCf6HkIyl_EVSksnd.QI6MZryY" />

<a href="https://www.apartments.com.au/developers/lewis-land-group">Lewis Land</a> Head of Development Michael Long said the developer deliberately allocated a significant proportion of the project to more affordable apartment types.

"First home buyers have been priced out of many parts of the Gold Coast, and we saw a clear opportunity to address this and play our part in a longer-term housing solution," Long said.

"That's why 24 of the 91 apartments being delivered at Solis have been designed and priced for the city's next generation of homeowners, quality one-bedroom apartments, half of which include an additional multipurpose room to maximise space and flexibility.

"This approach places 30 per cent of apartments in Solis under $1 million, and with close proximity to Harbour Town's future light rail extension connecting residents to the city's major employment and knowledge hubs, it's a win for buyers looking to secure their first property."

<img alt="Sores" data-entity-type="file" data-entity-uuid="550526d3-73ba-4710-9739-c5f4294a30ef" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202026-07-08%20at%209.09.29%E2%80%AFAM.png?VersionId=cQQdXHt9wS0UXwZEm5Py5bH_3kAmzyhu" />

Designed by BDA Architecture, Solis will deliver a mix of one, two and three-bedroom apartments, with residences ranging up to 232 sqm. Apartments feature generous balconies and contemporary finishes, while residents will have access to Harbour Shores' lagoon pool, clubhouse, tennis court, gym, yoga studio and sauna.

The focus on first home buyers resonated with purchaser Holly Humphreys, who said she and her boyfriend spent more than a year searching for their first property before shifting their attention from houses to apartments.

"We fell in love with the first house we bid on and got our hopes up, but after repeated knockbacks we learned not to get too attached," Humphreys said.

"We offered at the high end of price guides, but sales kept going even higher. That's where we really struggled and we needed to re-evaluate our budget and our expectations. Standalone houses were off the table, and we pivoted to apartments and townhouses."

Humphreys said it was encouraging to see developers recognising the growing demand from first home buyers.

"There's a growing number of young buyers looking to enter the market earlier because they understand that getting in now can make a real difference as prices continue to rise," she said.

"It's fantastic to see a developer recognise this and then actively take measures to deliver an apartment with us in mind."

Solis is the first development planned within the second stage of the Harbour Shores masterplan, with early works expected to commence in September 2026.

[smartcode_project_cta:default project_id=113271]

Lewis Land targets first home buyers at latest Harbour Shores release, Solis

Luxury apartment developer Abadeen has recorded $19.25 million in apartment sales across two of its Lower North Shore developments in the lead-up to the end of the financial year, headlined by the sale of a $6.75 million penthouse at <a href="https://www.apartments.com.au/buildings/koyo-crows-nest-5-rodborough-avenue-crows-nest-nsw-2065">KOYO in Crows Nest.</a>

The transactions also included the sale of a newly completed three-bedroom apartment at <a href="https://www.apartments.com.au/buildings/park-residences-cremorne-2-sutherland-street-cremorne-nsw-2090">Park Residences in Cremorne</a> for $6.35 million, with the residence selling shortly after the project's first public inspections following completion.

The sales come as completed, owner-occupier-focused apartments continue to attract strong demand across Sydney's Lower North Shore, particularly from buyers looking for certainty and immediate occupancy.

The penthouse at KOYO spans 491 sqm across a single level and was designed by architect Koichi Takada. The development is one of Abadeen's flagship boutique projects in Crows Nest.

[smartcode_project:default project_id=108800 project_image_fid=370093]

Abadeen Executive Chairman and Founder Justin Brown said buyer activity lifted noticeably in the lead-up to the end of the financial year.

"We saw a clear increase in enquiry levels, inspection numbers and buyer engagement across our completed projects leading into the end of the financial year," Brown said.

"Buyers have become far more decisive over the past six months. The combination of improving confidence, limited supply and the ability to physically inspect completed residences is creating strong competition for premium apartments in the best locations."

Brown says the&nbsp;response to Park Residences following completion has been particularly strong.

"Buyers want certainty and are responding positively to the opportunity to walk through a finished product, inspect the quality firsthand and move in immediately," Brown suggested.

"Projects such as Park Residences and KOYO demonstrate that when the product is exceptional and the location is irreplaceable, buyers are prepared to act quickly."

[smartcode_project:default project_id=114246 project_image_fid=370116]

Abadeen CEO Joe Tack said quality continued to differentiate projects in the current market.

"Today's buyers are incredibly discerning," Tack said.

"They are seeking larger floorplans, premium finishes, walkability, lifestyle amenity and confidence in the developer delivering the project. Well-designed boutique developments continue to outperform because they offer something genuinely difficult to replace.

"The enquiry we are seeing across our completed and recently completed Lower North Shore portfolio is very encouraging, and we expect this momentum to continue into spring."

The sales follow increased enquiry across Abadeen's Lower North Shore portfolio which also includes <a href="https://www.apartments.com.au/buildings/northcote-collective-naremburn-2-northcote-street-naremburn-nsw-2065">Northcote Collective in Naremburn</a> which also completed recently.

KOYO penthouse headlines Abadeen's $19.25 million EOFY sales flurry

The City of Sydney has approved plans for <a href="https://www.apartments.com.au/developers/billbergia">Billbergia Group</a> and Metrics Credit Partners’ $3.5 billion Castlereagh Place project in the heart of the Sydney CBD

The towers will be among the tallest in <a href="https://www.apartments.com.au/developments/sydney-nsw-2000">Sydney</a>'s CBD, with more floors than any other residential tower in the city.&nbsp;

The 6,000 sqm site was acquired by the joint venture partners in 2024. It is the largest amalgamated land parcel in the Sydney CBD and comprises eight individual sites fronting Castlereagh, Pitt and Liverpool Streets.&nbsp;

<a href="https://www.apartments.com.au/new-apartments/castlereagh-place-sydney-324-348-pitt-street-sydney-nsw-2000">Castlereagh Place</a> will transform an underutilised city block into a landmark mixed-use destination, anchored by two 82-storey towers comprising 607 luxury residences above an 8-level podium housing a 209-room luxury hotel. A 1,000 square metre civic park on ground level features a curated mix of food, beverage and retail.

The plans have been refined over the past year to rebalance the residential and hotel offering, and reconfigure the retail footprint to create a stronger, more dynamic dining experience.

A three-level flagship building on the prominent corner of Pitt and Liverpool Streets will be the gateway to the Castlereagh Place lifestyle precinct. Set to become a Sydney icon, the building is capable of housing multiple hospitality venues.

“Castlereagh Place is designed to be the City's next great urban oasis - an energetic mixed-use precinct that pulses with life, day and night,"&nbsp;said Joseph Kinsella, Group Director of Billbergia.

"It will bring the vibrancy of places like Barangaroo and Darling Quarter into a more accessible, central destination at the very heart of Sydney."

Kinsella said the project will build on&nbsp;Sydney’s growing laneway culture with the City’s largest network of new activated lanes - an expanded, next-generation take on precincts like Angel Place, Palings Lane and Ash Street in Wynyard.

[smartcode_project:default project_id=134477 project_image_fid=374401]

Castlereagh Place has been designed by architects <a href="https://www.apartments.com.au/architects/fjc-studio">fjcstudio</a> in collaboration with Trias Studio, Aileen Sage and Polly Harbison Design, joint winners of an international design competition in 2018.&nbsp;

Signature design elements from the original scheme remain unchanged, while the public domain has been significantly enhanced, delivering 60 per cent more open-to-sky space.

Pedestrian access will also be enhanced through new laneways linking Pitt, Liverpool and Castlereagh Streets, drawing people into a new civic park with outdoor seating, landscaping and integrated public art.

With activated laneways supported by strong hospitality offerings, Castlereagh Place is tipped to become a vibrant new dining destination in the heart of Sydney’s CBD.

It marks the largest undertaking to date for the Billbergia and Metrics Credit Partners partnership. Together they are developing other underutilised Sydney sites into mixed-use precincts, including the $2.2 billion Concord Central and the $1.3 billion Chatswood Grand Residences.

Metrics Managing Partner and Group CEO Andrew Lockhart said Castlereagh Place is a landmark project that will redefine Sydney’s skyline.

"As the tallest residential high-rise development, the revitalised site will offer panoramic views across the CBD and surrounds. We are excited to partner with Billbergia to reinvigorate an underutilised site and create a sophisticated and contemporary mixed-use offering situated in the heart of Sydney.”

Total apartments within the towers have increased to 607 dwellings, with a focus on larger floorplans. Aligned to growing market demand, Castlereagh Place now comprises 299 three-plus-bedroom apartments, 198 two-bedroom units and 110 one-bedroom configurations.

[smartcode_project:default project_id=134477 project_image_fid=374402]

Resident amenities will include an exclusive residents club containing a gym, rooftop pool, dining rooms, co-working spaces, library, golf simulator, games room, cinema room, and access to an exclusive concierge service. There will be around 500 basement car spaces below the towers.

The development will also include a state-of-the-art wellness centre, set to feature a bathhouse with magnesium pools, hot/cold plunge pools and premium amenities.

&nbsp;

According to fjcstudio, the towers will feature distinctive yet elegant architectural design reflecting Sydney’s geometry and urban character, with a network of through-site links and intimate public spaces activating the streetscape.

"Castlereagh Place is a city-making project of significant scale and ambition," said Richard Francis-Jones, Design Director at fjcstudio.

"It will create a rich urban complex of public open spaces, landscaped gardens, and vibrant laneways. Defining these new public spaces and the important streetscape of Castlereagh Street is a sequence of fine-grained, diverse retail and hotel architecture designed in collaboration with Aileen Sage, Polly Harbison Design and Trias.

“Rising above the tree-lined, human-scale streetscape are two slender residential towers that will transform the city skyline and look towards the Harbour, Hyde Park, and the Royal Botanic Garden.”

Demolition and early construction works have commenced onsite at Castlereagh Place.

[smartcode_project_cta:default project_id=134477]

Billbergia, Metrics, approved for $3.5 billion Sydney skyscrapers

MAD Architects

<html><body>
The next entry in the <a href="/news/southbank-by-beulah-designs-revealed-at-future-cities-symposium">"Southbank by Beulah"</a> design competition that Apartments.com.au will be putting under the spotlight is MAD Architects and Elenberg Fraser's "Urban Tree" proposal.

Rejecting the typical notion of the Melbourne skyscraper found within the central city, MAD and EF's design instead favours an organic design which introduces a silhouette of natural forms – mountain, tree and cloud – into a dense urban environment.

According to the architects, the Urban Tree provides a distinct and iconic scheme for the Melbourne skyline, and one which celebrates Melbourne's parks and gardens by allowing citizens to connect with nature.

The design was informed by carefully studying the tower’s site and composition, and rather than maxing out the planning envelope, instead proposes a single tower strategy to avoid over-crowding and to maintain and allow sightlines from the surrounding high-rises while also maximizing the views from the residential and hotel programs on the upper floors.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/06_mad_southbank-by-beulah.jpg" rel="gallery-all" title="The podium is envisaged as a 'mountain village'. Image: MAD Architects and Elenberg Fraser "><img alt="" class="image-article-full-width-580px" height="583" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/06_mad_southbank-by-beulah.jpg?itok=JKAZU960" title="The podium is envisaged as a 'mountain village'. Image: MAD Architects and Elenberg Fraser " width="580"></a>

<figcaption>The podium is envisaged as a 'mountain village'. Image: MAD Architects and Elenberg Fraser</figcaption></figure><blockquote>
The future of our cities needs to have an emotional connection between humanity and nature.

Urban Tree will feature small, green foothills that lead pedestrians up to the ‘mountain village’, with amenities along Southbank Boulevard including a children’s playground, public artwork and a water feature.

- Ma Yansong, Founder &amp; Principal Partner, MAD Architects
</blockquote>

The podium is envisaged as a ‘mountain village’, with the typical massing of a retail/mall space reduced and a more intimate human-scale introduced. 

The urban spaces are stacked vertically and landscaped with lush green walls and trees to give visitors and residents alike, the feeling that they are in nature, rather than in the middle of a dense urban environment.

The tower rises up out of the mountain village like a tree, to a maximum height of 360m - hence the Urban Tree moniker.

Clad in transparent glass, it employs an innovative Glulam timber façade structure that mimics tree roots twisting upwards, reinforcing the tower’s organic shape. Sky gardens are interspersed throughout that vertically extend the urban green up the height of the tower.

The pinnacle of the tower is ‘the cloud’ - a cantilevered structure that accommodates the public amenities for the hotel including lobby, restaurant, bar, and observation deck, and offering expansive and all-encompassing views of Melbourne.

Composed of an ETFE membrane façade, it is lightweight and features varying degrees of transparency. Towards the edges, ‘the cloud’ becomes translucent, emulating a real cloud so that it gives the sensation of air and lightness, becoming a blur as it blends into the sky.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/09_mad_southbank-by-beulah.jpg" rel="gallery-all" title="The Urban Tree will be topped at its pinnacle with 'the cloud' housing public amenities. Image: MAD Architects and Elenberg Fraser"><img alt="" class="image-article-full-width-580px" height="367" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/09_mad_southbank-by-beulah.jpg?itok=sEl4y_nn" title="The Urban Tree will be topped at its pinnacle with 'the cloud' housing public amenities. Image: MAD Architects and Elenberg Fraser" width="580"></a>

<figcaption>The Urban Tree will be topped at its pinnacle with 'the cloud' housing public amenities. Image: MAD Architects and Elenberg Fraser</figcaption></figure>At street level, the tower maintains a cohesive design language drawing on and responding to the Southbank Boulevard transformation project.

The design team have proposed an inviting plaza landscape that integrates urban activation spaces, and revitalizes the street level in a way that encourages people to gather and linger. Conceived as a series of small, green foothills that lead pedestrians up to the ‘mountain village’, the scheme seeks to link the ground plane to the building.

MAD and EF introduce nature into the urban context, by remodelling the typical high-rises typically found in cities.

Materializing as a ‘mountain in the city’, the design establishes open connections between the interior and exterior spaces in the form of large terraces, gardens, and public art zones.

The winning design for the “Southbank by Beulah” competition will be announced on August 8th, 2018.
</body></html>

Laurence Dragomir

Southbank by Beulah: MAD Architects & Elenberg Fraser - The Urban Tree

<html><body>
With its Southbank by Beulah ‘Future Cities’ Symposium sold out to a 1,000 strong crowd, <a href="/developers/beulah">Beulah International</a> handed over the stage to the 6 competing architectural teams to reveal their design responses for the <a href="/news">118 City Road</a> site.

Working to a maximum height of 360m above street level and accommodating a GFA of in excess of 250,000 sqm, each of the teams took a unique approach to site reflecting on its position adjacent to the soon to be greened Southbank Boulevard which links the Royal Botanical Gardens to <a href="/new-apartments/southbank-vic-3006">Southbank's</a> promenade and the river beyond.

The teams initially pitched their respective designs for the site to Beulah International across two days at the recently installed Beulah Pavilion situated at Queensbridge Square, Southbank.

Designed by Samson Tiew from <a href="/architects/one-design-office">One Design Office</a>, the pavilion will act as an exhibition space for all of the design entries now that they have been publicly revealed.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/southbank_pop_up_pavilion.jpg" rel="gallery-all" title="Samson Tiew's pop-up pavilion for Beulah International. Image: Beulah"><img alt="" class="image-article-full-width-580px" height="228" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/southbank_pop_up_pavilion.jpg?itok=LKHAchxh" title="Samson Tiew's pop-up pavilion for Beulah International. Image: Beulah" width="580"></a>

<figcaption>Samson Tiew's pop-up pavilion for Beulah International. Image: Beulah</figcaption></figure>Below is a summary of each of the designs;

<h2><a href="/news/southbank-by-beulah-big-fk-the-lanescraper">BIG + FK - 'The Lanescraper'</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/54b6eb4e85df98fa8a5cf9a915846f0e.jpg" rel="gallery-all" title="The Lanescraper by BIG + FKA. Images: BIG "><img alt="" class="image-article-full-width-580px" height="580" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/54b6eb4e85df98fa8a5cf9a915846f0e.jpg?itok=PFnb8dRX" title="The Lanescraper by BIG + FKA. Images: BIG " width="580"></a>

<figcaption>The Lanescraper by BIG + FKA. Images: BIG</figcaption></figure>Celebrating <a href="/developments/melbourne-vic">Melbourne's laneways</a>, 'The Lanescraper' introduces a series of laneways rising up the height of the tower providing spaces for various programmatic uses and assisting in reducing the visual mass while also providing areas of respite.

<h2><a href="/news/southbank-by-beulah-coop-himmelblau-architectus-the-beulah-propeller-city">COOP HIMMELB(L)AU + architectus - 'The Propeller City'</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/57cd5cc9f84cc869dfa9edc0747109ac.jpg" rel="gallery-all" title="COOP Himmelb(l)au + Architectus' The Propeller City. Images: COOP Himmelb(l)au"><img alt="" class="image-article-full-width-580px" height="363" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/57cd5cc9f84cc869dfa9edc0747109ac.jpg?itok=peJzkIqL" title="COOP Himmelb(l)au + Architectus' The Propeller City. Images: COOP Himmelb(l)au" width="580"></a>

<figcaption>COOP Himmelb(l)au + Architectus' The Propeller City. Images: COOP Himmelb(l)au</figcaption></figure>The Propeller City concept is named so because of its propeller-like element which crowns the building and can be programmed as penthouses, or potentially a restaurant or function space.

At ground level on the corner of Southbank Boulevard and City Road's the BMW Experience centre draws on COOP Himmelb(l)au's BMW Welt in Munich as an invitation for the public to enter and explore the building.

<h2><a href="/news/southbank-by-beulah-mad-architects-elenberg-fraser-the-urban-tree">MAD Architects + elenberg fraser - 'The Urban Tree'</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/03_mad_southbank-by-beulah-768x500.jpg" rel="gallery-all" title="The Urban Tree by MAD Architects + Elenberg Fraser. Image: MAD Architects"><img alt="" class="image-article-full-width-580px" height="378" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/03_mad_southbank-by-beulah-768x500.jpg?itok=CHg1nBaW" title="The Urban Tree by MAD Architects + Elenberg Fraser. Image: MAD Architects" width="580"></a>

<figcaption>The Urban Tree by MAD Architects + Elenberg Fraser. Image: MAD Architects</figcaption></figure><blockquote>
Defying the typical glass, box-like buildings of Melbourne that appear detached from the city’s historic parks and natural local terrain, MAD’s organic design introduces a silhouette of natural forms – mountain, tree, cloud – into the dense city center, offering a distinct and iconic scheme for the skyline, that reconnects citizens with nature.

The pinnacle of the design is ‘the cloud’ – a cantilevered structure that houses the public amenities for the hotel (lobby, restaurant, bar, and observation deck), and offers 360° views of Melbourne. 

- MAD Architects
</blockquote>

 

<h2><a href="/news/southbank-by-beulah-mvrdv-woods-bagot-the-stack">MVRDV + Woods Bagot - 'The Stack'</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/mvrdv_wb_sbb_media_image_01.jpg" rel="gallery-all" title="The Stack by MVRDV + Woods Bagot. Image: Woods Bagot"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/mvrdv_wb_sbb_media_image_01.jpg?itok=5QAuHCCs" title="The Stack by MVRDV + Woods Bagot. Image: Woods Bagot" width="580"></a>

<figcaption>The Stack by MVRDV + Woods Bagot. Image: Woods Bagot</figcaption></figure><blockquote>
MVRDV and Woods Bagot have proposed a “new kind of skyscraper” for a landmark mixed-use site in Melbourne’s Southbank. The Stack is one of six invited entries in an architectural competition organised by the site’s owners Beulah International, a Melbourne-based developer known for its commitment to excellence in local design.

Eschewing Southbank’s typical model of podium and tower – a typology that has always promised but seldom delivered – the Stack is a confident prism with public interface on all sides.

- Woods Bagot
</blockquote>

<h2><a href="/news/southbank-by-beulah-oma-conrad-gargett-the-base">OMA + Conrad Gargett - The Base</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/oma_conrad_gargett.jpg" rel="gallery-all" title="The Base by OMA + Conrad Gargett. Image: Mr.P"><img alt="" class="image-article-full-width-580px" height="549" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/oma_conrad_gargett.jpg?itok=60TfboMU" title="The Base by OMA + Conrad Gargett. Image: Mr.P" width="580"></a>

<figcaption>The Base by OMA + Conrad Gargett. Image: Mr.P</figcaption></figure><blockquote>
At a height of 345m and total GFA of 255,000 m2, the project would be the largest building that OMA designed after CCTV.  

OMA’s design proposes a tower stemming from a base that acts as a 24/7 mixed-use vertical city with cultural, commercial, educational and social program elements bound together with the more generic programs of retail, food and beverage.

In this vertical city, there are highways of movement through large express escalators, shortcuts by elevators, and laneways to wander on through normal escalators, stairs, and voids.

The Base follows the outline of the site and then tapers back to a slab 100m above the city

- OMA
</blockquote>

<h2><a href="/news/southbank-by-beulah-un-studio-cox-architecture-the-green-spine">UN Studio + COX - 'The Green Spine'</a></h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/unstudio_cox.png" rel="gallery-all" title="The Green Spine by UN Studio + COX. Image: COX "><img alt="" class="image-article-full-width-580px" height="517" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/unstudio_cox.png?itok=jUDyOmQC" title="The Green Spine by UN Studio + COX. Image: COX " width="580"></a>

<figcaption>The Green Spine by UN Studio + COX. Image: COX</figcaption></figure><blockquote>
Cox Architecture and UN Studio have imagined ‘The Green Spine’ for International design competition ‘Southbank by Beulah’.

The distinct design is the product of the two firms’ collaborative, conceptual thinking of future living. Characterised by twisting cascades of greenery that appear to be cut out from the tower forms, Cox Architecture and UN Studio’s submission considers nature, culture and well-being within the urban framework.

- COX Architecture
</blockquote>

The Southbank by Beulah designs will be exhibited at the Beulah Pavilion until August 1, located in front of the Red Stair Amphitheatre in Southbank.

The winning design for the “Southbank by Beulah” competition will be announced on August 8th, 2018.

Editor's note 06/08/2018: Links have been added to each individual entry as they are published on the site. Click on the heading of each to open the corresponding article.
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