ITUM double down on Melbourne's low supply levels by launching two inner-city apartment developments

There are just 18 apartments in EIRA at 6-8 Bevis Street, which have been designed with a blend of modern living and Bentleigh East's Art Deco charm
ITUM double down on Melbourne's low supply levels by launching two inner-city apartment developments
Joel RobinsonMay 22, 2023PROJECT LAUNCH

Property developer ITUM believes now is the time to strike in the Melbourne apartment market, choosing to launch not one, but two apartment projects within a week of each other.

First they had Mimosa Row, 40-apartments in Carnegie, hit the market through 360 Property Marketing. Now they've had 360 take EIRA Apartments in Bentleigh East to the market.

They've used the same team for both projects. BG Architecture have handled the design and Platinum Construction will deliver the build, targeting completion by the end of 2024.

There are just 18 apartments in EIRA at 6-8 Bevis Street, which have been designed with a blend of modern living and Bentleigh East's Art Deco charm.

It sits in the MCKINNON School Zone, which will no doubt draw the family buyer.

Hidden on a side street of Centre Road, EIRA is located half way between Bentleigh and Bentleigh East, a few streets back from Centre Road which offers extensive amenity and convenient transport.

Each of the 18 apartments has a dedicated outdoor space. The ground floor apartments have their own private gardens, and apartments on level one and two offer generous and private balconies off the open plan kitchen, living and dining areas and the master bedroom. 

EIRA is expected to be completed by the end of 2024.

Read more: Carnegie to receive injection of new apartments as Mimosa Row launches

Joel Robinson

Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.

He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project—from site acquisition and planning approvals through to new launches, construction completions, and final sell-out—delivering trusted, buyer-focused content that supports informed decision-making across the property journey