Preliminary data by research giant Charter Keck Cramer reveals a 54 per cent decline in Build to Sell apartments across Australia's capital cities, while the Build to Rent boom continues with a 378 per cent increase over the last five years.

Charter Keck Cramer's upcoming National State of the Market Report - Key Metropolitan Areas, scheduled for release in September, will reveal&nbsp;a dramatic transformation in apartment supply patterns across Australia's capital cities between FY2016-2020 and FY2021-2025.

The Build to Sell (BTS) apartment sector has experienced a substantial contraction, with total supply falling by 54 per cent compared to the previous five-year period. The decline represents a reduction of 149,200 apartments across all capital cities.

<img alt="BTS Charter Keck Cramer" data-entity-type="file" data-entity-uuid="3db2ddf3-e7c0-481f-b8b9-63efb365cb80" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202025-08-20%20at%2011.26.34%E2%80%AFAM.png?VersionId=bsQl8inhZA7FeiPamnGvw1tse0obBdSd" />

Sydney led the downturn with a decrease of 73,600 apartments, followed by Melbourne (-42,800) and Brisbane (-26,800). Perth and Adelaide also recorded significant declines of 6,400 and 2,400 apartments respectively. Only Gold Coast and Canberra bucked the trend, with modest increases of 500 and 2,300 apartments.

In stark contrast, the Build to Rent (BTR) sector has emerged as a major force in the apartment market, recording a remarkable 378% increase in supply. This growth added 8,590 apartments across the capital cities during FY2021-2025. Melbourne dominated BTR growth with 6,160 additional apartments, while Sydney contributed 2,100 units. Brisbane and Canberra also recorded growth of 800 and 330 apartments respectively. Gold Coast and Perth recorded minor declines, while Adelaide maintained steady levels.

<img alt="BTR CKC" data-entity-type="file" data-entity-uuid="ca13ffd4-ab93-4828-afd2-4c3dccbd2b51" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202025-08-20%20at%2011.28.54%E2%80%AFAM.png?VersionId=SXNnpcJuFD36ViWOwF6izBBqcQc3NWao" />

“These preliminary findings indicate a fundamental shift in Australia's apartment development landscape, with traditional Build to Sell models giving way to institutional Build to Rent developments,” said Richard Temlett, Charter Keck Cramer’s National Executive Director of Research.

"This transition reflects changing investor preferences, regulatory environments and housing affordability challenges across major metropolitan areas.”

The complete Charter Keck Cramer National State of the Market Report – Key Metropolitan Areas will provide comprehensive analysis of these trends, their underlying drivers and implications for developers, investors and policymakers when released in September.

Joel Robinson

Build to Sell apartment supply drops 54% in five years across Australian capital cities

Verso Development Group is seeking to bring over 1,100 apartments to the heart of Brisbane's Toowong, with plans filed for a $1 billion, triple tower development known as Toowong Central.

The landmark urban regeneration project "aims to reshape the core of Brisbane’s inner-west riverside suburb."

Covering over 1.4-hectares across&nbsp;Sherwood Road, High Street, and Jephson Street, Toowong Central has been designed by KHA and will comprise three towers rising 49, 55, and 58 levels.

<img alt="Toowong Central" data-entity-type="file" data-entity-uuid="48611e3d-7123-4b99-b2cb-bfa4bc98024f" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/amenities.png?VersionId=yKBexB.BgCkq4OET8fHDkWs0d3DjxOKJ" />

According to the Urban Context Report prepared by Urbis, Toowong Central is positioned as a “city-defining precinct reclaiming Toowong as ‘the best destination in the west’,” with a vision to deliver density differently, strengthen Toowong’s identity, and lead subtropical urban design.

There will be a wide range of apartment configurations, from one-bedrooms to five-bedroom penthouses, as well as short-term accomodation offerings. The design prioritises pedestrian permeability, with an activated public realm featuring a central civic plaza, laneways, and street-level retail and dining.

“The central square’s structure, programming, scale and location creates a social anchor - shaped by its edges, flexible for use, and animated by a diversity of experiences throughout the day and into the evening,” the Urban Context Report noted, reinforcing the project's ambition to become a vibrant community destination.

Design excellence was pursued through an international design competition, attracting entries from renowned practices such as UNStudio and BIG. KHA’s winning design distinguished itself with a ceremonial approach to the public realm, integrating terraces, tiered seating, and green infrastructure to promote social interaction and resilience.

The development builds upon two existing approvals: the 25- and 20-storey towers of the Aviary Toowong proposal, and a separate 25- and 24-storey approval at 88 Jephson Street. Consolidation of these fragmented landholdings under a precinct-wide approach allows for increased community value and cohesive urban integration.

Urbis Director Nicholas Stevenson said Toowong Central will bridge the gap in Toowong's current experience, unlocking the potential of the wider precinct.

"Overcoming experiential constraints and leveraging contextual advantages – Toowong Central will redefine Brisbane's inner west.”

<img alt="Toowong Central" data-entity-type="file" data-entity-uuid="73f7a702-625d-452d-9df2-30a0863ac1e8" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/master.png?VersionId=TZdh6wxGC_8IIroXpdkZfuhlS8mFZnea" />

Toowong Central’s ambition extends beyond residential and commercial outcomes. Uses under consideration include a world-class hotel, university facilities, a museum, and health and wellness services, reflecting its role as a western gateway to Brisbane’s growing innovation corridor between the CBD and the University of Queensland.

Urbis Managing Partner James Tuma said Brisbane has no greater opportunity to showcase the future of urban living than Toowong – a sustainable, economically vibrant, and people-centric place that embodies the best of Brisbane.

[The plans] gives us a glimpse into our future as a globally relevant, youthful, entrepreneurial, and distinctly subtropical city.”

$1 billion Toowong Central to deliver 1,100 apartments to undersupplied Brisbane market

In <a href="https://www.apartments.com.au/developments/runaway-bay-qld-4216">Runaway Bay</a>, new townhouse-scale waterfront residences are rare - but ones built to the standards found on Sovereign Island are almost unheard of.

<a href="https://www.apartments.com.au/new-townhouses/ocean-suites-on-jennifer-10-12-jennifer-avenue-runaway-bay-qld-4216">Ocean Suites on Jennifer</a>&nbsp;changes that, delivering a calibre of construction and detailing that places its seven villas well above the typical market offering in this northern Gold Coast pocket.

Ocean Suites on Jennifer will be move-in ready before Christmas this year, giving buyers the chance to spend the summer on the water in one of Runaway Bay’s rare new waterfront residences.&nbsp;

[smartcode_project:default project_id=138718 project_image_fid=214444]

The development is a collaboration between <a href="https://www.apartments.com.au/architects/stuart-osman">Stuart Osman Design</a> and <a href="https://www.apartments.com.au/developers/sand-side-developments">Sand Side Developments</a>, with construction by <a href="https://www.apartments.com.au/builders/alroe-constructions">Alroe Constructions</a>.

Architect Stuart Osman says the intent from the outset was to create a home people would be drawn to. “When you build anything, the design is to make you want to go hang out in this house,” he says.&nbsp;

Ocean Suites on Jennifer’s design features a front façade softened with planter boxes, rear pool areas, and rooftop decks looking over the water.&nbsp;

Inside, voids and high skylights bring daylight deep into the centre of each home, while ceiling heights of 2.85 metres maintain a strong sense of volume.

Each four-level residence spans 345 to 388 sqm, with layouts accommodating multi-generational living - a ground-floor bedroom suite for older family members and upper levels for the rest of the household. A lift connects all floors.

[smartcode_project:default project_id=138718 project_image_fid=214435]

For Andrew Erwin, Director at NPA, the project’s appeal lies in both its location and the detail in execution.&nbsp;

"At Ocean Suites, you’ve got a canal-front setting with direct Broadwater access and a level of finish you’d normally only see in the city’s most prestigious addresses. The four-level layouts, the glass-framed living areas, the private pools, even the extended kitchens, every part of it has been designed with the buyer in mind,” he says.

Those buyers have so far been a mix of Gold Coast locals and interstate purchasers, many seeking a lock-up-and-leave holiday home or a downsized residence without sacrificing space for visiting family.&nbsp;

Older households with teenage children are a recurring profile, drawn to layouts that support multi-generational living and the ability to host extended stays.

[smartcode_project:default project_id=138718 project_image_fid=214432]

Material selection reinforces the project’s quality-first ethos, with every home appointed to a premium standard. Kitchens and ensuites feature engineered stone surfaces, complemented by prestige oak engineered timber floors, Victorian ash hardwood staircases, and soft loop-pile carpet.

Premium lighting, statement pendants, ceiling fans, and Fujitsu ducted air conditioning elevate both comfort and design. Each residence also includes a suite of high-end appliances as standard - Fisher &amp; Paykel integrated fridges, Bosch ovens, induction cooktops and dishwashers, Vintec wine fridges, and Franke sinks.

Beyond the interiors, residents enjoy an enviable lifestyle with rooftop terraces, private plunge pools, fire pit areas, outdoor showers, smart home automation, laundry chutes, and private pontoons.

[smartcode_project:default project_id=138718 project_image_fid=214452]

With no additional upgrade costs, Sand Side Developments underscores its no-shortcuts approach, delivering homes where luxury and amenity come as standard.

Osman adds that the kitchen has been designed as “the main hub of the house” with six metres high skylights above a galley-style layout that “makes it feel bigger, brighter, whiter” and “brings light into the centre of the home.”

Both architect and builder emphasise a shared commitment to delivering the intended design without compromise. “Working with Alroe’s structural team and their construction team, it’s been great to make sure that the look and feel that was originally intended is the result achieved at the end of the project,” Osman says.&nbsp;

[smartcode_project:default project_id=138718 project_image_fid=214453]

Outdoor living has been given equal consideration, with rooftop terraces designed for entertaining with a fire pit and bar, and spacious undercover patios featuring private plunge pools.

The marine access is as carefully executed as the homes themselves. An eight-metre gangway leads to a six-metre private pontoon capable of mooring vessels up to 30 feet, just 300 metres by water from the Broadwater.&nbsp;

Even the orientation of each villa has been optimised to capture long views down the canal, across the Broadwater, and south to Main Beach.

With construction in its final stages, just three of the seven villas remain, priced from $3.365 million to $3.695 million.

[smartcode_project_cta:default project_id=138718]

Sovereign Island standards come to Runaway Bay with Ocean Suites on Jennifer

Without local developer <a href="https://www.apartments.com.au/developers/gardner-vaughan-group">Gardner Vaughan Group</a>, it could be argued that the small suburb of <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a> would be left behind when it comes to both new housing and retail opportunities.

Gardner Vaughan, one of South East Queensland’s most reputable builder-developers, has been based in <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a> for the last decade. They plan to maintain their presence in the northern <a href="https://www.apartments.com.au/developments/brisbane-qld">Brisbane</a> suburb, just seven kilometres from Brisbane Airport and nine kilometres from the city, with the development of <a href="https://www.apartments.com.au/new-apartments/danby-lane-nundah-village-5-danby-lane-nundah-qld-4012">Danby Lane</a>, the first major project in several years in the heart of the town centre.

GVG will retain one of the commercial spaces in the new mixed-use building for their office headquarters. It will be located in the commercial podium, alongside several other new office spaces. Below will be a street-level retail precinct designed to reinvigorate the local economy, and above, 84 brand-new apartments.

[smartcode_project:default project_id=112531 project_image_fid=320114]

Over 60 percent of the apartments have already been snapped up, with buyers eager to secure one of the rare new apartments in <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a>, as well as to benefit from Gardner Vaughan’s solid reputation and long-standing presence in the local community.

[smartcode_project:default project_id=112531 project_image_fid=320117]

Gardner Vaughan identified the site at the corner of Buckland Road and Danby Lane for its proximity to key amenities. Within 400 metres of the development, <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a> Village offers a variety of cafes, restaurants, and pubs. <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a> Train Station, just 400 metres away, provides a quick 20-minute train ride into Roma Street.

The development has also attracted young families, drawn to the proximity of not one, but twelve parks, with Boyd Park and Oxenham Park being the most notable. Established families have shown interest due to the close proximity of <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a> State School and Mary MacKillop College.

The one- and two-bedroom apartments in the building have already been snapped up, while the larger three- and four-bedroom apartments—ranging from a generous 117 sqm to nearly 200 sqm—remain highly sought after. There are also just three exclusive luxury penthouses left to sell.

With its in-house construction capability, Gardner Vaughan has already commenced construction on-site and expects to complete the building by March 2027. It's hard to see another opportunity to buy brand new in <a href="https://www.apartments.com.au/developments/nundah-qld-4012">Nundah</a>, where creating a site anywhere near the scale of the Danby Lane is becoming more and more difficult.

[smartcode_project_cta:default project_id=112531]

Why Danby Lane is the focal point for change in Brisbane's Nundah

<a href="https://www.apartments.com.au/developers/metro-property-group">Metro Property Group</a>’s flagship townhouse development, Citrine Townhomes in <a href="https://www.apartments.com.au/developments/rochedale-qld-4123">Rochedale</a>, has reached another key construction milestone, with the first stage of townhouses now in the defects phase.

All building works for Stage 1 are complete, with the internal roads asphalted, line marking finished, and the bin store slab poured.&nbsp;All essential services, including permanent power, sewer, gas, and water, are now connected and operational.

The defects process is expected to continue until late-August.

<img alt="Citrine Townhomes, Rochedale" data-entity-type="file" data-entity-uuid="f48ad1d8-7bb2-424a-a378-2caa4d34c27d" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/017%20-%20%20ROLLEY%20PHOTO%20MEDIA%20%20%20-24072025.jpg?VersionId=o5BC3LgYTwxcufsjldO8mkPww3gix1NC" />

Stage 2 is also moving forward steadily, with all townhouses sheeted, the first coat of paint applied, and joinery installed throughout. Tiling has been completed on six of the seven blocks, and the pool is scheduled to be pebblecreted by the end of August.

Stage 3 continues to gather momentum, with external cladding completed on three of the eight blocks. All townhouses have been fully roughed-in for electrical, plumbing, and air conditioning, and the first two blocks have now progressed to internal sheeting.

Stage 1 and 2 are 100 per cent sold and there are now just 10 four-bedroom townhomes left in Stage 3, priced from $1,125,000.

[smartcode_project:default project_id=136295 project_image_fid=211]

Residents at <a href="https://www.apartments.com.au/new-townhouses/citrine-townhomes-rochedale-311-gardner-road-rochedale-qld-4123">Citrine Townhomes</a> can also look forward to high-quality shared amenities. The residents' facility will feature a pool, landscaped areas, and a BBQ space, contributing to a lifestyle-focused community environment.

Metro’s fully furnished display home has generated strong interest locally, reinforcing the market’s confidence in the project. Stage 1 and 2 are completely sold out and Stage 3 has officially launched and is selling fast. Just 10 townhouses remain for sale in the development.

[smartcode_project:default project_id=136295 project_image_fid=273134]

The broader Citrine development comprises 90 three and four-bedroom townhomes designed across two to three levels, offering a contemporary contrast to Rochedale’s surrounding single-family homes.

Located just 17 km from Brisbane CBD, Citrine is within walking distance to schools, parks, and the popular Rochedale Village, home to Coles, medical services, and dining options.

Metro Property Group remains on track for project completion, with settlements forecast for Stage 1 in October/November 2025, Stage 2 in November/December 2025, and Stage 3 in January/February 2026.

[smartcode_project_cta:default project_id=136295]

First stage of townhouses at Citrine Rochedale reaches completion milestone

Franze Developments

Investors have been flocking to Ryrie Home, Franz&eacute; Developments&rsquo; latest mixed-use development that forms part of the new Geelong Quarter.

Located at 44 Ryrie Street, Ryrie Home sits in the heart of the regional city&rsquo;s art precinct, pitching its proximity to Melbourne and cheaper housing prices as a drawcard for investors and owner-occupiers alike.

The project was listed as Urban&#39;s most popular investor project for Q1 2021 thanks to Geelong&rsquo;s low vacancy rate of 1.7 per cent and the 10 per cent per annum growth in apartments over the last three years.

And the transport improvements in Geelong, including the $100 million fast rail and the&nbsp;$6.7 billion Westgate Tunnel which will shave 20 minutes off any commute, has investors keen on securing a property in the growing area.

[smartcode_project:default project_id=5559 project_image_fid=88241]

Population growth is always a key driver for increased demand in the residential market, especially in regional areas.

With Geelong&rsquo;s population growth forecast at 3.14 per cent per annum, the demand for housing tends to&nbsp;yield consistent returns.

Geelong supports over 100,000 jobs, with Greater Geelong&#39;s output of economic development pegged at over $31 billion.

[smartcode_project:default project_id=5559 project_image_fid=168395]

The previously industrial city on the western edge of Port Phillip Bay is changing into one driven by services, as a range of major businesses shift head offices to Geelong.

Among these include Qantas, KFC, WorkSafe, Jetstar and the NDIA federal government agency administering the National Disability Insurance Scheme.

There&#39;s further development of new buildings, including the $174 million Geelong Convention Centre on the waterfront which will have 1000 seats and an exhibition centre.

There will be a new $91 million HQ for the Geelong council with 10,000 sqm of office space. Nearly $175 of increased tourism expenditure will come from the Spirit of Tasmania, which will relocate to the Geelong Port by 2029.

[smartcode_project:default project_id=5559 project_image_fid=88246]

Property investors are also being drawn to the region with the Bellarine Village Shopping centre selling for $38 million, and investment giant Brookfield looking to sell their 50 per cent stake in Geelong Port, which some investors say has a $1.8 billion value.

Ryrie Home is a short walk from the train station, shopping, dining, and the foreshore, as well as educational offerings, including Deakin University, which has over 60,000 students.

[smartcode_project:default project_id=5559 project_image_fid=88248]

The ground floor of the development will be activated with a curated selection of retail stores for buyers&rsquo; convenience.

The new development is a contemporary residential space in a well-connected village.

Designed by Architectus, the project boasts an authoritative and restrained grid fa&ccedil;ade, pedestrian laneways, commercial retail, and F&amp;B spaces, as well as hotel and residential lobbies.

Each residence has been cleverly planned to deliver great amenity, comfort and abundant storage, including a dedicated laundry room.

[smartcode_project_cta: project_id=5559]

Investors have been flocking to Ryrie Home, Franzé Developments’ latest mixed-use development that forms part of the new Geelong Quarter

max.kwok_55688

Why Ryrie Home, Geelong apartments have been a hit with investors

If you&#39;re looking for an affordably priced home, without compromising on quality or style, Geelong Quarter&#39;s latest addition,&nbsp;Ryrie Home, is a truly unique find.

With exceptional design by&nbsp;Architectus&nbsp;and delivered by the innovative team at&nbsp;Franz&eacute; Developments, these apartments won&#39;t be on the market long.

[smartcode_project:default project_id=5559 project_image_fid=88242]

Offering a collection of one, two and three-bedroom residences, Ryrie Home puts the focus on what really matters, and joy in the simplest pleasures.

We recently spoke with Franz&eacute; Developments&rsquo; director Paul Franz&eacute; to discuss the project&rsquo;s high-quality apartments.

MK: What are the highlights of Ryrie Home and what is attracting buyers to the project?&nbsp;

PF: There&#39;s a number of features that have been attracting buyers to Ryrie Home and helping it stand out in the marketplace.

Firstly, the central location in the arts precinct of Geelong CBD has&nbsp;even very appealing, as has the Residents Rooftop and&nbsp;private dining room with views over the&nbsp;city and bay.

[smartcode_project:default project_id=5559 project_image_fid=88243]

The interior design of the apartments by&nbsp;Architectus, 2.85m high ceilings and the high-quality&nbsp;finishes and fixtures have also been a big drawcard.

MK: What was the design brief for Architectus?&nbsp;

PF: To create high quality, liveable apartments that will stand the test of time.&nbsp;

MK: Where have buyers come from, and who is the development appealing to?&nbsp;

PF: A lot of our buyers have come locally from Geelong. Ryrie Home is appealing to&nbsp;first home buyers and young&nbsp;professionals as well as investors, some of whom are planning to downsize into their apartment at a later date.&nbsp;

[smartcode_project:default project_id=5559 project_image_fid=88246]

MK: What else does the Geelong Quarter community offer residents?&nbsp;

PF: The Ryrie Home residents have access to a Residents Rooftop with BBQ&rsquo;s, generous gardens and lots of seating, and of course the Northern bay views.

There is also an internal dining room that can be booked by the residents to host larger dinners or parties. On the ground plane, there is an abundance of retail offerings which will include restaurants, cafes, wine bars and a&nbsp;Gelateria.&nbsp;

MK: Why did you choose Geelong? Does this area offer strong investment opportunities?&nbsp;

PF: Geelong is the fastest growing regional city in Australia and it&#39;s truly a city on the rise. It&rsquo;s the perfect place to invest.&nbsp;

[smartcode_project:default project_id=5559 project_image_fid=88249]

MK: Where is the current buyer enquiry coming from?&nbsp;

PF: The majority of our enquiry is from local buyers in Geelong and the surrounding region. We have also had a spike of enquiry lately from Melbourne residents looking for a sea change.

[smartcode_project_cta: project_id=5559]

Offering a collection of one, two and three-bedroom residences, Ryrie Home puts the focus on what really matters, and joy in the simplest pleasures

Everything a buyer needs to know about Ryrie Home at Geelong: Five minutes with Franzé Developments

Victorian developer Franz&eacute; Developments has officially broken ground at their Geelong Quarter development, set to deliver Geelong&rsquo;s first major hotel and apartment project in 20 years.

The development, which broke ground on Wednesday, will deliver a landmark Holiday Inn tower, 16 luxury apartments at Ryrie Residences, and a separate 11-storey tower, Ryrie Home.

[smartcode_project:default project_id=5559]

Designed by Architectus, Ryrie Home encapsulates timeless style, giving you the perfect canvas to make your new home your own in Geelong.

Geelong is the fastest growing regional city in Australia, driven by employment opportunities, education, infrastructure and its coastal lifestyle.

&ldquo;Life is simpler in Geelong&rdquo;, the project marketing reads. &ldquo;You can take your time, and have everything you need for the way you want to live.&rdquo;

All homes at Ryrie Home feature a private balcony where you can enjoy the panoramic bay views and alfresco dining year-round.

<a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong"><img alt="" height="5529" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/geelong-quarter-44-ryrie-street-geelong-39bfcf2a4e4c879d068aec6f67c34916_0.jpg" width="5026" /></a>

The project features exposed concrete ceilings and floor-to-ceiling windows, merging a minimalist aesthetic with a sense of modern luxury in the bayside location.

The median sale price for apartments in Geelong has grown significantly, on average 10 per cent per annum over three years, suggesting strong capital growth returns for investors and owner-occupiers alike.

Boasting the perfect balance of lifestyle and opportunity, the development is located within walking distance to a selection of eateries and is situated nearby the Geelong train station.

<a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong"><img alt="" height="4784" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/geelong-quarter-44-ryrie-street-geelong-7a2d09ff003d91982e5f40427c457856.jpg" width="8210" /></a>

Ryrie Home offers a unique opportunity to enter a developing market, with an entry price at just $375,000 for a one-bedroom, one-bathroom apartment.

The project is expected to be completed in 2022.

The Victorian developer has officially broken ground at their Geelong Quarter development on Wednesday, set to deliver Geelong’s first major hotel and apartment project in 20 years

Franzé Developments break ground at mixed-use Geelong project, Ryrie Home

If you&#39;re looking for an affordably priced home, without compromising on quality or style, Geelong Quarter&#39;s latest addition, <a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong">Ryrie Home</a>, is a truly unique find. With exceptional design by Architectus and delivered by the innovative team at&nbsp;Franz&eacute; Developments, these apartments won&#39;t be on the market long.

Check out our video tour:

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="415" src="https://www.youtube.com/embed/C6-kjIF3XfQ" width="660"></iframe>

RYRIE HOME&nbsp;AT A GLANCE

Developer:&nbsp;<a href="/developers/franze-developments">Franz&eacute; Developments</a>

Architect:&nbsp;<a href="/architects/architectus">Architectus</a>

Location: 44 Ryrie Street, Geelong VIC 3220

Number of residences: 109

<figure><a class="colorbox colorbox-insert-image" href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong" rel="gallery-all" target="_blank" title="Ryrie Home. Image supplied. "><img alt="" class="image-article-full-width-580px" height="908" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/ryriehome-urban_2.jpg?itok=8cWOKpNU" title="Ryrie Home. Image supplied. " width="580" /></a>

<figcaption>Ryrie Home. Image supplied.</figcaption>
</figure>

The minimalist aesthetic of each property features exposed concrete ceilings and floor-to-ceiling windows bringing a sense of modern luxury.&nbsp;All homes feature a private balcony where you can enjoy the panoramic bay views and alfresco dining year-round.

<figure><a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong"><img alt="" class="image-article_full_width_580px" height="497" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/geelong-quarter-44-ryrie-street-geelong-08f4d1601c99a1f02cf738ed60234039.jpg?itok=AgJJ3pag" title="Ryrie Home. Image supplied. " width="580" /></a>

<figcaption>Ryrie Home. Image supplied.</figcaption>
</figure>

<figure><a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong"><img alt="" class="image-article_full_width_580px" height="381" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/geelong-quarter-44-ryrie-street-geelong-47ce5c5e6acc5dd4f56565391fc135e5.jpg?itok=oChMGo76" title="Ryrie Home. Image supplied. " width="580" /></a>

<figcaption>Ryrie Home. Image supplied.</figcaption>
</figure>

Each kitchen has been designed with spacious island breakfast bars and includes state-of-the-art Fisher &amp; Paykel appliances, and if you don&#39;t feel like cooking one night, Geelong Quarter has a superb selection of eateries within walking distance or if you&#39;d like to travel further afield, the Geelong Train Station provides a direct route to Melbourne CBD.

<figure><a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong"><img alt="" class="image-article_full_width_580px" height="678" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/geelong-quarter-44-ryrie-street-geelong-8b9bf1ee905f2b81c4ea7acbc665b1ba.jpg?itok=bxygf9_4" title="Ryrie Home. Image supplied. " width="580" /></a>

<figcaption>Ryrie Home. Image supplied.</figcaption>
</figure>

The bathrooms feature large-format floor and wall tiles with floating vanities and brushed nickel tapware - every detail has been considered.&nbsp;

Ryrie Home&#39;s material palette encapsulates timeless style, with stunning wooden flooring, and your choice of a light or dark design scheme, giving you the perfect canvas to make your new home your own.

If you&#39;d like to enjoy year-round holiday living at Ryrie Home, then <a href="/buildings/ryrie-home-geelong-44-ryrie-street-geelong">request a call from a Ryrie Home sales consultant</a> today via Urban.&nbsp;

Olivia Round

Urban's tour of the Ryrie Home display suite

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Geelong stands to gain the nation's first Holiday Inn Hotel &amp; Suites outlet as part of a freshly approved mixed-use development.

44 Ryrie Street is backed by Franzé Developments and consists of a commercial tower alongside the Holiday Inn Hotel &amp; Suites outlet. Owing to its overall size, the $150 million project was granted approval via the Planning Minisiter's office.

The Ryrie Street development shapes as the region's largest pending development and further adds to Geelong's growing impetus as a urban renewal hot spot. The 2,700 square metre corner site is located within the Geelong Activity Centre Zone.

Architectus handled design duties for the project, which sees an integrated and permeable street level link a multitude of uses. Approximately 1,000 square metres of ground floor retail space will tie the ground plane together, with the corner tower dedicated toward hotel needs.

The commercial tower is approved to include 7,400 square metres office space.

InterContinental Group will operate the Holiday Inn Hotel &amp; Suites outlet on a 20-year agreement; the agreement between developer and hotel operator was reached during late 2017. Valued at $75 million, the hotel component represents the largest new hotel project in the region for near on 20 years. 

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image114_6.jpg" rel="gallery-all" title="Street level perspective. Image: Franze Developments"><img alt="" class="image-article-full-width-580px" height="513" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image114_6.jpg?itok=ynEVLYbm" title="Street level perspective. Image: Franze Developments" width="580"></a>

<figcaption>Street level perspective. Image: Franze Developments</figcaption></figure><h2>What they say</h2>

<blockquote>
Our vision for the Ryrie Street site is to deliver a truly mixed-use project that responds to the Central Geelong Action Plan which will see Geelong evolve from its manufacturing roots to a city of culture and innovation. Geelong is now one of Australia’s fastest growing regional cities, with population expected to grow by more than 150,000 people in the next 20 years, and the urban environment and amenity needs to respond accordingly.

Geelong has a diverse and strong economy with over 17,000 businesses and a highly skilled labour force. It continues to attract new residents and investment due to its livability and proximity to Melbourne, combined with increasing employment opportunities and affordability.
<cite>Paul Franzé, Founder and Managing Director of Franzé Developments</cite>
</blockquote>

<blockquote>
The design of 44 Ryrie Street draws upon the history of both the city and the site. The materiality, rhythm and scaling of the buildings reference the iconic wool stores of Geelong, and the grain of the city’s rich heritage fabric.

Creating an active mixed use development that incorporates hotel, residences, office and a vibrant retail ground plane, the project stitches seamlessly into the adjacent cultural precinct and builds on the investment in the area to become a gateway to Geelong's city centre.
<cite>Matthew Smith, Managing Principal at Architectus</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image112_2.jpg" rel="gallery-all" title="Envisaged terrace views over Geelong. Image: Franze Developments"><img alt="" class="image-article-full-width-580px" height="363" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image112_2.jpg?itok=1fiMmBTF" title="Envisaged terrace views over Geelong. Image: Franze Developments" width="580"></a>

<figcaption>Envisaged terrace views over Geelong. Image: Franze Developments</figcaption></figure>Franze Developments made its move on the site during 2017, purchasing the site for $7 million. Shortly after the purchase<a href="/news/geelong-poised-to-score-a-new-hotel-as-franze-developments-heads-down-the-highway"> intentions were flagged for the delivery of a mixed-use project</a> which was expected to include the city's first new hotel in a generation.

Holiday Inn Hotel &amp; Suites amenities will include an all-day dining restaurant and bar, swimming pool, gym, meeting facilities and a function room for 250 people.

The site's 90 metre frontage to Ryrie Street includes a new public thoroughfare linking Ryrie Street and Cuzens Place. The offices and apartments are linked to communal outdoor space under approved plans, with a vertical green wall facing Ryrie Street set to frame a new plaza.

Demolition across the site has begun with construction to start later this year. Holiday Inn Hotel &amp; Suites has a nominated opening date during 2020.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/44_ryrie_street_-_public_spaces_1.jpg" rel="gallery-all" title="Public space tied in with the development. Image: Franze Developments"><img alt="" class="image-article-full-width-580px" height="544" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/44_ryrie_street_-_public_spaces_1.jpg?itok=j8lyARIl" title="Public space tied in with the development. Image: Franze Developments" width="580"></a>

<figcaption>Public space tied in with the development. Image: Franze Developments</figcaption></figure>
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silvermb

Approval granted for a major $150 million Geelong development

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Further change to Chapel Street's streetscape could be on the way should a new development application lodged with Stonnington City council from joint venture proponents Franzé developments and Sampieri Group gain approval.

Located across addresses 430-438 Chapel Street and adjacent to the Temperance Hotel, Franzé and Sampieri have proposed a 7 level mixed-use building that would see retail, commercial/office and residential spaces. Located in South Yarra's Activity Centre Zone 1, the site is covered by a heritage overlay.

The retention of the heritage facade 'has provided an opportunity to distinguish two unique retail tenancies' according to the proponents. At 800 square metres, the site was purchased on the market late in 2017 with Jackson Clement Burrows installed as the proposal's design lead.

22 one, two and three bedroom apartments are included. The ground floor retail spaces weighs in at 550 square metres with 1,000 square metres of commercial office space across two levels.

<h2>What they say</h2>

<blockquote>
This project will form an important part of the ongoing development of the Chapel Street precinct which is going through vital progression and change with the recent announcements regarding the redevelopment of the Jam Factory and former Spotlight sites.

“The site has the benefits of two significantly different streetscapes which make it a really exciting project. The Chapel Street interface will provide a more traditional retail and food and beverage offering, aiming to attract premium tenants which will help improve the overall quality of the pedestrian experience and promote further patronage
<cite>Paul Franzé, Managing Director of Franzé Developments</cite>
</blockquote>

The proposal seeks to have two active frontages, one to Chapel Street and one to Bray Street running parallel to Chapel on the eastern aspect of the site.

The Bray Street frontage includes a pocket park that has been designed by Aspect Studios and is intended to be a flexible, functional public space that includes seating, green infrastructure incorporating water sensitive design that according to the proponents will be 'ideal for community and potential food and beverage use'.

Podium heights will differ depending on the street - on Chapel Street the podium is 3 levels and designed to fit comfortably with the scale of neighbouring structures and to Bray Street the podium will be 5 levels in height.

<blockquote>
The three-level frontage to Chapel Street sits comfortably with the scale of the neighbouring structures and the tower form above is generously set back.

A five-level podium to Bray Street hugs the tower form, creating the illusion of three interlocking components and the soft and monochromatic façade is a considered and sensitive transition between the neighbouring contemporary and traditional structures.
</blockquote>

The development application was lodged with Stonnington City Council late last year, and joins additional current project in both Melbourne and Geelong.

<h2>430-438 Chapel Street Project Team</h2>

<ul>
<li>Developer: joint venture of Franzé Developments and Sampieri Group</li>
	<li>Architect: Jackson Clement Burrows</li>
	<li>Planning: proUrban</li>
	<li>Landscape Design: Aspect Studios</li>
</ul>
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Alastair Taylor

Franzé Developments & Sampieri Group eye off Chapel Street

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After years of stagnation in the Geelong hotel sector, Victoria's second city will soon welcome a new hotel as Franzé Developments unveils its intentions to turn a Geelong CBD site into new short stay accommodation.

Acquired for $7 million and spanning 2,700sqm, the site located at 44 Ryrie Street was purchased off market. The development is expected to respond to strong demand for serviced apartments, hotel rooms and high quality office space within Geelong; the city is currently experiencing a boon in office development with a string of commercial projects either proposed or at construction. 

With 44 Ryrie Street in its keeping, Franzé Developments is now in discussions with both local and state authorities with an eye toward submitting plans by August of this year.

The envisaged result is a substantial $200 million mixed-use development consisting of 1,000sqm of ground floor retail, 5,000sqm of office space, 90 serviced apartments and a 200 suite hotel.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image62_2.jpg" rel="gallery-all" title="A commercial development previously proposed for 44 Ryrie Street. Image: 44ryrie.com.au"><img alt="" class="image-article-full-width-580px" height="343" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image62_2.jpg?itok=FmmxZUrR" title="A commercial development previously proposed for 44 Ryrie Street. Image: 44ryrie.com.au" width="580"></a>

<figcaption>A commercial development previously proposed for 44 Ryrie Street. Image: 44ryrie.com.au</figcaption></figure>The new 44 Ryrie Street will supersede previous plans for the site which revolved around an environmentally sustainable commercial development of 13,466sqm which would have counted itself as being one of the nation’s first WELL rated buildings, whilst also carrying a 6 Star Green Star and 5 Star Base Building NABERS Energy Rating.

Statistics garnered via the Greater Geelong and The Bellarine Tourism Development Plan Summary 2016 indicate a need of between 1,400 and 2,500 guest rooms required to support Geelong’s projected growth over the next 15 years.

According to the developer, several major hotel groups are in discussions in order to account for both the serviced apartment and hotel component. The latter can expect to be a in the 4 to 4.5 star range and will go some way to absorbing future anticipated needs for short term accommodation in Geelong.

<blockquote>
We are committed to delivering exceptional projects across a variety of sectors and we are looking forward to creating a genuine mixed-use project in Geelong, which is a new market for us.

Geelong continues to grow and evolve and currently attracts 2.2 million overnight visitors annually, which means there is a gap between supply and demand across the region. Our Ryrie Street project will be the coastal city’s first hotel in almost 20 years, since Four Points Sheraton Geelong in 2011, rebranded the Novotel Geelong in 2014.
<cite>Paul Franzé, Founder and Managing Director of Franzé Developments</cite>
</blockquote>

Franzé Developments have chosen Architectus to deliver the building's design, with a view toward commencing construction late next year.

 

Lead image: Google maps
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