Inside Rosella Murrumbeena apartments: Urban's Display Suite Tour
Damgar Group’s Rosella apartment development in Murrumbeena is set to bring a new level of architectural design to the area.
Rosella consists of 70 one, two and three-bedroom apartments, half of which have already been snapped up.
We recently visited the display suite at 109 Poath Road, just a few doors down from the active construction site, to get a closer look at what's on offer at Rosella.
Each apartment has been thoughtfully designed to maximise natural light and livability, with spacious balconies and expansive terraces perfect for entertaining or everyday living.
James Gray from Progresio, the development partner at Rosella, says the idea behind Rosella was to create something Murrumbeena simply hasn't seen before.
"We brought in the renowned team from Cera Stribley Architects who created something instantly recognisable."
Cera Stribley Architects mirrored the curves of the nearby Hughesdale train station underpasses, blending Rosella into its local surroundings. Inside, the apartments continue this curved aesthetic with unique interior walls, setting them apart from more traditional designs.
Residents can expect high-end finishes throughout, with integrated Miele appliances, stone benchtops, and stylish gunmetal grey tapware in the kitchens.
Rosella's location is a key selling point. It’s a one-minute walk to Hughesdale train station, offering residents a quick 20-minute commute to Melbourne's CBD.
Nearby, residents can enjoy the convenience of Chadstone Shopping Centre, Australia’s largest retail hub, just a short drive away.
Damgar Group expects Rosella to be completed by late 2025.
Joel Robinson
Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.
He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project—from site acquisition and planning approvals through to new launches, construction completions, and final sell-out—delivering trusted, buyer-focused content that supports informed decision-making across the property journey
